Slideworks

What Slideworks does

Slideworks is a privately held digital product company that sells a library of premium PowerPoint, Excel, and native Google Slides templates designed for corporate strategy and consulting work. The catalog covers roughly 15 specialized bundles spanning consulting toolkits, business strategy, business cases, consulting proposals, competitive market analysis, go-to-market strategy, M&A, due diligence, market entry, digital transformation, product strategy, project management, and operational excellence, each built around complete storylines, best-practice slide layouts, embedded Excel financial models, and step-by-step guides. All templates are 100% customizable (colors, fonts, layouts, footnotes) and are reviewed and updated quarterly by the founding team.

The product is delivered through three surfaces: a self-serve e-commerce storefront on slideworks.io with fixed-price individual templates at $129-$149, a Microsoft PowerPoint add-in that lets users browse and insert templates directly inside PowerPoint, and a Full Access Bundle sold via direct email contact. Distribution is global, with the company serving more than 4,500 customers worldwide including enterprise logos such as HubSpot, EA, NBC, Universal, and Allianz. The product surface is purely file-based; there is no SaaS application, no recurring subscription, and no AI/ML capability disclosed.

Slideworks is incorporated in Denmark with a Copenhagen headquarters (Kristen Bernikows Gade 13) and a US office in New York (101 Avenue of the Americas). The company was founded in 2020 by three ex-top-tier consultants — Alexandra Kampmann (ex-BCG), Kasper Vardrup (ex-Bain), and Mats Stigzelius (ex-McKinsey) — and operates with a 1-10 person team. It raised a single disclosed $1M seed round led by Rainmaking in April 2023 and is otherwise founder-owned and bootstrapped. The GTM is predominantly sales-led self-serve e-commerce, with an overlay of direct enterprise outreach for bulk licensing and custom template requests.

Name

Slideworks

Legal name

Slideworks

Website

https://slideworks.io

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Slideworks is a self-serve e-commerce platform selling premium PowerPoint, Excel, and Google Slides strategy templates created by ex-McKinsey, BCG, and Bain consultants. It serves enterprise strategy teams and consulting firms across 4,500+ customers worldwide.

Ownership category

akta.pro rank

Product category

Strategy Presentation Templates

NAICS

Software Publishers (513210), Software Publishers (51321)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Content Asset Libraries & Template Marketplaces (stock, characters, themes) (EDAFAHAI)

akta.pro secondary industry

Digital Learning & Course Subscriptions (CRAFAIAD)

Keywords

• Strategy presentation templates
• Consulting PowerPoint templates
• Business case templates
• Market analysis templates
• Go-to-market strategy templates

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Template Sales: One-time purchase model for PowerPoint and Excel strategy templates. Individual templates sold at fixed price points ranging from $129 to $149. Bundle discounts available for multiple template purchases. No recurring subscription required for individual template purchases.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Slideworks sells a library of premium PowerPoint and Excel strategy templates created by ex-McKinsey, BCG, and Bain consultants. Each template bundle (typically 200-310 slides) includes proven storylines, consulting frameworks, complete slide layouts, Excel financial models, step-by-step guides, and real-life examples. Templates are fully customizable and available in both PowerPoint and Google Slides formats, sold as one-time perpetual licenses ranging from $129 to $149 per template.

Product overview

Slideworks is a strategy template platform offering a library of premium PowerPoint and Excel templates created by ex-McKinsey, BCG, and Bain consultants. The portfolio includes individual templates such as the Consulting Toolkit (205 slides), Business Strategy (305 slides + Excel), Business Case (271 slides + Excel), Consulting Proposal (242 slides + Excel), Competitive Market Analysis (312 slides), and Go-To-Market Strategy (307 slides), along with specialized templates for Market Entry, Due Diligence, M&A, Digital Transformation, Product Strategy, and Project Management. The company also offers bundle products including the Full Access Bundle and Consulting Maps Bundle, plus a PowerPoint add-in for direct template access. Templates are fully customizable, available in both PowerPoint and Google Slides formats, and are organized into categories for Consulting PowerPoint Templates, Market Analysis Templates, and Strategy Templates. The company serves over 4,500 customers worldwide including enterprise clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Consulting Toolkit

Named customers7 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Recent moves5 records

Expansion highlights6 records

Direct peers

• SlideModel: Direct competitor selling pre-built PowerPoint templates and slide decks for business, strategy, and consulting use cases. Closest analog in catalog model and target buyer.
• Beautiful.ai: AI-powered presentation software that auto-generates consulting-style slides. Competes with Slideworks for the same enterprise strategy teams but via generative software rather than templates.
• 24Slides: Presentation design service and template provider for enterprises, often used by consulting and sales teams. Competes on a services-plus-template hybrid model.

Emerging players

• Gamma: AI-native app that generates presentations, documents, and websites from prompts. Emerging threat that bypasses the need for pre-built PowerPoint templates altogether.
• Plus AI: AI add-in for Google Slides and PowerPoint that drafts and edits presentations natively. Directly overlaps with Slideworks' PowerPoint add-in positioning but with AI-first delivery.
• Pitch (pitch.com): Collaborative presentation software targeting modern teams. Competes for the same 'consulting-quality deck' use case with a SaaS platform rather than a template catalog.
• Slidebean: AI-driven presentation tool focused on pitch decks and business storytelling. Overlaps with Slideworks on consulting and strategy use cases for startups and mid-market.

Broad incumbents

• Envato (Envato Elements): Large subscription marketplace for digital assets including PowerPoint templates. Competes on breadth and price, not on consulting-grade specialization.
• Canva: Mass-market design platform with extensive presentation templates and AI design features. Competes broadly for presentation-creation mindshare and budget.

Others

• Designrr: Tool that turns written content (blogs, reports, PDFs) into eBooks and lead magnets, including presentation-style outputs. Adjacent content-creation tool used by similar B2B marketers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/slideworks_io

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Slideworks