Kippo
Kippo is a mobile dating app for gamers that matches users by shared gaming interests through a card deck profile system. The freemium app, operated by Covalent Inc., has 5M+ downloads across the US, Canada, UK, and EU.
- Company typePrivate
- Founded2019
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Kippo does
Kippo is a mobile dating application purpose-built for gamers, operated by its parent Covalent Inc. and headquartered in Los Angeles. The product targets single gamers seeking romantic partners who share their gaming interests, distinguishing itself from horizontal dating apps (Tinder, Bumble, Hinge) through a card deck profile system that lets users surface their personality, favorite games, and interests in a visually structured format, and a game-based matching algorithm that pairs users on shared play preferences. The app is available on iOS and Android in the United States, Canada, the United Kingdom, and the European Union, and has accumulated 5,000,000+ downloads across the two platforms since founding in 2019.
The underlying platform combines a card deck profile builder, a matching algorithm keyed to declared gaming interests, and in-app messaging with GIF support designed to lower conversational friction between matched users. Beyond the core dating app, Kippo operates Kippocomics — a weekly original webcomic published on Instagram and the company website — as a brand-engagement and top-of-funnel content property rather than a monetized product. There are no disclosed API endpoints, SDK offerings, or third-party integrations; the product is delivered entirely through mobile app stores.
Kippo runs a freemium go-to-market motion: users self-serve download the free app, with monetization driven by "Kippo Infinity," a premium subscription tier that unlocks additional features and is billed through Apple App Store (iTunes) or Google Play Store infrastructure. The company is privately held, has 11–50 employees, and has raised a $2,000,000 seed round (Sazze Partners, May 2020) and a follow-on round led by LAUNCH with participation from The Syndicate.com (October 2021). Revenue is not publicly disclosed.
Kippo firmographics
Firmographics- Name
- Kippo
- Legal name
- Covalent Inc.
- Website
- https://kippo.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Kippo is a mobile dating app for gamers that matches users by shared gaming interests through a card deck profile system. The freemium app, operated by Covalent Inc., has 5M+ downloads across the US, Canada, UK, and EU.
- Ownership category
- akta.pro rank
Kippo industry classification
Industry- Product category
- Online Dating
- akta.pro primary industry
- Gaming Social Networks & Community Platforms (profiles, guilds, forums, discovery) (MPAFAIAD)
Keywords
Where Kippo is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Kippo business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Kippo Infinity Subscription: Premium subscription tier called 'Kippo Infinity' that enhances the user experience beyond the free tier. Users can subscribe through Apple iOS (iTunes) or Android (Google Play) platforms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free tier - Core dating app functionality |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Kippo product offering
Product offeringCore offering
Kippo is a mobile dating application built specifically for gamers, available on iOS and Android. Users create profiles using a customizable card deck system that showcases their favorite games and personality, then match with other gamers based on shared gaming interests. The app provides direct messaging with GIF support and the ability to invite matches to play games together. The platform operates on a freemium model, with a free core tier and a paid Kippo Infinity subscription offering enhanced features.
Product overview
Kippo is a niche dating platform built specifically for gamers, comprising a core mobile app with a distinctive card deck profile system that allows users to showcase their gaming interests and personality. The platform offers a free tier with core matching and messaging features, supplemented by a premium subscription called Kippo Infinity. Additionally, Kippo produces Kippocomics, weekly original webcomics distributed via Instagram and the company website, which serve as brand engagement content. The app is available on both iOS and Android platforms with over 5 million downloads, serving users across the United States, Canada, UK, and EU markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Kippo Mobile Dating App A free mobile dating application for iOS and Android that allows single gamers to create customizable card deck profiles, match with other users based on shared favorite games, and connect via in-app messaging with GIF support and gaming invitations.
- Kippo Infinity Subscription A premium subscription tier that enhances the Kippo dating experience with additional features for users seeking to connect more deeply with the gamer community, purchased through the Apple App Store or Google Play Store.
Companies that use Kippo
Customer profileSegments1 record
Ideal customer profiles1 record
Kippo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Kippo partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Kippo competitors and assessment
Company assessmentDirect peers
- Gamer Dating: Gamer Dating is a dating app specifically for video game enthusiasts. It directly competes with Kippo in the gamer-niche dating category, targeting the same single-gamer persona with profile and matching functionality tailored around gaming interests.
- LFGdating: LFGdating ("Looking For Group Dating") is a free dating app exclusively for gamers. It is a direct peer to Kippo, serving the same niche audience with similar game-based matching and gaming-community focus.
- Geek 2 Geek: Geek 2 Geek is a dating site/app for geeks and gamers. It is a direct peer to Kippo, addressing the same overlap of gamers seeking partners who share their interests, though with an older/established community footprint.
Emerging players
- Player2 (formerly Player.me): Player2 is a social platform that matches gamers for friendship and dating. It overlaps with Kippo in the gamer-social-discovery space, though it focuses more on broader gamer social connections (play together, LFG) rather than romantic matching alone.
Broad incumbents
- Discord: Discord is the dominant gaming community and chat platform. While not a dating app, it is the broader incumbent in gaming community/social engagement and competes for gamer attention and time, with community features that could intersect with dating functionality.
- Bumble: Bumble is a mainstream dating app with significant brand and capital. It is a broad incumbent comparable in mobile dating mechanics (swipe/matching, in-app messaging, freemium subscriptions) and has experimented with friendship/community extensions, posing a competitive threat if it deepens gaming-adjacent features.
- Hinge: Hinge is a mainstream relationship-focused dating app owned by Match Group. It is comparable in mobile dating mechanics, premium subscription monetization, and target demographic of young adults seeking serious relationships — a competitive threat to Kippo's relationship-intent positioning.
- Tinder: Tinder is the largest mainstream dating app and a broad incumbent comparable on mobile dating mechanics, scale, and subscription monetization. Tinder's interactive experiences (e.g., Swipe Night) show the path for gaming-themed features that could encroach on Kippo's niche.
- Plenty of Fish: Plenty of Fish (POF) is a long-established freemium dating app. It is a broad incumbent comparable in free-to-use mobile dating mechanics and self-serve consumer acquisition, and competes for the same broad dating demographic as Kippo.
Regional players
- Lexa (Dutch dating app): Lexa is a regional dating app primarily serving the Netherlands and broader EU market. It is comparable to Kippo in mobile dating mechanics and subscription monetization, and overlaps geographically with Kippo's EU availability.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Kippo social profiles
Digital presenceKippo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kippo leadership team
Management profileNumber of profiles
Profiles2 records
Kippo funding detail
Funding detailFunding overview
Funding rounds2 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kippo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kippo
What does Kippo do?
Kippo is a mobile dating application built specifically for gamers, available on iOS and Android. Users create profiles using a customizable card deck system that showcases their favorite games and personality, then match with other gamers based on shared gaming interests. The app provides direct messaging with GIF support and the ability to invite matches to play games together. The platform operates on a freemium model, with a free core tier and a paid Kippo Infinity subscription offering enhanced features.
Is Kippo a public or private company?
Kippo is a private company. It is classified as venture growth investor backed and is currently operating.
When was Kippo founded?
Kippo was founded in 2019. It employs 1 to 10 people.
Where is Kippo based?
Kippo is headquartered in Los Angeles, United States, in the North America region.
How does Kippo make money?
One revenue line is on record: kippo Infinity Subscription.
Who are Kippo's main competitors?
Direct peers on record are Gamer Dating, LFGdating and Geek 2 Geek. Player2 (formerly Player.me) is listed as an emerging player. Broad incumbents are Discord, Bumble, Hinge, Tinder and Plenty of Fish. Lexa (Dutch dating app) is listed as a regional player.
Does Kippo have an API?
No public API is recorded for Kippo.
What industry is Kippo in?
Kippo's product category is Online Dating. Its primary akta.pro industry code is MPAFAIAD, Gaming Social Networks & Community Platforms (profiles, guilds, forums, discovery).