4Fun
4FUN sp. z o.o. is a Polish music television broadcaster operating three KRRiT-licensed channels (4FUN.TV, 4FUN KIDS, 4FUN DANCE) under Polsat Investments, generating revenue primarily through advertising sales to enterprise brands across multiple sectors.
- Company typePrivate
- Founded2016
- HeadquartersZhuhai, China
- Headcount11–50
- GTM typeB2B
- OfferingServices
What 4Fun does
4FUN sp. z o.o. is a Polish music-focused television broadcaster holding three distinct broadcasting licenses from the National Broadcasting Council (KRRiT): 4FUN.TV (general music entertainment, Koncesja 780/2020-T), 4FUN KIDS (children's programming, Koncesja 785/2020-T), and 4FUN DANCE (electronic/dance music, Koncesja 781/2020-T). The company serves Polish consumers seeking curated music content across linear television, live streaming on its website (4fun.tv), and a mobile app, with distribution delivered through cable, satellite, and digital TV providers. The platform operates with 11-50 employees under a director-level management team covering programming, music curation, digital content, marketing, and sales.
The platform combines linear broadcasting with interactive digital engagement. Proprietary features include the weekly 'Ulubiona 20' viewer-voted music chart aired Saturdays at 12:00, chat-based interactive contests (Hity na Czacie, Chcesz? Masz!, VERSUS), a music news portal publishing artist and concert coverage, and social media presence on Facebook and Instagram. The technology stack is a music television broadcasting platform with live streaming, interactive viewer voting systems, and multi-channel delivery across TV, web, and social.
Revenue is generated almost entirely through advertising sales on TV and digital inventory, drawing enterprise advertisers spanning food & beverage (McDonald's, Unilever, Pepsico, Coca-Cola), pharmaceutical (Johnson & Johnson), insurance (PZU), retail (IKEA), technology (Samsung), automotive (Volkswagen Group), banking (PKO BP), and media (Telewizja Polsat, Canal+), with the company explicitly serving hundreds of advertisers. The service is free for viewers. 4FUN sp. z o.o. is wholly owned by Polsat Investments, a Cyprus-registered entity (HE422467) within the Cyfrowy Polsat S.A. capital group — one of Poland's largest media and telecommunications conglomerates — and shares operational address and data-protection administration with sibling entities Screen Network, Program, and Cupsell.
4Fun firmographics
Firmographics- Name
- 4Fun
- Legal name
- 4FUN sp. z o.o.
- Website
- https://4fun.tv
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 4FUN sp. z o.o. is a Polish music television broadcaster operating three KRRiT-licensed channels (4FUN.TV, 4FUN KIDS, 4FUN DANCE) under Polsat Investments, generating revenue primarily through advertising sales to enterprise brands across multiple sectors.
- Ownership category
- akta.pro rank
4Fun industry classification
Industry- Product category
- Music Television Broadcasting
- NAICS
- Television Broadcasting Stations (516120), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Television Broadcasting Stations (4833), Cable & Other Pay Television Services (4841)
- akta.pro primary industry
- Music & Youth Culture Cable Networks (MPABAFAI)
- akta.pro secondary industries
- Kids & Family Cable Networks (MPABAFAF), Kids’ General Entertainment Channels (Ages 6–11) (MPABAKAB)
Keywords
Where 4Fun is headquartered
LocationHeadquarters
- HQ city
- Zhuhai
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
4Fun business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Advertising Revenue: Primary revenue stream from advertising on TV channels and website, serving major Polish and international brands including McDonald's, Unilever, Pepsico, Polsat, and hundreds of others
- Broadcasting Licenses: Revenue from operating licensed television broadcasting including 4FUN.TV (Koncesja 780/2020-T), 4FUN KIDS (Koncesja 785/2020-T), and 4FUN DANCE (Koncesja 781/2020-T)
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
4Fun product offering
Product offeringCore offering
4FUN operates three music-television channels in Poland — 4FUN.TV, 4FUN KIDS, and 4FUN DANCE — under broadcasting licenses issued by the National Broadcasting Council (KRRiT), broadcasting music videos, music news, charts, and interactive viewer contests. The company's offering also includes a website (4fun.tv) and mobile app that stream the channels live, publish schedules, host weekly chart voting, news, and chat-based contests aimed at Polish music fans and advertisers seeking music-themed audiences.
Product overview
4Fun operates as a media company offering three television channels — 4FUN.TV (the primary music/entertainment channel), 4FUN KIDS (a children's channel), and 4FUN DANCE (a dance music channel) — all under 4FUN Sp. z o.o. The company's digital services include a website (4fun.tv) that streams live TV, publishes music news, hosts interactive audience contests and voting systems, and displays music charts. The channels are distributed via broadcast licenses (Koncesja 780/2020-T, 781/2020-T, 785/2020-T) and the company is a wholly owned subsidiary of Polsat Investments (Cyprus).
Differentiator
Problem solved
Functional benefit
Products and services
- 4FUN.TV General music television channel licensed by KRRiT, broadcasting music videos, music news, weekly chart voting, and interactive viewer contests to Polish audiences via linear TV, web and mobile app.
- 4FUN KIDS Children-focused music television channel operated under a separate KRRiT license, distributing music-themed kids programming to Polish audiences via linear TV and digital.
- 4FUN DANCE Dance and electronic music-focused television channel operated under a KRRiT broadcasting license, distributing dance music video content to Polish viewers across linear TV and digital platforms.
Companies that use 4Fun
Customer profileNamed customers10 records
Segments2 records
Ideal customer profiles2 records
4Fun technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
4Fun partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- Screen Network S.A.minorRelated party sharing the same address (Fabryczna 5a, Warsaw) and same management/coordinator for data protection. Screen Network operates screennetwork.pl and shares privacy policy administration with 4FUN Sp. z o.o.
- Program sp. z o.o.minorRelated party sharing the same address (Fabryczna 5a, Warsaw) and same data protection coordinator. Operates program.media website. Shares privacy policy and data processing administration with 4FUN.
- Cupsell Sp. z o.o.minorRelated party sharing the same address (Fabryczna 5a, Warsaw) and same data protection coordinator. Operates cupsell.pl merchandise platform. Shares privacy policy administration with 4FUN.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
4Fun competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights6 records
Customer concentration
4Fun social profiles
Digital presence4Fun financial estimates
Financial estimateRevenue estimate
Valuation estimate
4Fun leadership team
Management profileNumber of profiles
Profiles9 records
4Fun subsidiaries and ownership
Company hierarchySubsidiaries3 records
4Fun funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
4Fun M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 4Fun
What does 4Fun do?
4FUN operates three music-television channels in Poland — 4FUN.TV, 4FUN KIDS, and 4FUN DANCE — under broadcasting licenses issued by the National Broadcasting Council (KRRiT), broadcasting music videos, music news, charts, and interactive viewer contests. The company's offering also includes a website (4fun.tv) and mobile app that stream the channels live, publish schedules, host weekly chart voting, news, and chat-based contests aimed at Polish music fans and advertisers seeking music-themed audiences.
Is 4Fun a public or private company?
4Fun is a private company. It is classified as corporate owned and is currently operating.
When was 4Fun founded?
4Fun was founded in 2016. It employs 11 to 50 people.
Where is 4Fun based?
4Fun is headquartered in Zhuhai, China, in the Asia region.
How does 4Fun make money?
Two revenue lines are on record. Advertising Revenue is the primary driver. The others are broadcasting Licenses.
Does 4Fun have an API?
No public API is recorded for 4Fun.
What industry is 4Fun in?
4Fun's product category is Music Television Broadcasting. Its primary akta.pro industry code is MPABAFAI, Music & Youth Culture Cable Networks, with a secondary code of MPABAFAF, Kids & Family Cable Networks. Its NAICS code is 516120 and its SIC code is 4833.