What Snowball does

Snowball is a UK-based private markets investment fund operated by Tribe Impact Capital LLP, a limited liability partnership authorised and regulated by the Financial Conduct Authority and Certified as a B Corporation. Founded in 2016 and headquartered at 52 Jermyn Street, London, Snowball is positioned as one of the first private markets firms investing with explicit impact-alignment, connecting professional investor capital with specialist fund managers across geographies, sectors, and asset classes.

The fund's core product is a single diversified private markets vehicle built around a proprietary "Bullseye Score" impact measurement framework, which quantifies impact intensity across three layers: Snowball impact, Manager impact, and Enterprise impact. Investment selection uses a twin-lens due diligence approach evaluating both financial return potential and impact integrity, with a multi-stage selection process across partner fund managers. The offering is restricted to FCA-defined professional investors with a multi-year (5–10 year) commitment horizon, and the fund reports quarterly on impact and financial performance.

Snowball generates revenue through fund management fees on a subscription/recurring basis. Its customer base is segmented horizontally across UK-based charities and foundations, high-net-worth individuals and families, FCA-authorised financial advisers (including SIMPs and bespoke wealth management), and institutional investors such as pension funds and family offices. Go-to-market is sales-led, leveraging Tribe Impact Capital's broader distribution infrastructure including direct engagement, webinars, events, and the "Impact Hub" content platform, alongside a financial adviser referral channel.

Name

Snowball

Legal name

Tribe Impact Capital LLP

Website

https://snowball.im

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Snowball is a UK-based private markets investment fund operated by Tribe Impact Capital LLP, providing impact-aligned private markets access to UK professional investors, charities, financial advisers, and institutions using a proprietary Bullseye Score methodology.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Private Markets Fund Management: Snowball generates revenue by managing a private markets investment fund that connects capital with impactful investment opportunities. The fund provides access to diversified private markets opportunities across geographies, asset classes, and strategies for professional investors who may not ordinarily be able to access such opportunities.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Snowball is a private markets investment fund managed by Tribe Impact Capital LLP that partners with specialist fund managers to provide UK-based professional investors with diversified exposure to impact-aligned private market opportunities across sectors, themes, and geographies. The fund applies a proprietary Bullseye Score framework to measure impact intensity at three levels (Snowball, Manager, and Enterprise) and targets charities, foundations, high net worth individuals/families, financial advisers, and institutional investors.

Product overview

Snowball is a single private markets investment fund managed by Tribe Impact Capital. The fund connects capital with impact-driven opportunities by partnering with carefully selected expert fund managers. It employs a proprietary Bullseye Score framework to measure impact intensity across three levels: Snowball impact, Manager impact, and Enterprise impact. The fund is designed for professional investors, UK-based charitable organisations, foundations, and not-for-profit entities seeking exposure to diversified private markets opportunities with measurable social and environmental outcomes.

Differentiator

Problem solved

Functional benefit

Products and services

• Snowball Fund A private markets investment fund that partners with specialist firms to back impactful innovations. The fund uses a highly selective methodology with diversification across sectors, themes, and geographies, and measures impact intensity through a proprietary Bullseye Score framework. It is available exclusively to UK-based professional investors including charities, foundations, high net worth individuals/families, financial advisers, and institutions.

Quantifiable outcome

• Quarterly reporting on impact and financial performance
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Expert Fund ManagerscoreStrategic or Co-development PartnerSnowball partners with carefully selected, expert fund managers to identify and back high-impact private markets opportunities. The fund combines top-down market insight with rigorous bottom-up research to select funds aligned with Snowball's strategy, impact objectives, and existing portfolio. Each potential fund goes through a robust multi-stage due diligence process using the twin-lens approach.

Scale indicators2 records

Recent moves3 records

Expansion highlights4 records

Direct peers

• WHEB Asset Management: UK-based specialist impact investment manager running private and listed impact strategies, sharing Snowball's professional-investor, impact-measurement-driven approach.
• Triodos Investment Management: European impact-focused investment manager offering private-markets and multi-asset impact strategies to professional investors; directly comparable as a mission-aligned, FCA-equivalent regulated impact fund platform.
• Bridges Fund Management: UK impact-focused private-markets fund manager investing across private equity, venture, property and outcomes-based contracts, with comparable private-markets impact expertise.
• Big Issue Invest: UK social-investment arm of The Big Issue offering impact investment products to individuals, charities and institutions; closely comparable in mission, customer segments and impact-measurement emphasis.
• EdenTree Investment Management: UK responsible and impact investment manager serving charities, advisers and wealth clients with multi-asset and thematic strategies, comparable in target segments and impact philosophy.
• Castlefield Investment Partners: UK boutique investment manager specialising in responsible and impact investment for private clients, charities and advisers; comparable boutique-scale impact proposition.

Broad incumbents

• Impax Asset Management: Larger listed asset manager focused on sustainability and impact investing across listed and private markets; broader portfolio but overlapping impact thesis and UK professional-investor base.
• Rathbones Greenbank Investments: UK wealth manager's specialist sustainable and impact investment team serving charities, advisers and HNW clients; competes for the same professional-investor segments with a broader service offering.
• BlueOrchard Finance: Global impact investment manager with private-debt and private-equity impact strategies for institutional investors; relevant comparitor for impact private-markets fund-of-funds scale and methodology.

Emerging players

• Abundance Investment: UK platform for impact private-markets investments (originally debt-based) accessible to retail and professional investors; comparable in impact private-markets distribution model but with a different origination approach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Snowball_IM

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Snowball