Simpson Seeds
Simpson Seeds is Saskatchewan's largest independently owned pulse processor and exporter, sourcing from ~3,500 producers to clean, split, and mill lentils and chickpeas into whole, split, and precooked flour ingredients for food manufacturers across 50+ countries.
- Company typePrivate
- Founded1979
- HeadquartersMoose Jaw, Canada
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Simpson Seeds does
Simpson Seeds Inc. is a third-generation, family-owned pulse crop processor and exporter headquartered in Moose Jaw, Saskatchewan. Founded in 1979 by the Simpson brothers, the company has grown into Saskatchewan's largest independently owned processor and exporter of pulse crops, sourcing from approximately 3,500 Saskatchewan producers and operating 70,000 MT of annual processing and shipping capacity across more than 50 countries. The core business historically centered on cleaning, splitting, sorting, and exporting whole and split lentils (Beluga, French Green, Laird, Eston, Spanish Brown, Crimson, Red Football) and Kabuli chickpeas, serving food manufacturers, ingredient distributors, brokers, and wholesalers worldwide through direct sales via West Coast and East Coast container ports.
In August 2025, Simpson Seeds opened a new dedicated pulse flour mill at its Moose Jaw headquarters, marking a strategic expansion from commodity pulse processing into value-added ingredient production. The FSSC 22000-certified facility produces raw and precooked flours from red lentils, yellow lentils, chickpeas, and fava beans, using proprietary high-pressure extrusion technology that gelatinizes starches and denatures off-flavour compounds to deliver instant-hydration flours for food manufacturers in the pasta, snack, baked goods, plant-based protein, and ready-to-eat categories. The mill also offers confidential contract milling services including toll milling, full-service custom milling, custom particle size control (e.g., 60/100 mesh), and private-label packaging (1 MT totes or 25 kg bags).
Revenue is generated across three streams: (1) processing and export of whole and split pulses on a transactional basis, (2) sale of branded pulse flour ingredients in raw and precooked formats, and (3) contract milling professional services covering pilot-batch through multi-truckload production runs. Go-to-market is sales-led and enterprise-focused, with direct engagement of food manufacturers, participation in industry trade shows (Ag in Motion, Pulse & Special Crops Convention, Sweets & Snacks Expo), and quote-based pricing undisclosed publicly. The customer base is segmented horizontally between food manufacturers (primary), Saskatchewan pulse growers (primary), and brokers/traders/wholesalers (secondary), with the company also operating a Select Seed program (CDC varieties, AAC varieties, Canterra, SeCan, FP Genetics partnerships) serving certified seed growers. The company holds Kosher, Halal, Gluten-Free, FDA-registered, and FSSC 22000 certifications, and is a Platinum Member of Canada's Best Managed Companies program.
Simpson Seeds firmographics
Firmographics- Name
- Simpson Seeds
- Legal name
- Simpson Seeds Inc.
- Website
- https://simpsonseeds.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Simpson Seeds is Saskatchewan's largest independently owned pulse processor and exporter, sourcing from ~3,500 producers to clean, split, and mill lentils and chickpeas into whole, split, and precooked flour ingredients for food manufacturers across 50+ countries.
- Ownership category
- akta.pro rank
Simpson Seeds industry classification
Industry- Product category
- Pulse Crop Processing and Flour Milling
- NAICS
- Grain and Oilseed Milling (3112)
- SIC
- Grain Mill Products (2040), Wholesale-Farm Product Raw Materials (5150)
- akta.pro primary industry
- Canned Beans, Legumes & Pulses Manufacturing (AFAKACAC)
- akta.pro secondary industry
- Oilseed & Pulse Seeds (Canola/Rapeseed, Sunflower, Pea, Lentil, Chickpea) (AFABAFAC)
Keywords
Where Simpson Seeds is headquartered
LocationHeadquarters
- HQ city
- Moose Jaw
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Simpson Seeds business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Pulse Processing and Export: Processing and exporting special crops (lentils, chickpeas) to global markets. Handles processing, packaging, and shipping to over 50 countries worldwide. Revenue from sale of whole and split pulses.
- Pulse Flour Ingredients: Sale of pulse flour ingredients (red lentil, yellow lentil, chickpea, fava bean flour) in raw and precooked formats to food manufacturers. Available in 1 MT totes or 25-kg bags with private-label options.
- Contract Milling Services: Confidential contract milling services including toll milling (customer supplies pulses), full-service milling (company sources and processes), custom specifications, precooking, and private-label packaging. Production runs from pilot batches through multi-truckload contracts.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Simpson Seeds product offering
Product offeringCore offering
Simpson Seeds processes Saskatchewan-grown pulse crops (lentils, chickpeas, fava beans) and manufactures raw and precooked pulse flours at its FSSC 22000-certified mill in Moose Jaw. The company sells whole and split pulses globally and offers contract milling, custom specifications, private-label packaging, and full traceability from certified seed grower through final product to food manufacturers worldwide.
Product overview
Simpson Seeds is Saskatchewan’s largest independently owned pulse processor and exporter, offering a comprehensive portfolio of pulse products and contract milling services. The core offering includes a dedicated pulse flour mill (opened August 2025) producing raw and precooked flours from red lentils, yellow lentils, chickpeas, and fava beans. Complementing this are whole and split pulse products (lentils and chickpeas in various varieties) and a Select Seed program for certified seed growers. Buyer and grower services provide processing, packaging, shipping, export logistics, and marketing support.
Differentiator
Problem solved
Functional benefit
Products and services
- Pulse Flour Mill & Contract Milling Services Dedicated pulse flour mill producing red lentil, yellow lentil, chickpea, and fava bean flours in raw and precooked formats. Offers confidential contract milling under NDA, toll milling (customer supplies pulses), full-service milling (company sources and processes), custom specifications, particle size control, precooking, and private-label packaging, with runs from pilot batches through multi-truckload commercial volumes.
- Precooked Red Lentil Flour High-pressure extruded red lentil flour that hydrates instantly, delivers excellent thickening and binding, and is suited to pasta, soups, sauces, baked goods, extruded snacks, and plant-based applications. Sold to food manufacturers in 1 MT totes or 25-kg bags.
- Raw Red Lentil Flour Finely milled raw red lentil flour with clean, mild flavor and natural nutrition, rich in protein and fiber, used to add structure and color to food formulations.
- Precooked Yellow Lentil Flour High-pressure extruded yellow lentil flour that hydrates instantly, providing excellent thickness and binding for pasta, soups, sauces, baked goods, extruded snacks, and plant-based products.
- Raw Yellow Lentil Flour Finely milled raw yellow lentil flour with clean, mild flavor, rich in protein and fiber, used to add structure and color in food manufacturing applications.
- Precooked Chickpea Flour High-pressure extruded chickpea flour available in 60 and 100 mesh granulations, hydrates instantly and provides excellent thickening and binding for pasta, soups, sauces, baked goods, extruded snacks, and plant-based products.
- Raw Chickpea Flour Finely milled raw chickpea flour with naturally nutty, mild flavor, rich in protein and dietary fiber, adding structure and moisture retention in food applications.
- Precooked Fava Flour High-pressure extruded fava flour for quick hydration, superior binding, and consistent performance in pasta, soups, sauces, baked goods, snacks, and plant-based products.
- Raw Fava Flour Clean-tasting raw fava flour, naturally high in protein and fiber, used to enhance texture, structure, and visual appeal in pasta, baked goods, snacks, and gluten-free formulations.
- Beluga Lentils Whole black beluga lentils with yellow cotyledon in a small size range of 18 to 22 grams per 1000 kernels, supplied to buyers and distributors worldwide.
- French Green Lentils Whole French green lentils with dark speckled green seed coat and yellow cotyledon, in a size range of 31 to 33 grams per 1000 kernels.
- Spanish Brown Lentils (Iberina) Whole Spanish brown (Iberina) lentils with dark brown speckled seed coat and yellow cotyledon, in a size range of 32 to 35 grams per 1000 kernels.
- Laird Green Lentils Whole Laird green lentils with green seed coat and yellow cotyledon, in a large size range of 62 to 69 grams per 1000 kernels.
- Eston Lentils Whole Eston green lentils in a small size range of 33 to 37 grams per 1000 kernels.
- Red Football Lentils Whole red football lentils with skin removed, leaving the reddish-orange seed whole, in a size range of 34 to 42 grams per 1000 kernels.
- Whole Red Lentils (Crimson) Whole crimson red lentils with reddish brown seed coat and red cotyledon, in a size range of 34 to 42 grams per 1000 kernels.
- Red Split Lentils Red split lentils with red cotyledon, processed to 0+0 Sortex quality for export to food manufacturers and distributors.
- Yellow Split Lentils Yellow split lentils with yellow cotyledon, produced to 0+0 Sortex quality, in a size range of 30 to 40 grams per 1000 kernels.
- Kabuli Chickpeas Kabuli chickpeas with light beige color and thin smoother skin, in a large 8mm size range, supplied for global food markets.
- Select Seed Program Certified seed growing program offering leading pulse and durum seed varieties including CDC Grimm, CDC Jimini, CDC 6964 green lentils, CDC Monarch red lentils, CDC Pasqua chickpeas, CDC Vantta, AAC Schrader, AAC Weyburn, and CDC Defy durum varieties.
- Grower Services Services for pulse producers in Saskatchewan including marketing with direct access to international markets, free sample grading and pricing, certified seed growing opportunities, and SMS bid pricing updates.
- Buyer Services End-to-end services for global buyers including pulse processing, splitting, flour production, packaging in bulk totes, 100-kg or 25-kg bags, and shipping and export logistics to over 50 countries.
Quantifiable outcome
- Processing capacity of 70,000 MT annually
- +3 more outcomes
Companies that use Simpson Seeds
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Simpson Seeds technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Simpson Seeds partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Moose Jaw Farm and Food Partnership (MJFFP)minorAg-focused mentorship organization launched in Moose Jaw, Saskatchewan. Elyse Simpson-Fraser serves as President & CEO of Simpson Seeds and also leads the MJFFP board. The partnership arose from a 2023 assessment identifying Moose Jaw as a hub for agri-value food processing and innovation.
- SeCancoreSeed company partner providing access to leading-edge seed varieties for Simpson Seeds' certified seed growing operations.
- CanterracoreSeed company partner providing access to leading-edge seed varieties for Simpson Seeds' certified seed growing operations.
- FP GeneticscoreSeed company partner providing access to leading-edge seed varieties for Simpson Seeds' certified seed growing operations.
- University of Saskatchewan's Crop Development CentrecoreAgricultural research partner providing access to new seed varieties and agronomic insights to guide cropping strategies.
- Lentils.orgminorMarketing partnership providing recipe content, cooking techniques, health and nutrition information, and free resources for food service professionals and consumers.
- Canadian Council on Rehabilitation and Work (CCRW)minorConsultation partner for accessibility planning. CCRW provides job search assistance, employer incentives, accommodation assessments, and disability confidence training to support inclusive employment practices.
Scale indicators6 records
Recent moves7 records
Expansion highlights7 records
Simpson Seeds competitors and assessment
Company assessmentDirect peers
- AGT Foods (Alliance Grain Traders): AGT Foods is one of the largest pulse processors and exporters globally, headquartered in Saskatchewan, Canada. Direct comparable in pulse processing, splitting, milling, and export to food manufacturers across 50+ countries. While much larger than Simpson Seeds, the core business model, geography, and customer base are closely aligned.
- Best Cooking Pulses Inc. Canadian family-owned pulse processor and exporter based in Saskatchewan with a comparable size, geography, and product portfolio (lentils, peas, chickpeas). Similar focus on food ingredient markets, certified quality, and traceability.
- Canpulse Foods: Saskatchewan-based pulse processor specializing in lentils, chickpeas, and special crops with cleaning, splitting, and export operations. Direct comparable in geography, product mix, and customer segments (food manufacturers and ingredient distributors).
- George F. Brocke & Sons: Family-owned pulse processor and exporter based in Idaho, USA. Comparable in business model (farmer-grower, processor, exporter of pulse crops) and target markets (food manufacturers, ingredient distributors) but operates primarily in a different regional supply basin.
- ETG (Export Trading Group): Global commodity trader and processor with significant pulse operations across Africa, Asia, and beyond. Comparable in product portfolio (lentils, chickpeas, pulses) and target markets (food manufacturers, ingredient distributors) at a similar mid-market scale.
Broad incumbents
- Roquette: Global leader in plant-based ingredients including the NUTRALYS pea protein line. Broad incumbent competing with Simpson Seeds in pulse-based food ingredients, though from a much larger, more diversified, and globally distributed portfolio.
- Cargill: One of the world's largest agricultural commodity traders and processors with significant pulse and grain operations. Competes in the same food manufacturer supply chain but as part of a much broader commodity portfolio with far greater balance-sheet flexibility.
- Viterra (now part of Bunge): Major Canadian grain and pulse handler headquartered in Regina, Saskatchewan. Overlapping customer base and pulse handling capabilities with Simpson Seeds, though operating as part of a much larger commodity network post-Bunge merger.
- Ingredion: Global food ingredient manufacturer with pulse-based and plant-protein product lines (e.g., VITESSENCE pulse proteins). Competes with Simpson Seeds in food ingredient manufacturing but is much larger, more diversified, and more R&D-intensive.
- Richardson International: Canadian family-owned agribusiness with extensive grain handling and processing operations including pulses. Overlaps with Simpson Seeds in Saskatchewan sourcing and food ingredient supply, though from a significantly larger balance sheet and broader portfolio.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Simpson Seeds social profiles
Digital presenceSimpson Seeds compliance and trust
Trust signalCompliance7 records
Simpson Seeds financial estimates
Financial estimateRevenue estimate
Valuation estimate
Simpson Seeds leadership team
Management profileNumber of profiles
Profiles7 records
Simpson Seeds subsidiaries and ownership
Company hierarchySubsidiaries1 record
Simpson Seeds funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Simpson Seeds M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Simpson Seeds
What does Simpson Seeds do?
Simpson Seeds processes Saskatchewan-grown pulse crops (lentils, chickpeas, fava beans) and manufactures raw and precooked pulse flours at its FSSC 22000-certified mill in Moose Jaw. The company sells whole and split pulses globally and offers contract milling, custom specifications, private-label packaging, and full traceability from certified seed grower through final product to food manufacturers worldwide.
Is Simpson Seeds a public or private company?
Simpson Seeds is a private company. It is classified as family owned and is currently operating.
When was Simpson Seeds founded?
Simpson Seeds was founded in 1979. It employs 51 to 100 people.
Where is Simpson Seeds based?
Simpson Seeds is headquartered in Moose Jaw, Canada, in the North America region.
How does Simpson Seeds make money?
Three revenue lines are on record. Pulse Processing and Export is the primary driver. The others are pulse Flour Ingredients and contract Milling Services.
Who are Simpson Seeds's main competitors?
Direct peers on record are AGT Foods (Alliance Grain Traders), Best Cooking Pulses Inc., Canpulse Foods, George F. Brocke & Sons and ETG (Export Trading Group). Broad incumbents are Roquette, Cargill, Viterra (now part of Bunge), Ingredion and Richardson International.
Does Simpson Seeds have an API?
No public API is recorded for Simpson Seeds.
What industry is Simpson Seeds in?
Simpson Seeds's product category is Pulse Crop Processing and Flour Milling. Its primary akta.pro industry code is AFAKACAC, Canned Beans, Legumes & Pulses Manufacturing, with a secondary code of AFABAFAC, Oilseed & Pulse Seeds (Canola/Rapeseed, Sunflower, Pea, Lentil, Chickpea). Its NAICS code is 3112 and its SIC code is 2040.