Siblu

What Siblu does

Siblu is a privately held French holiday park operator founded in 1975 and headquartered in Pessac, France. The company owns and operates a network of over 20 four- and five-star camping villages across France and the Netherlands, concentrated in premium coastal, lakeside, and inland recreational geographies including the Atlantic Coast (North and South), Mediterranean coast, and rural regions of Brittany, Vendée, Normandie, and the Loire Valley. The core offering combines short-term vacation rentals of mobile homes and tent/pitch accommodations with a mobile home sales platform (mobilhome.siblu.fr), a Fun Pass bundled add-on covering aquatic facilities and children's clubs, and ancillary services such as cleaning, spa, bike rental, and on-site dining. Siblu serves families with children as its primary segment and also addresses individual mobile home buyers seeking investment or second-home ownership within Siblu campsites.

The business operates as a direct-to-consumer enterprise: customers book through five localized websites (siblu.fr, siblu.de, siblu.ie, siblu.nl, siblu.co.uk), the Siblu mobile application, the MySiblu client portal, or on-site reception. Revenue derives from three streams: holiday rental accommodations (recurring/seasonal), mobile home sales (one-time transactions typically €24,505-€39,524+ per unit plus annual pitch rental of approximately €7,982), and the Fun Pass plus optional services. Siblu differentiates through free children's clubs at all villages, free booking modifications, a plot-selection feature that lets customers choose their exact mobile home location on the campsite map, and a partnership with Floa enabling 3x and 4x interest-free installment payments. The company is privately held with no disclosed parent, employs 101-250 staff, and operates under the Siblu Villages brand with backing from private equity investors including Hermes Private Equity (2017) and Tikehau Capital (2013).

Name

Siblu

Legal name

Siblu

Website

https://siblu.fr

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

101–250 employees

Short description

Siblu is a French holiday park operator founded in 1975 that owns and operates 20+ four- and five-star camping villages across France and the Netherlands, serving families with mobile home rentals, mobile home sales, and ancillary leisure services through direct-to-consumer digital and on-site channels.

Ownership category

akta.pro rank

Product category

Holiday Parks and Camping Resorts

NAICS

RV (Recreational Vehicle) Parks and Campgrounds (721211), RV (Recreational Vehicle) Parks and Recreational Camps (7212)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

KOA/Chain & Franchise Campgrounds (THAMAJAG)

Keywords

• Family holiday parks
• Camping village rentals
• Mobile home sales
• Outdoor vacation resorts
• Premium campsite network

Headquarters

HQ city

Pessac

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Holiday rental accommodations: Siblu generates primary revenue through renting mobile homes and tent/camping pitches at their 4 and 5-star campsites across France and the Netherlands. Customers book weekly or multi-night stays with pricing varying by season, location, and accommodation type.
2. Mobile home sales: Siblu sells mobile homes to consumers who become property owners within Siblu campsites. Prices range from approximately 24,505€ for entry-level models to over 39,524€ for new 2026 models. Property owners pay annual site fees (7,982€/year at Les Oyats) and can optionally rent their mobile homes when not in use.
3. Fun Pass and optional services: Fun Pass provides access to aquatic complexes, children's clubs, sports activities, and entertainment. Free for children under 4, with differentiated pricing for ages 4-17 and adults 18+. Additional revenue from optional services such as end-of-stay cleaning (130€), bike rental, spa treatments, and on-site dining.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Siblu owns and operates a network of approximately 20+ premium 4- and 5-star camping villages across France and the Netherlands, offering vacation rentals in mobile homes and tent pitches at coastal, lakeside, and rural locations. The company also sells new and pre-owned mobile homes through its dedicated mobilhome.siblu.fr portal, complemented by the Fun Pass add-on that bundles access to aquatic complexes, children's clubs, sports activities, and entertainment.

Product overview

Siblu operates a network of 4- and 5-star camping villages across France and the Netherlands, offering both short-term vacation rentals and mobile home ownership. The core offering is the Siblu Villages Camping Network, which provides mobile home and tent pitches at over 30 coastal, lakeside, and rural locations. This is complemented by the dedicated Mobil Home Sales Portal (mobilhome.siblu.fr), enabling customers to purchase new or pre-owned mobile homes for placement on Siblu campsites. The Fun Pass add-on provides bundled access to aqua complexes, children's clubs, and entertainment across all villages. Siblu also offers branded mobile home lines through IRM (Amorosa, Luminosa, Casita, Aventura) and Rapidhome (Bora Bora, Soleia, Moana, Salsa, Oceah) manufacturers, accessible via the sales portal. Additional services include a mobile application, the MySiblu client portal for reservation management, and the Siblu VIP loyalty programme. Siblu also provides corporate booking options for works committees (CSE/CGOS).

Differentiator

Problem solved

Functional benefit

Products and services

• Siblu Villages Camping Network A network of approximately 20+ four- and five-star campsites across France and the Netherlands offering vacation rentals in mobile homes and tent pitches in coastal, rural, and lakeside locations for families and outdoor vacationers.
• Fun Pass A bundled access pass offering unlimited entry to aqua complexes (pools, water slides, spa), children's clubs, sports activities, and evening entertainment at Siblu campsites. Free for children under 4, with differentiated pricing for ages 4-17 and adults 18+.
• Mobil Home Sales Portal (mobilhome.siblu.fr) A dedicated e-commerce platform for purchasing new and pre-owned mobile homes across Siblu's campsite network, including branded accommodation lines from IRM and Rapidhome manufacturers. Prices range from approximately 24,505€ for entry-level models to over 39,524€ for new 2026 models, with annual site fees of 7,982€/year at Les Oyats.
• Siblu VIP Loyalty Programme A loyalty programme rewarding repeat customers with exclusive discounts, promotional offers, and priority access to seasonal sales on camping bookings at Siblu villages.

Quantifiable outcome

• 100% of Siblu villages offer free children's clubs, free plot modification, and residential mobile homes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

One partnership is on record.

• FloacoreGTM or Marketing PartnerFloa is a financial technology partner enabling Siblu customers to pay for their holiday bookings and mobile home purchases in 3 or 4 interest-free installments. The partnership allows Siblu to offer flexible payment options, making premium camping holidays more accessible to budget-conscious families. Special promotions include '3x 4x sans frais' offers available until specific dates.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sandaya: One of the largest French 4- and 5-star camping chains, operating ~25 premium holiday parks across France with a comparable family-focused, mobile-home-led model and overlapping coastal and inland locations directly competitive with Siblu.
• Capfun: Major French family-camping operator with 200+ campsites across France, Spain, and Croatia. Directly competes with Siblu on premium 4-5 star sites, mobile-home rentals, kids' clubs, and direct booking to French families.
• Yelloh! Village: French group of ~100 premium independent campsites marketed under a unified brand, offering 4-5 star family holidays with mobile homes, aquatic parks, and kids' clubs — a near-direct competitor to Siblu's positioning.
• Huttopia: French-origin operator of ~60 nature camping and glamping villages across France, the Netherlands, and other European markets, targeting families and outdoor travelers with premium canvas, chalet, and mobile-home stays comparable to Siblu's offer.
• Vacanceselect (Vacansoleil): European mobile-home holiday specialist (formerly Vacansoleil) operating across France, Italy, Spain, and the Netherlands with comparable multi-country booking, mobile-home rentals, and family-campsite experience.
• Eurocamp: UK-based European mobile-holiday operator serving British and Irish families across premium European campsites; overlaps with Siblu especially in NL sites and inbound UK/Ireland digital marketing channels.
• Canvas Holidays: UK-headquartered mobile-home and lodge holiday operator with comparable European footprint, family-friendly packages, and direct booking model targeting British, French, and Benelux family travelers.

Regional players

• Parkdean Resorts: UK's largest holiday-park operator with caravan, lodge, and touring/mobile-home offerings; not a head-to-head competitor (different geography) but is referenced alongside Siblu as a leading European park operator benchmark.

Broad incumbents

• Kampgrounds of America (KOA): North America's largest franchise campground network; not direct-competition geographic overlap, but referenced alongside Siblu as a leading campground-chain brand in published industry analyses of major outdoor-holiday players.
• Camping and Caravanning Club: UK membership-based club operating 100+ club campsites across the UK and Europe; established incumbent in the European organized camping sector cited alongside Siblu in industry mapping of major outdoor-holiday operators.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/sibluvillages
• Facebookfacebook.com/sibluvillages

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Siblu