Popular
Popular, Inc. is a Puerto Rico-headquartered bank holding company (NASDAQ: BPOP) operating through Banco Popular de Puerto Rico, providing retail, commercial, insurance, and wealth management banking services across Puerto Rico, the U.S. mainland (NY, NJ, FL), and the British Virgin Islands.
- Company typePublic
- Founded1893
- HeadquartersSan Juan, Puerto Rico
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
What Popular does
Popular, Inc. (NASDAQ: BPOP) is a Puerto Rico-headquartered bank holding company founded in 1893 and operating primarily through its core subsidiary Banco Popular de Puerto Rico, with additional U.S. mainland operations via Popular Bank in New York, New Jersey, and Florida, plus presence in the British Virgin Islands. The company offers a comprehensive suite of retail and commercial banking products — including checking and savings accounts, IRAs and CDs, credit cards (travel, cash back, PREMIA rewards), personal loans, mortgages, auto loans, marine and renewable energy financing, and lines of credit — alongside insurance through Popular Insurance LLC (underwritten in partnership with Chubb), investment and wealth management via Popular Securities and Popular Family of Funds, and fiduciary/trust services through Popular Fiduciary Services.
The technology backbone is a multi-channel banking platform combining physical branch and ATM infrastructure with Mi Banco Online (web), Mi Banco Móvil (iOS/Android app with biometric authentication), TeleBanco Popular 24/7 phone banking with TTY/TDD and Video Relay accessibility, and a suite of commercial platforms including Web Cash Manager, Popular Business Platform, Commercial Credit Card Manager, Remote Deposit, and MultiPago payment services. Core infrastructure is largely provided by third-party partners FIS Global (core banking, Remote Deposit, Portfolio Online) and Evertec (payment processing), with Popular acting as the customer-facing distribution and product layer.
The business model is fundamentally a spread-based net interest income engine supplemented by transaction fees, insurance commissions, and wealth management fees. Q1 2026 revenue was $835.81 million with a net interest margin of 3.66%, CET1 ratio of 15.92%, and NPL ratio of 1.17% — generating net income of $245.7 million, up 38% year-over-year. Customer segments span retail/consumer, business/commercial, healthcare professionals (Healthcare Hub), HNW (Popular Premium), employer groups (Popular at Work), and retirees (Bienestar Financiero), distributed through a sales-led multi-channel motion targeting a 14% ROTCE and $3.9B revenue by 2029 under new CEO Javier Ferrer.
Popular firmographics
Firmographics- Name
- Popular
- Legal name
- Popular, Inc.
- Website
- https://popular.com
- Company type
- Public
- Founded year
- 1893
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Popular, Inc. is a Puerto Rico-headquartered bank holding company (NASDAQ: BPOP) operating through Banco Popular de Puerto Rico, providing retail, commercial, insurance, and wealth management banking services across Puerto Rico, the U.S. mainland (NY, NJ, FL), and the British Virgin Islands.
- Ownership category
- akta.pro rank
Popular industry classification
Industry- Product category
- Retail and Commercial Banking
- NAICS
- Commercial Banking (52211), Depository Credit Intermediation (5221)
- SIC
- State Commercial Banks (6022)
- akta.pro primary industry
- SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC)
- akta.pro secondary industry
- Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)
Keywords
Where Popular is headquartered
LocationHeadquarters
- HQ city
- San Juan
- HQ country
- Puerto Rico
- HQ region
- Latin America
Offices7 records
Markets served
Popular business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Net Interest Income: Interest income from lending activities including commercial loans, mortgage loans, auto loans, and personal loans, net of interest paid on deposits. Net interest margin of 3.66% in Q1 2026. Core earnings driver representing the majority of bank revenue.
- Non-Interest Income - Fees and Commissions: Fee income from deposit account services, credit card transactions, wire transfers, and other banking service charges. Also includes commission income from insurance products sold through Popular Insurance LLC subsidiary and investment product distribution through Popular Securities.
- Insurance Products: Revenue from insurance product sales and referrals through Popular Insurance LLC (general agency), offering life, variable life, variable annuities, disability, property and casualty, and title insurance, with Chubb as underwriter for certain lines. Partnerships with Chubb for travel and property insurance products.
- Investment and Wealth Management: Revenue from investment account services, Popular Family of Funds, Keogh plans, and Trust Online services through Popular Fiduciary Services. Also includes Portfolio Online wealth management platform.
Go-to-market motion1 record
Distribution channels8 records
Marketing channels6 records
Popular product offering
Product offeringCore offering
Banco Popular de Puerto Rico, operating under the Popular brand, is a diversified financial services holding company providing retail and commercial banking products including deposit accounts, consumer and commercial loans, mortgages, credit cards, wealth management, insurance, and digital banking platforms. The company serves individual consumers, small and mid-sized businesses, and large corporations through an extensive branch network and digital channels across Puerto Rico, the U.S. mainland (New York, New Jersey, Florida), and the British Virgin Islands.
Product overview
Popular, Inc. (trading as Banco Popular de Puerto Rico) is a bank holding company offering a comprehensive suite of retail and commercial banking products and services through its subsidiary Banco Popular de Puerto Rico, with operations spanning Puerto Rico, the U.S. mainland (New York, New Jersey, Florida), and the British Virgin Islands. The product portfolio centers on core deposit products (checking, savings, CDs, IRAs), credit cards (travel, cash back, PREMIA rewards), and lending (personal loans, mortgages, auto loans, marine, renewable energy). The bank has developed an omnichannel digital banking ecosystem anchored by Mi Banco Online and Mi Banco Móvil (mobile app), complemented by TeleBanco Popular (24/7 phone banking) and branch/ATM networks. Specialized segments include Popular Premium (affluent customers), Popular Healthcare Hub (medical professionals), and Popular at Work (employer-based banking). Ancillary services include insurance (via Popular Insurance LLC with Chubb as underwriter), investment products (Popular Securities, Popular Family of Funds), credit monitoring (Mi Crédito), and commercial cash management platforms (Web Cash Manager, Remote Deposit). The company also maintains digital portals for trust services, shareholder services, and business banking access.
Differentiator
Problem solved
Functional benefit
Brands
- PREMIA: Points-based credit card rewards program offering cash back and discounts at participating merchants.
- TeleBanco Popular
- Mi Banco
- Mi Banco Móvil
- Popular Premium
- Popular Healthcare Hub
- Popular at Work
- Popular One
- Popular Fiduciary Services
- Popular Funds
Products and services
- Personal Banking Accounts Deposit products including checking and savings accounts for individual consumers across Puerto Rico, the U.S. mainland, and the BVI.
- Mortgage Loans Residential mortgage products for individual homebuyers, including financing for primary residences in Puerto Rico and select U.S. mainland markets.
- Personal Loans and Auto Loans Unsecured personal loans and vehicle financing for individual consumers.
- Personal and Commercial Credit Cards Credit card products offered to both individual consumers and commercial clients, with the commercial card program managed via the dedicated Commercial Credit Card Manager platform.
- Commercial Loans and Lending Commercial and industrial lending, commercial real estate financing, and other credit facilities for businesses and corporate clients.
- Web Cash Manager (Business Banking Platform) Corporate treasury and cash management online platform enabling business and corporate clients to handle payments, receivables, liquidity, and account administration.
- Wealth Management and Insurance Services Investment, advisory, private banking, and insurance products distributed to individual and institutional clients seeking wealth planning solutions.
- Mi Banco Digital / Online and Mobile Banking Consumer-facing digital banking platform (Mi Banco Digital) providing online and mobile access to deposit, lending, payment, and self-service capabilities.
Quantifiable outcome
- Q1 2026 net income of $245.7M, up 38% year-over-year
- +6 more outcomes
Companies that use Popular
Customer profileSegments6 records
Ideal customer profiles3 records
Popular technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Popular partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Chubb GroupminorPopular Insurance LLC, a subsidiary of Popular, distributes insurance products through a partnership with Chubb Group. Chubb serves as the underwriter for travel insurance policies and property insurance products offered to Popular customers through the bank's digital platforms and branches.
- American Sign Language (ASL) InterpretersminorPopular provides ASL interpreter services at its branches by appointment, free of charge, for deaf or hard-of-hearing customers through a partnership arrangement with ASL interpretation service providers.
Scale indicators17 records
Recent moves4 records
Expansion highlights6 records
Popular competitors and assessment
Company assessmentDirect peers
- East West Bancorp: East West Bancorp (NASDAQ: EWBC) is a U.S. mid-cap commercial bank also identified in BofA's mid-cap bank screen alongside Popular. It shares Popular's profile as a higher-multiple commercial lender with strong deposit gathering and consistent outperformance vs. peers.
- First BanCorp: First BanCorp is a Puerto Rico-based bank holding company (NYSE: FBP) operating Banco Popular's most direct local competitor. It mirrors Popular's deposit-funded lending model and similarly depends on Puerto Rico's economic cycle, making it the most directly comparable peer.
- OFG Bancorp: OFG Bancorp (now part of Scotiabank's Oriental Bank) was another leading Puerto Rico commercial/retail bank with a comparable mix of mortgage, commercial, and consumer banking. Its acquisition by Scotiabank highlighted the strategic value of Puerto Rico bank franchises and provides a relevant transaction benchmark.
- Cullen/Frost Bankers: Cullen/Frost (NYSE: CFR) is a Texas-based super-community bank repeatedly cited alongside Popular in BofA's mid-cap bank outperformance screen. Comparable premium-multiple commercial bank with strong deposit franchise, focus on relationship banking, and similar mid-teens ROTCE profile.
Broad incumbents
- Citizens Financial Group: Citizens Financial (NYSE: CFG) is a U.S. mid-cap commercial/retail bank with a strong Northeast corridor franchise. Comparable to Popular in scale and mid-cap bank status, providing a useful reference point for valuation multiples and capital return policies.
- Webster Financial: Webster Financial (NYSE: WBS) is a U.S. mid-cap commercial/retail bank of similar scale to Popular with a comparable Northeast deposit franchise. Useful as a peer for benchmarking NIM, capital return, and ROTCE metrics for diversified U.S. mid-cap banks.
- Associated Banc-Corp: Associated Banc-Corp (NYSE: ASB) is a U.S. mid-cap regional bank highlighted alongside Popular in BofA's mid-cap outperformance list. Similar asset size and commercial/retail mix make it a useful peer for capital return policy and earnings power benchmarking.
- M&T Bank: M&T Bank (NYSE: MTB) is a large U.S. regional commercial bank with a strong Northeast deposit franchise. Relevant peer for understanding how a multi-jurisdictional U.S. regional bank scales commercial banking, manages NIM, and allocates capital.
- BancorpSouth / Cadence Bank: Cadence Bank (NYSE: CADE), the merged BancorpSouth/legacy Cadence entity, is a U.S. mid-cap commercial bank of comparable scale to Popular. Useful peer for benchmarking NIM, expense ratios, and ROTCE for the mid-cap commercial bank category.
Regional players
- Scotiabank (Caribbean operations): Scotiabank operates a meaningful Caribbean banking franchise, including the recently acquired Oriental Bank in Puerto Rico, directly competing with Popular in the territory. Relevant peer for cross-border Caribbean competitive dynamics and Puerto Rico market structure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Popular social profiles
Digital presencePopular financial estimates
Financial estimateRevenue estimate
Valuation estimate
Popular leadership team
Management profileNumber of profiles
Profiles11 records
Popular subsidiaries and ownership
Company hierarchySubsidiaries9 records
Popular funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Popular M&A and investment
M&A and investmentM&A1 record
Investments5 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Popular
What does Popular do?
Banco Popular de Puerto Rico, operating under the Popular brand, is a diversified financial services holding company providing retail and commercial banking products including deposit accounts, consumer and commercial loans, mortgages, credit cards, wealth management, insurance, and digital banking platforms. The company serves individual consumers, small and mid-sized businesses, and large corporations through an extensive branch network and digital channels across Puerto Rico, the U.S. mainland (New York, New Jersey, Florida), and the British Virgin Islands.
Is Popular a public or private company?
Popular is a public company. It is classified as public and is currently operating.
When was Popular founded?
Popular was founded in 1893. It employs 5,001 to 10,000 people.
Where is Popular based?
Popular is headquartered in San Juan, Puerto Rico, in the Latin America region.
How does Popular make money?
Four revenue lines are on record. Net Interest Income is the primary driver. The others are non-Interest Income - Fees and Commissions, insurance Products and investment and Wealth Management.
Who are Popular's main competitors?
Direct peers on record are East West Bancorp, First BanCorp, OFG Bancorp and Cullen/Frost Bankers. Broad incumbents are Citizens Financial Group, Webster Financial, Associated Banc-Corp, M&T Bank and BancorpSouth / Cadence Bank. Scotiabank (Caribbean operations) is listed as a regional player.
Does Popular have an API?
No public API is recorded for Popular.
What industry is Popular in?
Popular's product category is Retail and Commercial Banking. Its primary akta.pro industry code is FSABABAC, SME Deposits & Business Accounts (Operating, Savings, CDs), with a secondary code of FSABAAAA, Mass-Market Consumer Deposit Banking (Checking/Savings). Its NAICS code is 52211 and its SIC code is 6022.