Veek

What Veek does

Veek (legal entity: VEEK TECNOLOGIA S.A.) is a Brazilian mobile virtual network operator (MVNO) headquartered in Pinheiros, São Paulo. The company is accredited by ANATEL under Resolution 550/2010 via host operator AMERICANET and delivers service over TIM's nationwide network, supporting 5G, 4G, and 3G access across all Brazilian DDDs. Veek positions itself as a 100% digital, AI-augmented operator targeting price-sensitive Brazilian consumers frustrated with the cost, complexity, and lock-in practices of incumbent carriers.

The product is delivered entirely through the Veek mobile application (iOS and Android) on a product-led growth model. Customers order a free VeekChip SIM, activate service via the app, and select from three subscription tiers: Freemium (R$19.70/month with mandatory ad-viewing check-ins), Premium (R$29.70/month, 10 GB with rollover), and Ultra (R$39.70/month, 20 GB without rollover). A proprietary Gigacoin virtual currency (1 Gigacoin = 1 GB of data) underpins data usage and can be earned through daily check-ins, the Veek Tester survey program, and Awin-powered affiliate shopping cashback. Two B2B modules extend the same MVNO infrastructure: Veek Brands (a white-label platform enabling third-party brands to launch a customized operator app in 7 days) and Veek Tele-Benefícios (a corporate employee-benefit product starting at R$30/employee/month that combines telecom service with a branded daily internal-communications channel).

Veek monetizes through subscription fees (B2C), advertising revenue (freemium check-ins), affiliate commerce commissions (Awin), and B2B licensing/implementation fees. The company has disclosed $1M in funding from Macro Holding (2021) and a second undisclosed round in May 2022; it has no publicly disclosed revenue, operates with 11-50 employees, and is led by founder & CEO Alberto Blanco and CFO Henrique Nogueira.

Name

Veek

Legal name

VEEK TECNOLOGIA S.A.

Website

https://veek.com.br

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Veek is a Brazilian digital mobile virtual network operator serving price-sensitive consumers and enterprises through an app-based MVNO on TIM's network, offering subscription plans, a white-label platform, and corporate telecom benefits.

Ownership category

akta.pro rank

Product category

Mobile Telecommunications Services

NAICS

Telecommunications Resellers (517121), Telecommunications Resellers and Agents for Wireless Telecommunication Services (51712)

SIC

Radiotelephone Communications (4812)

akta.pro primary industry

Mobile Virtual Network Enablers & Full MVNO Operators (HDAIAAAC)

Keywords

• Mobile virtual network operator
• Digital mobile plans
• Freemium telecom
• White-label MVNO
• Corporate telecom benefits

Headquarters

HQ city

Jardim América

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Technology or R&D, Marketing or Sales, Operations, Personnel

Revenue model

1. Premium and Ultra Subscription Plans: Recurring monthly subscription model where customers pre-purchase Gigacoins (converted to data allowance) on a 30-day recurring basis via credit card. Premium plan allows balance accumulation to next cycle; Ultra plan balance expires monthly. Plans include unlimited local/long-distance calls, 30 SMS/day, and high-speed data up to the purchased allowance.
2. Freemium Plan with Advertising: Free usage tier requiring daily ad viewing (check-in) to unlock usage intervals. Users receive up to 1 Gigacoin monthly at no cost and can earn extra Gigacoins by participating in surveys, interviews (Veek Tester program), or making purchases through in-app shopping links with cashback. Revenue is generated from in-app advertising displayed during check-in and from affiliate commerce commissions.
3. Extra Gigacoins Purchases: On-demand purchase of additional Gigacoins beyond the base plan allowance. These are converted to data/Gigabytes when used. Purchased Gigacoins follow the accumulation/expiry rules of the associated subscription tier (Premium accumulates, Ultra expires monthly).
4. Veek Brands White-Label Licensing: B2B service where brands pay an implementation/adhesion fee to have a fully branded version of the Veek app with customized visual identity and marketing content. Revenue is generated through implementation fees with pricing determined after analysis of the brand's implementation requirements. The app can be launched within 7 days of contract signing.
5. Veek Tele-Benefícios Corporate Plans: B2B offering where companies pay for mobile plans (starting at R$30.00/month) for employees as a benefit. Plans include SIM cards, daily check-in-based service access, and a branded communication channel. Revenue is generated per-employee per-month with single contract management for all employees.
6. Awin Affiliate Commerce: Affiliate marketing revenue through the in-app shopping feature ('shopping' within the app), where users make purchases via generated links and Veek receives cashback commissions on the digital wallet.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Veek is a 100% digital mobile virtual network operator (MVNO) that sells mobile voice, SMS, and data services in Brazil through its AI-powered iOS/Android app, riding on TIM's network via the host operator AMERICANET. It serves individual consumers with freemium and paid subscription plans denominated in Gigacoins, and serves enterprises with white-label (Veek Brands) and corporate-benefit (Veek Tele-Benefícios) telecom solutions.

Product overview

Veek is a digital-first mobile virtual network operator (MVNO) operating as a subsidiary of VEEK TECNOLOGIA S.A. on the AMERICANET network. The core offering consists of the Veek app-based mobile service with multiple subscription tiers: Veek Freemium (free with ad-supported check-ins), Veek Premium (paid 10GB with data rollover at R$29.70), and Veek Ultra (paid 20GB without rollover at R$39.70). The company extends its MVNO platform through two enterprise modules: Veek Brands (white-label operator solution for any brand) and Veek Tele-Benefícios (corporate mobile benefit program starting at R$30). The ecosystem includes the Gigacoins virtual currency system and free VeekChip SIM cards, leveraging TIM's national coverage infrastructure and 5G network capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• Veek Brands: A service offering brands their own fully customized digital mobile operator through a personalized app with custom branding, visual identity, and marketing content.
• Veek Tele-Benefícios

Products and services

• Veek Mobile Service (Core MVNO) A 100% digital mobile virtual network operator (MVNO) service that delivers voice, SMS, and mobile data via the Veek iOS/Android app, running on TIM's 5G/4G/3G network across Brazil with a free VeekChip SIM card, number portability, and plans starting at R$19.70/month.
• Veek Freemium Plan Subscription plan (R$19.70/month cost-covering contribution) providing 10 GB with ads: requires periodic check-in with ad viewing to unlock usage intervals, offers unlimited calls, 30 SMS/day, WhatsApp unlimited, Waze/Maps data-free, 5G access, and national roaming, with free SIM delivery.
• Veek Premium Plan Subscription plan at R$29.70/month for 10 GB without ads: no check-in required, data rolls over via Gigacoin accumulation to the next cycle, unlimited calls, 30 SMS/day, WhatsApp unlimited, Waze/Maps data-free, 5G access, and national roaming.
• Veek Ultra Plan Subscription plan at R$39.70/month for 20 GB without ads: no check-in required, Gigacoins expire monthly (no rollover), unlimited calls, 30 SMS/day, WhatsApp unlimited, Waze/Maps data-free, 5G access, and national roaming.
• Veek Brands (White-Label MVNO) A B2B white-label MVNO service that lets brands launch a fully customized digital mobile operator app under their own identity (colors, logos, marketing content, promotional campaigns), targeted at consumers as a loyalty, benefit, or new-revenue offering.
• Veek Tele-Benefícios (Corporate Mobile Benefit) A B2B corporate product providing mobile telecom as an employee benefit: each employee receives a personalized SIM card, the company gets a daily institutional communication channel via in-app check-in banners and videos, with engagement campaigns and incentives tied to telecom access.
• Gigacoins (Digital Data Currency) Proprietary in-app virtual currency where 1 Gigacoin equals 1 Gigabyte of mobile data; users buy extra Gigacoins or earn them via daily check-ins, Veek Tester surveys/interviews, and Awin-linked shopping cashback, with automatic conversion to data at usage time.
• VeekChip (SIM Card) A SIM card shipped free to the customer's address that activates Veek's mobile service through the Veek app, with support for number portability from other carriers.

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• TIMcoreTechnology or IntegrationTIM provides the underlying mobile network infrastructure for Veek's MVNO operations. Veek operates on TIM's network which offers the largest coverage in Brazil, including 5G and 4G access. Veek's coverage map directly references TIM's infrastructure, and the network supports all of Veek's DDD areas nationwide.
• AMERICANETcoreTechnology or IntegrationAMERICANET is the host MVNO operator (credenciadora) for Veek, as established in compliance with ANATEL Resolution 550/2010. AMERICANET holds the SMP-RMV license from ANATEL and provides the regulatory and operational framework under which Veek delivers its telecom services. Veek is responsible for value-added services, promotion, and customer relationships.
• AwinminorGTM or Marketing PartnerAwin is Veek's affiliate marketing network partner, used for both customer acquisition (referral commissions) and for the in-app shopping feature. The shopping section within the Veek app generates affiliate cashback for users' digital wallets through Awin's affiliate links.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/veek_oficial

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds3 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Veek