Designlab

Name

Designlab

Legal name

DesignLab, Inc.

Website

https://trydesignlab.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Online Design Education

akta.pro industry

PRIMARYEDABAHAK

UX, Design Thinking & Customer Research for PMs

Education/Corporate Training & Professional Development/Project, Program & Product Management Training

SECONDARYMPACALAI

Certification & Credentialed Creator Programs

Media, Entertainment & Sports/Digital Media & Content Platforms (Online Video, Podcasts, Creators)/Online Learning Content Platforms (Creator-Led Courses)

SECONDARYEDAGAKAC

Corporate Learning & Training Content Development

Education/Educational Publishing & Learning Content/Instructional Design & Content Development Services

Keywords

• Online design education
• UX UI bootcamp
• Design certification programs
• Mentor-led design courses
• Corporate design training

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Individual Online Courses and Certifications: Self-paced and cohort-based online courses and certification programs for individual learners. Includes free introductory tools training (Figma 101, Photoshop 101, Sketch 101) and paid advanced programs (UX Academy, AI Product Design Certification, Advanced Design Craft, and specialized workshops). Revenue is generated through per-course or program enrollment fees.
2. Team and Enterprise Training: Customized group training plans for design and product teams, including AI workflow training, design system training, and bespoke curriculum delivered to organizations.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

Designlab operates an online, mentor-led design education platform delivering cohort-based and self-paced courses, bootcamps, and certifications in UI/UX, product design, AI-powered design, and visual design craft. Offerings target individual career changers, working designers seeking upskilling, and enterprise design/product teams via customized group training. The platform pairs students with a global network of working design professionals as mentors and emphasizes portfolio-ready project outcomes.

Product overview

Designlab is an online education platform offering UI/UX and product design courses, bootcamps, and certifications. The portfolio is anchored by the flagship UX Academy career-changer program and supplemented by a growing AI Product Design Certification (a bundled credential covering AI for UX Design, Designing AI Products, and AI for Visual Design). Individual courses include Advanced Design Craft, Advanced Figma, Data-Driven Design, Strategic Business Acumen, Advanced Usability & Accessibility, Prototyping in Figma, Design 101, and Vibe Coding Camp. Free introductory tools training covers Figma 101, Photoshop 101, and Sketch 101. For organizations, Team Training programs address AI integration, creative workflows, data visualization, and design systems. The platform differentiates through live mentorship, cohort-based learning, and portfolio-ready projects. The company also operates a community and alumni network and publishes a blog with design industry content.

Differentiator

Problem solved

Functional benefit

Products and services

• UX Academy Designlab's flagship career-changer program for individuals transitioning into product design, with structured mentorship, cohort-based learning, and portfolio-ready projects over multiple months.
• AI Product Design Certification Advanced certification bundle combining AI for UX Design, Designing AI Products, and AI for Visual Design with a self-directed capstone, providing a structured path to AI fluency across the design practice.
• Advanced Design Craft Certification 8-week studio-style certification program that sharpens design eye and elevates craft skills for creating polished, scalable interfaces.
• AI for UX Design A course teaching designers to integrate AI into UX workflows for faster research, smarter ideation, and improved productivity, covering AI tools for research, wireframing, and content generation.
• Designing AI Products A 4-week course covering the patterns, content craft, and oversight frameworks behind great AI products, teaching students to design AI-native products responsibly.
• AI for Visual Design A course teaching designers to master leading AI tools for visual asset creation, covering AI image generation, workflow orchestration, and producing on-brand visuals at scale.
• AI Prototyping Camp A live intensive multi-week workshop teaching rapid prototyping with leading AI tools including Figma Make and Lovable, focused on streamlining iteration and bringing designs to life faster.
• Vibe Coding Camp A live 4-week workshop series teaching designers and non-engineers to build and ship real applications using AI coding tools including Claude Code, Vercel, and Supabase.
• Advanced Figma A 4-week course for becoming a more efficient Figma user, covering advanced features including components, auto-layout, and design tokens.
• Data-Driven Design A 6-week course teaching designers to apply data-driven thinking to design work, covering data collection, interpretation, justifying design decisions with business impact, and stakeholder presentations.
• Strategic Business Acumen for Designers A course providing foundational business knowledge for designers to drive organizational impact and advance their careers, covering business frameworks and strategic thinking.
• Advanced Usability & Accessibility A course strengthening usability and accessibility skills, integrating universal design principles, and building advocacy for inclusive design.
• Prototyping in Figma A course teaching advanced Figma prototyping techniques to create high-fidelity, interactive prototypes that realistically demonstrate designed interactions.
• Design 101 A foundational course on visual design fundamentals for improving the visual quality of design work.
• Figma 101 A free 7-day introductory course on Figma, the web-based collaborative product design tool.
• Photoshop 101 A free 7-day introductory course on Adobe Photoshop, the industry-standard image editing software.
• Sketch 101 A free 7-day introductory course on Sketch, a Mac-based vector graphics editor with powerful plugins for design.
• Team Training for Design & Product Teams Customized group training programs for design and product teams covering AI workflow integration, creative/visual design workflows, data visualization, and design system training, delivered with individual, group, and custom training plans.

Quantifiable outcome

• 2,000+ confirmed graduate hires through UX Academy and other programs
• +2 more outcomes

Named customers16 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability4 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Springboard: Online mentor-led career-change bootcamp with UX/UI and product design tracks. Closely comparable: cohort structure, mentorship model, job-outcome focus, and direct overlap with Designlab's career-changer segment.
• CareerFoundry: Online design and tech bootcamps (UX, UI, product design) with mentorship and job guarantees. Comparable on curriculum, mentor-driven delivery, and career-changer outcomes targeting identical buyer personas.
• General Assembly: Long-established career-transition bootcamp (now part of Adecco) offering UX design courses with enterprise team training. Comparable on cohort-based learning, B2C and corporate training GTM, and career-outcome positioning.
• BrainStation: Digital skills training provider with UX/product design programs and corporate team training. Direct overlap in online cohort-based design education and enterprise upskilling offerings.
• Interaction Design Foundation: Online UX specialization with industry-recognized certifications and design thinking content. Comparable as a UX-focused online learning community with accreditation-style credentials.
• UX Design Institute: Provider of university-accredited UX certificates and professional design courses. Comparable offering certified UX credentials to working designers and career switchers globally.

Broad incumbents

• Skillshare: Large online learning marketplace with extensive design and creative courses. Overlaps in self-serve design skill-building but lacks Designlab's mentorship depth and cohort-based career outcomes.
• Coursera: Major online learning platform with university and partner design specializations. Broad incumbent in the same online education category, serving enterprises with team learning plans but without Designlab's UX craft specialization.
• LinkedIn Learning: Enterprise-tied online learning library with design courses including UX and design tools. Overlaps in B2B team training for design skills, but broadly horizontal versus Designlab's specialist UX/AI focus.
• Udemy: Largest open marketplace for online design courses with team training plans. Overlaps at the freemium/learner-acquisition layer (notably, Udemy is also listed as an employer of Designlab alumni), but lacks cohort mentorship and outcomes focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/trydesignlab
• YouTubeyoutube.com/designlablearning
• Facebookfacebook.com/trydesignlab
• LinkedInlinkedin.com/company/designlab-learning
• Instagraminstagram.com/designlab

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds4 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Designlab