AutoSpot

What AutoSpot does

AutoSpot (OOO «Автоспот», founded 2013, headquartered in Moscow) is a Russian online automotive marketplace operating as a reverse aggregator: rather than listing consumer demand, it pulls inventory from 900+ official dealers nationwide, surfacing over 51,000 verified vehicles (with 25,686 active listings) and 40,000+ price-comparable offers on a single consumer interface. The platform covers the full vehicle ownership lifecycle: new and used car search and purchase, technical service and repair booking (aggregating 1,000+ service centers across 100+ Russian cities), body repair, online auto credit, leasing for legal entities, trade-in, and direct car buyout. Its product architecture combines a consumer-facing website (autospot.ru) with city-specific subdomains for 20+ major Russian cities, native iOS and Android applications, and a dealer-facing partner portal (partner.autospot.ru) for inventory and lead management.

The underlying technology is a conventional web stack — PHP 8, MySQL 8, Angular front-end, with Symfony and Yii2 frameworks — supporting price comparison, map-based service center booking, and integrated sales workflows. Notably, the platform's proprietary software is registered as a Russian computer program (Certificate No. 2018618687, record No. 28745 dated 09.07.2025), and the company is an accredited IT company and Skolkovo resident.

AutoSpot's primary revenue stream is B2B software licensing to dealers and service centers, structured either as a 2.5%-3% royalty on licensee revenue generated through the platform or as a fixed fee of 1,100 rubles per customer acquired via the software. Consumer-facing services are free to end users, with monetization occurring on the dealer side through lead generation, partner portal access, and visibility placement. The company has processed 100,000+ lifetime transactions, attracts 2M+ monthly website visits, and is staffed by 11-50 employees (with a 40-person client service department). In August 2018, Mitsubishi Corporation and Mail.ru Group participated in the most recent disclosed funding round ($4.14M, with the company valued at $19.1M); no subsequent equity funding has been disclosed. Customer acquisition is supported by a digital-first, multi-channel marketing presence across Telegram, VK, YouTube, Rutube, Yandex Zen, and MAX.

Name

AutoSpot

Legal name

OOO «Автоспот»

Website

https://autospot.ru

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

AutoSpot is a Russian online automotive marketplace (founded 2013, Moscow) that aggregates inventory from 900+ official dealers and 1,000+ service centers across 100+ cities, enabling consumers to compare, purchase, and finance new and used cars, and to book maintenance, generating revenue via B2B software licensing fees.

Ownership category

akta.pro rank

Product category

Automotive Marketplace

NAICS

Motor Vehicle and Parts Dealers (441)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

New & Used Auto Purchase Loans (FSAKADAA)

akta.pro secondary industry

Auto & Vehicle Loan Brokerage (FSAEAEAK)

Keywords

• Automotive marketplace platform
• New car comparison
• Dealer inventory aggregation
• Vehicle service booking
• Auto financing marketplace

Headquarters

HQ city

Moscow

HQ country

Russia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Software Licensing (B2B): AutoSpot licenses its proprietary software platform (Autospot software) to dealers and service centers. License fees are charged either as a percentage (2.5% to 3%) of revenue generated by the licensee through the software, or as a fixed fee of 1,100 rubles per customer acquired via the software. This is the primary revenue stream for the company.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

AutoSpot operates an online automotive marketplace that aggregates new and used car offers from over 900 official dealers across Russia, enabling consumers to compare prices, book vehicles, and arrange financing online. The platform also aggregates more than 1,000 service centers for maintenance and repair booking, and provides trade-in, car buyout, auto credit, and leasing services. Its primary revenue stream is licensing its proprietary marketplace software to dealers and service centers.

Product overview

Autospot is an online automotive marketplace that operates as a platform connecting car buyers with official dealers across Russia. The core product is the Autospot Platform (website and dealer network), which enables users to search for, compare prices, and purchase new and used vehicles from verified dealers. The platform is complemented by additional services including a Mobile Application for on-the-go access, Technical Service and Maintenance module for booking vehicle service at certified centers, Body Repair Services, Credit Services for online financing, Leasing for business customers, Trade-In and Car Buyout services. The product architecture combines a dealer-facing Partner Portal with consumer-facing web and mobile interfaces, all integrated through the core transaction platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Autospot Online Automotive Marketplace Platform
• Dealer Partner Portal (Личный кабинет дилера/партнера)
• Auto Credit Services (Кредиты)
• Vehicle Leasing (Лизинг)
• Trade-In (Трейд-ин)
• Car Buyout (Выкуп)
• Technical Service and Maintenance Booking (ТО и ремонт)
• Body Repair Services (Кузовной ремонт)
• Autospot Mobile Application (iOS/Android)

Quantifiable outcome

• 13 years operating on the market with 100,000+ completed transactions
• +3 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Official Dealers (900+ across Russia)coreChannel Partner/ Reseller/ DistributorAutoSpot aggregates vehicle inventory from over 900 official dealers across Russia, enabling them to reach more customers through the platform. Dealers provide new and used car sales, test drives, and after-sales services. Partners operate under software licensing agreements with revenue-sharing arrangements (2.5%–3% of revenue or 1,100 rubles per acquired customer).
• Service Centers (1,000+ across 100+ cities)coreChannel Partner/ Reseller/ DistributorAutoSpot aggregates over 1,000 service centers across 100+ Russian cities for technical maintenance and repair services. Service centers are listed with pricing, ratings, and reviews on the platform map interface. The service is free for end customers, with service centers paying licensing fees for leads and visibility.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Avito Auto: The auto vertical of Avito, Russia's dominant horizontal classifieds platform. Competes with AutoSpot for both consumer car-buying traffic and dealer lead generation across new and used vehicles.
• Drom.ru: One of the longest-standing Russian automotive marketplaces, with broad new/used listings and a strong enthusiast community. Closely comparable to AutoSpot in marketplace mechanics, though more weighted toward used vehicles and consumer-to-consumer listings.
• Auto.ru: Russia's largest dedicated automotive classifieds and marketplace, owned by Yandex. Directly comparable to AutoSpot on the new/used car search, dealer listings, and price comparison front, but with substantially larger audience and brand reach.

Regional players

• Kolesa.kz: Kazakhstan's leading automotive classifieds and marketplace. Operates a comparable dealer-aggregation and price-comparison model, but serves a different geography (Central Asia) and is not a direct competitor in Russia.

Broad incumbents

• AutoScout24: Europe's largest online car marketplace, operating across 20+ countries. Comparable in aggregating dealer inventory with price transparency and dealer-software products, though geographically focused on Europe rather than Russia.
• Cars.com: US-based automotive marketplace connecting consumers with dealers, with a digital-dealer-product suite. Comparable in dealer-software monetization and marketplace mechanics, though serving a different geography and broader US market.
• CarGurus: Global online automotive marketplace with strong dealer-software monetization. Comparable in combining consumer-facing search with paid dealer products, though operating primarily in the US, UK, and Canada rather than Russia.
• OLX Autos (formerly Frontier Car Group markets): Used-car marketplace and dealer-management platform with operations across emerging markets. Comparable marketplace-plus-software approach to dealer relationships, though focused on used vehicles and emerging geographies rather than Russian new-car distribution.

Emerging players

• YouDo / Tuda / Profi.ru (auto services): Russian services marketplaces with auto-service verticals. Overlap with AutoSpot's service-center aggregation in connecting vehicle owners to maintenance providers, though broader in scope beyond automotive.
• CarPrice: Russian online car buyout/evaluation service that competes with AutoSpot's car buyout and trade-in modules. Comparable on the vehicle-valuation and instant-offer flow but narrower in scope than AutoSpot's full marketplace.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCJe2cO4mEwxApc9QR6ZdP1g
• Xx.com/autospotru

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds6 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AutoSpot