What Segra International does

Segra International is a Canadian plant biotechnology company founded in 2014 that specializes in industrial-scale cannabis plant micropropagation through proprietary plant tissue culture (PTC) technology. Operating from Richmond and New Westminster, British Columbia, the company produces disease-free, true-to-type Stage III cannabis plantlets at commercial scale using apical meristem culture, organ culture, and organogenesis techniques. Its core scientific differentiator is the proprietary apical meristem extraction process, which—because the true apical meristem is isolated from the plant's vascular system—delivers the highest probability of pathogen remediation, including viruses and viroids. A second core capability is the molecular biology laboratory providing in-house RT-PCR diagnostics (including an HLVd assay run over 15,000 times) and VNTR-based DNA fingerprinting that generates a unique 32-digit Variety Identification Code per cultivar and feeds a Cannabis Phylogenetic Tree covering 500+ varieties and 6,500+ samples.

Revenue is generated through five streams: subscription-style Plant Tissue Culture sales (via Discovery, Full Provision, and Mother Stock programs) to licensed cannabis cultivators globally; usage-based molecular diagnostics (HLVd kits at $32–$40 per sample); one-time DNA fingerprinting/genotyping services; professional Regenerate & Preserve engagements for pathogen remediation and long-term genetic storage; and transactional flower procurement brokerage. The company distributes genetics through an exclusive Cultivar Library featuring partnered brands including Seed Junky Genetics, Atlas Seed, Purple City Genetics, Grounded Genetics, and Compound Genetics, and reaches cultivators across six continents via direct enterprise sales, an online customer portal, and channel partners such as GreenBe Pharma in Europe. In May 2025 Segra acquired Klonetics Plant Science, adding a 27,500-square-foot licensed cannabis nursery with five vertical flower rooms and approximately 3,500 kg of annual flower production capacity, broadening the business beyond tissue culture into cultivation.

Segra has won the Grow Up Best Nursery award four consecutive years (2022–2025) and reports a senior leadership team including CEO Jamie Blundell, CSO/Chief Tissue Culture Officer Dr. Sma Zobayed (two patents, 50+ scientific papers), CSO Dr. John Brunstein leading the Plant Genomics Division, VP Molecular Biology Dr. Oliver Corea (ex-Zenabis Global), and other VPs across finance, operations/marketing, and genetics/agronomy. The company is privately held, has raised approximately $5.9 million USD cumulatively across 2021 and 2022 exempt securities offerings (with the most recent Form D filing at $1.12M in October 2022), and is incorporated in British Columbia, Canada.

Name

Segra International

Legal name

Segra International Corp.

Website

https://segra-intl.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Segra International is a Canadian cannabis plant biotechnology company that produces disease-free Stage III tissue culture plantlets and provides HLVd diagnostics and DNA fingerprinting services to licensed cannabis producers and breeders worldwide.

Ownership category

akta.pro rank

Product category

Cannabis Plant Tissue Culture & Nursery Services

SIC

Services-Commercial Physical & Biological Research (8731), In Vitro & In Vivo Diagnostic Substances (2835)

akta.pro primary industry

Vegetative Propagation (Cuttings, Clonal Forestry, Tissue Culture) (AFAMADAE)

akta.pro secondary industry

Plant Tissue & Sap Testing Services (AFACAKAB)

Keywords

• Plant tissue culture
• Cannabis micropropagation
• Cannabis nursery services
• Molecular diagnostics
• Plant genomics

Headquarters

HQ city

Richmond

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Tissue Culture Plant Sales: Production and sale of Stage III tissue culture plantlets and cannabis clones to licensed cultivators. Services include Discovery Program (one-time trial), Full Provision Program (recurring supply), and Mother Stock Program.
2. Molecular Lab Services - HLVd Testing: RT-PCR-based Hop Latent Viroid testing services offered in 10-pack and 100-pack kits with per-sample pricing. Includes shipping and final reporting.
3. DNA Fingerprinting/Genotyping Services: Standard and Premium DNA fingerprinting services for cultivar identity verification. Standard includes 32-digit VIC, Premium adds phylogenetic analysis with 500+ varieties and triploid analysis.
4. Regenerate & Preserve Service: Pathogen remediation and genetic preservation service. Process takes 4-7 months after which cultivars can be preserved indefinitely. Includes genetic storage and mother stock ordering capability.
5. Flower Procurement/Brokerage: Global cannabis flower procurement service connecting cultivators with buyers. Manages matching, contracting, and logistics for compliant, lab-tested product.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Segra International produces disease-free, true-to-type Stage III cannabis plantlets through industrial-scale Plant Tissue Culture (PTC), using proprietary apical meristem culture, organ culture, and organogenesis techniques. The company complements plant production with molecular lab services including RT-PCR Hop Latent Viroid (HLVd) testing and VNTR-based DNA fingerprinting/genotyping, alongside pathogen remediation, long-term genetic preservation, and global flower procurement brokerage for licensed cannabis cultivators.

Product overview

Segra International is a Canadian cannabis nursery offering an integrated platform of tissue culture services and molecular lab testing. The core offering centers on Plant Tissue Culture Services producing Stage III plantlets through meristem culture, organ culture, and organogenesis techniques. This is supported by Regenerate & Preserve for genetic restoration and long-term storage, alongside molecular diagnostics including Hop Latent Viroid (HLVd) Testing and DNA Fingerprinting & Genotyping services. The company distributes genetics through a Cultivar Library featuring partner brands including Seed Junky Breeder Catalogue, Atlas Seed Collection, and Purple City Genetics. Additional services include Cannabis Plant Sales via Discovery, Full Provision, and Mother Stock programs, plus Flower Procurement for global supply chain matching. All offerings are backed by the Verified Segra Stock™ quality guarantee.

Differentiator

Problem solved

Functional benefit

Products and services

• Plant Tissue Culture Services Full-service cannabis tissue culture production using organ culture, meristem culture, and organogenesis techniques to create disease-free, true-to-type Stage III plantlets at commercial scale for licensed cultivators worldwide.
• Regenerate & Preserve Premier service that rejuvenates cannabis cultivars and safeguards genetics for future use through pathogen remediation via apical meristem initiation and secure laboratory storage, with a 4-7 month process after which cultivars can be preserved indefinitely.
• Hop Latent Viroid (HLVd) Testing In-house developed RT-PCR diagnostic assay for early detection of Hop Latent Viroid, one of the most destructive pathogens in cannabis cultivation. Available in 10-pack ($40/sample) and 100-pack ($32/sample) formats with results within 3 business days.
• DNA Fingerprinting & Genotyping Genetic identity verification service using VNTR microsatellite analysis to generate unique 32-digit Variety Identifier Codes, with Standard (3-5 day turnaround) and Premium (7-10 day turnaround) tiers including phylogenetic mapping against 500+ unique varieties and triploid analysis.
• Cannabis Plant Sales Production-ready tissue culture cannabis clones and plantlets offered through Discovery (one-time trial), Full Provision (recurring supply), and Mother Stock (mature mother plants) programs for cultivators worldwide.
• Cultivar Library Exclusive library of cannabis genotypes organized into core selection (PTC-ready cultivars), classic selection (legendary breeder collaborations), and breeder selection (genetic building blocks) for production, research, preservation, and breeding applications.
• Flower Procurement Global cannabis flower brokerage service connecting licensed cultivators with verified buyers through trusted sourcing networks, managing matching, contracting, and logistics for compliant, lab-tested product.
• Verified Segra Stock Quality guarantee brand for cultivar identity and health, featuring Certificate of Genetic Identity and unique Variety Identification Code (VIC) for each cultivar, with ongoing pathogen testing and quality control throughout the cultivar lifecycle.
• Seed Junky Breeder Catalogue Distribution of Seed Junky Genetics cannabis tissue culture cultivars including Bubblegum x Kush Mints, Lemon Cherry Gelato, Banana Cream Cake, Permanent Marker bx1, and Lemon Cherry Gelato bx1.
• Atlas Seed Collection Global distribution of Atlas Seed genetics through Segra's catalog, featuring Autoflower, Semi & Full Term cannabis genetics including Karma Cup winner cultivars.
• Purple City Genetics

Quantifiable outcome

• 15,000+ HLVd tests conducted across nursery and partner inventories
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature5 records

Partnerships

Seven partnerships are on record, tiered core and flagship.

• Purple City GeneticscoreStrategic or Co-development Partner · 9 March 2026Global Distribution Partnership for Purple City Genetics cultivars. Segra distributes PCG genetics through tissue culture catalog including Forbidden Blueprints, G Runtz, and other premium strains.
• Klonetics Plant Science Inc.flagshipStrategic or Co-development Partner · 20 May 2025Acquisition of Klonetics, a licensed cannabis nursery and cultivation company in Kelowna, BC. Brings 27,500 square foot facility with cloning infrastructure and five vertical flower rooms capable of producing approximately 3,500 kg of flower annually.
• Seed Junky GeneticsflagshipStrategic or Co-development Partner · 11 February 2025Exclusive partnership to distribute Seed Junky Genetics cannabis tissue culture plants and clones globally. Seed Junky is a renowned breeder providing cutting-edge cultivars including Bubblegum x Kush Mints, Lemon Cherry Gelato, Banana Cream Cake, and Permanent Marker bx1.
• GreenBe PharmacoreChannel Partner/ Reseller/ Distributor · 20 January 2025Strategic partnership to provide elite cannabis clones across Europe. GreenBe Pharma serves as distribution partner for Segra's tissue culture products in European markets.
• Grounded GeneticscoreStrategic or Co-development Partner · 25 July 2024Partnership to bring premium cannabis genetics from Grounded Genetics to Canadian and global medical markets through Segra's tissue culture and molecular verification platforms.
• Atlas SeedcoreStrategic or Co-development PartnerGlobal Distribution partner for Atlas Seed, offering autoflower, semi and full term genetics through Segra's catalog. Includes Karma Cup winner genetics and exclusive cultivars.
• Compound GeneticscoreStrategic or Co-development PartnerBreeder partnership for Compound Genetics Breeders Cut Catalogue released in 2023, providing exclusive access to Compound's elite genetic lines through Segra's tissue culture program.

Scale indicators7 records

Recent moves8 records

Expansion highlights6 records

Emerging players

• Medicinal Genomics: Medicinal Genomics develops molecular assays and qPCR-based pathogen detection kits (including Hop Latent Viroid) for cannabis cultivators; directly comparable to Segra's HLVd RT-PCR testing and in-house pathogen diagnostics offering.
• Phylos Bioscience: Phylos is a cannabis genetics and genotyping company that built one of the first large SNP-based cannabis genetic databases; comparable to Segra's DNA fingerprinting and cultivar identity services and overlapping on the breeder/intellectual property support side of the market.
• Meristematic Therapies (Trait Biosciences spinout tissue culture operations): Meristematic and adjacent meristem/tissue culture entrants offer alternative cannabis propagation services for LPs; an emerging player that competes for a subset of Segra's High Provision and Mother Stock customers seeking propagule alternatives.

Broad incumbents

• Aurora Cannabis: Aurora is a major Canadian LP with significant cultivation footprint and internal propagation capabilities; a broad incumbent that represents both a customer base for Segra's molecular testing services and a potential long-term insourcing risk for plantlet demand.
• Canopy Growth Corporation: Canopy Growth is one of the largest Canadian licensed producers and has its own internal propagation and genetics programs (Matt Rogge led scaling at Canopy before Segra); a broad incumbent that is simultaneously a customer and a potential competitor to Segra's plantlet and molecular testing lines.
• Cronos Group: Cronos is a large Canadian-licensed producer with a global cultivation and product strategy, including internal propagation; serves as both a Segra customer-type and a competitive benchmark given its scope and brand-driven genetics program.
• Tilray Brands: Tilray is a global cannabis operator with major Canadian production that operates internal propagation at scale; included as a broad incumbent whose nursery strategy and propagation insourcing choices materially affect Segra's addressable demand.

Direct peers

• Front Range Biosciences: Front Range Biosciences (now part of the Frontiers group) develops and supplies disease-free, tissue-cultured young plants for the hemp and cannabis industries; highly comparable as another specialty cannabis tissue culture and genetic testing laboratory serving licensed producers.
• Dark Heart Industries: Dark Heart Industries is one of the largest cannabis nursery operations in California, supplying cuttings and clones plus genetics to licensed cultivators; directly comparable to Segra as a scaled cannabis nursery and plantlet supplier, although focused on the US rather than Canada.

Regional players

• Flowr Corporation: Flowr is a Canadian-licensed producer focused on premium indoor cannabis and operates its own nursery and genetics pipeline, providing a regional comparator on cultivation quality and nursery management practices relevant to Segra's customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Segra_Intl
• YouTubeyoutube.com/@segra_intl
• Facebookfacebook.com/SegraIntl
• LinkedInlinkedin.com/company/segra-biogenesis-corporation
• Instagraminstagram.com/segra_intl

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds3 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Segra International