Prestige Consumer Healthcare
- Company typePublic
- Founded2015
- HeadquartersTarrytown, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingHardware or Manufacturing
Prestige Consumer Healthcare firmographics
Firmographics- Name
- Prestige Consumer Healthcare
- Legal name
- Prestige Consumer Healthcare Inc.
- Website
- https://prestigebrandsinc.com
- Company type
- Public
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Prestige Consumer Healthcare industry classification
Industry- Product category
- Over-the-Counter (OTC) Consumer Healthcare
- NAICS
- Other Health and Personal Care Retailers (45619), Health and Personal Care Retailers (4561)
- SIC
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)
- akta.pro primary industry
- Eye, Ear & Nasal Care OTC (Eye Drops, Ear Drops/Wax Removal, Saline Sprays) (CRADAMAG)
Keywords
Where Prestige Consumer Healthcare is headquartered
LocationHeadquarters
- HQ city
- Tarrytown
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Prestige Consumer Healthcare business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Marketing or Sales, Supply Chain, Personnel, Technology or R&D
Revenue model
- OTC Healthcare Product Sales: Prestige Consumer Healthcare generates revenue through the manufacturing, marketing, and distribution of over-the-counter healthcare and personal care products. The company owns a portfolio of established consumer brands across multiple health categories including eye care, digestive care, oral care, pediatric care, pain relief, skin care, sleep aids, and women's health. Revenue is generated through sales to retail channels including mass merchants, drug stores, and pharmacies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Consumer OTC healthcare products sold at retail price points |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Prestige Consumer Healthcare product offering
Product offeringCore offering
Prestige Consumer Healthcare manufactures, markets, and distributes over-the-counter (OTC) consumer healthcare and personal care products under a portfolio of more than 200 acquired brands across eight categories: Digestive Care, Eye/Ear/Nose/Throat, Oral Care, Pediatric Care, Pain Relief, Skin Care, Sleep Aids, and Women's Health. The company follows a brand acquisition and consolidation model, recently adding Breathe Right, LaCorium Health, and the Pillar5 Pharma manufacturing facility to strengthen its portfolio and supply chain.
Product overview
Prestige Consumer Healthcare is a manufacturer and distributor of over-the-counter (OTC) consumer healthcare products with a portfolio of established brands spanning multiple categories including Digestive Care (Dramamine, Tagamet), Eye/Ear/Nose/Throat (Clear Eyes, TheraTears, Chloraseptic, Luden's), Oral Care (DenTek), Pediatric Care (Boudreaux's Butt Paste, Little Remedies), Pain Relief (BC Powder, Goody's Powder), Skin Care (Compound W, Nix), Sleep Aids, and Women's Health (Monistat, Summer's Eve). The company operates a brand acquisition and expansion strategy, having recently acquired Breathe Right (nasal strips), Pillar5 Pharma (manufacturing), and LaCorium Health (therapeutic skin care) to expand its portfolio and address supply chain constraints.
Differentiator
Problem solved
Functional benefit
Products and services
- Dramamine Motion sickness relief and prevention product for treatment of nausea, vomiting, and dizziness associated with motion sickness; sold to consumers in retail and drug stores.
- Clear Eyes #1 selling brand of eye drops for eye care relief, addressing dryness, redness, and irritation; sold to consumers through mass retail and pharmacy channels.
- TheraTears Dry eye relief products created by an ophthalmologist, including lubricant eye drops and eyelid cleansing wipes; sold to consumers for everyday eye care.
- Tagamet Heartburn relief and prevention product clinically proven and trusted for more than 40 years; sold to consumers for acid indigestion treatment.
- Chloraseptic #1 sore throat relief brand offering soothing lozenges, fast-acting sprays, and kids sprays in cherry, wild berries, and other flavors; sold to consumers for throat pain relief.
- Monistat #1 Gynecologist recommended yeast infection treatment and vaginal care products for at-home treatment; sold to women consumers at retail and drug stores.
- DenTek Oral care products including dental guards and interdental cleaning tools for daily oral care routines; sold to consumers in retail channels.
- Luden's Throat drops for minor throat irritation, soothing and relieving everyday throat discomfort in many flavors; sold to consumers at retail.
- Boudreaux's Butt Paste Pediatric diaper rash paste offering instant protection and fast relief, pediatrician recommended and trusted by moms; sold to parents and caregivers at retail.
- Compound W #1 dermatologist and pharmacist recommended wart removal brand offering various treatment options; sold to consumers in drug stores and retail.
- Nix #1 pediatrician and pharmacist recommended lice removal products, including Nix Ultra 2-in-1 solution and all-in-one shampoo for lice and super lice; sold to parents and caregivers.
- Summer's Eve Feminine hygiene products made specifically for the vaginal area; sold to women consumers at retail and drug stores.
- BC Powder Fast pain relief powder for tough headaches and pain, available in on-the-go stick packs; sold to consumers at retail.
- Goody's Powder Fast-acting powder pain relievers for headaches and body pain; sold to consumers at retail.
- Breathe Right Iconic OTC nasal strip brand created in the 1990s; included in the Breathe Right portfolio acquired from Foundation Consumer Healthcare and expected to become Prestige's largest brand with approximately $200 million in annual revenue and $95 million in EBITDA.
Quantifiable outcome
- Clear Eyes is the #1 selling brand of eye drops based on IRI units sold
- +5 more outcomes
Companies that use Prestige Consumer Healthcare
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles2 records
Prestige Consumer Healthcare technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Prestige Consumer Healthcare partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor, core and flagship.
- Boston Rob MarianominorReality TV personality 'Boston' Rob Mariano partnered with Dramamine for the summer travel campaign 'Your Why. Your Way.' featuring new products Dramamine Less Drowsy Powder and Dramamine Nausea Chewable, with a $5,000 travel gift card sweepstakes.
- LaCorium HealthcoreAcquisition agreement for LaCorium Health, an Australian therapeutic skin care company, for approximately $150 million in cash. LaCorium generates approximately $40 million in trailing twelve months revenue. Expected to close in Q2 FY2027, expanding Prestige's skin care portfolio in the Australian market.
- Foundation Consumer HealthcareflagshipAcquisition of Breathe Right nasal strip brand portfolio and other OTC brands from Foundation Consumer Healthcare for $1.045 billion (~$900 million net of tax benefits). Breathe Right accounts for two-thirds of portfolio revenue and will become Prestige's largest brand, marking expansion into nasal strip category. Deal financed through available cash and Term Loan B financing, expected to close first half of fiscal 2027.
- Horizon MediacorePrestige Consumer Healthcare appointed Horizon Media as its agency of record after a competitive four-month review. Horizon handles brand strategy and integrated media execution across video, digital, social, and influencer channels, utilizing its AI-native platform and Blu marketing intelligence platform. Estimated annual net media spending is approximately $30 million.
- CostcominorCostco was involved in antitrust litigation with Prestige Consumer Healthcare regarding pricing practices for Clear Eyes eye drops under the Robinson-Patman Act. A 9th U.S. Circuit Court of Appeals ruling found Prestige gave Costco more favorable pricing than wholesalers.
- Pillar5 PharmacoreAcquisition of Pillar5 Pharma completed in December 2025 to address supply chain challenges affecting Clear Eyes products. The manufacturing facility expansion enhances long-term production capacity for eye care category products, addressing previous supply constraints and production shutdowns ahead of line updates.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
Prestige Consumer Healthcare competitors and assessment
Company assessmentDirect peers
- Bayer Consumer Health: OTC division of Bayer covering Claritin, Aspirin, Aleve, Midol and Midol — directly competing with Prestige in digestive, pain relief, and women's health categories.
- Haleon: Pure-play OTC consumer-health spinoff from GSK (Advil, Centrum, Sensodyne, Nexium OTC, TUMS). The most direct global OTC comparator given category overlap and brand-acquisition orientation.
- Perrigo Company: Largest U.S. private-label OTC manufacturer with direct overlap in digestive, eye care, skin, and women's health categories where Prestige operates, competing on price/value tier in retail.
- Bausch + Lomb: Eye-care specialist with OTC ophthalmic products (LUMIFY, Biotrue, Artelac) overlapping with Clear Eyes and TheraTears at retail and via pharmacy channels.
- Church & Dwight: Diversified OTC and personal-care CPG owner-operator with a similar brand-acquisition playbook (Trojan, First Response, Orajel, Batadine, Nair). Closely comparable in scale, product mix breadth, and brand-portfolio model to Prestige.
- Alcon: Global eye-care leader (Opti-Free, Systane, Pataday) directly competing with Prestige's Clear Eyes and TheraTears franchises in OTC artificial tears and eye allergy relief.
Broad incumbents
- Johnson & Johnson Consumer Health: Larger diversified consumer-health incumbent with OTC overlap (Zyrtec, Benadryl, Aveeno, Neosporin). Less specialized than Prestige but competes for the same shelf set and consumer occasion.
- Reckitt Benckiser: Global consumer-health major with Mucinex, Durex, Clearasil, Lysol, competing especially in cold/flu, women's wellness, and pain where Prestige operates.
- Procter & Gamble: Mega-cap CPG incumbent with selected OTC/personal-care overlap (Vicks, Pepto-Bismol, Metamucil, Crest) competing with Prestige in cold/flu and digestive care categories.
Emerging players
- Energizer Holdings: Post its personal-care/OTC divestiture, Energizer's remaining portfolio is household batteries, but its earlier skin-and-personal-care segment competed with several Prestige oral/skin health brands and shared a similar OTC acquisition-and-monetize model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Prestige Consumer Healthcare social profiles
Digital presencePrestige Consumer Healthcare financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prestige Consumer Healthcare leadership team
Management profileNumber of profiles
Profiles1 record
Prestige Consumer Healthcare subsidiaries and ownership
Company hierarchySubsidiaries5 records
Prestige Consumer Healthcare funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prestige Consumer Healthcare M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prestige Consumer Healthcare
What does Prestige Consumer Healthcare do?
Prestige Consumer Healthcare manufactures, markets, and distributes over-the-counter (OTC) consumer healthcare and personal care products under a portfolio of more than 200 acquired brands across eight categories: Digestive Care, Eye/Ear/Nose/Throat, Oral Care, Pediatric Care, Pain Relief, Skin Care, Sleep Aids, and Women's Health. The company follows a brand acquisition and consolidation model, recently adding Breathe Right, LaCorium Health, and the Pillar5 Pharma manufacturing facility to strengthen its portfolio and supply chain.
Is Prestige Consumer Healthcare a public or private company?
Prestige Consumer Healthcare is a public company. It is classified as public and is currently operating.
When was Prestige Consumer Healthcare founded?
Prestige Consumer Healthcare was founded in 2015. It employs 501 to 1,000 people.
Where is Prestige Consumer Healthcare based?
Prestige Consumer Healthcare is headquartered in Tarrytown, United States, in the North America region.
How does Prestige Consumer Healthcare make money?
One revenue line is on record: OTC Healthcare Product Sales.
Who are Prestige Consumer Healthcare's main competitors?
Direct peers on record are Bayer Consumer Health, Haleon, Perrigo Company, Bausch + Lomb, Church & Dwight and Alcon. Broad incumbents are Johnson & Johnson Consumer Health, Reckitt Benckiser and Procter & Gamble. Energizer Holdings is listed as an emerging player.
Does Prestige Consumer Healthcare have an API?
No public API is recorded for Prestige Consumer Healthcare.
What industry is Prestige Consumer Healthcare in?
Prestige Consumer Healthcare's product category is Over-the-Counter (OTC) Consumer Healthcare. Its primary akta.pro industry code is CRADAMAG, Eye, Ear & Nasal Care OTC (Eye Drops, Ear Drops/Wax Removal, Saline Sprays). Its NAICS code is 45619 and its SIC code is 2840.