NHN Dooray
NHN Dooray operates Dooray!, an integrated Korean cloud collaboration SaaS combining project, messaging, mail, video, drive, wiki, calendar, and workflow tools. It sells per-seat subscriptions to Korean enterprises, central government ministries, financial institutions, universities, and select education customers such as Megastudy.
- Company typePrivate
- Founded2021
- HeadquartersSeongnam, South Korea
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What NHN Dooray does
NHN Dooray Corporation (엔에이치엔 두레이 주식회사) is a Korean software subsidiary of KOSDAQ-listed NHN Group, headquartered in Seongnam-si, that develops and sells Dooray!, an integrated cloud-based collaboration SaaS. The platform bundles twelve purpose-built modules covering project management, business messaging, email, video conferencing, cloud drive with real-time co-editing, wiki, calendar, contacts, approval workflow, internal board, resource reservation, and survey forms. It is hosted on NHN Cloud IaaS and carries nine international security certifications (ISO/IEC 27001, 27017, 27018, 27701, 29100, 27799, ISMS-P, CSAP, CSA STAR). Customer deployments span Korean central government ministries, financial institutions, large private enterprises (e.g. Megastudy Education at roughly 4,000 users), and public institutions including universities.
The product line is organized around tiered subscriptions: a Free plan (organizations with up to 25 users), Basic at ₩2,500 per user per month, Business at ₩5,000 per user per month, and Enterprise at ₩20,000 per user per month (minimum 16 seats), with first-year 50% discounts on Basic and Business for organizations with 50 or fewer users. Dooray! AI is sold as a paid add-on on top of the Business plan, with Lite at ₩15,000 per license per month and Premium at ₩250,000 per license per month. The Premium tier includes an AI Studio that allows up to five custom chatbots per license on top of wiki content, with Project AI+ (an AI project manager) slated for H1 2026. Distribution blends self-serve sign-up for SMB with direct enterprise and government sales, partner reseller channels, mobile app store presence, and marketing across Naver/Google SEO, social ads, and YouTube webinars. Strategic customer-wins include Megastudy Education replacing legacy in-house groupware and an ongoing bid for the Korean pan-government intelligent work management platform, alongside 16 billion won in collaboration tool budget already secured from the Ministry of the Interior and Safety.
NHN Dooray monetizes primarily through subscription recurring revenue per user per month (annual billing with monthly add-on availability at a 20% premium), supplemented by fees for add-ons such as Archive, Mail Security, Hancom joint editing, and Dooray! AI. Within NHN Group, Dooray! contributes to the technology and cloud segment, which reported 125.7 billion won in Q1 2026 (+19% year-on-year). The collaboration tools subline grew roughly 50% on average annually from 2023 to 2025 in the Korean public sector, supported by regulatory tailwinds including the FSC's first-ever Innovative Financial Services designation for a Korean collaboration SaaS product.
NHN Dooray firmographics
Firmographics- Name
- NHN Dooray
- Legal name
- NHN Dooray Corporation (엔에이치엔 두레이 주식회사)
- Website
- https://dooray.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- NHN Dooray operates Dooray!, an integrated Korean cloud collaboration SaaS combining project, messaging, mail, video, drive, wiki, calendar, and workflow tools. It sells per-seat subscriptions to Korean enterprises, central government ministries, financial institutions, universities, and select education customers such as Megastudy.
- Ownership category
- akta.pro rank
Where NHN Dooray is headquartered
LocationHeadquarters
- HQ city
- Seongnam
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
NHN Dooray business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- SaaS Subscription Revenue: Subscription-based SaaS revenue from Dooray! collaboration tool. Revenue model includes tiered pricing (Free, Basic, Business, Enterprise) with per-user monthly or annual billing. Also includes premium AI add-on features and additional products like Archive, Mail Security, and Hancom document collaboration.
- Technology and Cloud Services: Technology segment including cloud services increased 19% to 125.7 billion won in Q1 2026. AI cloud capabilities expansion through GPU projects.
- Payments Business: Payments segment revenue of 354.6 billion won, representing 22.1% growth year-on-year.
- Games: Games segment revenue of 127.8 billion won, representing 6.8% growth year-on-year.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free plan for small organizations with up to 25 users |
| Subscription | Annual | Basic tier at ₩125,000/month (first year with 50% discount) |
| Subscription | Annual | Business tier at ₩250,000/month (first year with 50% discount) |
| Subscription | Annual | Enterprise tier at ₩1,000,000/month |
| Subscription | Annual | Dooray! AI Lite add-on at ₩15,000/license/month |
| Subscription | Annual | Dooray! AI Premium add-on at ₩250,000/license/month |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
NHN Dooray product offering
Product offeringCore offering
NHN Dooray provides Dooray!, an all-in-one cloud-based SaaS collaboration platform that unifies project management, business messenger, email, video conferencing, cloud drive, wiki, calendar, contacts, workflow approvals, internal portal, resource reservation, and form/survey tools into a single workspace for Korean organizations. The platform is offered via tiered subscriptions (Free, Basic, Business, Enterprise) with optional AI add-ons (Dooray! AI Lite and Premium, plus Project AI+) and is hosted on NHN Cloud IaaS infrastructure with extensive security certifications.
Product overview
NHN Dooray offers Dooray!, a comprehensive cloud-based SaaS collaboration platform designed for Korean organizations including government agencies, financial institutions, and private enterprises. The platform follows a unified workspace architecture combining 12 core services: Project (task management), Messenger (team chat), Mail (integrated email), Meeting (video conferencing up to 100 participants), Drive (file storage with real-time editing), Wiki (smart documents), Calendar (schedule management), Contacts, Workflow (digital approvals), Home/Board (internal portal), Resource reservation, and form (surveys). The platform is offered through tiered subscription plans (Free, Basic, Business, Enterprise) with customer segments for Private, Public institution/University, and Financial institutions. Additional AI-powered capabilities are available through Dooray! AI add-on (Lite and Premium tiers), while Archive, Mail Security, Project AI+ (2026), and Hancom Joint Editing provide specialized functionality as add-on purchases for Business plan subscribers.
Differentiator
Problem solved
Functional benefit
Brands
- Dooray! AI: AI-powered features including email/work/wiki text summary, Q&A, email drafting, templates, and AI Studio with chatbot creation capabilities.
Products and services
- Dooray! Project Project management module enabling task tracking, file management, and wiki collaboration in one place. Features include board view, planning view, burndown charts, calendar integration, and external user guest access.
- Dooray! Messenger Business messenger specialized for team collaboration featuring group chat per project, @mention notifications, real-time message translation, topic threading, reactions, video conferencing integration, and external guest support.
- Dooray! Mail Email system integrated with tasks and calendars, supporting organizational domain email, automatic email-to-task conversion, automatic translation, email recall within 24 hours, IMAP sync, and shared mail functionality.
- Dooray! Meeting Video conferencing service supporting up to 100 participants, featuring screen sharing, whiteboard, recording, waiting rooms, meeting passwords, and external user access via shared links.
- Dooray! Drive Cloud file storage with real-time collaborative editing, project-specific drives, automatic versioning, color-coded cursors for joint editing, and desktop sync application for automatic file synchronization.
- Dooray! Wiki Smart document management platform with markdown editor, presentation mode conversion, external sharing via public links, and automatic version history tracking.
- Dooray! Calendar Schedule management with calendar sharing, project calendar integration, video conference joining from calendar, CalDAV support for external calendar apps, and mobile widget for event checking.
- Dooray! Contacts
Quantifiable outcome
- 11.9% year-on-year revenue growth to 671.4 billion won in Q1 2026
- +3 more outcomes
Companies that use NHN Dooray
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
NHN Dooray technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability6 records
Feature11 records
NHN Dooray partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- NHN CloudcoreNHN Dooray's Dooray! is hosted on NHN Cloud's IaaS infrastructure with information protection certification. NHN Cloud provides system development, operation, and infrastructure services for Dooray! platform.
- Hancom (한글과컴퓨터)coreJoint editing of Hancom web documents (hwpx, hwp, docx, doc, pptx, ppt, xlsx, xls) in Drive. Available as add-on subscription on Business plan. Hancom provides customer consultation for Dooray Hancom collaborative editing features.
- NHN Payco (엔에이치엔페이코)minorPayment service provider for Dooray! subscription billing and payment processing.
- NHN KCP (엔에이치엔케이씨피)minorPayment service provider for Dooray! subscription billing and payment processing.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
NHN Dooray competitors and assessment
Company assessmentDirect peers
- Naver Works: Naver's enterprise collaboration suite (Messenger, Mail, Calendar, Drive, etc.) directly competing with Dooray! in the Korean enterprise market and explicitly named alongside NHN Dooray as a co-bidder for the pan-government intelligent work management platform.
- Kakao Work: Kakao's B2B collaboration and messaging platform targeting Korean SMBs and enterprises; offers messenger, mail, calendar, and approvals — closely overlapping with Dooray!'s core feature set in the same Korean market.
- Hancom Group: Korean office software leader (HWP, Hangul) with Hancom Office and collaboration products, named as a co-bidder for the Korean government intelligent work management platform; Hancom also supplies the joint-editing document integration embedded in Dooray!.
Broad incumbents
- Samsung SDS: Samsung's IT services arm operating Samsung Office and a broader enterprise IT portfolio; named as a co-bidder for the pan-government platform and competes with Dooray! for large enterprise and public-sector digital transformation deals.
- Microsoft Teams (Microsoft 365): Global incumbent enterprise collaboration platform with messaging, meetings, mail, files, and workflow; competes with Dooray! for multinational and large-enterprise deals in Korea and across global Korean subsidiaries.
- Google Workspace: Global incumbent SaaS productivity suite (Gmail, Drive, Meet, Docs) with comparable feature breadth to Dooray! and growing footprint among Korean enterprises and public-sector pilots.
- Slack: Workplace messaging and collaboration platform with broad developer and enterprise penetration; competes with Dooray!'s Messenger and integrates bidirectionally via the Dooray!-Slack integration.
Regional players
- LINE WORKS: Japan-headquartered collaboration platform (formerly Works Mobile) backed by LY Corporation, offering a comparable all-in-one suite; primarily serves Japan/Korea and represents Dooray!'s closest cross-border functional peer even though not a direct Korean-market competitor.
Emerging players
- Notion: All-in-one workspace combining docs, wiki, projects, and AI; competes with Dooray!'s Wiki, Project, and Drive modules for knowledge-worker and SMB use cases, particularly among younger Korean tech-savvy teams.
- Asana: Project and work management platform that overlaps with Dooray!'s Project module (tasks, board view, burndown charts); targets similar mid-market and enterprise workflow use cases including Korean multinational teams.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
NHN Dooray social profiles
Digital presenceNHN Dooray financial estimates
Financial estimateRevenue estimate
Valuation estimate
NHN Dooray leadership team
Management profileNumber of profiles
Profiles2 records
NHN Dooray funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NHN Dooray M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NHN Dooray
What does NHN Dooray do?
NHN Dooray provides Dooray!, an all-in-one cloud-based SaaS collaboration platform that unifies project management, business messenger, email, video conferencing, cloud drive, wiki, calendar, contacts, workflow approvals, internal portal, resource reservation, and form/survey tools into a single workspace for Korean organizations. The platform is offered via tiered subscriptions (Free, Basic, Business, Enterprise) with optional AI add-ons (Dooray! AI Lite and Premium, plus Project AI+) and is hosted on NHN Cloud IaaS infrastructure with extensive security certifications.
Is NHN Dooray a public or private company?
NHN Dooray is a private company. It is classified as corporate owned and is currently operating.
When was NHN Dooray founded?
NHN Dooray was founded in 2021. It employs 1 to 10 people.
Where is NHN Dooray based?
NHN Dooray is headquartered in Seongnam, South Korea, in the Asia region.
How does NHN Dooray make money?
Four revenue lines are on record. SaaS Subscription Revenue is the primary driver. The others are technology and Cloud Services, payments Business and games.
Who are NHN Dooray's main competitors?
Direct peers on record are Naver Works, Kakao Work and Hancom Group. Broad incumbents are Samsung SDS, Microsoft Teams (Microsoft 365), Google Workspace and Slack. LINE WORKS is listed as a regional player. Emerging players are Notion and Asana.
Does NHN Dooray have an API?
Yes. Dooray! provides an API for developers to integrate and extend the platform's functionality. The API supports integration with other services and allows programmatic access to Dooray features. Developer documentation is at helpdesk.dooray.com/share/pages/9wWo-xwiR66BO5LGshgVTg/2937064454837487755.