MOORvision Technologies

What MOORvision Technologies does

MOORvision Technologies Inc. is a Los Angeles, California-based consumer electronics company that designs, manufactures, and sells the Ucam 1.0, a two-part wearable action camera. The product uses a novel modular architecture consisting of a front camera module (40x40mm) placed on the outside of clothing and a rear battery module (55x55mm) placed on the inside; the two parts sandwich the fabric to enable accessory-free POV recording. The 38-gram system captures up to 4K video at 24-240fps via a 48MP sensor with built-in stabilization and delivers 90-120 minutes of continuous battery life.

The company operates a direct-to-consumer e-commerce business, selling exclusively through its own website (ucam.moorvision.com) using a reservation model — a $99 deposit is collected at order, with the remaining $200 due at shipment, totaling $299 per unit with a 1-year warranty. Its primary customers are sports fans, amateur and professional athletes, and (as a secondary target) entertainment industry professionals seeking hands-free first-person content capture. Revenue is one-time hardware sales; a companion mobile app for camera control, live streaming, content management, and creator monetization is in development. The company is privately held, raised a $600,000 seed round in 2023, and has been featured in Forbes, Vetted Sports, and Gizmodo Japan.

Name

MOORvision Technologies

Legal name

MOORvision Technologies Inc.

Website

https://ucam.moorvision.com

Company type

Private

Founded year

2021

Operating status

Operating

Short description

MOORvision Technologies is a Los Angeles-based consumer electronics company that designs and sells the Ucam 1.0, a 38-gram two-part wearable action camera that mounts on apparel without accessories. It sells direct-to-consumer at $299 per unit to sports fans, athletes, and entertainment professionals seeking hands-free POV recording.

Ownership category

akta.pro rank

Product category

Wearable Action Cameras

NAICS

Audio and Video Equipment Manufacturing (334310)

SIC

Photographic Equipment & Supplies (3861)

akta.pro primary industry

Gimbals, Stabilizers & Camera Rigs (Handheld, Wearable, Drone Gimbals) (CRACAPAE)

Keywords

• Wearable action cameras
• POV video cameras
• Modular wearable cameras
• First-person cameras
• Hands-free video recording

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Sales: One-time purchase revenue from Ucam 1.0 wearable action camera sales. Customers pay a $99 reservation fee upfront and $200 upon camera shipment, totaling $299 per unit. The product ships with 1-year warranty.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

MOORvision Technologies designs, manufactures, and sells the Ucam 1.0, a two-part wearable action camera consisting of a front module with a 48MP sensor and 4K video capture and a back battery module that together weigh 38 grams and attach to opposite sides of clothing for accessory-free POV recording. The company sells the Ucam 1.0 directly to consumers through its own e-commerce site at $299 ($99 reservation fee plus $200 on shipment), and is developing a companion app for camera control, streaming, content management, and monetization.

Product overview

MOORvision Technologies offers a single-product portfolio centered on the Ucam 1.0 wearable action camera. The Ucam 1.0 is a two-part modular wearable camera system with a front camera module and back battery module. A companion mobile app is being developed to enable camera control, streaming, content management, and monetization features. The company is headquartered in Los Angeles, CA and sells directly through their e-commerce platform with a reservation-based purchasing model.

Differentiator

Problem solved

Functional benefit

Brands

• Ucam: A revolutionary two-part wearable action camera with 4K capability, 38g weight, and 90-120 min battery life.

Products and services

• Ucam 1.0 A two-part wearable action camera consisting of a 40x40mm front module (camera) and 55x55mm back module (battery) weighing 38 grams total, designed to be worn directly on apparel for accessory-free POV video capture. It shoots up to 4K video at 24–240fps with a 48MP sensor and built-in stabilizer, delivers 90–120 minutes of continuous battery life, and is sold directly to consumers with a 1-year warranty. It targets sports fans, amateur and professional athletes, and POV content creators.

Quantifiable outcome

• 40x40mm front module and 55x55mm back module at only 38 grams total weight
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Market position

Strengths1 record

Weaknesses1 record

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MOORvision Technologies