AutoCruitment
AutoCruitment is a private B2B clinical trial patient recruitment company operating a proprietary direct-to-patient digital platform to target, screen, and refer patients for Phase I-IV trials and rescue studies, serving pharmaceutical, biotech, CRO, research-site, and medical-device clients across 38 countries.
- Company typePrivate
- Founded2014
- HeadquartersAtlanta, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What AutoCruitment does
AutoCruitment is a privately held clinical trial patient recruitment company headquartered in Raleigh, North Carolina (organized as AutoCruitment LLC, North Carolina jurisdiction), operating as a B2B service provider to pharmaceutical companies, biotechnology firms, contract research organizations (CROs), clinical research sites, and medical device companies. Its core offering is a proprietary web-based direct-to-patient recruitment platform that combines browser-behavior targeting, geotargeting, and AI-assisted EMR data restructuring to identify, pre-qualify, and refer patients to research sites in real time across Phase I-IV pharmaceutical trials, medical device studies, and rescue studies. The platform spans a suite of integrated modules: the AutoCruitment Platform (digital acquisition across 1,500+ channels), sophisticated online I/E-criteria screeners, the AutoCruitment Portal for sponsor/CRO/site visibility and real-time funnel tracking, an EMR Capture & Intelligence module for AI-assisted record processing, a Clinical Phone Screening service, and dedicated project-management/site-engagement teams with documented capability to launch campaigns within three business days.
Revenue is generated through professional-services contracts for patient recruitment, screening, and enrollment services on a study-by-study basis; pricing is not publicly disclosed. Customer segments are horizontal across the clinical-trial value chain, with sponsors (pharma/biotech) and CROs as primary buyers, research sites as users of the portal and as a pass-through distribution layer, and medical-device and decentralized-trial providers as secondary segments. Operational scale reported by the company includes 14,600+ patients enrolled, 700+ clinical trials completed, recruitment operations across 38 countries, and coverage of 120+ therapeutic conditions, with an internally reported average 97% increase in client randomizations. Compliance posture includes GDPR with EU representative and Standard Contractual Clauses, CCPA/CPRA, and Virginia CDPA disclosures, supporting international data flows required for multi-region recruitment campaigns.
The go-to-market motion is enterprise field sales into sponsors and CROs supplemented by a partner model with CROs and a research-site network receiving pre-qualified referrals through the AutoCruitment Portal. The company has been primarily bootstrapped, with only $150,000 in disclosed outside funding (March 2016), and is led by CEO Jill Pellegrino alongside co-founders Bethany Bray, Ben Cooper, and Christopher Klaus, with CFO Eric Setzer and CCO/General Counsel Kathy Twiddy on the management team.
AutoCruitment firmographics
Firmographics- Name
- AutoCruitment
- Legal name
- AutoCruitment LLC
- Website
- https://autocruitment.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- AutoCruitment is a private B2B clinical trial patient recruitment company operating a proprietary direct-to-patient digital platform to target, screen, and refer patients for Phase I-IV trials and rescue studies, serving pharmaceutical, biotech, CRO, research-site, and medical-device clients across 38 countries.
- Ownership category
- akta.pro rank
AutoCruitment industry classification
Industry- Product category
- Clinical Trial Patient Recruitment
- NAICS
- Research and Development in Biotechnology (except Nanobiotechnology) (541714)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- eCOA/ePRO/eDiary & Patient-Facing Data Collection (HLACAOAB)
- akta.pro secondary industries
- Adherence, Reminders & Engagement Automation (Medication/Follow-up) (HLACAEAJ), Point-of-Care & Decentralized Trial Testing Services (HLAGAEAK)
Keywords
Where AutoCruitment is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AutoCruitment business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Clinical Trial Patient Recruitment Services: AutoCruitment provides patient recruitment services to pharmaceutical companies, biotech firms, CROs, research sites, and medical device companies for clinical trials. Revenue is generated through service contracts for patient recruitment, screening, and enrollment services across Phase I-IV clinical trials, medical device trials, and rescue studies.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
AutoCruitment product offering
Product offeringCore offering
AutoCruitment provides direct-to-patient recruitment services for clinical trials through a proprietary AI-powered platform. The platform restructures EMR data and runs targeted digital advertising campaigns to identify, screen, and refer qualified patients to clinical trial sites for pharmaceutical, biotech, CRO, medical device, and research site sponsors.
Product overview
AutoCruitment offers a unified direct-to-patient clinical trial recruitment platform consisting of the core AutoCruitment Platform, the AutoCruitment Portal for research sites, and supporting service modules including Patient Recruitment Services, Clinical Trial Enrollment Services, EMR Capture & Intelligence, Clinical Phone Screening, and Clinical Trial Recruitment Services for CROs. The platform integrates proprietary targeting technology (browser behavior, geotargeting, 1,500+ digital channels), AI-powered EMR data processing, sophisticated online screening, real-time patient referral via portal, and dedicated project management/site engagement teams to serve pharmaceutical companies, biotech firms, CROs, and research sites across Phase I-IV trials and medical device studies.
Differentiator
Problem solved
Functional benefit
Products and services
- AutoCruitment Platform
- Patient Recruitment Services
- Clinical Trial Enrollment
- EMR Capture & Intelligence
Quantifiable outcome
- 97% average increase in randomizations for clients using AutoCruitment services
- +4 more outcomes
Companies that use AutoCruitment
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles3 records
AutoCruitment technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature6 records
AutoCruitment partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights6 records
AutoCruitment competitors and assessment
Company assessmentDirect peers
- Clinical Trial Media: Clinical Trial Media provides patient recruitment services for clinical trials using digital advertising and outreach, directly comparable in service model and customer base.
- Trialbee: Trialbee provides direct-to-patient recruitment, patient engagement, and real-world data services for clinical trials, closely mirroring AutoCruitment's model and customer base across pharma and CROs.
- BBK Worldwide: BBK Worldwide is an established patient recruitment and engagement company serving pharmaceutical sponsors and CROs, directly comparable in service offering and therapeutic breadth.
- Deep 6 AI: Deep 6 AI uses AI and EHR data to accelerate clinical trial patient recruitment, directly overlapping with AutoCruitment's AI-powered EMR restructuring and sponsor/CRO customer segments.
- SubjectWell: SubjectWell recruits patients for clinical trials through direct-to-consumer digital outreach, directly comparable to AutoCruitment's browser behavior and geotargeting recruitment approach.
- Antidote (formerly TrialReach): Antidote operates a digital patient recruitment platform connecting patients to clinical trials, with a comparable direct-to-patient model and similar sponsor/CRO buyer profile.
Broad incumbents
- IQVIA: IQVIA is a global CRO with embedded patient recruitment and site engagement capabilities. As a broad incumbent, it competes with AutoCruitment as part of a much wider services portfolio serving the same pharma sponsors.
Others
- Syneos Health: Syneos Health is a full-service biopharmaceutical solutions organization with patient recruitment offerings. As a broad incumbent, it competes with AutoCruitment on bundled vs. standalone recruitment solutions.
Emerging players
- Science 37: Science 37 operates a decentralized clinical trial platform, partially overlapping with AutoCruitment's decentralized trial recruitment support and sharing the same sponsor customer base.
- Curebase: Curebase provides decentralized clinical trial technology including patient recruitment and engagement, representing an emerging competitor in the same digital recruitment space as AutoCruitment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
AutoCruitment social profiles
Digital presenceAutoCruitment compliance and trust
Trust signalCompliance6 records
AutoCruitment financial estimates
Financial estimateRevenue estimate
Valuation estimate
AutoCruitment leadership team
Management profileNumber of profiles
Profiles6 records
AutoCruitment funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AutoCruitment M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AutoCruitment
What does AutoCruitment do?
AutoCruitment provides direct-to-patient recruitment services for clinical trials through a proprietary AI-powered platform. The platform restructures EMR data and runs targeted digital advertising campaigns to identify, screen, and refer qualified patients to clinical trial sites for pharmaceutical, biotech, CRO, medical device, and research site sponsors.
Is AutoCruitment a public or private company?
AutoCruitment is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AutoCruitment founded?
AutoCruitment was founded in 2014. It employs 101 to 250 people.
Where is AutoCruitment based?
AutoCruitment is headquartered in Atlanta, United States, in the North America region.
How does AutoCruitment make money?
One revenue line is on record: clinical Trial Patient Recruitment Services.
Who are AutoCruitment's main competitors?
Direct peers on record are Clinical Trial Media, Trialbee, BBK Worldwide, Deep 6 AI, SubjectWell and Antidote (formerly TrialReach). IQVIA is listed as a broad incumbent. Syneos Health is listed as an others. Emerging players are Science 37 and Curebase.
Does AutoCruitment have an API?
No public API is recorded for AutoCruitment.
What industry is AutoCruitment in?
AutoCruitment's product category is Clinical Trial Patient Recruitment. Its primary akta.pro industry code is HLACAOAB, eCOA/ePRO/eDiary & Patient-Facing Data Collection, with a secondary code of HLACAEAJ, Adherence, Reminders & Engagement Automation (Medication/Follow-up). Its NAICS code is 541714 and its SIC code is 7372.