Housing Connector
Housing Connector is a 501(c)(3) nonprofit that operates a two-sided marketplace connecting property owners with vacant units to nonprofit case managers serving people experiencing homelessness, using its Community Hub portal and an exclusive Zillow integration, with outcomes-based funding from municipal and private sources.
- Company typePrivate
- Founded2019
- HeadquartersSeattle, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Housing Connector does
Housing Connector is a 501(c)(3) nonprofit founded in 2019 and headquartered in Seattle that operates a two-sided marketplace connecting Property Partners (property owners and managers with vacant units) to Community Partners (nonprofits, case managers, and government agencies serving individuals experiencing homelessness or housing instability). The organization serves vulnerable populations by reducing screening barriers, providing financial guarantees to property partners (up to $5,000 in damage mitigation, 3-month rent guarantee, and vacancy loss coverage), and offering two-year post-move-in housing stability services to residents.
The core technology is the Community Hub, a proprietary web-based portal where Community Partners track housing navigation cases, search available unit inventory in real-time, and submit forms including Renter Profiles, Move-In Forms, and Financial Assistance Requests. The platform integrates with an exclusive Zillow-hosted marketplace that provides additional unit discovery and screening-criteria adjustments. Supporting products include an Automated Support Ticket Routing system (saving 20 hours monthly of assignment time), a Unit Inventory Management System consolidating 700+ units from 168 properties, Housing Connector Direct (a Dallas pilot for upstream prevention at 40%-80% AMI), 0% Interest Resident Loans (pilot expansion 2025), and Property/Community Partner lookup tools. By late 2024, the platform tracked 39,000+ housing units and 12,500+ housed outcomes, with reported retention of 88% at one year and 75% through two years.
The business model is freemium on the partner side (free for both Property and Community Partners to use the platform) and grant-based on the funder side, with approximately 70% of funding from public sources (city, county, state, and federal grants) and 30% from private contributions. Revenue mechanics include multi-year municipal contracts (e.g., $2.1M from the City of Austin for two years of operations), corporate and foundation grants (Microsoft, Amazon, DRK Foundation, Tableau/Salesforce, BECU), and individual donations. The organization has expanded from Seattle to Denver, Dallas, Portland, Austin, Orlando, Miami, and Newark, with a three-year strategic plan targeting 28,750 people housed across 10 markets by 2027.
Housing Connector firmographics
Firmographics- Name
- Housing Connector
- Legal name
- Housing Connector
- Website
- https://housingconnector.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Housing Connector is a 501(c)(3) nonprofit that operates a two-sided marketplace connecting property owners with vacant units to nonprofit case managers serving people experiencing homelessness, using its Community Hub portal and an exclusive Zillow integration, with outcomes-based funding from municipal and private sources.
- Ownership category
- akta.pro rank
Housing Connector industry classification
Industry- Product category
- Affordable Housing Navigation Services
- NAICS
- Community Housing Services (62422), Other Community Housing Services (624229)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)
Keywords
Where Housing Connector is headquartered
LocationHeadquarters
- HQ city
- Seattle
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Housing Connector business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Donations and Contributions: Housing Connector is a 501(c)(3) nonprofit organization. The organization is funded through both public dollars (about 70%) and private dollars (about 30%). Tax ID: 84-2100263.
- Municipal Funding: Secured $2.1M in funds for two years of operations in Austin, Texas in partnership with the City of Austin.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Property Partners - Free Access |
| Freemium | Others | Community Partners - Free Access |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
Housing Connector product offering
Product offeringCore offering
Housing Connector operates a free, tech-enabled nonprofit platform that connects Property Partners (property owners and managers) with Community Partners (nonprofits, case managers, and service providers) to place vulnerable populations into housing. The Community Hub portal supports unit search, client enrollment, case management, and financial assistance request submissions, while the organization underwrites financial guarantees of up to $5,000 in damage mitigation, a 3-month rent guarantee, and vacancy loss coverage to reduce landlord risk.
Product overview
Housing Connector operates as a tech-for-good nonprofit that functions as a bridge between Community Partners (nonprofits, case managers, service providers) and Property Partners (property owners and managers). The core platform consists of the Community Hub, a web-based portal where community partners can track housing navigation services, search available units in real-time, and submit required forms. This platform connects to an exclusive Zillow-hosted marketplace where reduced screening criteria enables housing access for vulnerable populations. Supporting products include an automated support ticket routing system that reduces assignment times by 20 hours monthly, a unit inventory management system managing 700+ units from 168 properties, Housing Connector Direct (a pilot program in Dallas for upstream homelessness prevention), 0% interest resident loans for financial wellbeing, and Property/Community Partner lookup tools. The company is developing Hub Expansion features for 2025 including improved renter-to-inventory matching, local stability resource connections, and organizational workspace management.
Differentiator
Problem solved
Functional benefit
Brands
- Community Hub: A portal for Community Partners to assist in tracking and managing housing navigation services and in matching their clients to unit inventory.
- Housing Connector Direct
Products and services
- Community Hub A web-based portal for community partners (nonprofits, case managers, service providers) to track and manage housing navigation services, search available units in real-time, submit Renter Profiles, Move-In Forms, and Financial Assistance Requests, and coordinate with property partners.
- Housing Connector Direct A pilot program launched in Dallas, Texas that provides housing access to households with housing barriers at 40%-80% AMI by overturning applicant denials and working upstream of homelessness.
- 0% Interest Resident Loans A no-fee, no-interest resident loan offering to promote ongoing housing stability and financial wellbeing for residents in the Housing Connector program, with pilot expansion planned for 2025.
Quantifiable outcome
- 88% of residents stay housed in same unit for at least one year; 75% stay housed through second year
- +4 more outcomes
Companies that use Housing Connector
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Housing Connector technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Housing Connector partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- ZillowcoreHousing Connector and Zillow partnership has helped 10,000 individuals find stable homes nationwide. The collaboration started in Seattle in 2019 and expanded to eight markets across seven states. The partnership adjusts screening criteria to increase housing availability with plans to reach 15 markets and 30,000 people. Zillow provides exclusive platform access through their technology infrastructure.
- City of Austin / Homeless Strategy OfficecorePartnership launched in January 2025 to reduce housing barriers for Austin residents and increase landlord engagement in homelessness prevention efforts. $2.1M in funds secured for two years of operations.
- City of Denver / Department of Housing Stability (HOST)coreDenver Accelerated Program partnership providing permanent housing opportunities through provision of units and rental payments for 125+ households.
- United Way of King CountycoreSeattle Eviction Prevention partnership maintaining safe and stable homes for 118 households by providing financial relief of past due rent arrears.
- Washington State Landlord Mitigation FundcoreState fund combined with Housing Connector's financial supports for households with subsidies to expand access to mitigation funds.
Scale indicators11 records
Recent moves14 records
Expansion highlights7 records
Housing Connector competitors and assessment
Company assessmentDirect peers
- Pathways to Housing: Pathways to Housing pioneered the Housing First model for people experiencing homelessness and chronic behavioral health conditions. Comparable through its housing-first approach, partnership model with landlords willing to accept barrier-reduction, and direct service to vulnerable populations.
- Corporation for Supportive Housing (CSH): CSH is a national nonprofit that advances supportive housing for vulnerable populations through financing, advocacy, and capacity building. Comparable to Housing Connector in serving the same vulnerable-population segment, working at the intersection of property owners, service providers, and government funders to expand housing access.
- Community Solutions: Community Solutions runs the Built for Zero initiative, a data-driven movement to reduce homelessness city by city. Highly comparable to Housing Connector through its focus on measurable homelessness reduction outcomes, multi-city coordination model, and use of data infrastructure to match people to housing resources.
Regional players
- Hamilton Families: Hamilton Families is a San Francisco nonprofit focused on family homelessness through shelter, housing, and prevention programs. Comparable through its housing navigation and landlord engagement model, though regionally concentrated in San Francisco rather than operating across multiple states.
- Abode Services: Abode Services is a Bay Area nonprofit providing housing and supportive services to people experiencing homelessness. Comparable through its direct service model, landlord partnerships for barrier-reduction placements, and reliance on government and private funding — though primarily California-focused.
Broad incumbents
- Enterprise Community Partners: Enterprise Community Partners is one of the largest U.S. affordable housing nonprofits, developing and operating affordable homes and providing capital and policy support. Comparable through shared affordable housing mission, multi-state footprint, and engagement with both private landlords and government funders.
- Mercy Housing: Mercy Housing is a national affordable housing nonprofit operating more than 90,000 units across the U.S. Comparable to Housing Connector through its focus on affordable housing for low-income and vulnerable populations and its combination of direct service with partnerships to property managers and service agencies.
- National Alliance to End Homelessness: The National Alliance to End Homelessness is a policy and research nonprofit focused on systemic solutions to homelessness. Comparable through its mission alignment with Housing Connector's outcomes focus, multi-city engagement, and emphasis on data-driven, evidence-based interventions.
- The Salvation Army: The Salvation Army is a large international nonprofit with extensive housing, shelter, and social services programs in the U.S. Comparable as a social services nonprofit addressing homelessness and housing instability through a combination of direct service, government funding, and private donations, though at vastly greater scale and broader mission.
- Volunteers of America: Volunteers of America is a large national nonprofit running housing, behavioral health, and veteran services programs across the U.S. Comparable through its broad housing programs for vulnerable populations, multi-state footprint, and reliance on government contracts and private donations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Housing Connector social profiles
Digital presenceHousing Connector financial estimates
Financial estimateRevenue estimate
Valuation estimate
Housing Connector leadership team
Management profileNumber of profiles
Profiles16 records
Housing Connector funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Housing Connector M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Housing Connector
What does Housing Connector do?
Housing Connector operates a free, tech-enabled nonprofit platform that connects Property Partners (property owners and managers) with Community Partners (nonprofits, case managers, and service providers) to place vulnerable populations into housing. The Community Hub portal supports unit search, client enrollment, case management, and financial assistance request submissions, while the organization underwrites financial guarantees of up to $5,000 in damage mitigation, a 3-month rent guarantee, and vacancy loss coverage to reduce landlord risk.
Is Housing Connector a public or private company?
Housing Connector is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Housing Connector founded?
Housing Connector was founded in 2019. It employs 11 to 50 people.
Where is Housing Connector based?
Housing Connector is headquartered in Seattle, United States, in the North America region.
How does Housing Connector make money?
Two revenue lines are on record. Donations and Contributions are the primary driver. The others are municipal Funding.
Who are Housing Connector's main competitors?
Direct peers on record are Pathways to Housing, Corporation for Supportive Housing (CSH) and Community Solutions. Regional players are Hamilton Families and Abode Services. Broad incumbents are Enterprise Community Partners, Mercy Housing, National Alliance to End Homelessness, The Salvation Army and Volunteers of America.
Does Housing Connector have an API?
No public API is recorded for Housing Connector.
What industry is Housing Connector in?
Housing Connector's product category is Affordable Housing Navigation Services. Its primary akta.pro industry code is BPAGALAC, Affordable Housing & Community Development (Housing, Community Land Trusts). Its NAICS code is 62422 and its SIC code is 8300.