Ole

What Ole does

Ole operates as an independent music publisher and record label headquartered in Toronto, Canada, conducting business through its legal entity Anthem Entertainment L.P at 120 Bremner Blvd. Founded in 2004 by Robert Ott (who remains CEO), the company runs a dual business model spanning music publishing administration (Anthem Publishing) and record label operations (Anthem Records), supplemented by a social responsibility initiative (Anthem Cares). The core products and underlying technology are not publicly disclosed; the business is fundamentally a rights-management and content-distribution operation built around a song catalog, artist roster, and rights metadata, with no proprietary technology stack described in available sources.

The company serves two primary customer segments: independent artists and songwriters seeking professional publishing and records representation (with pain points around royalty collection, rights management, and sync licensing access), and music consumers who stream catalog content on Spotify under the 'olemajorlyindie' brand or purchase physical records and merchandise through the Anthem Records & Tapes online storefront. Revenue derives from publishing royalties, sync licensing fees, record sales (physical and digital), and direct-to-consumer merchandise sales; pricing is not publicly disclosed and varies by product. The company has executed a focused M&A strategy to build its sync-licensing capabilities, acquiring Jingle Punks (2015-03-01), 5 Alarm Music (2016-02-10), and Compact Media Group (2016-09-29) on undisclosed terms, financed in part by a $500,000,000 facility led by City National Bank on 2016-09-16. It maintains a formal relationship with Ontario Creates, a Canadian government arts and cultural funding body, and serves markets in Canada and the United States with global direct-to-consumer distribution.

Name

Ole

Legal name

Anthem Entertainment L.P

Website

https://majorlyindie.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

Ole is an independent music publisher and record label operating as Anthem Entertainment L.P in Toronto, serving independent artists and songwriters with publishing administration, records deals, royalty collection, and sync licensing across Canada and the United States.

Ownership category

akta.pro rank

Product category

Music Publishing

NAICS

Music Publishers (512230), Record Production and Distribution (51225), Music Publishers (51223)

SIC

Miscellaneous Publishing (2741)

akta.pro primary industry

Publishing Administration (Catalog Admin, Global Subpublishing) (MPAIABAB)

akta.pro secondary industries

Master Rights Ownership & Catalog Management (MPAIAAAB), Brand Partnerships & Music Placement Services (Non-Exclusive Brand Deals) (MPAIALAM), Music Rights Administration & Royalty Processing (Admin, Accounting, Statements) (MPAIAKAD)

Keywords

• Music publishing
• Record label
• Sync licensing
• Royalty administration
• Artist representation

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Distribution channels2 records

Marketing channels6 records

Core offering

Ole is an independent music publisher operating through Anthem Entertainment L.P with two core businesses: music publishing administration (rights management, royalty collection, songwriter representation) and a record label (Anthem Records). The company provides sync licensing services to media, film, and advertising clients, manages a catalog of songs and masters, and retails physical records and merchandise direct-to-consumer through an owned e-commerce storefront.

Product overview

The sources provided do not contain information about a company named 'Ole'. The available source data relates to Anthem Entertainment L.P, a Toronto-based entertainment company operating in the music industry with a dual business model comprising music records and publishing operations.

Differentiator

Problem solved

Functional benefit

Brands

• Anthem Records: Music record label division of Anthem Entertainment
• Anthem Publishing
• Anthem Cares

Products and services

• Anthem Records Record label services division that signs, develops, and releases recorded music from independent artists, managing master recording rights and commercial releases.
• Anthem Publishing Music publishing administration services for songwriters and composers, including copyright administration, royalty collection across territories, and pitching compositions for sync licensing opportunities.
• Sync Licensing Services Licensing of compositions and master recordings from the Anthem catalog for synchronization use in commercials, films, television programs, video games, and other commercial productions.
• Anthem Records & Tapes Online Store Direct-to-consumer online storefront selling physical records, tapes, and music-related merchandise to global music consumers.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Ontario CreatesminorOthersOntario Creates is a Canadian government body supporting arts and cultural industries. Anthem Entertainment L.P displays the Ontario Creates logo on their website, indicating a relationship involving funding, grants, or official endorsement for cultural production activities.

Recent moves6 records

Expansion highlights5 records

Direct peers

• Primary Wave Music Publishing: Primary Wave is a leading independent music publisher and talent management firm that competes with Anthem on premium catalog acquisitions and sync representation. Similar focus on iconic songwriter catalogs and brand-driven sync opportunities.
• Reservoir Media: Reservoir is an independent music publisher and record label that has grown aggressively through catalog acquisitions. Directly comparable to Anthem's independent publishing and master-rights acquisition strategy, with public-company financials as a benchmark.
• MNRK Music Group (formerly eOne Music): MNRK is an independent record label and music publisher resulting from Hasbro's sale of eOne Music to a private equity consortium. Comparable to Anthem in combining publishing and label operations under one indie umbrella with a Toronto-adjacent North American focus.
• Spirit Music Group: Spirit Music Group is an independent music publisher focused on catalog acquisitions, songwriter signings, and sync licensing. Closely comparable to Anthem in scale and business model as a privately-held publisher with both legacy catalog and active A&R.
• peermusic: peermusic is one of the largest independently owned music publishers in the world. Comparable to Anthem in offering publishing administration, songwriter representation, and sync services, with a longer operating history and global footprint.
• Downtown Music Holdings: Downtown (now part of Concord) was an independent music services company offering publishing administration, royalty processing, and label services to independent rights holders. Directly comparable to Anthem's publishing administration technology and services.
• Big Machine Label Group: Big Machine is an independent record label (home to Taylor Swift's earlier catalog, Florida Georgia Line, etc.) with publishing operations. Comparable to Anthem Records as a US/Canada-focused indie label competing in country and pop.
• Kobalt Music Group: Kobalt is a technology-forward independent music publisher that competes with Anthem on publishing administration and royalty processing for songwriters, and has built a notable recorded-music arm. Comparable focus on admin-light, transparent royalty accounting for independent creators.

Broad incumbents

• Concord Music Group: Concord is an independent music publisher and record label with deep catalog ownership across publishing, master rights, and theatrical/live divisions. Comparable to Anthem in combining publishing and label businesses, but with a much larger asset base and broader scope.
• BMG Rights Management: BMG is the world's fourth-largest music publisher and record label, founded as a Bertelsmann-owned independent. It competes directly with Anthem in independent publishing administration and master rights, but operates at global scale with a much larger catalog and roster.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/majorlyindie
• YouTubeyoutube.com/channel/UCVn_y0Xq3ZwPyLjFYfT2NEw
• Facebookfacebook.com/oleismajorlyindie
• LinkedInlinkedin.com/company/ole-music-publishing
• Instagraminstagram.com/anthementertainmentgroup/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ole