MoneyShow
MoneyShow is a privately held, Sarasota-based financial media and investor education company founded in 1981 that connects self-directed investors and active traders with 946 financial experts through digital content, live and virtual events, courses, and premium subscriptions, serving an audience of 1M+ investors across North America.
- Company typePrivate
- Founded1981
- HeadquartersSarasota, United States
- Headcount51–100
- GTM typeB2C
- OfferingDigital Commerce or Content
What MoneyShow does
MoneyShow is a privately held financial media and investor education company founded in 1981 and headquartered in Sarasota, Florida. It operates an omni-channel platform connecting self-directed investors and active traders with a curated network of 946 financial experts through editorial content, live events, on-demand video, courses, and newsletters. Its consumer-facing products include MoneyShow.com (the core digital platform), the MoneyMasters Podcast, Market Minute daily commentary, a video library of 2,360+ titles, and themed MoneyMasters courses; live-event properties comprise 13 annual in-person conferences (Investment Masters Symposiums in Dallas, Miami, Las Vegas, and Sarasota; TradersEXPOs in Las Vegas and Orlando), 11 annual Virtual Expos attracting 80,000+ qualified investors, and Seminars-at-Sea (including the co-branded Forbes Cruise for Investors). The content library spans 9,301 articles and addresses equities, ETFs, options, futures, forex, and cryptocurrencies.
The company monetizes through four primary streams: (1) event registration and ticketing for conferences, virtual expos, and seminars-at-sea; (2) recurring subscriptions including the VIP All-Access Annual Membership, the Annual Virtual Pass, and paid MoneyMasters courses; (3) advertising, sponsorship, and exhibitor fees from financial products and services companies; and (4) email newsletter monetization, including daily Top Pros' Top Picks and three-times-weekly Trading Insights, alongside partner-distributed publications (Investor Advisory Service, SmallCap Informer). Free basic registration provides top-of-funnel acquisition, with paid upgrades driving monetization. Enterprise advertising/exhibitor relationships include multi-year deals with CME Group, Nasdaq, Tastytrade, BMO ETF, and National Retail Properties, while media syndication partnerships with Forbes, Barron's, MarketWatch, Seeking Alpha, Yahoo Finance, Financial Times, and Investopedia extend content distribution. The leadership team is led by Chair & CEO Kim Githler and President Aaron West, with no disclosed institutional investors, parent company, or M&A activity.
Operationally, MoneyShow maintains GDPR, CCPA, and Nevada SB-220 privacy compliance and serves an audience of 1M+ investors across North America, with sustained Canadian operations entering their 19th year in 2026. The platform is built on conventional web, video streaming, and virtual-event technology; no proprietary AI/ML capabilities, APIs, or SDKs are disclosed, and AI features are limited to third-party charting/data integrations (Barchart, TradingCandles) used by individual experts.
MoneyShow firmographics
Firmographics- Name
- MoneyShow
- Legal name
- MoneyShow.com, LLC
- Website
- https://moneyshow.com
- Company type
- Private
- Founded year
- 1981
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- MoneyShow is a privately held, Sarasota-based financial media and investor education company founded in 1981 that connects self-directed investors and active traders with 946 financial experts through digital content, live and virtual events, courses, and premium subscriptions, serving an audience of 1M+ investors across North America.
- Ownership category
- akta.pro rank
MoneyShow industry classification
Industry- Product category
- Investor Education
- NAICS
- Open-End Investment Funds (525910)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Financial Education & Coaching (Digital Programs, Tools) (FSAGADAH)
Keywords
Where MoneyShow is headquartered
LocationHeadquarters
- HQ city
- Sarasota
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
MoneyShow business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Supply Chain
Revenue model
- Event Registration Fees: Revenue from in-person conference tickets, virtual expo passes, and seminar-at-sea bookings including the Investment Masters Symposiums and TradersEXPO events.
- Premium Membership Subscriptions: VIP All-Access Annual Membership providing unparalleled access to educational content and VIP perks. Annual Virtual Pass for ongoing video access. MoneyMasters courses sold individually for on-demand viewing.
- Advertising & Sponsorship: Multi-year advertisers and media partners pay for brand exposure to affluent investor audience. Exhibitor booth fees at live events. Sponsorship of conferences and virtual expos.
- Email Newsletter Services: Daily and weekly newsletters (Top Pros' Top Picks, Trading Insights) delivered to registered members. Free e-Letters with option to select third-party partners who may contact subscribers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free basic membership with limited content access |
| Subscription | Annual | VIP All-Access Annual Membership |
| Subscription | Annual | Annual Virtual Pass |
| One time/ perpetual license | Others | MoneyMasters Courses |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels7 records
MoneyShow product offering
Product offeringCore offering
MoneyShow is an investor education company that delivers actionable investing and trading advice to self-directed investors and active traders through a multi-channel platform: a content website with thousands of articles and videos, premium newsletters (Top Pros' Top Picks, Trading Insights), on-demand courses (MoneyMasters), daily podcasts (MoneyMasters Podcast, Market Minute), and live plus virtual educational events including Investment Masters Symposiums, TradersEXPOs, Virtual Expos, and Seminars-at-Sea. The company monetizes through VIP All-Access memberships, event registration fees, advertising/exhibitor sponsorships from financial product companies, and partner newsletter distribution.
Product overview
MoneyShow is an omni-channel financial media company that operates as a unified educational platform connecting self-directed investors and active traders with world-class financial experts. The core product is MoneyShow.com, a digital content platform supplemented by live event properties including Virtual Expos, Face-to-Face Conferences, and Seminars-at-Sea. Content is delivered through multiple formats: the MoneyMasters Podcast, Market Minute commentary, the Video Library, and MoneyMasters Courses. The company also offers subscription-based newsletters including Top Pros' Top Picks (daily) and Trading Insights (three-times-weekly), alongside partner publications like the Investor Advisory Service and SmallCap Informer. Premium offerings include VIP All-Access Annual Membership and Annual Virtual Pass subscriptions.
Differentiator
Problem solved
Functional benefit
Brands
- MoneyMasters: Podcast and premium content brand featuring expert market analysis and investment advice.
- TradersEXPO
Quantifiable outcome
- 946 world-class financial experts available on platform
- +2 more outcomes
Companies that use MoneyShow
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles5 records
MoneyShow technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
MoneyShow partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- CME GroupcoreMulti-year advertiser and exhibitor at MoneyShow events, providing derivatives and futures market education content and brand visibility to affluent investor audience
- NasdaqcoreMulti-year advertiser promoting stock exchange and trading platform services to MoneyShow's audience of active traders and investors
- TastytradecoreOptions trading platform and media company, multi-year advertiser and content partner. Founder Tom Sosnoff provides testimonial praising MoneyShow's educational impact.
- National Retail PropertiesminorNNN REIT Inc. participates in MoneyShow events for investor relations and corporate communications, utilizing face-to-face format to engage investors directly
- BMO ETFminorMulti-year advertiser showcasing ETF products and investment solutions to MoneyShow's qualified investor audience
- ForbescoreMedia partnership for content promotion and brand visibility. Co-branded Forbes Cruise for Investors event with MoneyShow.
- Seeking AlphacoreMedia partner providing content syndication and mutual promotion to investment-focused audiences
- Barron'scoreMedia partnership for content distribution and audience reach among affluent investors and financial professionals
- MarketWatchcoreMedia partner for news content syndication and promotion of MoneyShow events to financial news readers
- Yahoo FinancecoreMedia partnership for audience reach and content promotion across Yahoo Finance platform
- Financial TimescoreInternational media partnership extending MoneyShow's reach to global investment audience
- InvestopediaminorMedia partner for financial education content promotion and audience development
- SmallCap InformerminorNewsletter publication by Doug Gerlach available through MoneyShow platform for stock analysis and recommendations
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
MoneyShow competitors and assessment
Company assessmentDirect peers
- The Motley Fool: The Motley Fool is a direct peer — a premium investor education and stock advisory subscription company (Stock Advisor, Rule Breakers) serving self-directed retail investors, with overlapping content, premium membership tiers, and a similar affluent-investor target audience.
- Investor's Business Daily (IBD): IBD is a direct peer offering financial media, premium stock research subscriptions (IBD Digital, Leaderboard), and investor education aimed at active investors and traders — overlapping directly with MoneyShow's premium content and subscription model.
- Seeking Alpha: Seeking Alpha is a direct peer operating a contributor-driven investment research platform with a Premium subscription tier, expert analysis, and quant ratings — directly comparable to MoneyShow's expert network and premium membership offering.
- Benzinga: Benzinga is a direct peer providing financial news, real-time data, and live/virtual events (Benzinga Fintech Awards, Cannabis Capital Conference) targeting active retail traders, mirroring MoneyShow's multi-channel news-plus-events approach.
- Zacks Investment Research: Zacks is a direct peer offering stock rankings, equity research, and premium subscription services (Zacks Premium, Zacks Ultimate) for self-directed investors, with a similar premium-content monetization model and investor target audience.
- TheStreet: TheStreet is a direct peer delivering financial news, expert commentary, and premium subscription services (TheStreet Pro, Retirement Daily) to retail investors — a closely comparable content-plus-subscription media model targeting the same self-directed investor segment.
- Tastytrade: Tastytrade is both a MoneyShow advertiser/partner and a direct peer — an options-trading education media company producing daily content, courses, and live programming for active retail traders, overlapping significantly with MoneyShow's active-trader content and audience.
Broad incumbents
- Morningstar: Morningstar is a broad incumbent — a much larger established investment research firm offering stock/fund data, ratings, and premium research services to investors and advisors, overlapping with MoneyShow's research-and-education offering but at significantly greater scale and scope.
- CNBC: CNBC is a broad incumbent in financial media — a major business-news network with events, educational content, and an investor audience that overlaps MoneyShow's, but at vastly larger scale and as part of a diversified media portfolio (NBCUniversal).
Emerging players
- TradeSmith: TradeSmith is an emerging player offering trading analytics, financial education, and premium subscription tools (Profitly, TradeStops) for individual investors — a smaller-scale competitor with overlapping investor-education and active-trader positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
MoneyShow compliance and trust
Trust signalCompliance3 records
MoneyShow financial estimates
Financial estimateRevenue estimate
Valuation estimate
MoneyShow leadership team
Management profileNumber of profiles
Profiles6 records
MoneyShow funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MoneyShow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MoneyShow
What does MoneyShow do?
MoneyShow is an investor education company that delivers actionable investing and trading advice to self-directed investors and active traders through a multi-channel platform: a content website with thousands of articles and videos, premium newsletters (Top Pros' Top Picks, Trading Insights), on-demand courses (MoneyMasters), daily podcasts (MoneyMasters Podcast, Market Minute), and live plus virtual educational events including Investment Masters Symposiums, TradersEXPOs, Virtual Expos, and Seminars-at-Sea. The company monetizes through VIP All-Access memberships, event registration fees, advertising/exhibitor sponsorships from financial product companies, and partner newsletter distribution.
Is MoneyShow a public or private company?
MoneyShow is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MoneyShow founded?
MoneyShow was founded in 1981. It employs 51 to 100 people.
Where is MoneyShow based?
MoneyShow is headquartered in Sarasota, United States, in the North America region.
How does MoneyShow make money?
Four revenue lines are on record. Event Registration Fees are the primary driver. The others are premium Membership Subscriptions, advertising & Sponsorship and email Newsletter Services.
Who are MoneyShow's main competitors?
Direct peers on record are The Motley Fool, Investor's Business Daily (IBD), Seeking Alpha, Benzinga, Zacks Investment Research, TheStreet and Tastytrade. Broad incumbents are Morningstar and CNBC. TradeSmith is listed as an emerging player.
Does MoneyShow have an API?
No public API is recorded for MoneyShow.
What industry is MoneyShow in?
MoneyShow's product category is Investor Education. Its primary akta.pro industry code is FSAGADAH, Financial Education & Coaching (Digital Programs, Tools). Its NAICS code is 525910 and its SIC code is 6282.