March of Dimes Canada

What March of Dimes Canada does

March of Dimes Canada is a registered Canadian charity (BN 10788 3928 RR0001), founded in 1951 as the Rehabilitation Foundation for Poliomyelitis, that provides a broad portfolio of disability services across eight provinces and territories. It serves more than 8 million people with disabilities in Canada through in-person and virtual programming, employing over 2,000 team members across 40+ service locations. Its service portfolio includes Attendant Care Services (ISO 9001:2015 certified, funded by Ontario Health), the Non-Profit Housing Corporation (a wholly-owned subsidiary operating since 1992 with locations including Jason's House, Bishop Alexander Carter House, Wade Hampton House, Standing Oaks, and Jean & Howard Caine Apartments), Brain Injury Services across four provinces, Northern Medical Clinics serving Cochrane and Kirkland Lake, the Aphasia and Communication Disabilities Program, the After Stroke program (delivered via afterstroke.ca), SkillingUp digital skills training, Employment Services (modcemploymentservices.ca) including Project SEARCH, Home & Vehicle Modification Programs, Polio Canada peer support, and Children & Youth Programs (ages 0-25). The technology stack is service-delivery oriented: Zoom-hosted virtual programs, dedicated program websites (SkillingUp, AfterStroke, MODC Employment Services), and assistive technology partnerships with TELUS Tech for Good. The organization operates event programming including TechEmpower webinars, Breaking the ICE AAC conferences, and the annual Changemaker Awards.

The business model is a hybrid of charitable donations, government contracts, and limited program fees. Revenue streams include individual/corporate/foundation donations (Changemakers Supper Club gala, door-to-door fundraising, monthly and planned giving), multi-year government contracts and grants from federal and provincial health authorities, and program service fees where government funding is unavailable. Most programs are free to clients (e.g., SkillingUp is explicitly free; the Manitoba Safe and Healthy Home for Seniors provides grants up to $5,000/$6,500 with a $15,000 lifetime cap). Go-to-market combines direct in-person delivery, Zoom-based virtual programming, referral networks through healthcare providers and community agencies, and strategic partnerships with corporate (TD Bank), academic (University of Guelph, York University, Seneca College), and technology (TELUS) partners. The organization is governed by a Board of Directors and Executive Leadership Team, is not affiliated with the March of Dimes Foundation in the USA, and is structured as a Canadian non-profit with no private equity or public ownership.

Name

March of Dimes Canada

Legal name

March of Dimes Canada

Website

https://marchofdimes.ca

Company type

Private

Founded year

1951

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

March of Dimes Canada is a registered Canadian charity founded in 1951 that delivers attendant care, rehabilitation, employment, housing, and digital-skills programs to people with disabilities across eight provinces and territories through 2,000+ staff and 40+ service locations.

Ownership category

akta.pro rank

Product category

Disability Support Services

NAICS

Vocational Rehabilitation Services (6243)

SIC

Services-Social Services (8300)

akta.pro primary industry

Disability Services & Independent Living Support (BPAGACAG)

akta.pro secondary industry

Financial Assistance & Benefits Navigation Services (BPAGAEAK)

Keywords

• Disability support services
• Attendant care services
• Stroke recovery programs
• Accessible housing services
• Employment disability services

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices33 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Donations and Fundraising: March of Dimes Canada relies on charitable donations from individuals, corporations, and foundations. The organization conducts various fundraising campaigns including the Changemakers Supper Club gala, door-to-door fundraising, monthly giving programs, planned giving, and corporate partnerships.
2. Government Grants and Funding: Government funding from federal and provincial sources including Accessibility Standards Canada ($469,000 for Creating Inclusive Employment project), Ontario Health, Ministry of Health and Long-Term Care, Manitoba Government Department of Health, and other provincial health programs.
3. Program Service Fees: Some programs are fee-based where government funding is not available, including attendant care services in certain regions and community support services.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

March of Dimes Canada is a Canadian registered charity providing a comprehensive range of disability services across the country. Its offerings include attendant care, brain injury rehabilitation, stroke recovery support, employment services, home and vehicle modifications, digital skills training through SkillingUp, affordable supportive housing, and polio survivor support, delivered through a network of in-person offices and online programs.

Product overview

March of Dimes Canada is a national charity offering a broad portfolio of disability services rather than a single product or software platform. Its core service offerings span in-person and virtual care across multiple programs: Attendant Care Services and the Non-Profit Housing Corporation provide daily living support and affordable housing; Brain Injury Services, Northern Medical Clinics, the Aphasia and Communication Disabilities Program, and After Stroke Program deliver rehabilitation and specialized clinical services; the Home & Vehicle Modification Program (HVMP) and Manitoba Safe and Healthy Home for Seniors fund accessibility adaptations; SkillingUp and Employment Services (via modcemploymentservices.ca) provide digital skills training and job placement; Polio Canada offers peer support for polio survivors; Children & Youth Programs serve youth ages 0–25 including Move Learn Grow, Active Together, Mind Body Mingle, Rec and Connect, The HIVE, artsXpress, and occupational therapy; Online Virtual Programs deliver peer support, education, and exercise via Zoom; and TechEmpower Webinar Series provides free webinars on assistive technology and AI. Events include the Changemaker Awards, Breaking the ICE AAC Conferences, Acquired Brain Injury Survivor Conference, Stroke and Aphasia Conferences, and Creating Inclusive Employment Youth Summit.

Differentiator

Problem solved

Functional benefit

Brands

• After Stroke: A personalized stroke recovery program that helps survivors and their families navigate the path forward after a stroke.
• Polio Canada
• SkillingUp
• Attendant Care Services
• Aphasia and Communication Disabilities Program (ACDP)

Products and services

• Attendant Care Services
• Brain Injury Services
• After Stroke Program
• Aphasia and Communication Disabilities Program (ACDP)
• Home & Vehicle Modification Program (HVMP)
• Non-Profit Housing Corporation
• Employment Services
• SkillingUp
• Northern Medical Clinics
• Polio Canada
• Children & Youth Programs
• Online Virtual Programs

Quantifiable outcome

• Over 2,000 team members delivering services nationwide
• +4 more outcomes

Named customers5 records

Segments7 records

Ideal customer profiles8 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• TD Bank GroupcoreStrategic or Co-development Partner · 1 January 2025TD Bank is recognized as Corporate Changemaker of the Year 2025 for making accessibility a core business practice. The partnership includes TD's support for March of Dimes Canada's Online Employment Services through TD Ready Commitment initiative, providing nationwide, no-cost job coaching and on-the-job support for people with disabilities. TD also partners through the TD Ability Network and Specialisterne Canada for inclusive employment.
• University of GuelphcoreStrategic or Co-development Partner · 1 January 2025University of Guelph is recognized as Community Changemaker of the Year 2025 for hosting Project SEARCH, Canada's first post-secondary institution to do so. The program brings students with disabilities onto campus for immersive, career-focused learning with up to 700 hours of real-world experience across multiple departments during three 10-week internships. Partnership includes MODC, local school boards, and U of G.
• Holland BloorviewminorStrategic or Co-development Partner · 1 January 2025March of Dimes Canada partners with Holland Bloorview for children's programs including artsXpress (art and music play for ages 4-6), Active Together Social Club (ages 6-9), and Mind Body Mingle (ages 9-13). These programs are designed for children with disabilities.
• Host HospitalsminorImplementation/ SI/ Consulting Partner · 1 January 2025Northern Medical Clinics are supported by staff, volunteers, host hospitals, and various local organizations for medical specialist visits to northern communities.
• Centre for Independent Living Toronto (CILT)minorImplementation/ SI/ Consulting Partner · 1 January 2025March of Dimes Canada works closely with CILT and the Attendant Service Application Centre (ASAC) who created the Attendant Service Application form for Ontario residents in Toronto and York Region.
• York UniversityminorImplementation/ SI/ Consulting Partner · 1 January 2025York University - Seneca College Attendant Care Program provides attendant care for students living in residence or commuting daily to campus at York University and Seneca College locations.
• Seneca CollegeminorImplementation/ SI/ Consulting Partner · 1 January 2025York University - Seneca College Attendant Care Program provides attendant care for students living in residence or commuting daily to campus at York University and Seneca College locations.

Scale indicators9 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Canadian Hearing Services: Canadian Hearing Services is a national nonprofit serving deaf and hard of hearing Canadians through clinical services, employment programs, and advocacy. Comparable in scale, multi-province service delivery, and health/disability focus.
• CNIB (Canadian National Institute for the Blind): CNIB is a national Canadian charity delivering programs and services to people who are blind or partially sighted. It operates a multi-province service network with fundraising, advocacy, and direct service delivery, directly comparable to MODC's national disability services model.
• ALS Society of Canada: ALS Canada funds research and delivers equipment, support, and advocacy for Canadians with ALS. Its national direct-service model under a disease-specific charity structure parallels MODC's After Stroke and Polio Canada programs.
• Rick Hansen Foundation: Rick Hansen Foundation is a Canadian disability-focused nonprofit advancing accessibility and spinal cord injury support. Its mix of direct programs, advocacy, and corporate partnerships closely mirrors MODC's positioning.
• War Amps: War Amps is a national Canadian charity providing direct services to amputees, including child amputee programs and home/vehicle modifications. Its service delivery model and registered charity status make it a structural peer.
• Inclusion Canada: Inclusion Canada is a national federation supporting people with intellectual disabilities and their families through advocacy and resources. Comparable to MODC in national reach and human services orientation.
• Easter Seals Canada: Easter Seals Canada operates disability programs including accessible housing, recreation, and employment services nationwide. Its multi-program national charity model with government and donation funding closely parallels MODC's structure.
• Multiple Sclerosis Society of Canada: The MS Society of Canada is a national health charity providing services, advocacy, and research funding for Canadians living with MS. Like MODC, it operates a multi-program service model including peer support, navigation services, and government-funded programs across provinces.
• Spinal Cord Injury Canada: Spinal Cord Injury Canada is a national charity serving people with spinal cord injuries through peer support, advocacy, and direct services across provinces. It is directly comparable to MODC's Brain Injury Services and attendant care programs in mission and operating model.

Emerging players

• Holland Bloorview Kids Rehabilitation Hospital Foundation: Holland Bloorview is a children's rehabilitation hospital in Toronto that partners with MODC on youth disability programs. As a specialized pediatric rehabilitation provider, it overlaps with MODC's Children & Youth Programs segment on a focused subset.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/marchofdimescda
• YouTubeyoutube.com/user/marchofdimescda
• Facebookfacebook.com/marchofdimescda
• LinkedInlinkedin.com/company/marchofdimescda
• Instagraminstagram.com/marchofdimescda

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about March of Dimes Canada