Aquaspy

What Aquaspy does

AquaSpy, Inc. is a privately held Delaware-incorporated agricultural technology company headquartered in San Diego, California, founded in 1998. The company designs, manufactures, and calibrates in the United States a continuous in-ground soil monitoring system that uses RF Spectroscopy (complex permittivity sensing) to deliver real-time, layer-by-layer measurements of soil moisture, nitrate (NO3-N), redox/ORP, temperature, and electrical conductivity at four-inch depth intervals, marketed under the Crophesy LS-N and UnderGround Weather brands. Probes are available in 3-, 6-, and 9-sensor configurations reaching 36-48 inch depths, and are factory-calibrated for specific crops without requiring in-field calibration. The AgSpy cloud platform ingests the sensor stream, applies proprietary crop-specific algorithms, and delivers analytics, alerts, and an 850-point YES! Score irrigation benchmarking metric to desktop and mobile dashboards.

The business combines hardware probe sales with a recurring subscription-based monitoring service, sold primarily through a sales-led motion using regional sales representatives and supported by online purchasing for the Crophesy soil moisture probe. The company targets five primary crop segments: irrigated row crops, orchards/permanent crops (notably nut trees), specialty crops (potatoes, lettuce, vegetables), silage crops, and dryland/rain-fed operations. Distribution and content efforts include a company blog, LinkedIn presence, academic research partnerships (University of Arizona, University of Nebraska TAPS program), webinars (e.g., Flood-Mar managed aquifer recharge), and media coverage in outlets such as Progressive Farmer. Total disclosed equity funding is approximately $10.8M across rounds in 2007, 2010, 2014, and 2016, with no publicly disclosed revenue.

Name

Aquaspy

Legal name

AquaSpy, Inc.

Website

https://aquaspy.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

AquaSpy designs and sells continuous in-ground soil monitoring probes and a cloud analytics platform (Crophesy LS-N, AgSpy) that provide real-time nitrate, moisture, and salinity data to agricultural growers across row crops, orchards, specialty crops, silage, and dryland segments.

Ownership category

akta.pro rank

Product category

Agricultural Soil Monitoring Technology

SIC

Agricultural Services (700)

akta.pro primary industry

Nutrient Management & Fertility Optimization Analytics (AFABAMAJ)

akta.pro secondary industry

Farm Management Information Systems (FMIS) & Digital Recordkeeping (AFABAMAD)

Keywords

• Soil moisture monitoring
• Precision agriculture sensors
• Real-time nutrient management
• In-ground nitrate monitoring
• Agricultural IoT probes

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Real-time Nutrient Management Monitoring Service: Subscription-based monitoring service providing continuous soil data analysis and insights delivered via cloud platform to mobile devices. Includes access to AgSpy software platform with charts, graphs, and alerts.
2. Hardware Probes and Sensors: Sale of Crophesy LS-N probes and AquaSpy soil monitoring systems including 3, 6, or 9 sensor probes that are calibrated in US-based factory for specific crops.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

AquaSpy designs, manufactures, and sells continuous in-ground soil monitoring hardware (Crophesy LS-N probes and multi-sensor probe variants) combined with a cloud-based AgSpy data analytics platform. The system provides real-time, layer-by-layer measurement of soil moisture, nitrate, redox/ORP, salinity, temperature, and pH at 4-inch intervals down to 48 inches, delivered as actionable insights to growers via desktop and mobile dashboards. The company sells directly to agricultural operations across row crops, specialty crops, orchards, and dryland farming segments through a sales-led model with regional representatives and online purchasing.

Product overview

AquaSpy offers a unified real-time nutrient management system consisting of hardware probes and cloud-based software. The core product is the Crophesy LS-N system (also branded as UnderGround Weather™), which provides continuous in-ground monitoring of nitrate, moisture, ORP, salinity, and temperature. This hardware integrates with the AgSpy cloud platform, which applies proprietary algorithms to deliver actionable insights through mobile and desktop dashboards. The company designs, manufactures, and calibrates all systems in the United States with US-based server hosting.

Differentiator

Problem solved

Functional benefit

Brands

• Crophesy LS-N: Real-time nutrient management probe system that measures nitrate, soil moisture, temperature, salinity, and ORP in real-time underground.
• AgSpy

Products and services

• Crophesy LS-N Real-Time Nutrient Management System Continuous in-ground monitoring system measuring nitrate, soil moisture, oxidation-reduction potential (ORP/Redox), salinity, and temperature in real time. Multi-sensor probes with sensors at 4-inch intervals measure down to 36 inches depth, transmitting data wirelessly every 15 minutes to the AgSpy cloud platform. Designed for commercial agricultural growers managing row crops, specialty crops, and orchards.
• AgSpy Cloud Data Platform Cloud-based data management and analytics platform that receives, processes, and stores data from AquaSpy probes. Applies proprietary algorithms and crop-specific statistical methods to convert raw sensor data into charts, graphs, tables, alerts, and the proprietary YES! Score (850-point irrigation efficiency index). Delivered via desktop and mobile interface to agricultural growers.
• AquaSpy Multi-Sensor Probes (3, 6, or 9 sensor variants) Patented multi-sensor soil probes that measure moisture, salinity, temperature, and root zone activity independently at 4-inch intervals. Soil-agnostic with no field calibration required; factory-calibrated in the United States for specific crop types. Used as the sensing hardware for the Crophesy LS-N system.
• Crophesy Soil Moisture Probe Wireless soil moisture monitoring probe using RF Spectroscopy (complex permittivity sensor) technology. Sensors spaced at 4-inch intervals send signals into the soil and analyze reflected phase and amplitude to determine moisture and electrical conductivity without calibration in any soil type. Available for online purchase.
• UnderGround Weather Monitoring Service Continuous in-ground monitoring service branded as 'underground weather' for crops. Delivers real-time measurement of nitrate, soil moisture, oxygen (Redox), pH, and temperature via the AquaSpy hardware and AgSpy software platform, enabling data-driven nutrient management decisions for commercial agricultural growers.

Quantifiable outcome

• 10-20% less fertilizer applied per acre with no loss in yield or tuber quality
• +3 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Three partnerships are on record, tiered core and minor.

• University of Arizona - School of Plant SciencescoreStrategic or Co-development PartnerAcademic research partnership with Dr. Ali T. Mohammed's team conducting field investigations with Crophesy LS-N in lettuce production systems. First published academic paper validating the technology's effectiveness for near real-time nitrate-N and soil moisture monitoring. Research conducted at University of Arizona Yuma Agricultural Center.
• University of Nebraska - TAPS ProgramminorStrategic or Co-development PartnerParticipation in University of Nebraska Testing Ag Performance Solutions program, which facilitates interactive real-life farm management competitions. AquaSpy technology referenced in competition results demonstrating how technology drives better input decisions and profitability.
• Progressive FarmerminorGTM or Marketing PartnerMedia partnership featuring AquaSpy technology in agricultural publications including 'Probing The Depths' article.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sentek Technologies: Sentek manufactures multi-depth soil moisture and salinity probes used in precision irrigation and research — a direct hardware peer to AquaSpy's Crophesy/AquaStrip probes, with strong overlap in row crop and permanent crop deployments.
• AquaCheck: AquaCheck produces multi-depth soil moisture probes and telemetry for precision irrigation. Direct hardware overlap with AquaSpy's probe-based continuous monitoring offering.
• Meter Group: Meter Group (formerly Decagon Devices) makes soil moisture, temperature, and EC sensors and the Zentra cloud platform — a direct competitor in soil moisture sensing hardware with a comparable grower-research-ecosystem GTM.
• Teralytic: Teralytic builds wireless soil sensor probes measuring moisture, salinity, temperature, and nutrients at multiple depths, with a cloud analytics layer. Competes head-to-head with AquaSpy on multi-parameter in-ground sensing for growers.
• CropX: CropX is a direct competitor in soil sensing, offering in-field soil moisture and nutrient monitoring probes with a cloud analytics platform. Closely comparable product architecture, target buyer (commercial growers), and recurring data subscription model.
• Irrometer Company: Irrometer manufactures soil moisture tension sensors and related irrigation-scheduling instruments for agriculture and landscaping. A long-standing direct peer in irrigation-driven soil moisture monitoring, with overlapping permanent crop and specialty crop customers.

Broad incumbents

• John Deere (Precision Ag): John Deere is a broad incumbent in precision agriculture, integrating soil and field data into the John Deere Operations Center and See & Spray. Competes indirectly by bundling sensing and analytics into a full farm-management platform.
• Lindsay Corporation (FieldNET): Lindsay's FieldNET platform provides irrigation scheduling and remote pivot management, increasingly integrating soil moisture and nutrient data. Adjacent incumbent targeting the same irrigation-driven buyer as AquaSpy.
• Trimble Agriculture: Trimble Agriculture offers precision agriculture hardware and software including guidance, telematics, and water/irrigation management. Overlaps with AquaSpy on soil/moisture-driven decision support for row and specialty crop growers.

Emerging players

• Pessl Instruments (METOS): Pessl Instruments manufactures METOS-branded weather stations, soil moisture sensors, and decision-support platforms for agriculture. Overlaps with AquaSpy on in-field soil and micro-climate monitoring with a global distribution footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/1148591
• Xx.com/aquaspy

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds5 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aquaspy