DEPORPRIVÉ

What DEPORPRIVÉ does

DEPORPRIVÉ is a Mexican private-sales e-commerce platform, founded in 2016 and operated by CORREO SOLUCION SAPI DE C.V. from Querétaro, that sells discounted authentic sports products to Mexican consumers through time-limited flash sales (typically 6–7 days each). Membership is free and gated; the platform aggregates surplus and excess inventory from 300+ sports brand partners — including Nike, Puma, Umbro, Quicksilver, DC Shoes, Jansport, TYR, Siux, Lazer, Slazenger, Quest Nutrition, and Fitletic — and resells it at discounts of up to 70% across categories such as running, cycling, swimming, outdoor, soccer, padel, and lifestyle footwear and apparel. The company claims 1M+ registered members and 700K+ cumulative orders delivered over eight years of operation, and explicitly restricts its territory to the Republic of Mexico.

The technology stack is a conventional e-commerce build centered on a PrestaShop-based storefront at deporprive.mx, with a companion native iOS/Android app that supports push-notified sales alerts. Transaction processing runs on PayPal Advanced (including 18-month installment financing), with PCI DSS certification held since 2016 from Trustwave Holdings. Operational features include a same-day shipping cut-off (orders validated before 2:30 PM CDMX), a digital wallet (Monedero) for cashback and refunds, real-time order tracking, and a 10-day return window. Distribution combines direct parcel shipping across Mexico with a physical pickup location at Plaza Xentric in Querétaro.

The business model is a merchant (resale) model: DEPORPRIVÉ purchases surplus stock from brand partners and resells it at discounts to its member base, monetizing the spread rather than charging commissions. Go-to-market is product-led and membership-driven, using email and app notifications, a referral program ('Invita y Gana'), and organic social (Facebook, Instagram, X, YouTube) to drive acquisition. Total disclosed institutional capital is approximately $1.01M across three rounds from 500 Global Latam (2016, $60K) and Ideas & Capital (2019, $550K; 2020, $400K). Headcount is in the 11–50 range and revenue is not publicly disclosed.

Name

DEPORPRIVÉ

Legal name

CORREO SOLUCION SAPI DE C.V.

Website

https://deporprive.mx

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

DEPORPRIVÉ is a Mexican private-sales e-commerce platform, founded in 2016, that sells discounted authentic sports products from 300+ premium brands to over 1 million registered Mexican consumers via time-limited flash sales accessible through its website and mobile app.

Ownership category

akta.pro rank

Product category

Sports E-commerce (Private Sales / Off-Price Sports Retail)

NAICS

Sporting Goods Retailers (45911), Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459), Shoe Retailers (45821)

SIC

Retail-Apparel & Accessory Stores (5600), Retail-Shoe Stores (5661)

akta.pro primary industry

Sporting Goods & Outdoor Inventory-led Online Retailers (CRAFADAJ)

akta.pro secondary industries

Sporting Goods, Outdoor & Fitness Marketplaces (CRAFABAI), Sporting Goods, Outdoor & Fitness DTC (CRAFACAJ)

Keywords

• Private sales platform
• Sports e-commerce
• Flash sale marketplace
• Athletic apparel retail
• Discount sports gear

Headquarters

HQ city

Ciudad Queretaro

HQ country

Mexico

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Supply Chain, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Product Sales: DEPORPRIVÉ generates revenue through direct sales of sports products from premium brands at discounted prices (up to 70% off) via its private sales e-commerce platform. The company aggregates surplus stock from sports brands and sells to its member base.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

DEPORPRIVÉ runs a membership-gated private sales e-commerce platform that sells authentic sports and athletic products (apparel, footwear, equipment) from 300+ premium brand partners at discounts of up to 70% via time-limited 6-7 day flash sale events targeted at Mexican sports enthusiasts. The platform is supported by a mobile app, digital wallet for cashback/refunds, real-time order tracking, and same-day flash shipping.

Product overview

DEPORPRIVÉ operates as a private sales e-commerce platform for sports and athletic products in Mexico, founded in 2016. The core offering is the Private Sales Platform where members access time-limited flash sales (6-7 days each) with discounts up to 70% on authentic sports gear from 300+ partner brands. The ecosystem includes a Mobile App for on-the-go access, a Wallet feature for cashback and refund management, Order Tracking for delivery monitoring, and Fast Shipping for same-day dispatch on qualifying orders. The platform covers sports categories including running, fitness, outdoor, cycling, swimming, soccer, padel, and lifestyle footwear/apparel.

Differentiator

Problem solved

Functional benefit

Products and services

• DEPORPRIVÉ Private Sales Platform Time-limited (6-7 day) private sale events offering authentic sports and athletic products from 300+ premium brand partners at discounts up to 70%, accessible to registered free members across Mexico.
• DEPORPRIVÉ Mobile App Native iOS and Android mobile application that delivers push notifications for new private sales events, quick access to exclusive deals, and a streamlined checkout experience for DEPORPRIVÉ members.

Quantifiable outcome

• Up to 70% discount on premium sports brands
• +3 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

One partnership is on record.

• PayPalcoreTechnology or IntegrationPayPal serves as the primary payment processor powering DEPORPRIVÉ's transaction infrastructure. PayPal Advanced enables credit/debit card processing without requiring a PayPal account, while PayPal account holders can pay directly. PayPal provides fraud protection, 180-day dispute resolution, and processes payments across 203 countries.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Veepee (formerly Vente-Privée): European-origin flash-sale / private sales platform that pioneered the model DEPORPRIVÉ uses; operates private, time-limited sales events on surplus inventory and is the conceptual parent of this category globally.
• Privalia: Iberian-origin private sales club that expanded into Latin America including Mexico, offering member-only flash sales on apparel and lifestyle brands — directly mirrors DEPORPRIVÉ's member-gated private sales model.
• Netshoes: Major Mexican / Latin American sports and athletic goods e-commerce retailer; competes for the same premium sports brand shopper in Mexico with a broader always-on catalog.

Broad incumbents

• Decathlon: Global sporting goods omnichannel retailer with operations in Mexico; competes on sporting goods assortment with both physical stores and e-commerce, offering a broader price range than DEPORPRIVÉ's discount-led model.
• MercadoLibre: Dominant Latin American e-commerce marketplace; carries a wide assortment of sports products from premium brands and dwarfs DEPORPRIVÉ on traffic, logistics (Mercado Envíos) and seller breadth.
• Amazon Mexico: Global e-commerce incumbent operating in Mexico with extensive sports apparel/footwear assortment, Prime logistics and pricing competition; provides structural pressure on niche private sales platforms.

Others

• Brand Distribution Network: DEPORPRIVÉ identifies itself in its footer as part of 'Sport Distribution Network Company'; this corporate grouping may include adjacent distribution peers in the same network for shared brand sourcing.

Emerging players

• Gymshark Outlet / Brand Off-Price Sites: Premium sportswear brands increasingly run their own outlet / clearance sites, directly competing with DEPORPRIVÉ's value proposition by offering brand-authentic discounted product direct-to-consumer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/deporPrive
• YouTubeyoutube.com/channel/UCI3OoEmeVNNNtWqYq3BkULg
• Facebookfacebook.com/deporprive/?fref=ts
• Instagraminstagram.com/deporprive_mx

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds3 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DEPORPRIVÉ