What Bloomio does

Bloomio AG was a Swiss-Maltese blockchain-based equity crowdfunding platform, founded in 2017 and headquartered in Zug, Switzerland, with an operating entity (Bloomio MT Ltd) and a regulated tokenization vehicle (Bloomio MT II P.L.C.) registered in St. Julians, Malta. The platform connected individual investors with startups seeking capital by issuing ERC-20 tokens on Ethereum that represented underlying equity, settling transactions in real time on a public blockchain. Core platform components included KYC onboarding, fiat-to-crypto money transfer, an investor dashboard, a secondary market for trading post-campaign, an expert due-diligence and 1–5 star scoring module, a Startup Acceleration program for partner-led scale-up services, a Premium Status / Status Gems engagement layer, and the BC EUR 1:1 EUR-pegged stablecoin. Investments were accessible from as little as 50 USD/CHF/EUR.

The business model was that of a two-sided marketplace monetized (in principle) through fees and commissions on successfully funded campaigns and secondary-market trading, with an adjacent Startup Acceleration program that connected third-party service providers and corporate partners with portfolio companies. Distribution spanned Swiss, EU, US, UK, Indian, Israeli, Belizean, Danish, and Costa Rican issuers, and the company pursued regulatory legitimacy via a 2020 Malta public-company registration for EU security token offerings under the Maltese Companies Act and EU Prospectus Regulation 2017/1129. Disclosed funding totals 2.2M CHF across a June 2017 founders-led seed round (700K CHF), an April 2018 consortium round (700K CHF), and an October 2019 insider-only capital increase (800K CHF) ahead of a planned Series A that did not close in the source material.

Per Bloomio's own company page, Bloomio AG has been liquidated and the website domain, software, and IP are listed for sale, with the site copyright ending at 2020. There is no disclosed revenue, no documented GMV or transaction volume, no public ticker, and no identified acquirer. As of the latest source data, the company is effectively wound down, and the analysis above describes a historical operating profile rather than an ongoing business.

Name

Bloomio

Legal name

Bloomio AG

Website

https://bloomio.com

Company type

Private

Founded year

2017

Operating status

Closed

Headcount range

11–50 employees

Short description

Bloomio AG was a Swiss-Maltese blockchain-based equity crowdfunding platform that connected individual investors with startups via Ethereum-tokenized equity, offering KYC onboarding, expert due-diligence scoring, a secondary market, and the BC EUR stablecoin. Per its own company page, Bloomio was liquidated in 2020 with the domain, software, and IP for sale.

Ownership category

akta.pro rank

Product category

Equity Crowdfunding Platform

NAICS

Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523), Securities and Commodity Contracts Intermediation and Brokerage (5231)

SIC

Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Security Brokers, Dealers & Flotation Companies (6211)

akta.pro primary industry

Tokenized Securities & Capital Markets (Equity, Debt, Funds) (FSADAEAA)

akta.pro secondary industries

Stablecoin Issuers (Fiat-Backed) (FSADADAA), Tokenized Securities & Capital Markets Infrastructure (equities, bonds, funds, ATS/MTF connectivity) (FSAPAIAD), Enterprise Payments & Tokenized Money (stablecoins, tokenized deposits, CBDC rails) (FSAPAIAJ)

Keywords

• Equity crowdfunding platform
• Blockchain tokenization services
• Startup investment platform
• Security token offerings
• Ethereum smart contracts

Headquarters

HQ city

Zug

HQ country

Switzerland

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Core offering

Bloomio operated a digital investment platform connecting individual investors with startup equity through blockchain-based tokenization, accepting investments from as little as 50 USD/CHF/EUR. The platform combined KYC onboarding, fiat-to-crypto money transfer, an investor dashboard with real-time Ethereum blockchain settlement, a secondary market for trading tokenized shares, and an expert-driven 1-5 star scoring system. Underlying the offering were open-sourced Ethereum smart contracts (GPL3) and the BC EUR 1:1 EUR-pegged stablecoin, with a regulated security-token offering infrastructure added via Malta-registered Bloomio MT II P.L.C.

Product overview

Bloomio is a single digital investment platform with an integrated set of modules. The core Bloomio Investment Platform connects individual investors to startup equity via blockchain-based tokenization, complemented by a Secondary Market for trading startup stakes, an Expert Due-Diligence / Startups Ranking module, a Startup Acceleration program, and a Premium Status ("Status Gems") engagement layer. Platform-native assets and services include the BC EUR stablecoin (1:1 EUR-backed ERC-20 token), Startup Listing and Pre-order functionalities, a Bookmark feature, the KYC onboarding process, and the publicly viewable Ethereum smart contracts (GPL3) that power the platform's tokenization. Note: per the company page, Bloomio AG is liquidated and the website domain, software and IP are on sale.

Differentiator

Problem solved

Functional benefit

Brands

• BC EUR: Bloomio's first ERC-20 token tied to the Euro at a 1:1 ratio, issued as part of the company's tokenized investment infrastructure.
• Bloomio MT II P.L.C.

Products and services

• Bloomio Investment Platform Digital investment platform connecting individual investors with startup equity through tokenized share issuance. Supports investments from as little as 50 USD/CHF/EUR and combines KYC onboarding, fiat-to-crypto money transfer, an investor dashboard and real-time Ethereum blockchain settlement.
• Tokenization Service Issues blockchain-based tokens that represent startup equity, leveraging Ethereum smart contracts (open-sourced on GitHub under GPL3) for what Bloomio describes as the most secure and transparent way to invest in startups.
• Secondary Market After a startup's crowdfunding campaign closes, Bloomio's secondary market allows investors to continue buying and selling tokens that represent real startup shares.
• Startups Ranking / Bloomio Scoring System An independent expert board ranks startups from 1 to 5 stars by evaluating disclosed strategic KPIs and identifying red flags across Team, Market Potential, Innovation, Product State and Process maturity. Startups scoring 1-2 stars are not allowed to raise funds on Bloomio for 6 months or until the next due-diligence report.
• Startup Acceleration Program connecting third-party services and corporate partners with startups that have completed a funding round, helping them scale teams, build R&D processes, grow sales force and design go-to-market strategy.
• BC EUR Stablecoin Bloomio's first coin, an ERC-20 token on Ethereum pegged 1:1 to the Euro. Designed to keep Bloomio investments resilient to speculative forces so that gain/loss depends only on the underlying business performance.
• Bloomio MT II P.L.C. (Tokenization Vehicle) Public company registered in Malta to offer securities in the European Union under the Maltese Companies Act and EU Prospectus Regulation 2017/1129. Acts as the STO partner providing private custody, cybersecurity, AML/CFT/KYC, GDPR, tokenization, and fiat & crypto payment options.

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Republic: Republic is a tokenized private-markets and equity crowdfunding platform offering retail-accessible startup and real-asset deals with built-in KYC/AML and US Reg CF/Reg A+ compliance — directly comparable to Bloomio's retail equity crowdfunding and tokenization model.
• Seedrs: Seedrs is a regulated European equity crowdfunding platform operating under FCA/ECSP rules that lets retail investors buy private company shares, with a secondary market for trading — closely comparable in investor on-boarding, equity issuance, and secondary-market mechanics to Bloomio.
• BnkToTheFuture: BnkToTheFuture is a tokenized equity / security-token platform focused on fintech and crypto businesses, with KYC, fiat and crypto payments, and a secondary market — a near-direct competitor to Bloomio's tokenized startup equity offering.
• Crowdcube: Crowdcube is a UK/EU-regulated equity crowdfunding platform offering retail investors access to startup and growth equity with a secondary market — comparable business model to Bloomio's retail equity crowdfunding layer, though without the tokenization wrapper.
• StartEngine: StartEngine is a US equity crowdfunding platform operating under Reg CF and Reg A+ that lets retail investors buy private company shares — directly comparable in retail-access equity crowdfunding and regulatory posture to Bloomio.
• Securitize: Securitize is a regulated tokenization platform for issuing and managing digital securities (equity, debt, funds) with KYC/AML and investor onboarding — closely comparable to Bloomio MT II P.L.C.'s tokenization-as-a-service and STO infrastructure.
• Polymath: Polymath provides infrastructure for issuing regulated security tokens on Ethereum, including KYC, investor whitelisting, and token standards — comparable in the underlying tokenized-securities technology stack to Bloomio's open-sourced Ethereum smart contracts.
• Wefunder: Wefunder is a US Reg CF equity crowdfunding platform enabling retail investors to invest in startups with low minimums — directly comparable to Bloomio's retail-access equity crowdfunding pitch and investor onboarding flow.

Broad incumbents

• tZERO: tZERO operates a regulated security-token trading platform with integrated issuance, ATS connectivity, and secondary trading — a broader incumbent offering tokenized securities infrastructure that overlaps Bloomio's issuance + secondary-market stack.

Emerging players

• Maecenas: Maecenas is a blockchain-based art and asset fractionalization / tokenization platform with its own exchange — a niche, emerging player in tokenized real-world assets that overlaps Bloomio's RWA-tokenization and secondary-market thesis.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Bloomioplatform
• Facebookfacebook.com/bloomioplatform
• LinkedInlinkedin.com/company/bloomio

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds3 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bloomio