3Q/DEPT

Digital Marketing & Technology Services3qdept.com

3Q/DEPT (DEPT®) is a privately held global digital marketing and technology agency serving enterprise brands across Banking, Retail, Health, Tech/Media/Telecom, and CPG, with ~4,000 employees across five continents, anchored by the DEPTIFY agentic AI orchestration platform and marquee clients including NVIDIA, eBay, Meta, and Arm.

Company typePrivate
Founded2015
HeadquartersChicago, United States
Headcount501–1,000
GTM typeB2B
OfferingServices

What 3Q/DEPT does

3Q/DEPT (operating globally as DEPT®, also known as The Growth Invention Company) is a privately held digital marketing and technology agency headquartered in Amsterdam with significant North American operations in Chicago (the legacy 3Q Digital entity). The firm serves enterprise customers across Banking & Financial Services, Retail & Commerce, Health, Tech/Media/Telecom, and Consumer Packaged Goods, delivering an integrated portfolio spanning AI Transformation, Brand & Media, Customer Experience, Commerce, and Tech & Data services. Marquee clients include NVIDIA, eBay, Meta, and Arm, and the firm operates across five continents with roughly 4,000 employees split 50/50 between technology and marketing talent.

The core technology asset is DEPTIFY, a proprietary AI orchestration platform launched in 2026 that connects tools, data, and workflows through an agentic layer unifying briefing, strategy, content, media, measurement, and learning. The platform sits on top of an AI-native operating model with 15+ years of AI experience and approximately 50% AI-enabled revenue. The firm holds flagship AI partnership status with NVIDIA and core partnerships with Adobe, Google, Optimizely, Salesforce, and Shopify Plus. Subsidiary specialty studios — Basic/DEPT®, Dogstudio/DEPT®, Hello Monday/DEPT®, and Studio Dumbar/DEPT® — extend creative, branding, and digital-experience capabilities, while 3Q Digital anchors North American performance marketing and SEO.

Revenue is generated primarily through professional services fees on a quote-based engagement model targeting ambitious global brands via enterprise field sales and account-based marketing. Go-to-market emphasizes direct sales motion through regional offices and digital lead capture, supported by thought leadership content and presence at events including Cannes Lions. The firm has pursued an active roll-up strategy since 2021, acquiring five specialty agencies (Basic 2021, Inseev Interactive and Dogstudio and Hello Monday 2022, Studio Dumbar 2023), and is B Corp certified with climate-neutral operations. Pricing is not publicly disclosed and no specific rate cards or engagement tiers are available.

3Q/DEPT firmographics

Firmographics

Name: 3Q/DEPT
Legal name: DEPT®
Website: https://3qdept.com
Company type: Private
Founded year: 2015
Operating status: Operating
Headcount range: 501–1,000 employees
Short description: 3Q/DEPT (DEPT®) is a privately held global digital marketing and technology agency serving enterprise brands across Banking, Retail, Health, Tech/Media/Telecom, and CPG, with ~4,000 employees across five continents, anchored by the DEPTIFY agentic AI orchestration platform and marquee clients including NVIDIA, eBay, Meta, and Arm.
Ownership category
akta.pro rank

3Q/DEPT industry classification

Industry

Product category: Digital Marketing & Technology Services
NAICS: Custom Computer Programming Services (541511), Public Relations Agencies (541820)
SIC: Services-Computer Programming, Data Processing, Etc. (7370)
akta.pro primary industry: Generative AI & LLM Solutions Services (RAG, Agents, Copilots) (BPAEAHAG)
akta.pro secondary industries: Technology & B2B PR (BPAFADAI), Technology & B2B PR (MPAAADAC)

Keywords

Digital marketing agency
AI transformation consultancy
Brand and media services
Commerce solutions
Customer experience design

Where 3Q/DEPT is headquartered

Location

Headquarters

HQ city: Chicago
HQ country: United States
HQ region: North America

Offices2 records

Markets served

3Q/DEPT business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

Agency Services Revenue: Professional services and consulting fees for AI transformation, brand & media, commerce, customer experience, and tech & data solutions

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

3Q/DEPT product offering

Product offering

Core offering

3Q/DEPT (DEPT®) is a digital marketing and technology agency that delivers AI-driven growth invention services for enterprise brands across five solution areas: AI Transformation, Brand & Media, Customer Experience, Commerce, and Tech & Data. Offerings are anchored by DEPTIFY, a proprietary AI orchestration platform for the agentic era, and delivered through a 50/50 tech and marketing talent pool of approximately 4,000 specialists across 5 continents.

Product overview

DEPT® (also referred to as 3Q/DEPT) is a growth invention company operating at the intersection of marketing and technology. The company operates as a platform-plus-specialty model, centered on the DEPTIFY AI orchestration platform for agentic workflows, supported by five core service offerings: AI Transformation, Brand & Media, Customer Experience, Commerce, and Tech & Data. The portfolio also includes four sub-brands—Basic/DEPT®, Dogstudio/DEPT®, Hello Monday/DEPT®, and Studio Dumbar/DEPT®—which provide specialized creative, design, and digital studio capabilities. The overall architecture enables enterprise clients to access both integrated AI-powered services and dedicated specialty practices.

Differentiator

Problem solved

Functional benefit

Brands

Deptify: AI orchestration platform for the agentic era that connects tools, data, and workflows through an agentic orchestration layer for briefing, strategy, content, media, measurement, and learning.

Products and services

DEPTIFY AI orchestration platform for the agentic era that connects tools, data, and workflows through an agentic orchestration layer, unifying briefing, strategy, content, media, measurement, and learning into a cohesive working methodology.
AI Transformation Services Consultancy and delivery services that help businesses turn AI shifts into growth, encompassing the Growth Invention Flywheel, Future of Customer Journey, Future of Work, and Agentic Engineering capabilities.
Brand & Media Services Brand building services from identity to full-funnel media, all powered by AI, designed to build brands that cannot be ignored.
Customer Experience Services Services that transform complex, fragmented customer journeys into seamless experiences that drive customer retention and engagement.
Commerce Services Services focused on increasing sales and strengthening brand presence in retail and digital commerce environments.
Tech & Data Services Platform futureproofing and data unlocking services designed to scale technology infrastructure and maximize data value.

Quantifiable outcome

Webby Agency of the Year for 3 consecutive years (2022-2024)
+2 more outcomes

Companies that use 3Q/DEPT

Customer profile

Named customers4 records

Segments5 records

Ideal customer profiles4 records

3Q/DEPT technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability7 records

Feature3 records

3Q/DEPT partnerships and signals

Strategic signal

Partnerships

Six partnerships are on record, tiered core and flagship.

AdobecoreTechnology or IntegrationTechnology integration partner providing creative, analytics, and experience management solutions integrated into DEPT's service delivery
GooglecoreTechnology or IntegrationPremier Google partner for advertising, cloud, and analytics solutions integrated across client engagements
OptimizelycoreTechnology or IntegrationDigital experience platform partner for experimentation, content management, and commerce solutions
SalesforcecoreTechnology or IntegrationCRM and customer experience platform partner integrated into customer journey and commerce solutions
Shopify PluscoreTechnology or IntegrationE-commerce platform partner for enterprise retail and direct-to-consumer commerce implementations
NVIDIAflagshipTechnology or IntegrationFlagship AI partner agency relationship for AI-powered transformation and agentic engineering services

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

3Q/DEPT competitors and assessment

Company assessment

Broad incumbents

Omnicom Group: Holding company behind TBWA, DDB, and BBDO's digital and commerce networks; competes with DEPT for enterprise brand, CX, and commerce transformation mandates.
WPP: World's largest advertising holding company; Ogilvy, VML, GroupM, and AKQA compete with DEPT in full-funnel brand, media, commerce, and AI-driven experience work for global enterprise clients.
Accenture Song: Accenture's creative and digital marketing arm, offering AI transformation, customer experience, commerce, and content services at enterprise scale; competes with DEPT across the same AI Transformation, CX, and Commerce service lines.
Publicis Groupe: Global advertising holding company whose Sapient, Leo Burnett, Digitas, and Epsilon units compete head-on with DEPT in commerce, data, CX, and AI-powered marketing services.
Deloitte Digital: The Big Four firm's digital creative and transformation arm; overlaps directly with DEPT's AI Transformation, Customer Experience, and Tech & Data practices for enterprise clients.

Direct peers

Globant: Global digital and cognitive transformation firm with AI Studios, commerce, and brand experience practices; similar enterprise positioning, AI focus, and global delivery footprint to DEPT.
R/GA (part of IPG): Digital agency within IPG focused on brand innovation, experience design, and emerging technology; shares DEPT's emphasis on tech-enabled creative work and enterprise brand transformation engagements.
Huge (part of IPG): Large independent-style digital agency within IPG providing strategy, creative, and technology services with strong commerce and CX capabilities; directly comparable in scale, service mix, and enterprise client profile to DEPT.
Bounteous (TPG): Mid-to-large digital transformation agency acquired by TPG in 2022; comparable in commerce, Adobe/Salesforce platform partnerships, and enterprise client mix to DEPT.
Sia Partners (including Creative Foundry): Management consultancy that acquired multiple creative and digital agencies to build AI-led marketing and experience capabilities; directly competes with DEPT in AI transformation consulting.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

3Q/DEPT compliance and trust

Trust signal

Compliance2 records

3Q/DEPT financial estimates

Financial estimate

Revenue estimate

Valuation estimate

3Q/DEPT leadership team

Management profile

Number of profiles

Profiles6 records

3Q/DEPT subsidiaries and ownership

Company hierarchy

Subsidiaries4 records

3Q/DEPT funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

3Q/DEPT M&A and investment

M&A and investment

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3Q/DEPT

What does 3Q/DEPT do?

Is 3Q/DEPT a public or private company?

3Q/DEPT is a private company. It is classified as unknown and is currently operating.

When was 3Q/DEPT founded?

3Q/DEPT was founded in 2015. It employs 501 to 1,000 people.

Where is 3Q/DEPT based?

3Q/DEPT is headquartered in Chicago, United States, in the North America region.

How does 3Q/DEPT make money?

One revenue line is on record: agency Services Revenue.

Who are 3Q/DEPT's main competitors?

Broad incumbents on record are Omnicom Group, WPP, Accenture Song, Publicis Groupe and Deloitte Digital. Direct peers are Globant, R/GA (part of IPG), Huge (part of IPG), Bounteous (TPG) and Sia Partners (including Creative Foundry).

Does 3Q/DEPT have an API?

No public API is recorded for 3Q/DEPT.

What industry is 3Q/DEPT in?

3Q/DEPT's product category is Digital Marketing & Technology Services. Its primary akta.pro industry code is BPAEAHAG, Generative AI & LLM Solutions Services (RAG, Agents, Copilots), with a secondary code of BPAFADAI, Technology & B2B PR. Its NAICS code is 541511 and its SIC code is 7370.