Big Value

What Big Value does

BigValue (빅밸류) is a Seoul-based spatial data technology company founded in 2015 (originally as K&Company, rebranded in 2018) that builds big data infrastructure for business and policy decision-making. Its core asset is a ten-year proprietary dataset that unifies real estate transactions, commercial activity, and card-spending data across 88M+ Korean households, which is delivered to enterprise clients through the GeoAI Full-Stack platform and the GS Grade 1-certified GeoChain software product.

The company primarily serves Korean financial institutions — 27 major banks and fintechs including Shinhan, Hana, NH, KB, Toss, and IBK — alongside government agencies such as MOLIT, the Korea Disease Control and Quarantine Agency. Revenue is generated through enterprise data licensing, AI-powered analytics subscriptions, and platform integration fees. Product surface has expanded from pure data delivery into AI applications: the Bokdeokbang Gajae AI Agent targets consumers, Cube serves professional analysts, and a Naver Pay integration distributes AI price-estimation through a major Korean super-app.

BigValue has raised approximately ₩12 billion cumulatively, including a ₩5 billion Series B led by Shinhan Venture Investment in June 2025. The company has reported four consecutive years of record revenue and reached first profitability in 2026. Operationally, it holds an FSC designated-agent status and multiple ministerial commendations, and has signed an MOU with Seoul National University for urban-planning AI development.

Name

Big Value

Legal name

주식회사 빅밸류 (BigValue Co., Ltd.)

Website

https://bigvalue.ai

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Short description

BigValue is a Seoul-based spatial data technology company that builds a proprietary GeoAI platform unifying real estate, commercial, and card-spending data for Korean financial institutions, government agencies, and increasingly consumers.

Ownership category

akta.pro rank

Product category

Spatial Data & Location Intelligence Platform

NAICS

Custom Computer Programming Services (541511), Software Publishers (51321), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210), Software Publishers (513210)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Processing & Data Preparation (7374), Services-Prepackaged Software (7372)

akta.pro primary industry

Data Monetization & Data Products Services (BPAEAHAL)

akta.pro secondary industries

Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs) (HDAEANAH), Industry/Domain Analytics Solutions & Accelerators (BPAEAHAK), AI/ML Engineering & Model Development Services (BPAEAHAF), Data Strategy & Governance Services (BPAEAHAA)

Keywords

• Spatial data analytics
• Real estate data platform
• AI property valuation
• Location intelligence
• GeoAI solutions

Headquarters

HQ city

Seoul

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Data Product (Bulk Data Supply): Managed data service supplying large-volume refined data products to enterprise customers. Covers real estate, business, commercial, and financial data with regular/irregular updates in customer-specified formats. Includes data quality management and BigValue's responsibility for supply chain risks.
2. Data API (Developer/Premium Tier): API-based data access service for developers and AI researchers, providing real-time data calls. Tiered API plans with different access levels and usage quotas. Primary revenue driver with proof points including bank system development completed in 1 month.
3. Cube (Expert Subscription): Subscription-based data platform for B2B sales/marketing professionals and consultants, offering expert-focused data with location intelligence. Includes Medical Cube, Location/ Hinterland Cube, and Single/Multi-family Housing Cube.
4. AI Solution (GeoAI, GeoChain, AI Agent): Enterprise AI solution covering spatial AI implementation, LLM execution chains, and role-based AI agents for business process automation. Includes GeoAI Full-Stack, GeoChain, and AI Agent services with implementation and managed services components.

Pricing tiers

Go-to-market motion4 records

Distribution channels6 records

Marketing channels8 records

Core offering

BigValue builds and operates a proprietary spatial big data platform (BigValue Data Core) that aggregates nationwide real estate, building, land, business, owner, and card transaction data into a 100m x 100m grid time-series dataset. It sells this AI-ready data and derived AI capabilities to enterprises through four product lines: Data Product (bulk managed data supply), Data API (developer API for AI/LLM integration), Cube (expert-facing subscription tools for commercial district, medical, and housing analysis), and AI Solution (GeoAI, GeoChain LLM execution chain, and AI Agent implementations). Target customers are financial institutions, government agencies, retail/franchise operators, B2B sales organizations, and content platforms requiring location-intelligence data.

Product overview

BigValue is a data technology company offering a platform-plus-modules architecture built around a proprietary Data Core. The product portfolio consists of four main product categories: (1) Data Product for raw/refined data supply, (2) Data API for developer/system integration access, (3) Cube for expert-facing map-based data tools, and (4) AI Solutions (GeoAI, GeoChain, AI Agent) for AI-powered spatial analysis and automation. Supporting content products include Signal (market signals), Report (analysis reports), and Dashboard (data dashboards), all powered by the same underlying Data Hub. The company serves financial institutions, retail/franchise businesses, public/government sectors, B2B CRM, and information/content companies across Korea.

Differentiator

Problem solved

Functional benefit

Brands

• BigValue Platform: AI-based data analysis platform enabling users to create custom data flows without coding
• Cube
• 복덕방 가재 (Lobster Agent)
• BigValue Data API
• Data Product

Products and services

• Data Product Managed data service supplying large-volume refined data products to enterprise customers. Covers real estate, business, commercial, and financial data with regular/irregular updates in customer-specified formats, including data quality management and BigValue's responsibility for supply chain risks.
• Data API Refined BigValue Data Hub information accessible through developer-focused API service for AI/LLM development. Provides real estate, building, land, owner, and business data with LLM-optimized design and natural language query capabilities. Coverage includes 88M+ households, 24M+ buildings, 42M+ owners, and 9.4M+ businesses with same-day updates and 99.9% uptime SLA.
• Cube (큐브) Subscription-based data platform for B2B sales/marketing professionals and consultants, offering expert-focused data with location intelligence. Includes Medical Cube, Location/Hinterland Cube, and Single/Multi-family Housing Cube. Enables map-based one-click data access for experts across commercial district, medical institution, and housing analysis.
• GeoAI Full-Stack Spatial-specialized integrated AI/ML Full-Stack solution combining BigValue Data Hub with spatial AI/ML analytics engine and visualization. Provides end-to-end capabilities from data collection and refinement to AI/ML learning, inference, result validation, and system integration. Includes feature engineering for distance, area, network, mobility, and temporal-spatial analysis.
• GeoChain (지오체인) LLM-based spatial AI all-in-one solution combining spatial AI with LLM execution chains for natural language-based data analysis, fuzzy matching for address resolution, and automated report generation. Received GS (Good Software) Certification Grade 1 in November 2025.
• AI Agent Role-based AI agent for business task execution. Powers the consumer-facing 복덕방 가재 (Bokdeokbang Gajae) AI agent and enables enterprise AI Agent development through Data API for building Data-Connected Agents.
• BigValue Platform (Flow) Interactive AI-based data analysis platform enabling users to create custom analysis flows with Python code or LLM Code Generator. Includes area selection (polygon, radius, point), preset saving, view history, and sharing capabilities, with 11 free AI analysis tools available.

Quantifiable outcome

• AI valuation time reduced by 90%+ (from 2-3 days to 1 minute)
• +13 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability11 records

Feature8 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Animal and Plant Quarantine Agency (농림축산검역본부)coreStrategic or Co-development Partner · 1 May 2026Joint AI development project for predicting avian influenza (조류인플루엔자) and African swine fever (조류인플루엔자) outbreaks (ongoing as of May 2026). BigValue developing AI models for disease prediction. Originally developed HPAI risk prediction algorithm in 2022, expanded to include ASF prediction.
• Seoul National University — Graduate School of Environmental Studies (서울대학교 환경대학원)coreStrategic or Co-development Partner · 1 October 2025MOU signed Oct 2025 for joint development of 'Urban Planning AI'. Collaboration between BigValue's spatial data/AI capabilities and SNU's academic research expertise in urban planning.
• Naver Financial (네이버파이낸셜)coreGTM or Marketing Partner · 1 September 2025Data supply contract signed Sep 2024. BigValue AI price estimates integrated into Naver Pay real estate service (announced Sep 2025). Provides real estate data to Naver's financial services platform.
• Konku University Graduate School of Real Estate (건국대학교 부동산대학원)minorStrategic or Co-development Partner · 1 June 2025MOU signed Jun 2025 for AI and data-based real estate research cooperation. Academic collaboration for real estate research leveraging BigValue's data assets and academic research methodologies.
• SalesforceminorGTM or Marketing Partner · 1 June 2025BigValue participated in Salesforce Agentforce World Tour Seoul (Jun 2025), demonstrating AI location and asset analysis PoC. Part of Salesforce's AI/agent ecosystem partner outreach.
• Kookmin University (쿠콘)minorStrategic or Co-development Partner · 1 October 2024Data sales and information brokerage business partnership signed Oct 2024. Kookmin University subsidiary focused on data services.
• Future Credit Information (미래신용정보)minorStrategic or Co-development Partner · 1 August 2024Strategic collaboration for big data and AI services signed Jul 2024. Future Credit Information is a Korean credit information company. Partnership for data service expansion.

Scale indicators16 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• CoreLogic: US-based real estate data and analytics provider offering property information, valuation, and risk analytics. Direct counterpart at scale in the property data/AI valuation category that BigValue occupies in Korea.
• CoStar Group: Global commercial real estate data and analytics platform (CoStar, LoopNet, Apartments.com). Comparable as a dominant incumbent in CRE data, though at vastly larger scale and broader scope than BigValue.
• Saltlux: Korean AI and big data company offering NLP, knowledge management, and enterprise analytics. Comparable as a Korea-based enterprise AI/data platform serving government and large enterprise, though broader in scope than BigValue's spatial-data focus.

Direct peers

• GeoPhy: AI-powered commercial real estate valuation company. Direct overlap with BigValue's GeoAI valuation capabilities applied to commercial property and serving financial/real estate institutions.
• Cherre: US real estate data platform providing unified data infrastructure for institutional owners. Comparable as a data infrastructure layer aggregating multiple real estate datasets behind an API for enterprise AI/analytics use cases.
• Zigbang (Dabang): Korean proptech platform operating real estate data and listings apps (Dabang, Zigbang). Operates in the same Korean real estate data and location intelligence space, with overlapping financial institution and consumer customers.
• 한국평가데이터 (Korea Evaluation Data / KoDATA): Korean credit information and data evaluation company. Directly comparable as a Korean data infrastructure provider serving financial institutions with managed data products; also an existing investor in BigValue, sharing key accounts in the banking sector.
• HouseCanary: US AI-powered residential property valuation and analytics platform. Direct product overlap with BigValue's AI 시세 (AI valuation) and Data API, both serving financial institutions with automated property valuation.
• CompStak: US CRE data platform aggregating lease, sale, and concession data for institutional investors. Direct parallel in commercial real estate data product business model with enterprise subscription/API pricing.

Others

• Yanolja Cloud: Korea-based travel/accommodation platform with data and cloud services adjacencies. Listed because Yanolja Cloud Pte. Ltd. is a BigValue pre-Series B investor with stated real estate-data synergies, representing a strategic partnership rather than direct competition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds8 records

Investors14 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Big Value