Oklahoma City University
Oklahoma City University is a private non-profit university in Oklahoma City offering 70+ undergraduate and 20+ graduate programs across seven schools, including AACSB-accredited business, law, nursing, and nationally recognized performing arts programs, serving domestic and international students from 130+ countries.
- Company typePrivate
- Founded1904
- HeadquartersOklahoma City, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Oklahoma City University does
Oklahoma City University is a private, Methodist-affiliated non-profit university founded in 1904 and headquartered on a 104-acre campus in Oklahoma City, Oklahoma. The institution operates through seven distinct schools and colleges — including the Ann Lacy School of American Dance and Entertainment, Wanda L. Bass School of Music, Kramer School of Nursing, Meinders School of Business, Petree College of Arts & Sciences, School of Law, and School of Theatre — delivering more than 70 undergraduate and 20 graduate programs across performing arts, health professions, law, business, and liberal arts. The Meinders School of Business holds AACSB accreditation (top 4.5% globally), and the institution maintains Higher Learning Commission accreditation plus NC-SARA membership enabling multi-state online delivery. Core technical assets include the proprietary OCU Virtual Campus VR application for prospective-student engagement and BlueLink for student registration.
OCU's revenue is generated predominantly through tuition and fees across undergraduate, graduate, professional, and online programs, supplemented by auxiliary services and donor-funded financial aid of more than $34 million distributed annually to over 90% of enrolled students. Its go-to-market is direct-to-consumer across four admissions funnels — first-year undergraduates, transfer students, graduate candidates, and international students recruited from 130+ countries — using campus visits, virtual tours, rolling admissions, and dedicated admissions counselors. Pricing spans an online MBA at $15,000 total program cost (positioned as the lowest-priced AACSB online MBA in the Oklahoma City metro), competitive tuition across traditional programs, and automatic merit scholarships from $1,000 to $13,000 annually. The institution also operates Saint Paul School of Theology as an adjacent subsidiary and participates in cultural partnerships such as the Oklahoma Latin American Film Festival and Apple's Community Education Initiative with the Cherokee Nation.
Oklahoma City University firmographics
Firmographics- Name
- Oklahoma City University
- Legal name
- Oklahoma City University
- Website
- https://okcu.edu
- Company type
- Private
- Founded year
- 1904
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Oklahoma City University is a private non-profit university in Oklahoma City offering 70+ undergraduate and 20+ graduate programs across seven schools, including AACSB-accredited business, law, nursing, and nationally recognized performing arts programs, serving domestic and international students from 130+ countries.
- Ownership category
- akta.pro rank
Oklahoma City University industry classification
Industry- Product category
- Higher Education
- NAICS
- Colleges, Universities, and Professional Schools (6113)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Comprehensive Doctoral Research Universities (Multi-Disciplinary) (EDAHABAA)
- akta.pro secondary industry
- Faith-Affiliated Private Research Universities (EDAHABAJ)
Keywords
Where Oklahoma City University is headquartered
LocationHeadquarters
- HQ city
- Oklahoma City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Oklahoma City University business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Tuition and Fees: Revenue from undergraduate and graduate tuition, including online programs, professional degrees (law, nursing, physician assistant), and various program-specific fees
- Financial Aid Distribution: University distributes over $34 million annually in scholarships and financial aid, sourced from institutional funds and donor contributions
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Online MBA - $15,000 total program cost |
| Subscription | Annual | Academic Scholarships - $1,000 to $13,000 per year |
| Subscription | Annual | Comprehensive Financial Aid |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Oklahoma City University product offering
Product offeringCore offering
Oklahoma City University is a private non-profit university delivering more than 70 undergraduate and 20 graduate degree programs across seven schools and colleges, spanning performing arts (dance, music, theatre), health professions (nursing, physical therapy, physician assistant), business (AACSB-accredited), law, and liberal arts and sciences. It also offers fully online degree programs, summer/continuing education, and a virtual campus VR experience for prospective students.
Product overview
Oklahoma City University is a higher education institution offering a comprehensive portfolio of academic programs through seven distinct schools and colleges. The university provides more than 70 undergraduate degrees and 20 graduate programs spanning performing arts (dance, music, theatre), health professions (nursing, physical therapy, physician assistant), business, law, and liberal arts and sciences. Online degree delivery is available through a separate platform offering synchronous and asynchronous options. The institution's schools operate as semi-autonomous units with specialized accreditations and program offerings, including the Ann Lacy School of American Dance and Entertainment, Wanda L. Bass School of Music, Kramer School of Nursing, Meinders School of Business, Petree College of Arts & Sciences, School of Law, and School of Theatre. A virtual campus VR application provides remote campus exploration.
Differentiator
Problem solved
Functional benefit
Products and services
- Ann Lacy School of American Dance and Entertainment
Quantifiable outcome
- 11:1 student-to-faculty ratio ensures personalized attention
- +3 more outcomes
Companies that use Oklahoma City University
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Oklahoma City University technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Oklahoma City University partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- AppleminorApple's Community Education Initiative supports Cherokee language revitalization through iPad and Mac devices along with teacher training at Cherokee Immersion School and Sequoyah High School in Oklahoma. Students use devices for Cherokee language learning through writing exercises, pronunciation recording, animated storytelling, and Swift Playgrounds app development.
- deadCentercoreFilm festival collaboration on the inaugural Oklahoma Latin American Film Festival (OLA). OCU Film Institute students premiered an original short film 'Half & Half' developed alongside deadCenter University. Partnership expands the festival citywide beyond its previous location.
- University of Central OklahomaminorFilm festival partnership to expand the inaugural Oklahoma Latin American Film Festival citywide. Collaboration between OCU, UCO, and deadCenter to broaden the cultural event beyond previous location.
- Rodeo CinemaminorVenue partner for the Oklahoma Latin American Film Festival, premiering 26 curated films from the global Latino and Hispanic diaspora
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Oklahoma City University competitors and assessment
Company assessmentDirect peers
- University of Central Oklahoma: Oklahoma's largest public regional university, headquartered in Edmond within the OKC metro. Directly competes with OCU for undergraduate, transfer, and graduate students in the same geography and has a co-partnership on cultural programming (OLA Film Festival).
- Oral Roberts University: Faith-based private university in Tulsa, Oklahoma. Closest like-for-like peer: comparable size, faith-affiliated identity, undergraduate focus, performing arts presence, and tuition-driven business model targeting Oklahoma students.
- University of Tulsa: Private Oklahoma university with a College of Law, business and engineering programs, and a similar undergraduate experience proposition. Competes with OCU for the same pool of Oklahoma-resident and out-of-state private-university candidates.
- Southern Nazarene University: Small faith-affiliated private university in the OKC metro offering undergraduate and graduate programs. Closely comparable in size, denominational heritage, and tuition-based model.
- Oklahoma Baptist University: Private Baptist-affiliated university in Shawnee, Oklahoma. Comparable undergraduate size, faith identity, and reliance on tuition plus scholarships; competes for Oklahoma private-college applicants.
Broad incumbents
- University of Oklahoma: The flagship state research university and primary competitor for in-state applicants. Operates professional schools (law, business, health) that overlap with OCU's portfolio but at much greater scale and with stronger NCAA Division I athletics branding.
- Oklahoma State University: Major public research university competing for Oklahoma-resident undergraduate and graduate students. Offers overlapping business, education, and health programs and benefits from significantly larger scale and Big 12 athletics brand.
Regional players
- Southwestern Oklahoma State University: Public regional university in Weatherford, Oklahoma with strong health profession (nursing, PA, DPT) programs that overlap OCU's healthcare portfolio. Competes more on price and in-state tuition than on brand.
- Langston University: Historically Black university in Oklahoma with a presence in the OKC metro area. Overlaps with OCU in health sciences and undergraduate programming targeting Oklahoma students.
- Cameron University: Public regional university in Lawton, Oklahoma offering associate, bachelor, and graduate programs with a focus on serving adult and transfer students in a manner similar to portions of OCU's portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Oklahoma City University social profiles
Digital presenceOklahoma City University compliance and trust
Trust signalCompliance2 records
Oklahoma City University financial estimates
Financial estimateRevenue estimate
Valuation estimate
Oklahoma City University leadership team
Management profileNumber of profiles
Profiles6 records
Oklahoma City University subsidiaries and ownership
Company hierarchySubsidiaries1 record
Oklahoma City University funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Oklahoma City University M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Oklahoma City University
What does Oklahoma City University do?
Oklahoma City University is a private non-profit university delivering more than 70 undergraduate and 20 graduate degree programs across seven schools and colleges, spanning performing arts (dance, music, theatre), health professions (nursing, physical therapy, physician assistant), business (AACSB-accredited), law, and liberal arts and sciences. It also offers fully online degree programs, summer/continuing education, and a virtual campus VR experience for prospective students.
Is Oklahoma City University a public or private company?
Oklahoma City University is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Oklahoma City University founded?
Oklahoma City University was founded in 1904. It employs 501 to 1,000 people.
Where is Oklahoma City University based?
Oklahoma City University is headquartered in Oklahoma City, United States, in the North America region.
How does Oklahoma City University make money?
Two revenue lines are on record. Tuition and Fees are the primary driver. The others are financial Aid Distribution.
Who are Oklahoma City University's main competitors?
Direct peers on record are University of Central Oklahoma, Oral Roberts University, University of Tulsa, Southern Nazarene University and Oklahoma Baptist University. Broad incumbents are University of Oklahoma and Oklahoma State University. Regional players are Southwestern Oklahoma State University, Langston University and Cameron University.
Does Oklahoma City University have an API?
No public API is recorded for Oklahoma City University.
What industry is Oklahoma City University in?
Oklahoma City University's product category is Higher Education. Its primary akta.pro industry code is EDAHABAA, Comprehensive Doctoral Research Universities (Multi-Disciplinary), with a secondary code of EDAHABAJ, Faith-Affiliated Private Research Universities. Its NAICS code is 6113 and its SIC code is 8200.