La Trobe University
Public research university founded in 1964, operating seven campuses across Victoria and Sydney as Victoria's only statewide university, serving over 40,000 students with an AI-first strategy anchored by Australia's first NVIDIA DGX H200 supercomputer and a landmark OpenAI ChatGPT Edu partnership.
- Company typePublic
- Founded1964
- HeadquartersMelbourne, Australia
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What La Trobe University does
La Trobe University is a public research university established in 1964 in Victoria, Australia, and is the state's only statewide university. It operates seven campuses across Melbourne (Bundoora and Collins Street CBD), Bendigo, Shepparton, Albury-Wodonga, Mildura, and Sydney, serving over 40,000 students across undergraduate, postgraduate, and graduate research programs spanning arts, business, health, science, law, engineering, IT, and criminology. The university runs on a multi-revenue model combining government-subsidized Commonwealth Supported Places for domestic students, full-fee international tuition (recruited via global agent networks across China, India, Vietnam, and Southeast Asia), competitive research grants from ARC and NHMRC, industry research contracts and commercialization of spin-outs (e.g., AlleSense's $5M-funded NanoMslide cancer diagnostics), donations via the $200 million Make Your Impact campaign, and professional short courses through La Trobe Professional.
La Trobe has positioned itself as an AI-first institution with proprietary research infrastructure including Australia's first NVIDIA DGX H200 supercomputer and a landmark OpenAI partnership deploying ChatGPT Edu across 40,000 student and staff licenses by 2027. This includes Australia's first AI MBA program integrating OpenAI's Codex and AgentKit tools. Specialized research centres drive commercialization and industry partnerships: the Olga Tennison Autism Research Centre (with a $14.9M Australian Autism Knowledge Hub), the Australian Centre for Artificial Intelligence in Medical Innovation (ACAMI), the Care Economy Research Institute (CERI), and the La Trobe Institute for Sustainable Agriculture & Food (LISAF). The Victorian Virtual Emergency Department serves over 300,000 patients and acts as both a healthcare delivery channel and a real-world data platform for AI/digital health research.
Commercial operations are distributed through a hybrid model: domestic undergraduate enrollments flow through the Victorian Tertiary Admissions Centre (VTAC) and Universities Admissions Centre (UAC); international recruitment runs via agent networks and partnerships such as Singapore Institute of Management; online degrees are delivered through La Trobe Online; industry engagement operates via research contracts, co-location at Eagleworks Innovation Centre, and the India-Australia BioInnovation Corridor with Bengaluru biotech startups. The university's go-to-market blends direct sales-led enrollment, channel-partner-led international recruitment, and B2B research partnerships with government health departments, hospital networks (e.g., Northern Health), and industry players (Wine Australia, Zoos Victoria, Carlton Football Club, Fujitsu, Coliban Water, NextDC).
La Trobe University firmographics
Firmographics- Name
- La Trobe University
- Legal name
- La Trobe University
- Website
- https://latrobe.edu.au
- Company type
- Public
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Public research university founded in 1964, operating seven campuses across Victoria and Sydney as Victoria's only statewide university, serving over 40,000 students with an AI-first strategy anchored by Australia's first NVIDIA DGX H200 supercomputer and a landmark OpenAI ChatGPT Edu partnership.
- Ownership category
- akta.pro rank
La Trobe University industry classification
Industry- Product category
- Higher Education and Research Services
- NAICS
- Scientific Research and Development Services (5417)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public Research Universities with Comprehensive Graduate & Professional Schools (EDAHAAAF)
- akta.pro secondary industries
- Public Research Universities with Academic Medical Centers (AMCs) (EDAHAAAC), Public Research Universities with Major Extension & Outreach Missions (EDAHAAAG)
Keywords
Where La Trobe University is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices7 records
Markets served
La Trobe University business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Domestic Student Tuition: Commonwealth Supported Places (CSPs) for eligible domestic undergraduate and postgraduate students, with student contribution amounts set by government. Revenue is partially government-subsidized with student co-contribution.
- International Student Fees: Full-fee paying international students contribute significant revenue. International student fees are a major revenue stream for Australian universities, with La Trobe recruiting from China, India, Vietnam, and other markets.
- Research Grants and Contracts: Government research funding through Australian Research Council, National Health and Medical Research Council, and other bodies. Also includes industry research contracts and grants like the $11.1m Australian Autism Knowledge Hub, $1.1m quantum technology grant, and $3.8m for India-Australia collaborations.
- Industry Partnerships and Commercialization: Revenue from research commercialization, spin-out companies like AlleSense, industry partnerships, and co-location arrangements. The university's Make Your Impact campaign aims to raise $200 million by 2027.
- Donations and Philanthropy: Charitable donations from alumni, corporations, and supporters. The Make Your Impact campaign targets $200 million by 2027. In 2025, $150k was raised by staff through the Golden Lanyard staff giving program.
- Professional and Continuing Education: Short courses, professional development programs, and La Trobe Professional offerings provide flexible revenue streams for upskilling and career advancement.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Commonwealth Supported Places for domestic undergraduate students |
| Subscription | Annual | Postgraduate Fee Support program |
| Subscription | Annual | International student fees |
| Subscription | Annual | Vice Chancellor's Excellence Scholarship |
| Subscription | Annual | Access and Equity Scholarships and Bursaries |
| Subscription | Annual | Online course pricing |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels12 records
La Trobe University product offering
Product offeringCore offering
La Trobe University is a public research university delivering undergraduate, postgraduate coursework, and graduate research degrees (including PhDs) across arts, business, health, IT, law, science, and engineering disciplines, supported by seven physical campuses across Victoria and Sydney, an online learning platform, and short/professional courses. It also operates research centres and institutes delivering contracted research services, clinical telehealth (Victorian Virtual Emergency Department), industry partnerships, spin-out commercialisation (AlleSense/NanoMslide), and a major philanthropy programme (Make Your Impact — $200 million target by 2027).
Product overview
La Trobe University is a multi-campus Australian university offering undergraduate, postgraduate, and research degrees across arts, business, health, IT, law, science, and engineering disciplines. The university operates a platform-plus-services model combining on-campus education with its La Trobe Online platform for flexible digital learning. Key products include the ChatGPT Edu AI Platform deployed through an OpenAI partnership (Australia's first university deployment at this scale), research infrastructure including Australia's first NVIDIA DGX H200 supercomputer for medical/biotech/climate research, and specialized research centres including OTARC (autism research), ACAMI (AI in medical innovation), CERI (care economy), and LISAF (sustainable agriculture). The institution serves over 40,000 students across seven campuses in Melbourne, regional Victoria, and Sydney, with supporting services including career development, indigenous student support, and regional pathway programs.
Differentiator
Problem solved
Functional benefit
Brands
- ChatGPT Edu: AI education platform partnership with OpenAI providing AI tools for students and staff
- AI MBA
- NVIDIA DGX H200 Supercomputer
- India-Australia BioInnovation Corridor
Products and services
- Undergraduate Degree Programs Bachelor's degree programs across arts and social sciences, business and commerce, criminology, education and teaching, engineering, health, information technology, law, and science, with Commonwealth Supported Places available for eligible domestic students. Offered on-campus at seven Victoria/NSW campuses and online, with work-integrated learning embedded in many courses.
- Postgraduate Coursework Degrees Postgraduate coursework degrees, professional doctorates, and coursework Master's programs across the university's faculties, with up to 25% postgraduate fee support on eligible full-fee postgrad courses. For graduates seeking career advancement, specialisation, or professional credentials.
- Graduate Research Degrees (PhD and Master's by Research) PhD, Master's by research, and industry-focused PhD programs administered through the Graduate Research School, with research strengths rated at, above, or well above world standard across all broad research areas in the ERA assessment. For candidates pursuing research careers or industry-sponsored doctoral training.
- La Trobe Online Degrees Fully online undergraduate and postgraduate degree programs (e.g. Bachelor of Business, Bachelor of Arts, Bachelor of Criminology, Bachelor of Accounting, Graduate Certificates) with StudyFlex flexible delivery combining on-campus and online modes. CSPs available for some online courses. For students who need flexibility to study anywhere, anytime, including regional, rural, and working professionals.
- La Trobe Professional Short Courses Short, accredited courses and professional development programs offered through La Trobe Professional for upskilling, reskilling, and continuing professional development. For working professionals, career changers, and employers seeking CPD programs.
- Regional Pathways Program Structured pathway program supporting regional, rural, and remote students into higher education, with 1,500+ students participating in 2025. Includes Aspire early entry, TAFE articulation, and access and equity scholarships/bursaries (>$7M annually).
- Australian Autism Knowledge Hub (Olga Tennison Autism Research Centre) Specialised autism research translation hub established at the Olga Tennison Autism Research Centre with $15 million total funding ($11.1m Australian Government + $3.8m La Trobe) to translate autism research into practical tools, policy supports, and services. For government, autistic community, clinicians, and policy makers.
- Victorian Virtual Emergency Department (VVED) Telehealth clinical service providing emergency assessments, advice, and treatment to patients statewide in Victoria, with capacity exceeding 1,000 consultations daily and 300,000+ patients served. Functions as both a healthcare delivery service and a digital health research platform incorporating AI and augmented reality prototypes.
- Defeat Diabetes Digital Program Digital health program using nutrition education and behaviour change to manage type 2 diabetes, with clinical-trial outcomes of 78% improved blood glucose, 42% HbA1c below diagnostic threshold, and 18% achieving remission without medication. For people with type 2 diabetes and health-system partners.
- AI MBA Program (Australia's First) Australia's first AI-focused Master of Business Administration program, developed in collaboration with OpenAI and integrating OpenAI's Codex and AgentKit tools into the curriculum. For professionals seeking an MBA with embedded AI capabilities.
- India-Australia BioInnovation Corridor Cross-border incubation and acceleration program for Indian biotech startups providing mentorship, market-validation support, and investor introductions to help them expand globally. Operated in partnership with the Bangalore Bioinnovation Centre. For biotech startups seeking global market expansion.
- Industry Research and Commercialisation Services Contracted research, technology commercialisation (including spin-outs such as AlleSense), industry-focused PhDs, and co-location partnerships delivered via the Eagleworks Innovation Centre. For corporate, government, and startup partners seeking research collaboration and innovation outcomes.
Quantifiable outcome
- 78% of participants improved blood glucose levels using Defeat Diabetes program
- +6 more outcomes
Companies that use La Trobe University
Customer profileNamed customers11 records
Segments6 records
Ideal customer profiles6 records
La Trobe University technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature6 records
La Trobe University partnerships and signals
Strategic signalScale indicators20 records
Recent moves6 records
Expansion highlights6 records
La Trobe University competitors and assessment
Company assessmentDirect peers
- RMIT University: Melbourne-based public university with strong industry partnerships, applied research focus, and significant international student base — directly competes for vocational-to-degree pathway students and career-ready graduates.
- Deakin University: Victoria-based public university with comparable multi-campus model, online learning platform, and applied research positioning — closely competes with La Trobe for regional Victorian students and online enrolments.
- Monash University: Major Australian public research university also headquartered in Melbourne, with comparable scale, broad discipline coverage, and strong international student intake from similar markets — directly competes for domestic and international enrolments.
- Swinburne University of Technology: Melbourne-based public university with technology and applied research strengths overlapping La Trobe's AI, engineering, and innovation focus — competes for the same domestic and international STEM cohorts.
- Charles Sturt University: Regional-focused Australian public university with multi-campus model across NSW and strong distance/online offering — directly competes with La Trobe for regional, mature-age, and online students in adjacent states.
- Griffith University: Queensland public university with similar research intensity, multi-campus regional model, and strong international student recruitment — comparable on research commercialisation (e.g., health spin-outs) and rankings tier.
Broad incumbents
- University of Sydney: Australia's leading Group of Eight research university; La Trobe's Sydney campus directly competes in the same NSW catchment for international and postgraduate students, with broader prestige and research scale.
- University of Queensland: Go8 public research university with comparable discipline breadth, health/biotech research strength, and significant international student intake — competes for global rankings and large research grants.
- University of Melbourne: Australia's leading public research university and the benchmark La Trobe is measured against in QS rankings. Competes for top domestic and international students, faculty, and research funding in the same Melbourne metro catchment.
- University of New South Wales (UNSW Sydney): Sydney-based Go8 research university with leading engineering, business, and AI research — directly comparable on AI/technology curriculum and industry partnerships with NVIDIA and Microsoft.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
La Trobe University social profiles
Digital presenceLa Trobe University financial estimates
Financial estimateRevenue estimate
Valuation estimate
La Trobe University leadership team
Management profileNumber of profiles
Profiles6 records
La Trobe University funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
La Trobe University M&A and investment
M&A and investmentM&A
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about La Trobe University
What does La Trobe University do?
La Trobe University is a public research university delivering undergraduate, postgraduate coursework, and graduate research degrees (including PhDs) across arts, business, health, IT, law, science, and engineering disciplines, supported by seven physical campuses across Victoria and Sydney, an online learning platform, and short/professional courses. It also operates research centres and institutes delivering contracted research services, clinical telehealth (Victorian Virtual Emergency Department), industry partnerships, spin-out commercialisation (AlleSense/NanoMslide), and a major philanthropy programme (Make Your Impact — $200 million target by 2027).
Is La Trobe University a public or private company?
La Trobe University is a public company. It is classified as state government owned and is currently operating.
When was La Trobe University founded?
La Trobe University was founded in 1964. It employs 1,001 to 5,000 people.
Where is La Trobe University based?
La Trobe University is headquartered in Melbourne, Australia, in the Oceania region.
How does La Trobe University make money?
Six revenue lines are on record. Domestic Student Tuition is the primary driver. The others are international Student Fees, research Grants and Contracts, industry Partnerships and Commercialization, donations and Philanthropy and professional and Continuing Education.
Who are La Trobe University's main competitors?
Direct peers on record are RMIT University, Deakin University, Monash University, Swinburne University of Technology, Charles Sturt University and Griffith University. Broad incumbents are University of Sydney, University of Queensland, University of Melbourne and University of New South Wales (UNSW Sydney).
Does La Trobe University have an API?
No public API is recorded for La Trobe University.
What industry is La Trobe University in?
La Trobe University's product category is Higher Education and Research Services. Its primary akta.pro industry code is EDAHAAAF, Public Research Universities with Comprehensive Graduate & Professional Schools, with a secondary code of EDAHAAAC, Public Research Universities with Academic Medical Centers (AMCs). Its NAICS code is 5417 and its SIC code is 8200.