Infusd Nutrition
Infusd Nutrition is a Canadian food technology startup that uses proprietary chemistry to convert fat-soluble nutrients into stable, water-soluble ingredient formats for food, beverage, wellness, and alternative protein manufacturers.
- Company typePrivate
- Founded2023
- HeadquartersWindsor, Canada
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Infusd Nutrition does
Infusd Nutrition is a Canadian food technology company founded in 2023 and headquartered in Halifax, Nova Scotia, that has developed proprietary ingredient transformation technology to convert fat-soluble and insoluble nutrients — including Omega-3s, Vitamins A/D/E/K, Curcumin, Creatine, adaptogens (Ashwagandha), nootropics (Lion's Mane, Chaga, Reishi, Cordyceps), and carotenoids (Lutein, Astaxanthin) — into stable, water-soluble liquid or powder formats without harsh chemicals or synthetic emulsifiers. The technology platform addresses core formulation pain points in the food, beverage, wellness, and supplement industries: poor bioavailability of standard fat-soluble ingredients, formulation instability through pasteurization/carbonation/freezing, clean-label compliance, and taste/mouthfeel disruption. Performance claims include industry-leading payloads, a minimum 24-month shelf stability, greater bioavailability versus standard equivalents, and neutral taste profiles.
The company operates a B2B enterprise sales model targeting food and beverage manufacturers, supplement and wellness brands, and more recently alternative protein producers. Revenue is generated through ingredient supply contracts and technology licensing arrangements, with quote-based pricing rather than publicly disclosed rates. Its commercial strategy combines direct sales to formulation and R&D teams at brand customers with go-to-market leverage from flagship partnerships with global ingredient distributors Symrise and Caldic, who provide access to established channels. Co-founders David Giffin and Jack MacDonald lead the company, which secured an oversubscribed US$2 million+ seed round in April 2025 led by NextGen Nutrition Investment Partners, with participation from Nourish Ventures and Agthia Ventures, following an earlier CAD$241,500 investment from Natural Products Canada in December 2023.
Infusd Nutrition firmographics
Firmographics- Name
- Infusd Nutrition
- Legal name
- Infusd Nutrition
- Website
- https://infusd.ca
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Infusd Nutrition is a Canadian food technology startup that uses proprietary chemistry to convert fat-soluble nutrients into stable, water-soluble ingredient formats for food, beverage, wellness, and alternative protein manufacturers.
- Ownership category
- akta.pro rank
Infusd Nutrition industry classification
Industry- Product category
- Functional Food Ingredients
- NAICS
- Flavoring Syrup and Concentrate Manufacturing (31193), Medicinal and Botanical Manufacturing (325411)
- SIC
- Food And Kindred Products (2000), Medicinal Chemicals & Botanical Products (2833)
- akta.pro primary industry
- Flavor Encapsulation & Delivery Systems (Spray-Dried, Emulsions, Encapsulates) (AFAJADAJ)
- akta.pro secondary industries
- Beverage Emulsions & Clouding Agents (Flavor Emulsions, Weighting Agents) (AFAJACAK), Fortification Ingredients (Vitamins, Minerals, Nutrient Premixes) (CRADAOAM), Ingredient Blends & Systems / Custom Formulation (Seasoning Systems, Functional Blends) (CRADAOAO)
Keywords
Where Infusd Nutrition is headquartered
LocationHeadquarters
- HQ city
- Windsor
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Infusd Nutrition business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Operations, Supply Chain, Personnel, Marketing or Sales
Revenue model
- Functional Ingredient Sales: The company develops and sells proprietary water-soluble ingredient solutions (both liquid and powder formats) to food, beverage, and wellness manufacturers. Revenue is generated through ingredient supply contracts with B2B customers seeking to improve formulation capabilities.
- Ingredient Technology Licensing: Infusd licenses its proprietary solubility transformation technology to manufacturing partners, enabling them to produce water-soluble versions of challenging ingredients for their own product lines.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Infusd Nutrition product offering
Product offeringCore offering
Infusd Nutrition develops and supplies proprietary water-soluble functional ingredient solutions (liquid or powder formats) to food, beverage, and wellness manufacturers. Its core technology transforms fat-soluble and insoluble nutrients—including Omega-3s, vitamins A/D/E/K, curcumin, creatine, adaptogens, and botanical extracts—into stable, clean-label, water-dispersible formats without harsh chemicals. The company also offers clean-label solutions for natural colors, flavors, preservatives, and spice extracts.
Product overview
Infusd Nutrition operates as a two-application platform: Functional Ingredients (delivering adaptogens, nootropics, and botanicals in water-soluble formats) and Clean-Label Solubility (providing clean-label solutions for colors, flavors, preservatives, and spice extracts without synthetic emulsifiers). Their core technology portfolio transforms fat-soluble and insoluble nutrients—including Omega-3s, Vitamins A/D/E/K, Curcumin, Creatine, Ashwagandha, Magnesium, Lion's Mane, Chaga, Reishi, Cordyceps, Lutein, Astaxanthin, and Phosphatidyl Serine—into stable, water-soluble liquid or powder formats. Key differentiating capabilities include industry-leading payloads, 24-month minimum shelf stability, greater bioavailability, neutral taste, competitive pricing, and effortless solubility with only minor agitation required.
Differentiator
Problem solved
Functional benefit
Products and services
- Functional Ingredients
Quantifiable outcome
- 24-month shelf stability regardless of pasteurization, carbonation, or freezing
- +2 more outcomes
Companies that use Infusd Nutrition
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Infusd Nutrition technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Infusd Nutrition partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered flagship, core and minor.
- Protein Industries Canadaflagship$15.1 million project partnership with Protein Industries Canada committing $4.9M toward scaling whole-cut alternative meat manufacturing technology. The initiative aims to establish a Canadian soy protein value chain and create innovation-based jobs, supporting Canada's goal to grow its plant-based food sector into a $25 billion industry.
- NS/TX IndustriescorePartnership to scale NS/TX Industries' manufacturing technology for whole-cut alternative meat and fish products. Infusd's functional ingredients will be incorporated to improve nutritional profiles of alternative meat products using Canadian-sourced pea and fava proteins.
- New Protein International (NPI)corePartnership utilizing NPI's hexane-free soy proteins in the $15.1M project to establish an end-to-end Canadian soy protein value chain for whole-cut plant-based meat alternatives.
- Blueroot HealthcoreStrategic partnership expanding Infusd's presence in the food technology sector, applying water-solubilization technology to improve nutrient absorption in health products.
- Fairhaven HealthcoreStrategic partnership expanding Infusd's presence in the food technology sector, applying water-solubilization technology to improve nutrient absorption in health products.
- CaldiccorePartnership to bring to market the world's first water-soluble Vitamin D solution using Infusd's solubility transformation technology, distributed through Caldic's ingredient distribution network.
- SymriseflagshipMajor partnership to bring functional health ingredients to market using Infusd's proprietary water-solubilization technology. Symrise is a leading ingredient supplier featured on Infusd's website.
- MISTAminorFood innovation platform collaboration, participating in growth hack demo day in San Francisco showcasing healthy nutrition concepts developed through startup-corporate partnerships.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Infusd Nutrition competitors and assessment
Company assessmentBroad incumbents
- Cargill: Global agribusiness and food ingredient giant with broad activity in oils, proteins, sweeteners, and functional ingredients. Comparable on the supply of fat-soluble and botanical ingredients into food, beverage and supplement manufacturers.
- Kerry Group: Global taste and nutrition company supplying clean-label ingredient systems to food and beverage manufacturers. Comparable in targeting clean-label formulation challenges and serving multinational CPG customers.
- Ingredion: Leading ingredient solutions provider specializing in plant-based and specialty ingredients. Comparable in addressing clean-label and functionality challenges for food and beverage manufacturers, including encapsulation and texture systems.
- DSM-Firmenich: Global nutrition, health and flavors company with a deep portfolio in vitamins, omega-3s, and functional ingredients. Direct overlap with Infusd on water-soluble vitamin, omega-3, and botanical ingredient formats sold to supplement and food manufacturers.
- Symrise: Global leader in flavors, fragrances and functional/nutritional ingredients. Both companies target food and beverage manufacturers with ingredient innovation; Symrise is also a disclosed Infusd partner, illustrating direct overlap in customer base and product roadmap.
- International Flavors & Fragrances (IFF): Major ingredient and solutions provider across taste, texture, nutrition and biosciences. Overlaps with Infusd on encapsulated and functional ingredient offerings sold to global food and beverage customers.
- Lonza: Global contract manufacturer with extensive encapsulation, bioavailability, and ingredient delivery capabilities for nutrition customers. Comparable on the encapsulation and bioavailability value proposition Infusd emphasizes.
- Givaudan: World's largest flavors and fragrances company with growing activity in natural and clean-label ingredient systems. Comparable as a flavor-system and clean-label ingredient supplier serving the same CPG and beverage manufacturers Infusd targets.
Emerging players
- MycoTechnology: Emerging food-tech company using fermentation-based platforms to transform plant proteins and address taste/nutrition challenges. Comparable as a venture-backed ingredient transformation technology company targeting CPG and food manufacturers.
Direct peers
- Balchem Corporation: Specializes in encapsulation, choline and ingredient delivery systems for food, nutrition and supplement applications. Highly comparable because both companies focus on solving ingredient delivery challenges (stability, bioavailability, solubility) for human and animal nutrition markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Infusd Nutrition social profiles
Digital presenceInfusd Nutrition financial estimates
Financial estimateRevenue estimate
Valuation estimate
Infusd Nutrition leadership team
Management profileNumber of profiles
Profiles2 records
Infusd Nutrition funding detail
Funding detailFunding overview
Funding rounds3 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Infusd Nutrition M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Infusd Nutrition
What does Infusd Nutrition do?
Infusd Nutrition develops and supplies proprietary water-soluble functional ingredient solutions (liquid or powder formats) to food, beverage, and wellness manufacturers. Its core technology transforms fat-soluble and insoluble nutrients—including Omega-3s, vitamins A/D/E/K, curcumin, creatine, adaptogens, and botanical extracts—into stable, clean-label, water-dispersible formats without harsh chemicals. The company also offers clean-label solutions for natural colors, flavors, preservatives, and spice extracts.
Is Infusd Nutrition a public or private company?
Infusd Nutrition is a private company. It is classified as venture growth investor backed and is currently operating.
When was Infusd Nutrition founded?
Infusd Nutrition was founded in 2023. It employs 1 to 10 people.
Where is Infusd Nutrition based?
Infusd Nutrition is headquartered in Windsor, Canada, in the North America region.
How does Infusd Nutrition make money?
Two revenue lines are on record. Functional Ingredient Sales are the primary driver. The others are ingredient Technology Licensing.
Who are Infusd Nutrition's main competitors?
Broad incumbents on record are Cargill, Kerry Group, Ingredion, DSM-Firmenich, Symrise, International Flavors & Fragrances (IFF), Lonza and Givaudan. MycoTechnology is listed as an emerging player. Balchem Corporation is listed as a direct peer.
Does Infusd Nutrition have an API?
No public API is recorded for Infusd Nutrition.
What industry is Infusd Nutrition in?
Infusd Nutrition's product category is Functional Food Ingredients. Its primary akta.pro industry code is AFAJADAJ, Flavor Encapsulation & Delivery Systems (Spray-Dried, Emulsions, Encapsulates), with a secondary code of AFAJACAK, Beverage Emulsions & Clouding Agents (Flavor Emulsions, Weighting Agents). Its NAICS code is 31193 and its SIC code is 2000.