Find my Doctor
Find my Doctor is a Karachi-based consumer healthcare marketplace that sells home-collected lab tests, teleconsultations, doctor home visits, and physiotherapy as pay-as-you-go services to individual patients in Pakistan via a Shopify storefront and WhatsApp.
- Company typePrivate
- Founded2016
- HeadquartersKarachi, Pakistan
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Find my Doctor does
Find my Doctor (legal entity FMD Pvt. Ltd) is a Karachi-based, Pakistan-focused consumer healthcare marketplace founded in 2016. The platform aggregates four transactional healthcare services — home-collected diagnostic lab tests (through partner labs Essalab, KLDC, NMC and the in-house FMD Lab), teleconsultation with PMDC-certified doctors across multiple specialties, in-person doctor visits at home, and home-based physiotherapy — and sells them as pay-as-you-go units on a Shopify storefront with WhatsApp Business (Wati.io) as the customer communication layer. Reported cumulative customer reach is 450,000+, primarily concentrated in Karachi.
The technology stack is intentionally light: Shopify provides commerce and order management, WhatsApp Business handles mid-funnel customer interaction, and the in-house FMD Lab provides verticalized diagnostic fulfillment with claimed fastest turnaround and lowest pricing in Karachi. No AI/ML components, clinical decision support, or electronic medical record infrastructure are disclosed; the proprietary feature set is operational (FMD Lab network, free home phlebotomy, price comparison across partner labs) rather than technological.
The business model is transaction-fee-based across all four service lines, with prices ranging from Rs.320 for entry-level tests to Rs.27,000 for ten-session physiotherapy bundles. There is no subscription or membership tier, no enterprise contract channel, and no insurance-mediated billing live at the time of the input. The company raised $5 million in a January 2022 Pre-Series A co-led by TPL e-Ventures and TPL Insurance, earmarked for geographic expansion across Pakistan, technology enhancement, and insurance integration. Earlier funding was a $200,000 round in September 2017. Founder and CEO is Saad Siddiqui; headcount is reported at 11-50 employees.
Find my Doctor firmographics
Firmographics- Name
- Find my Doctor
- Legal name
- FMD Pvt. Ltd
- Website
- https://findmydoctor.pk
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Find my Doctor is a Karachi-based consumer healthcare marketplace that sells home-collected lab tests, teleconsultations, doctor home visits, and physiotherapy as pay-as-you-go services to individual patients in Pakistan via a Shopify storefront and WhatsApp.
- Ownership category
- akta.pro rank
Find my Doctor industry classification
Industry- Product category
- Digital Healthcare Services
- NAICS
- Medical and Diagnostic Laboratories (62151), Offices of Physicians (62111), Offices of Other Health Practitioners (6213)
- SIC
- Services-Home Health Care Services (8082), Services-Medical Laboratories (8071), Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Lab Draws, Specimen Collection & Point-of-Care Testing (In-Home) (HSABACAN)
- akta.pro secondary industry
- Primary Care & General Medicine Virtual Care (HLALAAAA)
Keywords
Where Find my Doctor is headquartered
LocationHeadquarters
- HQ city
- Karachi
- HQ country
- Pakistan
- HQ region
- Asia
Offices2 records
Markets served
Find my Doctor business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Diagnostic Lab Tests: Transaction-based sales of individual lab tests and bundled health packages. Customers pay per test with prices ranging from Rs.320 to Rs.9,100+. Includes tests from FMD Lab proprietary network as well as partner labs (Essalab, KLDC, NMC). Revenue is one-time per transaction with no subscription component.
- Teleconsultation Services: Online video/audio consultations with PMDC-certified doctors priced at Rs.500 per session. Connects patients with specialists across multiple disciplines for immediate healthcare advice.
- Doctor Visit at Home: In-person doctor home visit service priced at Rs.3,000 per visit (discounted from Rs.6,000). Licensed physicians provide comprehensive medical evaluation, diagnosis, and treatment plans at the patient's residence.
- Physiotherapy at Home: Home-based physiotherapy sessions sold in packages of 1, 3, 5, or 10 sessions. Pricing ranges from Rs.7,500 (3 sessions) to Rs.27,000 (10 sessions). Licensed physiotherapists provide personalized treatment plans.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual Lab Tests - Partner Labs |
| Unit Pricing | Pay-as-you-go | FMD Lab Proprietary Tests |
| Unit Pricing | Pay-as-you-go | Health Test Packages |
| Unit Pricing | Pay-as-you-go | Teleconsultation with PMDC-Certified Doctors |
| Unit Pricing | Pay-as-you-go | Doctor Visit at Home |
| Unit Pricing | Pay-as-you-go | Physiotherapy at Home Sessions |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Find my Doctor product offering
Product offeringCore offering
Find My Doctor operates a Pakistan-based digital health platform that enables patients to book diagnostic lab tests with at-home sample collection, online video consultations with PMDC-certified doctors, in-person doctor home visits, and physiotherapy sessions at home. The company combines its own proprietary FMD Lab diagnostic facility with partner laboratories (Essalab, KLDC, NMC) and a network of licensed physicians and physiotherapists to deliver healthcare services across Karachi and other Pakistani cities.
Product overview
Find My Doctor is a Pakistani healthcare platform operating as a multi-service healthcare marketplace. The core offering comprises four main service pillars: (1) Lab Tests at Home with sample collection by trained phlebotomists through partner labs (Essalab, KLDC, NMC) plus its own FMD Lab; (2) Doctor Visit at Home for in-person physician consultations; (3) Teleconsultation with PMDC-certified doctors via secure video calls; and (4) Physiotherapy at Home for rehabilitation and pain management. These services are complemented by 21 health test packages covering conditions like diabetes, dengue, fatty liver, and routine checkups. The platform serves customers in Karachi and plans to expand across Pakistan.
Differentiator
Problem solved
Functional benefit
Brands
- FMD Lab: Our own state-of-the-art laboratory offering diagnostic testing with lowest prices in Karachi and fast turnaround times for home sample collection
Products and services
- Lab Tests at Home
- Doctor Visit at Home
- Teleconsultation with PMDC-Certified Doctor Online
- Physiotherapy at Home
- Health Test Packages
- FMD Lab (In-House Laboratory)
Quantifiable outcome
- 450,000+ satisfied customers served
- +1 more outcomes
Companies that use Find my Doctor
Customer profileSegments3 records
Ideal customer profiles3 records
Find my Doctor technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Find my Doctor partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- EssalabcorePartner diagnostic laboratory integrated into the FMD platform. FMD offers price comparison between Essalab and other partner labs, allowing customers to choose where their samples are processed. Essalab is one of the trusted labs featured on the platform for home sample collection services.
- KLDCcorePartner diagnostic laboratory network integrated into the FMD platform. KLDC provides testing services for samples collected through FMD's home collection service, expanding the range of lab options available to customers on the platform.
- NMC LabcorePartner diagnostic laboratory integrated into the FMD platform. NMC Lab is one of the certified professional laboratories partnered with FMD for diagnostic testing, contributing to the platform's network of trusted labs offering home sample collection.
- ShopifycoreE-commerce platform provider hosting the Find My Doctor online store. Shopify enables the online booking, payment processing, and order management for FMD's healthcare services. The store is hosted on Shopify's infrastructure with personalized advertising features.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Find my Doctor competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks1 record
Key highlights6 records
Customer concentration
Find my Doctor social profiles
Digital presenceFind my Doctor financial estimates
Financial estimateRevenue estimate
Valuation estimate
Find my Doctor leadership team
Management profileNumber of profiles
Profiles1 record
Find my Doctor subsidiaries and ownership
Company hierarchySubsidiaries1 record
Find my Doctor funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Find my Doctor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Find my Doctor
What does Find my Doctor do?
Find My Doctor operates a Pakistan-based digital health platform that enables patients to book diagnostic lab tests with at-home sample collection, online video consultations with PMDC-certified doctors, in-person doctor home visits, and physiotherapy sessions at home. The company combines its own proprietary FMD Lab diagnostic facility with partner laboratories (Essalab, KLDC, NMC) and a network of licensed physicians and physiotherapists to deliver healthcare services across Karachi and other Pakistani cities.
Is Find my Doctor a public or private company?
Find my Doctor is a private company. It is classified as venture growth investor backed and is currently operating.
When was Find my Doctor founded?
Find my Doctor was founded in 2016. It employs 11 to 50 people.
Where is Find my Doctor based?
Find my Doctor is headquartered in Karachi, Pakistan, in the Asia region.
How does Find my Doctor make money?
Four revenue lines are on record. Diagnostic Lab Tests are the primary driver. The others are teleconsultation Services, doctor Visit at Home and physiotherapy at Home.
Does Find my Doctor have an API?
No public API is recorded for Find my Doctor.
What industry is Find my Doctor in?
Find my Doctor's product category is Digital Healthcare Services. Its primary akta.pro industry code is HSABACAN, Lab Draws, Specimen Collection & Point-of-Care Testing (In-Home), with a secondary code of HLALAAAA, Primary Care & General Medicine Virtual Care. Its NAICS code is 62151 and its SIC code is 8082.