Brandable
Brandable is a Beverly Hills-based consumer products studio founded in 2017 that partners with expert influencers to build and operate consumer product brands, employing 51–100 people and backed by Lightspeed Venture Partners and Cota Capital.
- Company typePrivate
- Founded2017
- HeadquartersBeverly Hills, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
Brandable firmographics
Firmographics- Name
- Brandable
- Website
- https://brandablela.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Brandable is a Beverly Hills-based consumer products studio founded in 2017 that partners with expert influencers to build and operate consumer product brands, employing 51–100 people and backed by Lightspeed Venture Partners and Cota Capital.
- Ownership category
- akta.pro rank
Brandable industry classification
Industry- Product category
- Consumer Products Studio
- akta.pro primary industry
- Environmental & Experiential Brand Design (Retail/Exhibit/Signage) (MPAAAEAG)
- akta.pro secondary industries
- Packaging & Brand Identity Creative Agencies (MPAAAAAN), Brand Guidelines, Governance & Brand Management (BPAFAEAF)
Keywords
Where Brandable is headquartered
LocationHeadquarters
- HQ city
- Beverly Hills
- HQ country
- United States
- HQ region
- North America
Markets served
Brandable business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Supply Chain
Brandable product offering
Product offeringCore offering
Brandable is a consumer products studio that partners with expert influencers to co-create and scale new consumer products brands. Rather than selling its own product line, the studio provides the operational, product development, and brand-building infrastructure needed to launch influencer-led brands for sale to end consumers.
Differentiator
Problem solved
Functional benefit
Products and services
- Influencer Brand Studio Partnership Service A studio-style partnership service that pairs expert influencers with the operational, product development, and brand-building infrastructure needed to co-create and launch consumer products brands sold to end consumers.
Companies that use Brandable
Customer profileIdeal customer profiles1 record
Brandable technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Brandable competitors and assessment
Company assessmentDirect peers
- Maesa: Maesa is a beauty and wellness brand studio that develops and operates owned CPG brands for retailers and partners. It shares the studio-structure and CPG brand-building thesis with Brandable, though Maesa focuses primarily on beauty and private-label programs.
- Beach House Group: Beach House Group is a creator-led consumer products studio that partners with celebrities and influencers to launch and scale CPG brands. It is the closest direct comparable to Brandable in business model, target customer, and operating geography (LA-based).
- Pattern Brands: Pattern Brands operates as a multi-brand CPG house, incubating and acquiring home and lifestyle brands under shared infrastructure. It is a direct peer as a CPG studio model competitor, though less influencer-centric than Brandable.
Emerging players
- Coalition Beauty: Coalition Beauty is a creator-led beauty brand studio developing influencer-founded beauty brands. It overlaps with Brandable in the creator-CPG intersection, though at a smaller scale and with a beauty-only focus.
- Starface: Starface is a creator-driven skincare brand (pimple patches) that built its identity around Gen Z social-media-native marketing. It illustrates the type of brand a studio like Brandable could either incubate or compete with.
- The Centre (CPG Incubator): The Centre is an emerging CPG brand incubator that builds and operates consumer brands with retail and creator partners. It overlaps with Brandable's studio model, providing a comparable peer in the brand-creation services space.
- Bubble Skincare: Bubble is a digitally-native, Gen Z-targeted skincare brand that has leveraged influencer and creator marketing as a primary channel. It is comparable to Brandable's influencer-driven brand archetype.
Broad incumbents
- Unilever (Prestige/Influencer Brand Portfolio): Unilever operates an established portfolio of influencer- and celebrity-founded beauty and wellness brands acquired through its prestige division. It demonstrates the strategic exit pathway for creator-led brand studios like Brandable.
- Sundial Brands: Sundial Brands is an established multi-brand CPG house (SheaMoisture, Nubian Heritage) historically focused on culturally-rooted consumer brands. It represents a more mature, scaled version of the CPG brand house model Brandable pursues.
Others
- Cameo: Cameo operates a marketplace connecting creators with fans and brands for commercial collaborations. It is thematically adjacent as creator-economy infrastructure, though not a direct brand studio competitor.
Market position
Customer concentration
Brandable social profiles
Digital presenceBrandable financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brandable leadership team
Management profileNumber of profiles
Profiles1 record
Brandable funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brandable M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brandable
What does Brandable do?
Brandable is a consumer products studio that partners with expert influencers to co-create and scale new consumer products brands. Rather than selling its own product line, the studio provides the operational, product development, and brand-building infrastructure needed to launch influencer-led brands for sale to end consumers.
Is Brandable a public or private company?
Brandable is a private company. It is classified as venture growth investor backed and is currently operating.
When was Brandable founded?
Brandable was founded in 2017. It employs 51 to 100 people.
Where is Brandable based?
Brandable is headquartered in Beverly Hills, United States, in the North America region.
Who are Brandable's main competitors?
Direct peers on record are Maesa, Beach House Group and Pattern Brands. Emerging players are Coalition Beauty, Starface, The Centre (CPG Incubator) and Bubble Skincare. Broad incumbents are Unilever (Prestige/Influencer Brand Portfolio) and Sundial Brands. Cameo is listed as an others.
Does Brandable have an API?
No public API is recorded for Brandable.
What industry is Brandable in?
Brandable's product category is Consumer Products Studio. Its primary akta.pro industry code is MPAAAEAG, Environmental & Experiential Brand Design (Retail/Exhibit/Signage), with a secondary code of MPAAAAAN, Packaging & Brand Identity Creative Agencies.