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Wille Finance

Full company profile

uuid0003dx7

Namestring
Wille Finance
Legal namestring
Wille Finance AG
Company typeenum
Private
Founded yearint
2007
Descriptiontext

Wille Finance is a privately held Swiss multi-family office founded in 2007 and headquartered in Zug (Wille Finance AG), with additional offices in Zurich and Madrid. The firm invests across three asset classes: private equity (venture capital at Series A/B with CHF 1-6M initial tickets and buyouts of small/mid-cap companies with EBITDA of CHF 2-10M via CHF 5-20M tickets), real estate via a value-add strategy (CHF 5-100M tickets across European main cities, with a portfolio exceeding CHF 250M and over 400 opportunities screened annually), and a net-long listed assets portfolio. Geographic focus is the DACH region with opportunistic European exposure.

The firm differentiates itself through a family-office structure that provides patient, long-term capital without forced exit pressure, allowing it to serve as an anchor investor across multiple funding rounds. The team comprises former founders and managers with domain expertise spanning industrial management, ICT, Life-Sciences, and banking, enabling operational support alongside capital deployment. Disclosed portfolio companies span radiology AI (Mediaire, Incepto), experience economy AI (Convious), antibody-drug conjugates (Araris), employee engagement (Alaya), digital asset banking (Sygnum), security services (Secusuisse, exited via Prosero), compliance outsourcing (SwissComply), and B2B SaaS/consulting (:em Engineering Methods). Strategic activity in 2024 included the acquisition of SwissComply AG and participation in Mediaire's EUR 12M financing round led by LBO France.

The business model is investment-return-driven rather than fee-based: revenue derives from rental yields on the real estate book, capital appreciation, dividends, and exit proceeds from private equity holdings. Deal sourcing relies on the team's professional network, direct outreach, and email-based deal submission channels ([email protected] and [email protected]). The firm does not publish financials, AUM, fee schedules, or pricing, consistent with the discretionary, private nature of family-office capital.

Short descriptiontext

Wille Finance is a Swiss multi-family office investing in private equity (VC and buyout), European real estate, and listed assets, primarily in the DACH region, with patient long-term capital and direct deployment across a thesis-driven portfolio.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersZürich, Switzerland
HQ citystring
Zürich
HQ countrystring
Switzerland
HQ regionstring
Europe
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
venture capital investment, private equity buyout, value-add real estate, family office wealth management, listed assets portfolio
Industry3 codes
1Discretionary Portfolio Management (DPM)
CodeFSAAABACPrimaryYes
2Private Wealth Planning (Tax, Estate & Succession)
CodeFSAAABAEPrimaryNo
3Real Estate Transaction Advisory & Due Diligence
CodeFSAEAJAJPrimaryNo
NAICS code2 codes
  • Portfolio Management and Investment Advice523940
  • Trusts, Estates, and Agency Accounts52592
SIC code2 codes
  • Investment Advice6282
  • Real Estate Agents & Managers (For Others)6531
Product category
Family Office Private Wealth Management
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Private Equity Returns
TypeSubscription Recurring
Description

Returns generated through capital appreciation, dividend distributions, and exit proceeds from portfolio companies in venture capital and buyout investments. Revenue derived from successful realization of investments over a long-term horizon.

willefinance.com
Marketing channels2 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Wille Finance is a family office that deploys capital across three pillars: (1) Private Equity, comprising Venture Capital at Series A & B (CHF 1-6M tickets) and Buyout of Small & Mid Cap companies with EBITDA of CHF 2-10M (CHF 5-20M tickets), focused on ICT B2B, Biotech & Medtech, and Buy & Build opportunities in DACH and Europe; (2) Value-Add Real Estate in main European cities with investment tickets of CHF 5-100M; and (3) Listed Assets managed as a Net-Long Portfolio. The firm also originated in 2007 as a dedicated wealth management service for a family.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Wille Finance is a family office offering wealth management and investment services, not a product company. Its core offerings consist of private equity (venture capital and buyout investments), real estate investment with a value-add strategy, and listed assets management. The company screens over 400 real estate opportunities annually and focuses on main European cities with investment tickets ranging from CHF 5,000,000 to CHF 100,000,000. For private equity, the firm invests in ICT (B2B), Biotech & Medtech companies, and sector-agnostic buy-and-build strategies, with venture capital tickets of CHF 1-6 million and buyout tickets of CHF 5-20 million. No distinct branded products, modules, or technology offerings were identified in the source material.

Product and service5 records
1Venture Capital (Series A & B)
CategoryPrivate Equity
Description

Equity investments in growth-stage B2B technology, Biotech, and Medtech companies at Series A and Series B in Europe, with initial investment tickets of CHF 1-6M. Targets founders and management teams seeking a long-term anchor investor.

2Buyout (Small & Mid Cap)
CategoryPrivate Equity
Description

Buyout investments in small and mid cap companies with EBITDA of CHF 2-10M, primarily in DACH and Europe, with initial equity tickets of CHF 5-20M. Targets owners and management pursuing ownership transition, growth capital, or buy-and-build strategies.

3Value-Add Real Estate
CategoryReal Estate
Description

Direct acquisitions and value-add repositioning of commercial, residential, hotel, logistics, and retail properties in main European cities, with investment tickets of CHF 5M to CHF 100M. The firm screens over 400 opportunities annually and manages a real estate portfolio valued at over CHF 250M.

4Listed Assets (Net-Long Portfolio)
CategoryWealth Management
Description

Management of a Net-Long portfolio of listed securities, integrated with the firm's wealth management origin and ongoing investment platform.

5Family Wealth Management
CategoryWealth Management
Description

Original dedicated and tailored wealth management service for the founding family, established in 2007, providing personalized portfolio oversight and asset allocation.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Germany-based multi-family office providing wealth structuring, direct investments, and real estate exposure to entrepreneur families. Closely comparable as a DACH multi-family office with cross-asset investment platform and direct PE/VC participation.

TypeBroad incumbent
Description

Swiss private banking group with wealth management, asset management, and investment services for UHNW clients. Comparable through Swiss-rooted private banking and wealth management platform serving entrepreneur families.

TypeBroad incumbent
Description

Swiss-headquartered global private markets firm offering private equity, real estate, infrastructure, and debt strategies. Comparable in multi-strategy alternative-asset platform and DACH roots, but operates at vastly larger AUM scale with institutional fund structures.

TypeRegional player
Description

Swiss investment platform offering venture capital and private equity exposure to qualified investors. Comparable as a Swiss-rooted PE/VC investment platform serving private wealth clients.

TypeDirect peer
Description

Swedish venture and growth capital investor backing Nordic and European technology and life-sciences companies. Comparable through European growth-stage investing with life-sciences and tech sector focus.

TypeDirect peer
Description

Paris-based venture capital firm active across Europe with sector-focused funds including healthcare, digital, and fintech. Comparable as a European VC investor with comparable ticket-size profile and cross-sector exposure.

TypeDirect peer
Description

Munich-based growth equity firm investing in European consumer/technology companies with Series A and B focus. Comparable through DACH growth-investing approach and similar B2B/tech sector focus.

TypeDirect peer
Description

European (Berlin-based) venture capital firm investing across Series A and later stages with technology and sector focus. Comparable as a European VC investor with similar ticket sizes and ICT/life-sciences orientation.

TypeBroad incumbent
Description

Swiss private bank offering wealth management, asset management, and direct investment capabilities. Comparable through Swiss-based private wealth and investment platform serving entrepreneur/family clients.

TypeBroad incumbent
Description

Swiss private bank and asset manager with wealth management, asset servicing, and alternative investment capabilities including direct private equity and real estate. Comparable through Swiss family-office-style wealth management with PE/real estate overlay.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers9 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment39 records

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Wille Finance

Family Office Private Wealth Managementwillefinance.com

Wille Finance is a Swiss multi-family office investing in private equity (VC and buyout), European real estate, and listed assets, primarily in the DACH region, with patient long-term capital and direct deployment across a thesis-driven portfolio.

What Wille Finance does

Wille Finance is a privately held Swiss multi-family office founded in 2007 and headquartered in Zug (Wille Finance AG), with additional offices in Zurich and Madrid. The firm invests across three asset classes: private equity (venture capital at Series A/B with CHF 1-6M initial tickets and buyouts of small/mid-cap companies with EBITDA of CHF 2-10M via CHF 5-20M tickets), real estate via a value-add strategy (CHF 5-100M tickets across European main cities, with a portfolio exceeding CHF 250M and over 400 opportunities screened annually), and a net-long listed assets portfolio. Geographic focus is the DACH region with opportunistic European exposure.

The firm differentiates itself through a family-office structure that provides patient, long-term capital without forced exit pressure, allowing it to serve as an anchor investor across multiple funding rounds. The team comprises former founders and managers with domain expertise spanning industrial management, ICT, Life-Sciences, and banking, enabling operational support alongside capital deployment. Disclosed portfolio companies span radiology AI (Mediaire, Incepto), experience economy AI (Convious), antibody-drug conjugates (Araris), employee engagement (Alaya), digital asset banking (Sygnum), security services (Secusuisse, exited via Prosero), compliance outsourcing (SwissComply), and B2B SaaS/consulting (:em Engineering Methods). Strategic activity in 2024 included the acquisition of SwissComply AG and participation in Mediaire's EUR 12M financing round led by LBO France.

The business model is investment-return-driven rather than fee-based: revenue derives from rental yields on the real estate book, capital appreciation, dividends, and exit proceeds from private equity holdings. Deal sourcing relies on the team's professional network, direct outreach, and email-based deal submission channels ([email protected] and [email protected]). The firm does not publish financials, AUM, fee schedules, or pricing, consistent with the discretionary, private nature of family-office capital.

Wille Finance firmographics

Firmographics
Name
Wille Finance
Legal name
Wille Finance AG
Website
https://www.willefinance.com/
Company type
Private
Founded year
2007
Operating status
Operating
Headcount range
11–50 employees
Short description
Wille Finance is a Swiss multi-family office investing in private equity (VC and buyout), European real estate, and listed assets, primarily in the DACH region, with patient long-term capital and direct deployment across a thesis-driven portfolio.
Ownership category
akta.pro rank

Wille Finance industry classification

Industry
Product category
Family Office Private Wealth Management
NAICS
Portfolio Management and Investment Advice (523940), Trusts, Estates, and Agency Accounts (52592)
SIC
Investment Advice (6282), Real Estate Agents & Managers (For Others) (6531)
akta.pro primary industry
Discretionary Portfolio Management (DPM) (FSAAABAC)
akta.pro secondary industries
Private Wealth Planning (Tax, Estate & Succession) (FSAAABAE), Real Estate Transaction Advisory & Due Diligence (FSAEAJAJ)

Keywords

  • Venture capital investment
  • Private equity buyout
  • Value-add real estate
  • Family office wealth management
  • Listed assets portfolio

Where Wille Finance is headquartered

Location

Headquarters

HQ city
Zürich
HQ country
Switzerland
HQ region
Europe

Offices3 records

Markets served

Wille Finance business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

  1. Private Equity Returns: Returns generated through capital appreciation, dividend distributions, and exit proceeds from portfolio companies in venture capital and buyout investments. Revenue derived from successful realization of investments over a long-term horizon.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Wille Finance product offering

Product offering

Core offering

Wille Finance is a family office that deploys capital across three pillars: (1) Private Equity, comprising Venture Capital at Series A & B (CHF 1-6M tickets) and Buyout of Small & Mid Cap companies with EBITDA of CHF 2-10M (CHF 5-20M tickets), focused on ICT B2B, Biotech & Medtech, and Buy & Build opportunities in DACH and Europe; (2) Value-Add Real Estate in main European cities with investment tickets of CHF 5-100M; and (3) Listed Assets managed as a Net-Long Portfolio. The firm also originated in 2007 as a dedicated wealth management service for a family.

Product overview

Wille Finance is a family office offering wealth management and investment services, not a product company. Its core offerings consist of private equity (venture capital and buyout investments), real estate investment with a value-add strategy, and listed assets management. The company screens over 400 real estate opportunities annually and focuses on main European cities with investment tickets ranging from CHF 5,000,000 to CHF 100,000,000. For private equity, the firm invests in ICT (B2B), Biotech & Medtech companies, and sector-agnostic buy-and-build strategies, with venture capital tickets of CHF 1-6 million and buyout tickets of CHF 5-20 million. No distinct branded products, modules, or technology offerings were identified in the source material.

Differentiator

Problem solved

Functional benefit

Products and services

  • Venture Capital (Series A & B) Equity investments in growth-stage B2B technology, Biotech, and Medtech companies at Series A and Series B in Europe, with initial investment tickets of CHF 1-6M. Targets founders and management teams seeking a long-term anchor investor.
  • Buyout (Small & Mid Cap) Buyout investments in small and mid cap companies with EBITDA of CHF 2-10M, primarily in DACH and Europe, with initial equity tickets of CHF 5-20M. Targets owners and management pursuing ownership transition, growth capital, or buy-and-build strategies.
  • Value-Add Real Estate Direct acquisitions and value-add repositioning of commercial, residential, hotel, logistics, and retail properties in main European cities, with investment tickets of CHF 5M to CHF 100M. The firm screens over 400 opportunities annually and manages a real estate portfolio valued at over CHF 250M.
  • Listed Assets (Net-Long Portfolio) Management of a Net-Long portfolio of listed securities, integrated with the firm's wealth management origin and ongoing investment platform.
  • Family Wealth Management Original dedicated and tailored wealth management service for the founding family, established in 2007, providing personalized portfolio oversight and asset allocation.

Companies that use Wille Finance

Customer profile

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Wille Finance technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Wille Finance partnerships and signals

Strategic signal

Scale indicators4 records

Recent moves4 records

Expansion highlights4 records

Wille Finance competitors and assessment

Company assessment

Direct peers

  • HQ Trust: Germany-based multi-family office providing wealth structuring, direct investments, and real estate exposure to entrepreneur families. Closely comparable as a DACH multi-family office with cross-asset investment platform and direct PE/VC participation.
  • Industrifonden: Swedish venture and growth capital investor backing Nordic and European technology and life-sciences companies. Comparable through European growth-stage investing with life-sciences and tech sector focus.
  • Seventure Partners: Paris-based venture capital firm active across Europe with sector-focused funds including healthcare, digital, and fintech. Comparable as a European VC investor with comparable ticket-size profile and cross-sector exposure.
  • Acton Capital Partners: Munich-based growth equity firm investing in European consumer/technology companies with Series A and B focus. Comparable through DACH growth-investing approach and similar B2B/tech sector focus.
  • Earlybird Venture Capital: European (Berlin-based) venture capital firm investing across Series A and later stages with technology and sector focus. Comparable as a European VC investor with similar ticket sizes and ICT/life-sciences orientation.

Broad incumbents

  • EFG International: Swiss private banking group with wealth management, asset management, and investment services for UHNW clients. Comparable through Swiss-rooted private banking and wealth management platform serving entrepreneur families.
  • Partners Group: Swiss-headquartered global private markets firm offering private equity, real estate, infrastructure, and debt strategies. Comparable in multi-strategy alternative-asset platform and DACH roots, but operates at vastly larger AUM scale with institutional fund structures.
  • Lombard Odier: Swiss private bank offering wealth management, asset management, and direct investment capabilities. Comparable through Swiss-based private wealth and investment platform serving entrepreneur/family clients.
  • Pictet Group: Swiss private bank and asset manager with wealth management, asset servicing, and alternative investment capabilities including direct private equity and real estate. Comparable through Swiss family-office-style wealth management with PE/real estate overlay.

Regional players

  • Creadd: Swiss investment platform offering venture capital and private equity exposure to qualified investors. Comparable as a Swiss-rooted PE/VC investment platform serving private wealth clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Wille Finance social profiles

Digital presence

Wille Finance financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Wille Finance leadership team

Management profile

Number of profiles

Profiles2 records

Wille Finance funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Wille Finance M&A and investment

M&A and investment

M&A1 record

Investments39 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wille Finance

What does Wille Finance do?

Wille Finance is a family office that deploys capital across three pillars: (1) Private Equity, comprising Venture Capital at Series A & B (CHF 1-6M tickets) and Buyout of Small & Mid Cap companies with EBITDA of CHF 2-10M (CHF 5-20M tickets), focused on ICT B2B, Biotech & Medtech, and Buy & Build opportunities in DACH and Europe; (2) Value-Add Real Estate in main European cities with investment tickets of CHF 5-100M; and (3) Listed Assets managed as a Net-Long Portfolio. The firm also originated in 2007 as a dedicated wealth management service for a family.

Is Wille Finance a public or private company?

Wille Finance is a private company. It is classified as family owned and is currently operating.

When was Wille Finance founded?

Wille Finance was founded in 2007. It employs 11 to 50 people.

Where is Wille Finance based?

Wille Finance is headquartered in Zürich, Switzerland, in the Europe region.

How does Wille Finance make money?

One revenue line is on record: private Equity Returns.

Who are Wille Finance's main competitors?

Direct peers on record are HQ Trust, Industrifonden, Seventure Partners, Acton Capital Partners and Earlybird Venture Capital. Broad incumbents are EFG International, Partners Group, Lombard Odier and Pictet Group. Creadd is listed as a regional player.

Does Wille Finance have an API?

No public API is recorded for Wille Finance.

What industry is Wille Finance in?

Wille Finance's product category is Family Office Private Wealth Management. Its primary akta.pro industry code is FSAAABAC, Discretionary Portfolio Management (DPM), with a secondary code of FSAAABAE, Private Wealth Planning (Tax, Estate & Succession). Its NAICS code is 523940 and its SIC code is 6282.

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Live signals
PR NewswireKemiex joined by strategic investors to accelerate digital trade and analytics of raw materials, chemicalsKemiex AG secured equity investments from CME Ventures, DTN, and Wille Finance to accelerate its digital trade and analytics platforms for raw materials. The funding will be used to enhance technology, expand product scope into agrochemicals, and leverage investors' networks in agriculture and chemicals. This strategic partnership aims to institutionalize Kemiex's global trade hub and improve solutions for risk management and reporting.startupticker.chKemiex closes strategic investment to expand its digital trading platform for raw materialsKemiex AG has secured strategic investment from CME Ventures, DTN, and Wille Finance to expand its digital trading platform for raw materials beyond the nutrition and health sectors. The funding will support the development of advanced software solutions for procurement, sales, and analytics, leveraging investors' networks in agriculture and chemicals. This move aims to elevate Kemiex's global trade hub into an institutional-grade solution for risk management and supply chain intelligence.LinkedInRobert Ziegler - Berlin, Berlin, GermanyA social post from i5invest x Dealroom presents a newly surfaced map of the Swiss family office ecosystem, highlighting major deployers such as Saidler & Co. ($944M), Wille Finance ($1.3B) and GF Private Equity Group Holding ($6.3B). It also notes seed-stage commitments like ARMADA Investment AG ($22.2B) and activity across Zurich, Geneva, Lausanne and Zug.