Kody

What Kody does

Kody (formerly KodyPay) is a UK-founded agentic commerce platform serving larger businesses with physical locations, primarily in hospitality and retail. Founded in October 2021 by Yoyo Chang in London, the company operates through a Singapore-incorporated holding company (Kody Group HoldCo Pte. Ltd.) and a UK operating subsidiary (KodyPay Ltd), with operational support extending into Hong Kong. Kody combines payment acceptance, QR-based ordering, business banking, and AI-powered analytics into a single platform-plus-modules architecture: the KodyPay mobile POS app runs on iOS and Android, pairs with Android payment terminals, and is managed through a web-based CMS portal that consolidates multi-venue reporting.

The underlying technology stack is intentionally built on top of best-in-class payment rails rather than proprietary processing infrastructure: Adyen N.V. provides card processing and issues the KodyCard (Mastercard-branded business debit card), Stripe handles banking services through FDIC-member partner banks, and ShieldPay Limited acts as the UK-regulated EMI and PSP. Kody layers proprietary technology on top — including the no-app KodyQR order-and-pay system, a conversational AI agent for sales and settlement queries, and agentic reporting and analytics — to differentiate on merchant experience rather than on rail ownership. PCI DSS Level 2 compliance and GDPR/UK Data Protection Act adherence support regulated market access.

Kody monetises through a five-tier monthly subscription (£24 Basic to bespoke Enterprise per location) supplemented by tiered transaction processing rates (0.25%–bespoke), FX margin on international transfers (0.25–0.4%), KodyCard cashback economics, and professional services such as PCI compliance support. The company targets enterprise anchor accounts — including Langham Hospitality Group, Hyatt, Warwick Hotels and Resorts, MINISO, Xiaomi, SHKP, and Fallow — alongside a long tail of SMB venues (500+ documented in the UK as of late 2022). As of November 2024, Kody had raised approximately US$37M across multiple funding rounds, including a US$27M Series A led by Janchor Partners and Lavender Hill Capital Partners, and was approaching US$1B in annualised processing volume.

Name

Kody

Legal name

Kody Group HoldCo Pte. Ltd.

Website

https://kody.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

51–100 employees

Short description

Kody (formerly KodyPay) is an agentic commerce platform that combines payment acceptance, QR ordering, embedded finance (KodyCard), and AI-powered analytics for larger businesses with physical locations in hospitality and retail, serving both enterprise multi-venue operators and SMBs.

Ownership category

akta.pro rank

Product category

Payment Processing Platform

NAICS

Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320), Software Publishers (5132)

SIC

Finance Services (6199), Services-Prepackaged Software (7372)

akta.pro primary industry

POS Payment Software & Middleware (Terminal OS, Apps, Device Management) (FSAMADAC)

akta.pro secondary industries

QR Code & Alternative In-Store Acceptance (QR, APMs) (FSAMADAH), Point-of-Sale (POS) & On-Property Commerce (THALACAI)

Keywords

• Payment processing platform
• Embedded commerce solutions
• POS payment terminals
• Agentic commerce platform
• QR ordering payments

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Subscription Plans: Monthly subscription fees at five tiers (Basic £24, Starter £72, Pro £144, Premium £336, Enterprise bespoke) per location. Includes processing rates that decrease at higher tiers, from bespoke at Basic to 0.25% at Premium.
2. Transaction Processing Fees: Percentage-based fees on total transaction value, with rates decreasing based on plan tier. Businesses can save up to 60% on processing costs vs traditional providers. Transaction fees from 0.25% to bespoke rates depending on plan.
3. International Bank Transfers: International transfers with FX from 0.4% (Basic) down to 0.25% (Premium), generating revenue on currency conversion.
4. KodyCard Spending Cashback: Cashback rewards on KodyCard spending: 0.75% monthly (Starter), 0.75% weekly (Pro), 0.75% daily (Premium), creating retention and engagement.
5. PCI Compliance Services: PCI compliance support and Level 2 self-assessed compliance services as part of the platform offering.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Kody provides an agentic AI commerce platform that combines payment acceptance, QR-based ordering, mobile POS, embedded financial services (KodyCard, business accounts), and AI-powered business analytics for brick-and-mortar merchants. The platform is delivered through an iOS/Android app, Android payment terminals, and a web-based back-office portal, with subscription plans starting at £24/month per location.

Product overview

Kody is an Agentic AI Commerce Platform offering a unified platform-plus-modules architecture. The core offering is the KodyPay Platform, which combines the KodyPay App (iOS/Android mobile POS), KodyPay Back-office CMS Portal, and KodyPay Payment Terminals (Android hardware with WiFi/4G). Additional modules include KodyQR Order & Pay and KodyQR Order & Collect for QR code-based ordering, KodyCard and Virtual KodyCard for business spending, and the Kody Business Account for integrated banking. All services are powered by payment processors Adyen and Stripe, with ShieldPay as the PSP.

Differentiator

Problem solved

Functional benefit

Brands

• KodyCard: Business debit card offered by Kody providing instant access to payouts, cashback on spending, and financial management tools for merchants.
• KodyQR

Products and services

• KodyPay Platform All-in-one agentic commerce platform with embedded payments that integrates payment acceptance, order management, and financial services for brick-and-mortar businesses. Supports iOS/Android app and web-based terminal solutions.
• KodyPay App Mobile point-of-sale application available on iOS and Android that enables businesses to accept card payments, online ordering, and manage transactions through a single interface.
• KodyQR Order & Pay QR code-based ordering system allowing customers to scan, browse menus, and pay directly from their mobile devices without requiring staff assistance or app downloads. Supports custom branding on higher-tier plans.
• KodyQR Order & Collect QR code solution for click-and-collect retail operations, enabling customers to place orders online and pick up in-store.
• KodyCard Physical business debit card issued by Adyen N.V. under Mastercard license that provides immediate access to business funds, with varying cashback rates and payout speeds depending on plan tier.
• Virtual KodyCard Virtual version of the KodyCard for online transactions, available with unlimited issuance on all paid plans.
• KodyPay Payment Terminals Android-based payment terminals with WiFi and 4G connectivity, included with paid plans (1-5 depending on tier) with free accident protection included.
• KodyPay Back-office CMS Portal Web-based merchant dashboard for managing venues, viewing real-time transaction data, accessing analytics, managing staff expenses, and handling consolidated reporting across multiple locations.
• Kody Business Account Business bank account integrated into the Kody platform for managing business finances, handling payouts, and domestic/international bank transfers with FX capabilities.

Quantifiable outcome

• Up to 60% savings on processing costs
• +4 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability4 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core.

• AdyencoreTechnology or Integration · 1 January 2024Primary payment processing partner for Kody Terminals. Adyen N.V. is a licensed credit institution regulated by De Nederlandsche Bank and the European Central Bank, providing payment acceptance infrastructure.
• StripecoreTechnology or IntegrationFinancial, payment, and banking services partner. Stripe, Inc. is a registered Money Service Business acting under federal and state regulations, with partner banks members of FDIC.
• Mastercard InternationalcoreTechnology or IntegrationCard network licensing partner. Cards issued by Adyen N.V. pursuant to license by Mastercard International. KodyCard is issued pursuant to license from Mastercard International Inc.
• ShieldPay LimitedcoreTechnology or IntegrationRegulated Electronic Money Institution (FCA Register No: 770210) providing payment services as PSP, collecting and disbursing funds for KodyPay as part of the Marketplace Service.

Scale indicators10 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Toast: Restaurant-focused POS and payments platform with embedded fintech (capital, payroll, gift cards). Directly comparable to Kody on hospitality vertical, all-in-one software-plus-payments model, and per-location subscription pricing.
• Dojo (Paymentsense): UK-based card payments and POS provider targeting SMBs and hospitality. Strongly comparable to Kody on UK geography, hospitality focus, and acquiring-plus-software bundling.
• Zettle (PayPal Zettle): PayPal-owned mobile POS and payment processing competitor focused on SMBs and hospitality, with strong European presence. Overlaps directly with Kody on card-present acceptance and merchant onboarding.
• Stripe Terminal: Stripe's in-person payments product and terminals for software platforms and merchants. Direct overlap on card-present acceptance, terminal hardware, and developer-friendly payment infrastructure; also a partner via Kody's Stripe integration.
• SumUp: Direct competitor in mobile POS terminals and payment acceptance for SMBs and hospitality across Europe and globally. Same target customer, same hardware-plus-software model, similar tiered pricing.

Emerging players

• Revolut Business: Business banking and merchant account offering from Revolut targeting SMBs with cards, FX, and expense tools. Comparable to Kody on the embedded finance and merchant banking dimension, though weaker on hospitality-specific POS.

Broad incumbents

• Square (Block, Inc.): Larger incumbent offering mobile POS, payments, banking, and software to SMBs and mid-market merchants globally. Overlaps broadly with Kody's all-in-one commerce platform thesis but at much greater scale.
• Adyen: Global payments platform that is both a core infrastructure partner to Kody and a broader competitor offering POS terminals, payment processing, and embedded commerce to enterprise merchants.
• Lightspeed Commerce: Public POS and commerce platform for retail and hospitality with payments, eCommerce, and analytics. Comparable to Kody on multi-location merchants, hospitality focus, and integrated payment processing.
• Clover (Fiserv): Fiserv's SMB POS and payments platform combining hardware terminals, software app marketplace, and merchant acquiring. Overlaps with Kody on hardware-included subscriptions and hospitality/SMB verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/KodyPay
• Facebookfacebook.com/kodypay
• LinkedInlinkedin.com/company/kodypay-ltd

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds9 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kody