Designlab
- Company typePrivate
- Founded2013
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
Designlab firmographics
Firmographics- Name
- Designlab
- Legal name
- DesignLab, Inc.
- Website
- https://trydesignlab.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Designlab industry classification
Industry- Product category
- Online Design Education
- akta.pro primary industry
- UX, Design Thinking & Customer Research for PMs (EDABAHAK)
- akta.pro secondary industries
- Certification & Credentialed Creator Programs (MPACALAI), Corporate Learning & Training Content Development (EDAGAKAC)
Keywords
Where Designlab is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
Designlab business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Individual Online Courses and Certifications: Self-paced and cohort-based online courses and certification programs for individual learners. Includes free introductory tools training (Figma 101, Photoshop 101, Sketch 101) and paid advanced programs (UX Academy, AI Product Design Certification, Advanced Design Craft, and specialized workshops). Revenue is generated through per-course or program enrollment fees.
- Team and Enterprise Training: Customized group training plans for design and product teams, including AI workflow training, design system training, and bespoke curriculum delivered to organizations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Tools Training |
| Subscription | Multi-year contract | Individual Courses and Certifications |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels8 records
Designlab product offering
Product offeringCore offering
Designlab operates an online, mentor-led design education platform delivering cohort-based and self-paced courses, bootcamps, and certifications in UI/UX, product design, AI-powered design, and visual design craft. Offerings target individual career changers, working designers seeking upskilling, and enterprise design/product teams via customized group training. The platform pairs students with a global network of working design professionals as mentors and emphasizes portfolio-ready project outcomes.
Product overview
Designlab is an online education platform offering UI/UX and product design courses, bootcamps, and certifications. The portfolio is anchored by the flagship UX Academy career-changer program and supplemented by a growing AI Product Design Certification (a bundled credential covering AI for UX Design, Designing AI Products, and AI for Visual Design). Individual courses include Advanced Design Craft, Advanced Figma, Data-Driven Design, Strategic Business Acumen, Advanced Usability & Accessibility, Prototyping in Figma, Design 101, and Vibe Coding Camp. Free introductory tools training covers Figma 101, Photoshop 101, and Sketch 101. For organizations, Team Training programs address AI integration, creative workflows, data visualization, and design systems. The platform differentiates through live mentorship, cohort-based learning, and portfolio-ready projects. The company also operates a community and alumni network and publishes a blog with design industry content.
Differentiator
Problem solved
Functional benefit
Products and services
- UX Academy Designlab's flagship career-changer program for individuals transitioning into product design, with structured mentorship, cohort-based learning, and portfolio-ready projects over multiple months.
- AI Product Design Certification Advanced certification bundle combining AI for UX Design, Designing AI Products, and AI for Visual Design with a self-directed capstone, providing a structured path to AI fluency across the design practice.
- Advanced Design Craft Certification 8-week studio-style certification program that sharpens design eye and elevates craft skills for creating polished, scalable interfaces.
- AI for UX Design A course teaching designers to integrate AI into UX workflows for faster research, smarter ideation, and improved productivity, covering AI tools for research, wireframing, and content generation.
- Designing AI Products A 4-week course covering the patterns, content craft, and oversight frameworks behind great AI products, teaching students to design AI-native products responsibly.
- AI for Visual Design A course teaching designers to master leading AI tools for visual asset creation, covering AI image generation, workflow orchestration, and producing on-brand visuals at scale.
- AI Prototyping Camp A live intensive multi-week workshop teaching rapid prototyping with leading AI tools including Figma Make and Lovable, focused on streamlining iteration and bringing designs to life faster.
- Vibe Coding Camp A live 4-week workshop series teaching designers and non-engineers to build and ship real applications using AI coding tools including Claude Code, Vercel, and Supabase.
- Advanced Figma A 4-week course for becoming a more efficient Figma user, covering advanced features including components, auto-layout, and design tokens.
- Data-Driven Design A 6-week course teaching designers to apply data-driven thinking to design work, covering data collection, interpretation, justifying design decisions with business impact, and stakeholder presentations.
- Strategic Business Acumen for Designers A course providing foundational business knowledge for designers to drive organizational impact and advance their careers, covering business frameworks and strategic thinking.
- Advanced Usability & Accessibility A course strengthening usability and accessibility skills, integrating universal design principles, and building advocacy for inclusive design.
- Prototyping in Figma A course teaching advanced Figma prototyping techniques to create high-fidelity, interactive prototypes that realistically demonstrate designed interactions.
- Design 101 A foundational course on visual design fundamentals for improving the visual quality of design work.
- Figma 101 A free 7-day introductory course on Figma, the web-based collaborative product design tool.
- Photoshop 101 A free 7-day introductory course on Adobe Photoshop, the industry-standard image editing software.
- Sketch 101 A free 7-day introductory course on Sketch, a Mac-based vector graphics editor with powerful plugins for design.
- Team Training for Design & Product Teams Customized group training programs for design and product teams covering AI workflow integration, creative/visual design workflows, data visualization, and design system training, delivered with individual, group, and custom training plans.
Quantifiable outcome
- 2,000+ confirmed graduate hires through UX Academy and other programs
- +2 more outcomes
Companies that use Designlab
Customer profileNamed customers16 records
Segments3 records
Ideal customer profiles3 records
Designlab technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability4 records
Designlab partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Designlab competitors and assessment
Company assessmentDirect peers
- Springboard: Online mentor-led career-change bootcamp with UX/UI and product design tracks. Closely comparable: cohort structure, mentorship model, job-outcome focus, and direct overlap with Designlab's career-changer segment.
- CareerFoundry: Online design and tech bootcamps (UX, UI, product design) with mentorship and job guarantees. Comparable on curriculum, mentor-driven delivery, and career-changer outcomes targeting identical buyer personas.
- General Assembly: Long-established career-transition bootcamp (now part of Adecco) offering UX design courses with enterprise team training. Comparable on cohort-based learning, B2C and corporate training GTM, and career-outcome positioning.
- BrainStation: Digital skills training provider with UX/product design programs and corporate team training. Direct overlap in online cohort-based design education and enterprise upskilling offerings.
- Interaction Design Foundation: Online UX specialization with industry-recognized certifications and design thinking content. Comparable as a UX-focused online learning community with accreditation-style credentials.
- UX Design Institute: Provider of university-accredited UX certificates and professional design courses. Comparable offering certified UX credentials to working designers and career switchers globally.
Broad incumbents
- Skillshare: Large online learning marketplace with extensive design and creative courses. Overlaps in self-serve design skill-building but lacks Designlab's mentorship depth and cohort-based career outcomes.
- Coursera: Major online learning platform with university and partner design specializations. Broad incumbent in the same online education category, serving enterprises with team learning plans but without Designlab's UX craft specialization.
- LinkedIn Learning: Enterprise-tied online learning library with design courses including UX and design tools. Overlaps in B2B team training for design skills, but broadly horizontal versus Designlab's specialist UX/AI focus.
- Udemy: Largest open marketplace for online design courses with team training plans. Overlaps at the freemium/learner-acquisition layer (notably, Udemy is also listed as an employer of Designlab alumni), but lacks cohort mentorship and outcomes focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Designlab social profiles
Digital presenceDesignlab financial estimates
Financial estimateRevenue estimate
Valuation estimate
Designlab leadership team
Management profileNumber of profiles
Profiles2 records
Designlab funding detail
Funding detailFunding overview
Funding rounds4 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Designlab M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Designlab
What does Designlab do?
Designlab operates an online, mentor-led design education platform delivering cohort-based and self-paced courses, bootcamps, and certifications in UI/UX, product design, AI-powered design, and visual design craft. Offerings target individual career changers, working designers seeking upskilling, and enterprise design/product teams via customized group training. The platform pairs students with a global network of working design professionals as mentors and emphasizes portfolio-ready project outcomes.
Is Designlab a public or private company?
Designlab is a private company. It is classified as venture growth investor backed and is currently operating.
When was Designlab founded?
Designlab was founded in 2013. It employs 11 to 50 people.
Where is Designlab based?
Designlab is headquartered in San Francisco, United States, in the North America region.
How does Designlab make money?
Two revenue lines are on record. Individual Online Courses and Certifications are the primary driver. The others are team and Enterprise Training.
Who are Designlab's main competitors?
Direct peers on record are Springboard, CareerFoundry, General Assembly, BrainStation, Interaction Design Foundation and UX Design Institute. Broad incumbents are Skillshare, Coursera, LinkedIn Learning and Udemy.
Does Designlab have an API?
No public API is recorded for Designlab.
What industry is Designlab in?
Designlab's product category is Online Design Education. Its primary akta.pro industry code is EDABAHAK, UX, Design Thinking & Customer Research for PMs, with a secondary code of MPACALAI, Certification & Credentialed Creator Programs.