Gigmor
Gigmor is a live music marketplace that gives independent artists a single profile for discovery, booking, ticketing, fan funding (GigFunder), and on-demand merch, connecting them with fans and venues globally.
- Company typePrivate
- Founded2022
- HeadquartersSanta Monica, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Gigmor does
Gigmor is a live music marketplace built around a consolidated artist profile that combines music, video, upcoming shows, ticketing, fan funding (GigFunder), and on-demand merch into a single product surface, aimed at independent musicians and bands operating without a label or management team. The platform serves three interconnected personas: independent artists who need discovery, booking, funding, and merch tools; fans who follow artists and contribute to campaigns or buy tickets and merch; and venues and industry professionals who search and book talent directly through profile pages. Its technology stack is a cloud-based SaaS with web and native iOS/Android apps, integrated Stripe payments for global disbursement (135+ currencies, 195+ countries), and a Voila partnership that powers print-on-demand merch with AI-assisted design.
Gigmor firmographics
Firmographics- Name
- Gigmor
- Legal name
- Gigmor, Inc.
- Website
- https://gigmor.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Gigmor is a live music marketplace that gives independent artists a single profile for discovery, booking, ticketing, fan funding (GigFunder), and on-demand merch, connecting them with fans and venues globally.
- Ownership category
- akta.pro rank
Gigmor industry classification
Industry- Product category
- Live Music Marketplace
- akta.pro primary industry
- Local Experiences & Event Services Marketplaces (Photographers, Caterers, DJs) (BPAMAHAK)
Keywords
Where Gigmor is headquartered
LocationHeadquarters
- HQ city
- Santa Monica
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Gigmor business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- GigFunder Platform Fees: Gigmor charges a platform fee on fan contributions to GigFunder campaigns: 5% for Pro subscribers, 8% for Basic (free) members. This is the primary revenue stream, deducted from each donation. Artists keep what they raise regardless of whether they hit their goal.
- Pro Subscription: Artists can upgrade to Pro plan for $9.99/month or $99/year. Pro benefits include: lower GigFunder fee (5%), top-of-search placement, early access to high-profile opportunities like SXSW, and additional promotion on the home page.
- Merch Commission: Gigmor receives a small commission from Voila on each merch sale. Artists set their own selling price and keep everything above Voila's production and fulfillment costs. No upfront cost to artists.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Basic (Free) - Full artist profile with all core features |
| Subscription | Monthly | Pro Monthly - All Basic features plus premium benefits |
| Subscription | Annual | Pro Annual - All Pro benefits at discounted rate |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Gigmor product offering
Product offeringCore offering
Gigmor is a self-serve live music marketplace that gives independent artists a single profile combining music, video, shows, merch, and fan-funding campaigns. The platform enables direct booking by venues and fans, keep-what-you-raise crowdfunding through GigFunder (paid out via Stripe Connect), low-fee ticketing, and zero-upfront-cost merch fulfillment through a partnership with Voila, monetizing via subscriptions, transaction fees, and merch commissions.
Product overview
Gigmor is a unified platform for independent artists offering tools for discovery, booking, fan funding, merch, and ticketing. The core platform centers on professional artist profiles that consolidate music, video, shows, GigFunder campaigns and merch in one place. Key integrated products include GigFunder (fan funding with keep-what-you-raise model), an AI-powered Merch Store via Voila partnership for on-demand fulfillment, Shows & Ticketing with low-fee direct sales, and a Booking System enabling venues and fans to book artists directly. Gigmor Pro is a paid subscription add-on providing reduced fees and enhanced visibility.
Differentiator
Problem solved
Functional benefit
Brands
- GigFunder: Fan funding feature allowing fans to contribute directly to artists' projects including albums, tours, studio production and more.
Products and services
- Artist Profiles Centralized professional artist profiles that combine music, video, shows, GigFunder campaigns and merch in one place, with a Book Now button for direct booking, fan follow functionality, and search/filter discovery by location, genre, and other criteria. Built for independent artists who want a single hub for discovery, booking, fan engagement, and sales.
- GigFunder Integrated fan-funding / crowdfunding product that lets independent artists raise money for albums, tours, studio production and other projects directly from fans on their Gigmor profile, using a keep-what-you-raise model with no all-or-nothing pressure. Payments processed via Stripe Connect; platform fee is 5% for Pro subscribers and 8% for Basic members; most campaigns perform best at 30–60 day duration.
- Merch Store On-demand merch storefront powered by partner Voila, which provides AI design tools to help artists create products (t-shirts, hoodies, hats, tote bags, posters) that are printed and shipped to fans worldwide on demand with zero upfront cost or inventory risk; Gigmor earns a small commission on each sale.
- Shows & Ticketing (Gigmor Tickets) Built-in ticketing system for live events that lets event organizers create shows, set ticket types and prices, track sales, issue refunds, and communicate with ticket purchasers; supports automatic price changes on show day and livestream events via private YouTube links. Positioned as low-fee direct ticketing that keeps more revenue with artists by avoiding third-party platforms.
- Direct Booking System Direct booking product that lets venues and fans send booking offers to artists from the artist profile via a Book Now button, with date and payment terms specified in-platform and a recommended 24-hour response time, removing the need for outreach intermediaries between artists and bookers.
Quantifiable outcome
- Artists keep 100% of what they raise regardless of goal achievement (keep-what-you-raise model)
- +1 more outcomes
Companies that use Gigmor
Customer profileSegments3 records
Ideal customer profiles3 records
Gigmor technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability4 records
Feature5 records
Gigmor partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- eResonatecoreGigmor and eResonate (both based in Los Angeles) announced intent to combine through a letter of intent. The merger would integrate Gigmor's live music booking and ticketing platform with eResonate's social networking and streaming technology. This is a strategic combination of complementary platforms.
- VoilacoreGigmor partnered with Voila to provide on-demand merch creation and fulfillment. Voila's AI design tools help artists create products (t-shirts, hoodies, hats, posters, etc.) that appear in their Gigmor storefront. Voila handles printing and shipping on demand with no upfront cost to artists. Voila shares a commission with Gigmor on each sale.
- StripecoreStripe is the payment processor for GigFunder campaigns and Pro subscriptions. Stripe handles payment processing (2.9% + $0.30 per donation), identity verification (KYC), and fund disbursements directly to artists' bank accounts. Stripe Connect enables artists to receive payouts and fans to contribute globally in 135+ currencies across 195+ countries.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Gigmor competitors and assessment
Company assessmentRegional players
- Resident Advisor: Resident Advisor is a leading electronic music event listing and ticketing platform with strong international (especially European) reach. It overlaps with Gigmor's live event ticketing and venue-artist matchmaking for electronic and live music categories.
Emerging players
- Bandzoogle: Bandzoogle provides websites and direct-to-fan commerce tools for independent musicians, including merch and ticketing. It overlaps with Gigmor's artist-profile-plus-merch wedge but is more focused on website building than marketplace discovery.
Direct peers
- Dice: Dice is a ticketing and discovery platform focused on live music events, with low fees and a mobile-first experience. It competes with Gigmor's low-fee ticketing positioning for independent artists and live music fans.
- Bandcamp: Bandcamp is a music marketplace for independent artists offering direct-to-fan sales of music, merch, and crowdfunding-style fan funding. It is the closest direct competitor to Gigmor's combined profile, music, merch, and fan funding offering.
- Bandsintown: Bandsintown connects artists with fans for live concert discovery and ticketing. It overlaps with Gigmor's show promotion and ticketing features and serves a similar independent and emerging artist segment.
- Songkick: Songkick is a live music discovery and ticketing platform that helps fans find concerts and helps artists promote shows. It directly overlaps with Gigmor's Shows & Ticketing and discovery capabilities.
- ReverbNation: ReverbNation is a long-standing platform for independent artists offering profile hosting, gig booking, promotion, and distribution. It directly competes with Gigmor's artist-profile-plus-booking wedge and serves the same independent musician customer.
Broad incumbents
- SoundCloud: SoundCloud is a global audio platform with a large independent artist base, monetization features, and creator tools. It competes with Gigmor for artist mindshare and audience discovery, though SoundCloud is more focused on streaming while Gigmor is more focused on live performance monetization.
- Eventbrite: Eventbrite is the dominant self-service ticketing platform for live events including concerts. Gigmor's Shows & Ticketing product competes directly with Eventbrite for artist-organized events, though Eventbrite serves a much broader event taxonomy beyond music.
- Kickstarter: Kickstarter is the leading rewards-based crowdfunding platform heavily used by independent musicians for album and tour funding. Gigmor's GigFunder competes for the same creator crowdfunding dollars, though Kickstarter uses an all-or-nothing model while Gigmor is keep-what-you-raise.
Market position
Strengths1 record
Weaknesses2 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Gigmor social profiles
Digital presenceGigmor financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gigmor leadership team
Management profileNumber of profiles
Profiles4 records
Gigmor funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gigmor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gigmor
What does Gigmor do?
Gigmor is a self-serve live music marketplace that gives independent artists a single profile combining music, video, shows, merch, and fan-funding campaigns. The platform enables direct booking by venues and fans, keep-what-you-raise crowdfunding through GigFunder (paid out via Stripe Connect), low-fee ticketing, and zero-upfront-cost merch fulfillment through a partnership with Voila, monetizing via subscriptions, transaction fees, and merch commissions.
Is Gigmor a public or private company?
Gigmor is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gigmor founded?
Gigmor was founded in 2022. It employs 1 to 10 people.
Where is Gigmor based?
Gigmor is headquartered in Santa Monica, United States, in the North America region.
How does Gigmor make money?
Three revenue lines are on record. GigFunder Platform Fees are the primary driver. The others are pro Subscription and merch Commission.
Who are Gigmor's main competitors?
Resident Advisor is listed as a regional player. Bandzoogle is listed as an emerging player. Direct peers are Dice, Bandcamp, Bandsintown, Songkick and ReverbNation. Broad incumbents are SoundCloud, Eventbrite and Kickstarter.
Does Gigmor have an API?
No public API is recorded for Gigmor.
What industry is Gigmor in?
Gigmor's product category is Live Music Marketplace. Its primary akta.pro industry code is BPAMAHAK, Local Experiences & Event Services Marketplaces (Photographers, Caterers, DJs).