Omni Partners
Omni Partners is a London-based, FCA-regulated lower mid-market private equity firm founded in 2004 that invests its own capital in founder-led UK businesses, most notably building Infoshare+, a public sector software platform serving 600+ UK local authorities, housing providers and blue-light services.
- Company typePrivate
- Founded2004
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Omni Partners does
Omni Partners is a London-based lower mid-market private equity firm founded in 2004 by Steven Clark that invests its own capital in profitable, founder-led UK businesses with at least £2m EBITDA and an ambition to grow 5x over five years, primarily in tech-enabled services and education & training. The firm operates a concentrated buy-and-build strategy around two platforms — most notably Infoshare+, a UK public sector software and data solutions platform serving local government, social housing and blue-light services, which has executed 11 bolt-on acquisitions in approximately 20 months since October 2024 — alongside other wholly-owned holdings including Briefed (barrister-led legal training), Compass CHC (NHS Continuing Healthcare funding assistance) and Dermalux (medical-grade LED phototherapy). Technology across the portfolio includes long-tenured UK public sector software (DEF Software's MasterGov suite with 30-year heritage and 99% gross revenue retention; Sava Intelligent Energy covering 2.5 million homes), proprietary AI rules engines (Barbour Logic's 'Parking Brain' encoding 1,000+ council policies powering Response Master, Chatbot Max, Voice Master and Challenge Writer), and data governance tools aligned to regulatory 'Golden Thread' requirements under the Social Housing (Regulation) Act 2023.
Omni's commercial model is primarily transaction-based: it invests own capital directly into portfolio companies, drives operational value creation through an operator-investor team that includes former Civica executives Wayne Story and Phill Rowland, and realises returns via exits — exemplified by the 4.5x return on iPlace Global (invested 2019, exited 2025) and the 44% organic revenue CAGR delivered by Vivup during a ~15-month hold before sale to Great Hill Partners. Distribution to portfolio companies is direct and bilateral, supported by founder referrals and personal networks; the Infoshare+ platform reaches public sector clients through its own sales function and the inherited client relationships of acquired companies. Customer-facing revenue at the portfolio level is largely recurring — SaaS subscriptions, software licences, professional services and medical device sales — but firm-level Omni revenue is not publicly disclosed.
The firm's governance structure is Omni Partners LLP, FCA-authorised and regulated in the UK, with six partners (Steven Clark, Charles Gallagher-Powell, Elissa von Broembsen-Kluever, Richard May, Wayne Story, and Phill Rowland) plus Roald Hunvik leading the newly established Nordic strategy from Oslo. Geographic footprint was historically UK-only but expanded into the Nordic region in May 2026; the firm operates an 11–50 employee headcount, with portfolio companies contributing substantially more staff (e.g., Briefed's 70+ mission-led staff, Vivup's headcount doubling to more than 160 employees during Omni's ownership).
Omni Partners firmographics
Firmographics- Name
- Omni Partners
- Legal name
- Omni Partners LLP
- Website
- https://omni.co.uk
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Omni Partners is a London-based, FCA-regulated lower mid-market private equity firm founded in 2004 that invests its own capital in founder-led UK businesses, most notably building Infoshare+, a public sector software platform serving 600+ UK local authorities, housing providers and blue-light services.
- Ownership category
- akta.pro rank
Omni Partners industry classification
Industry- Product category
- Private Equity Investment
- NAICS
- All Other Financial Investment Activities (52399)
- SIC
- Investors, Nec (6799)
- akta.pro primary industry
- Small-Cap / Micro-Buyout (FSANABAD)
- akta.pro secondary industry
- Multi-Sector / Generalist Growth Equity (FSANACAO)
Keywords
Where Omni Partners is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Omni Partners business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Private Equity Returns on Invested Capital: Omni invests its own capital into portfolio companies and generates returns through value creation and exits. The firm takes majority or minority stakes in founder-led businesses, working alongside management to accelerate growth before realising investments (e.g., 4.5x return on iPlace Global over ~6 years; Vivup realised through sale to Great Hill Partners). Revenue is derived from capital appreciation and exit proceeds rather than management fees alone.
- Portfolio Company Revenues (Indirect): Omni's portfolio companies generate revenue through their own business models: SaaS/subscription software (Infoshare+ platform companies), professional services (Compass CHC, Briefed), staffing services (EHG), lead generation (iPlace), employee benefits (Vivup), and medical device sales (Dermalux). Omni's value is created by scaling these businesses and consolidating them into the Infoshare+ govtech platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Investment criteria — lower mid-market businesses with £2m+ EBITDA |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Omni Partners product offering
Product offeringCore offering
Omni Partners is a lower mid-market private equity firm that invests its own capital in fast-growing, mission-led, founder-led businesses. The firm partners with founders and management teams to professionalise operations, accelerate growth, and ultimately realise investments through exits. Omni's flagship operating platform is Infoshare+, a UK public sector software and data solutions buy-and-build.
Product overview
Omni Partners operates Infoshare+ as a unified govtech platform housing multiple integrated software solutions for the UK public sector. The platform combines data management (Infoshare), asset management (AssetManager.net), performance benchmarking (CIPFAStats+), housing energy analytics (Sava Intelligent Energy), council tax fraud detection (Datatank), social care and benefits solutions (Looking Local's BetterCare suite), welfare benefits guidance (LA Directories/The Benefits Directory), systems integration (Manifest), and AI-powered communications (Barbour Logic's Response Master, Chatbot Max, Voice Master, Challenge Writer). The portfolio companies Briefed provides barrister-led training and compliance services, Compass CHC assists with NHS Continuing Healthcare funding, Dermalux manufactures LED phototherapy medical devices, and Vivup offers employee benefits platforms.
Differentiator
Problem solved
Functional benefit
Brands
- Infoshare+: Public sector focused software and data solutions platform providing mission-critical data and software solutions to the UK public sector including local government, social housing, and blue-light services.
- Briefed
- Compass CHC
- Dermalux
Products and services
- Private Equity Investment
- Infoshare+ Public Sector Software Platform
- Dermalux LED Phototherapy Devices
- Briefed Barrister-Led Training and Compliance
- Compass CHC NHS Funding Assistance
Quantifiable outcome
- 4.5x return on investment (iPlace Global, invested 2019, exited 2025)
- +5 more outcomes
Companies that use Omni Partners
Customer profileNamed customers16 records
Segments5 records
Ideal customer profiles2 records
Omni Partners technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability5 records
Feature9 records
Omni Partners partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core and minor.
- CIPFA (Chartered Institute of Public Finance and Accountancy)coreOmni acquired two key software solutions from CIPFA — AssetManager.net (advanced asset management platform) and CIPFAStats+ (interactive data analysis and benchmarking tool) — as the foundation of Infoshare+. CIPFA will maintain a relationship with Infoshare+ to ensure the public sector continues to have access to these high-quality products. The transaction created a valuable ongoing partnership between Infoshare+ and CIPFA's membership base.
- Rickitt MitchellminorRickitt Mitchell served as exclusive sell-side financial adviser to DEF Software Limited in its acquisition by Omni/Infoshare+.
- DanescorminorDanescor served as corporate finance adviser to 3C Consultants in its acquisition by Infoshare+.
- Spencer WestminorSpencer West served as legal adviser to 3C Consultants in its acquisition by Infoshare+.
- Talbots Law SolicitorsminorTalbots Law served as legal adviser to Infoboss in its acquisition by Infoshare+.
- Charles Russell SpeechlysminorCharles Russell Speechlys served as legal adviser to Omni in the acquisition of 3C Consultants and Infoboss. The firm also advised on the iPlace Global exit.
- DSW (Dow Schofield Watts)minorDSW served as financial and tax adviser to Omni in the 3C Consultants/Infoboss acquisition.
- LucidIQminorLucidIQ served as technology adviser to Omni in the 3C Consultants/Infoboss acquisition.
- ArmstrongminorArmstrong served as customer referencing adviser to Omni in the 3C Consultants/Infoboss acquisition.
- Mayer BrownminorMayer Brown served as legal adviser to Omni in the DEF Software acquisition.
- SintonsminorSintons served as legal adviser to DEF Software in its acquisition by Omni/Infoshare+.
- MCF Corporate FinanceminorMCF Corporate Finance advised on Omni's exit of iPlace Global.
- Mayer BrownminorMayer Brown advised Omni in the Vivup sale transaction to Great Hill Partners.
- RSMminorRSM advised Omni in the Vivup sale transaction.
- CavendishminorCavendish served as corporate finance adviser to Sava Technology in its acquisition by Omni/Infoshare+.
- Marriott HarrisonminorMarriott Harrison served as legal adviser to Sava Technology in its acquisition by Omni/Infoshare+.
- Dow Schofield WattsminorDow Schofield Watts served as financial and tax adviser to Omni in the Sava Technology acquisition.
- CCC Contracts ConsultancyminorCCC Contracts Consultancy served as contracts adviser to Omni in the Sava Technology acquisition.
Scale indicators27 records
Recent moves9 records
Expansion highlights6 records
Omni Partners competitors and assessment
Company assessmentDirect peers
- August Equity: UK lower mid-market PE firm partnering with founder-led management teams in tech-enabled services. Highly comparable to Omni's investment criteria and target company profile.
- Bowmark Capital: UK lower mid-market PE firm focused on founder-led, high-growth services and software businesses. Closely comparable to Omni in target company profile and investment thesis.
- Phoenix Equity Partners: UK mid-market PE firm investing in growth-focused, founder-led services and consumer businesses. Comparable to Omni's lower mid-market positioning and growth-oriented investment thesis.
- Endless: UK lower mid-market investor focused on ambitious UK SMEs and founder-led businesses. Comparable to Omni's deal size, geographic focus, and operational support model.
- NorthEdge Capital: UK lower mid-market PE firm focused on tech-enabled businesses across the UK regions. Comparable deal size and sector focus to Omni Partners.
- LDC (Lloyds Development Capital): One of the UK's most active lower mid-market PE investors, backing ambitious management teams across the UK. Direct competitor for founder-led £2m+ EBITDA deals similar to Omni's investment criteria.
- Lyceum Capital: UK lower mid-market private equity firm focused on tech-enabled services and education & training. Directly comparable to Omni in deal size, sector focus, and founder-led investment style.
- Livingbridge: UK mid-market growth investor specialising in technology, services, and education businesses. Highly comparable to Omni in lower mid-market cheque size and focus on founder-led, high-growth companies.
- Inflexion Private Equity: UK lower mid-market and growth investor with strong sector franchises in software, services, and education. Comparable to Omni in deal size range and operational value-creation approach.
- Synova Capital: UK lower mid-market growth investor backing tech-enabled services and education businesses. Direct comparable to Omni on sector focus and founder-led lower mid-market positioning.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Omni Partners social profiles
Digital presenceOmni Partners compliance and trust
Trust signalCompliance2 records
Omni Partners financial estimates
Financial estimateRevenue estimate
Valuation estimate
Omni Partners leadership team
Management profileNumber of profiles
Profiles1 record
Omni Partners subsidiaries and ownership
Company hierarchySubsidiaries4 records
Omni Partners funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Omni Partners M&A and investment
M&A and investmentM&A4 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Omni Partners
What does Omni Partners do?
Omni Partners is a lower mid-market private equity firm that invests its own capital in fast-growing, mission-led, founder-led businesses. The firm partners with founders and management teams to professionalise operations, accelerate growth, and ultimately realise investments through exits. Omni's flagship operating platform is Infoshare+, a UK public sector software and data solutions buy-and-build.
Is Omni Partners a public or private company?
Omni Partners is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Omni Partners founded?
Omni Partners was founded in 2004. It employs 1 to 10 people.
Where is Omni Partners based?
Omni Partners is headquartered in London, United Kingdom, in the Europe region.
How does Omni Partners make money?
Two revenue lines are on record. Private Equity Returns on Invested Capital is the primary driver. The others are portfolio Company Revenues (Indirect).
Who are Omni Partners's main competitors?
Direct peers on record are August Equity, Bowmark Capital, Phoenix Equity Partners, Endless, NorthEdge Capital, LDC (Lloyds Development Capital), Lyceum Capital, Livingbridge, Inflexion Private Equity and Synova Capital.
Does Omni Partners have an API?
No public API is recorded for Omni Partners.
What industry is Omni Partners in?
Omni Partners's product category is Private Equity Investment. Its primary akta.pro industry code is FSANABAD, Small-Cap / Micro-Buyout, with a secondary code of FSANACAO, Multi-Sector / Generalist Growth Equity. Its NAICS code is 52399 and its SIC code is 6799.