What Jet Media Network does

Jet Media Network is a London-headquartered, privately held creator-economy company operating under the ICONOME brand. It builds bespoke "Digital HQs" — standalone mobile applications and media houses — for global celebrities, athletes, and creators, with 25+ contracts signed across sports, music, entertainment, and gaming (e.g., Ronaldinho, Ben Stokes, KL Rahul, LIV Golf, Ryder Cup). The company positions itself as a challenger to legacy social platforms (Instagram, TikTok, YouTube) on the basis that those platforms restrict creator reach, retain audience data, and capture the majority of monetization — Jet Media Network instead offers contracted icons first-party data ownership and direct-to-fan revenue mechanics.

The technology stack centers on "Launchpad," a proprietary platform designed to power a wide range of digital properties, customizable per icon. Built-in feature modules include social media integration, sports game scores and statistics, e-commerce, gamification incorporating AR/VR, blogs and forums, verified news, events and announcements, NFTs/auctions/sweepstakes, in-app currency and crypto integration, and video/streaming. The consumer-facing surface is ICONOME itself, which aggregates and mirrors the standalone Digital HQs into a single app where fans can curate icon following, with peer-to-peer functionality. Sub-products include The Athlete's Voice (a media house for international cricket stars built with 4CAST), The Edge (a health and wellness extension), and the Ronaldinho Official App (the flagship launch icon). A Feb 2025 global partnership with BytePlus — the technology arm of ByteDance and TikTok — extends the Launchpad stack with BytePlus's tech building blocks.

Jet Media Network monetizes via a mix of subscription/recurring revenue (Digital HQ subscriptions), transaction fees (NFTs, digital collectibles, e-commerce), freemium (community engagement features, in-app currency), and professional services (media house collaboration). The go-to-market is sales-led and contract-based, targeting global icons directly; pricing is not publicly disclosed. Distribution relies on mobile app stores for each Digital HQ, with BytePlus/TikTok providing a regional distribution channel initially concentrated in Saudi Arabia. The company has raised $2.5M in disclosed seed funding (Nov 2021, led by Los Angeles Media Fund with participation from 10X Capital, Equinox Systems, Gaingels, JetSynthesys, and Spivy Private Capital). Co-founders Jesper Schertiger (CEO) and Robin Shelley (executive director) lead a 51–100-person team.

Name

Jet Media Network

Legal name

Jet Media Network

Website

https://jetmedianetwork.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Creator Economy Platform

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Broadcasting and Content Providers (516)

akta.pro primary industry

Creator Publishing & Membership Platforms (Writer-Centric) (MPACAIAD)

akta.pro secondary industries

Creator & Streamer Platforms (Live & VOD for Game Content) (MPAFAEAA), Creator Merchandise & Print-on-Demand Platforms (MPACAFAE)

Keywords

• Creator economy platform
• Digital fan communities
• Celebrity mobile apps
• Creator monetization tools
• Digital content publishing

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Digital HQ Subscriptions: Standalone mobile apps for celebrities and creators serving as official fan communities with exclusive content, games, rewards, and peer-to-peer functionality
2. NFTs and Digital Collectibles: Sale of NFTs, auction items, and digital collectibles through the platform
3. E-commerce Integration: Merchandise and product sales through integrated e-commerce features
4. Community Engagement Features: Premium features, gamification, in-app currency, and crypto integration driving engagement-based revenue
5. Media House Services: Collaboration with contracted icons to boost multi-channel engagement, driving online and offline monetisation and maximizing brand value

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Jet Media Network operates the ICONOME creator-economy platform and its proprietary Launchpad technology, building bespoke standalone "Digital HQs" (mobile apps) for celebrities, athletes, and creators. Each Digital HQ consolidates exclusive content, e-commerce, NFTs/auctions, gamification (including AR/VR), social media integration, in-app currency/crypto, video streaming, verified news, and events into a direct-to-fan community. The company also operates media houses around contracted talent (e.g., The Athlete's Voice) to drive online and offline monetization.

Product overview

Jet Media Network operates primarily through its ICONOME brand — a one-stop-shop creator-economy platform that delivers icon-led digital communities. The platform architecture consists of ICONOME as the unified consumer-facing platform (allowing fans to personalise their experience and follow icons in one place), underpinned by the proprietary Launchpad technology platform which powers individual icon-specific Digital HQs (bespoke properties for celebrities, athletes, and creators). The company also builds dedicated media houses around contracted talent (e.g., The Athlete's Voice for cricket athletes, Ronaldinho Official App for the Brazilian footballer). Launchpad provides built-in feature modules: social media integration, gamification including AR/VR, e-commerce, NFTs/auctions, verified news, events, in-app currency/crypto, and video streaming. The company has secured contracts with 25+ global icons and is expanding its influencer market through a global BytePlus partnership. The Athlete's Voice sub-brand also includes a health and wellness platform called The Edge.

Differentiator

Problem solved

Functional benefit

Brands

• ICONOME: A transformative one-stop shop platform delivering icon-led digital communities with unprecedented data, insight, and multi-channel revenues.
• The Athlete's Voice
• Launchpad

Products and services

• ICONOME Platform A creator-economy one-stop-shop platform delivering icon-led digital communities for celebrities, athletes, creators, and special interest groups, with direct-to-fan engagement, exclusive content, e-commerce, auctions, NFTs, and social integration.
• Launchpad A proprietary technology platform fully customizable for each celebrity, talent, or creator, with built-in modules for social media integration, game scores/statistics, e-commerce, gamification including AR/VR, blogs/forums, verified news, events/announcements, NFTs/auctions/sweepstakes, in-app currency/crypto integration, and video/streaming.
• The Athlete's Voice A digital HQ and media house built around international cricket athletes including Ben Stokes, KL Rahul, Jos Buttler, Jofra Archer, Stuart Broad, and Liam Livingstone, serving as a central community platform for athlete and sports business media.
• Ronaldinho Official App Jet Media Network's first Digital HQ and the official fan community of Brazilian football legend Ronaldinho, featuring aggregated and exclusive content, interactive games, rewards, and peer-to-peer functionality.
• Digital HQs (Icon-Specific) Bespoke standalone Digital HQ mobile apps contracted with more than 25 global icons from sports, music, entertainment, and gaming, consolidating each icon's business ventures, channels, and exclusive content into an official fan destination.
• The Edge A health and wellness platform developed under The Athlete's Voice sub-brand, focused on redefining athlete wellness.
• Media House Services End-to-end solutions spanning concept ideation, domain expertise, tech-driven design, development, deployment, content creation, community engagement, growth, and monetization for contracted icons and brand partners.

Quantifiable outcome

• High dwell time and revenue through exclusive content, games, rewards, and peer-to-peer functionality
• +1 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature11 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• BytePlusflagshipTechnology or Integration · 5 February 2025Global partnership with BytePlus, the technology arm of ByteDance and TikTok. Together they serve as comprehensive tech and services solutions provider offering end-to-end solutions from concept ideation and domain expertise to tech-driven design, development, and deployment, as well as content creation, community engagement, growth, and monetisation. The partnership leverages BytePlus world-class tech building blocks to strengthen Jet Media Network's proprietary Launchpad platform.
• 4CASTcoreStrategic or Co-development PartnerCollaboration with 4CAST's athlete-led entrepreneurship collective to launch The Athlete's Voice app and build a media house around international sports stars including Ben Stokes, KL Rahul, Jos Buttler, Jofra Archer, Stuart Broad, and Liam Livingstone. Collaboration drives online and offline monetisation and maximizes brand value.
• TikTokcoreTechnology or IntegrationBytePlus is the technology arm of ByteDance and TikTok. The global partnership enables leveraging of TikTok's ecosystem and BytePlus world-class tech building blocks.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Yinzcam: Yinzcam powers official mobile apps for sports teams and leagues (e.g., NHL, MLS, NBA teams). Directly comparable as a fan-app platform with sports customisation — Jet Media Network extends the model to individual athletes, celebrities, and creators rather than teams or leagues.
• Greenfly: Greenfly is a sports content-distribution and fan-engagement platform enabling athletes and sports organizations to share official content across channels. Directly comparable in the sports fan-engagement use case, with Greenfly focused on content distribution rather than full per-icon fan apps.
• Fanfix: Fanfix is a creator subscription platform enabling creators to monetize behind-the-scenes content with paying fans. Directly comparable as a creator/fan monetization layer with subscription-based access — Jet Media Network offers a more bespoke, per-creator app experience while Fanfix runs as a uniform creator-subscription product.
• Cameo: Cameo is a direct peer in celebrity-to-fan monetization, offering personalized video messages from athletes, actors, and entertainers. Both companies turn celebrity reach into bespoke digital products; Cameo skews request-based video while Jet Media Network focuses on subscription/app-based community infrastructure per icon.
• Passes: Passes is a creator monetization platform that helps creators launch paid subscriptions, gated content, and direct fan relationships. Directly comparable on subscription and creator-fan commerce mechanics, with Passes focused on a broad horizontal creator base rather than bespoke per-icon apps for celebrities and athletes.

Broad incumbents

• Patreon: Patreon is the largest creator membership platform globally, providing subscription-based monetization for creators. Broader incumbent with overlapping functional benefits (creator subscriptions, fan memberships, content gating) but operates as a horizontal platform rather than bespoke per-icon apps for celebrities and athletes.
• Whalar: Whalar is a global creator-economy agency and platform supporting creators and brands across influencer marketing, content production, and monetization. Broader incumbent offering creator talent services and tech tooling; comparable through ICONOME's media house services and multi-channel monetization model.
• Substack: Substack provides newsletter publishing and paid subscriptions for independent creators. Broader incumbent in the creator publishing and paid-membership category; comparable on the membership/publishing model but focused on text newsletters rather than mobile-app fan communities.
• Satisfi Labs: Satisfi Labs provides AI-powered fan engagement platforms for sports venues, teams, and brands. Adjacent broad incumbent in fan engagement and direct-to-fan platforms with comparable sports-vertical specialization but venue-focused rather than celebrity-focused.

Others

• TikTok (ByteDance): ByteDance — parent of Jet Media Network's strategic partner BytePlus — operates TikTok, the world's leading short-form video platform. Both partnership-counterparty and competitive incumbent; Jet Media Network's proposition of creator-controlled data and direct fan relationships is positioned against TikTok's broader algorithmic feed.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/JMN_digital
• Facebookfacebook.com/JMN.digital
• LinkedInlinkedin.com/company/jet-media-network

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds2 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jet Media Network