LIBERTY Steel Group
LIBERTY Steel Group is an international EAF-based steel manufacturer with over 20mtpa of rolling capacity across 200+ sites, producing plate, wire rod, structural sections, coils and ferroalloys under its GREENSTEEL decarbonisation strategy. It supplies construction, energy, automotive, aerospace and infrastructure customers via direct B2B sales.
- Company typePrivate
- Founded1992
- HeadquartersLondon, United Kingdom
- Headcount5,001–10,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What LIBERTY Steel Group does
LIBERTY Steel Group is an international steel manufacturer operating as the core industrial pillar of the privately held GFG Alliance, owned by Sanjeev Gupta and family. The group runs Electric Arc Furnace (EAF) melt shops and downstream rolling, coating and finishing assets across more than 200 locations in the United Kingdom, Continental Europe, the United States, Australia, India and the wider Asia-Pacific region, with stated rolling capacity of over 20mtpa and liquid steel capacity of over 11mtpa; the corporate headquarters sits in Dubai and the registered office in London.
The product portfolio spans hot-rolled and cold-rolled coils, plate, wire rod, structural hollow sections, merchant bar, fabricated wire products, and ferro manganese and silicomanganese, manufactured at facilities including Hartlepool, Dalzell, Scunthorpe, Tredegar, Rotherham, Stocksbridge, Galați, Ostrava, Piombino, Skopje, Dudelange, Flémalle, Whyalla and Bell Bay. Underpinning the operations is the GREENSTEEL strategy, which combines EAF technology (60-80% lower direct CO2 emissions than blast furnace routes), scrap metal recycling, renewable hydroelectric power at Bell Bay, and a stated target of carbon-neutral production by 2030 (CN30), supported by the GREENSTEEL Academy workforce programme.
The revenue model is B2B, hardware-sales led: products are sold via direct enterprise sales teams through long-term contracts and project-based supply to construction, infrastructure, oil and gas, marine and shipbuilding, automotive, aerospace, power generation and mining customers. Named customers include BP, Equinor, Shell, TotalEnergies and Subsea7 for energy and offshore projects, the UK warship construction program for plate supply, and the offshore wind industry for tower plate. Pricing is quote-based and specification-driven with no public tier structure. Since 2021 the group has been navigating a financial restructuring triggered by the Greensill Capital collapse, with multiple European subsidiaries entering administration and the Speciality Steel UK business placed into compulsory liquidation in August 2025.
LIBERTY Steel Group firmographics
Firmographics- Name
- LIBERTY Steel Group
- Legal name
- Liberty House Group PTE LTD
- Website
- https://libertysteelgroup.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- LIBERTY Steel Group is an international EAF-based steel manufacturer with over 20mtpa of rolling capacity across 200+ sites, producing plate, wire rod, structural sections, coils and ferroalloys under its GREENSTEEL decarbonisation strategy. It supplies construction, energy, automotive, aerospace and infrastructure customers via direct B2B sales.
- Ownership category
- akta.pro rank
LIBERTY Steel Group industry classification
Industry- Product category
- Steel Manufacturing
- NAICS
- Iron and Steel Mills and Ferroalloy Manufacturing (3311), Rolling and Drawing of Purchased Steel (33122), Steel Product Manufacturing from Purchased Steel (3312), Spring and Wire Product Manufacturing (3326)
- SIC
- Steel Works, Blast Furnaces & Rolling & Finishing Mills (3310), Steel Works, Blast Furnaces & Rolling Mills (Coke Ovens) (3312)
- akta.pro primary industry
- Integrated Steelmaking (BF-BOF) (IMAKABAA)
- akta.pro secondary industries
- Specialty & Alloy Steel (Stainless, Tool Steel, Electrical Steel, High-Strength/HSLA) (IMAKABAJ), Hot Rolling & Primary Mills (Plate, Hot-Rolled Coil/Sheet, Strip) (IMAKABAE), Coated & Plated Steel (Galvanized, Galvalume, Tinplate, Electrogalvanized, Color-Coated) (IMAKABAG), Construction & Demolition (C&D) Metal Recycling (Structural Steel, Rebar, Roofing, Wire) (IMAKAMAF)
Keywords
Where LIBERTY Steel Group is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices24 records
Markets served
LIBERTY Steel Group business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure
Revenue model
- Steel Manufacturing and Sales: LIBERTY Steel Group generates revenue through manufacturing and selling a wide range of steel products including hot rolled coils, cold rolled coils, plate, wire rod, structural steel, and precision engineered products. Operations span from liquid steel making through to high-value finished products sold globally to strategic sectors.
- Fabricated Wire Products: Production and sale of steel fabricated wire products, industrial wire, wire rods, welded wire reinforcement, and specialty wire products through the USA operations.
- Coated Steel Products: LIBERTY Magona in Italy is a leader in hot-dip galvanized and pre-painted flat steel products for the Italian market, serving construction and industrial applications.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
LIBERTY Steel Group product offering
Product offeringCore offering
LIBERTY Steel Group is an international integrated steel manufacturer producing a wide range of steel products including hot rolled coils, cold rolled coils, structural plate, wire rod, line pipe, merchant bar, structural hollow sections, and ferroalloys. Operations span liquid steel production through to high-value finished products, using Electric Arc Furnace (EAF) technology combined with scrap metal recycling, with rolling capacity exceeding 16mtpa and liquid steel capacity exceeding 6mtpa across more than 30 locations.
Product overview
LIBERTY Steel Group is an international steel manufacturing company with a fully integrated steel business spanning from liquid steel production through to precision engineered products. The company operates rolling capacity of over 16mtpa and liquid steel capacity of over 6mtpa with around 10,000 employees in more than 30 global locations. Its portfolio includes: In the UK — Line Pipe (DSAW), Structural Steel Plate, Structural Hollow Sections, and Merchant Bar from facilities in England and Scotland; In the USA — Wire Rod, Industrial Wire, Red Brand Fence Products, Welded Wire Reinforcement Mesh, and PC Strand from EAF facilities in Illinois and South Carolina; In Australia — Ferro Manganese and Silicomanganese from Bell Bay, Tasmania, and vertically integrated steel manufacturing via InfraBuild; In Europe — Heavy plates, hot/cold rolled coils, galvanised and pre-painted steel from Romania, Italy, Belgium, France, and North Macedonia facilities. Supporting these core products are the GREENSTEEL Academy (workforce training), GFG Foundation (community education programmes), and the GREENSTEEL strategy (carbon neutral production by 2030).
Differentiator
Problem solved
Functional benefit
Brands
- Red Brand: Agricultural fence products brand - known as 'the most respected name in farm fence'
- GREENSTEEL Academy
- GFG Foundation
- GREENSTEEL
Products and services
- Line Pipe (DSAW)
Quantifiable outcome
- 60-80% reduction in direct CO2 emissions per tonne of steel using EAF technology compared to traditional blast furnace
- +2 more outcomes
Companies that use LIBERTY Steel Group
Customer profileNamed customers10 records
Segments8 records
Ideal customer profiles4 records
LIBERTY Steel Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature4 records
LIBERTY Steel Group partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and major.
- CISDI EngineeringcoreLIBERTY Dunaújváros in Hungary signed a contract with CISDI China to finalize plans to build a green steel plant with a new Electric Arc Furnace. CISDI received Sinosure backing for the investment, which is a key element of the decarbonization strategy for the Hungarian operations.
- Romanian GovernmentcoreLIBERTY Steel Group signed MoU with Romanian Government to create a European GREENSTEEL flagship at LIBERTY Galati. Government is the main creditor of Liberty Galati with debts of EUR 1.2 billion and has supported restructuring efforts.
- UK SteelmajorUK Steel organization representing the UK steel industry, warning of crisis from EU tariff hikes that could impact £3bn worth of trade and 78% of UK steel exports to the EU.
- World Steel AssociationmajorGlobal steel industry association that awarded GFG Alliance Australia's 'You Matter. We Care' program in the Safety and Health Awards, recognizing commitment to occupational health and well-being.
Scale indicators15 records
Recent moves7 records
Expansion highlights6 records
LIBERTY Steel Group competitors and assessment
Company assessmentDirect peers
- Cleveland-Cliffs: US integrated/EF steelmaker with automotive, infrastructure and iron ore exposure. Overlaps with LIBERTY on US flat and plate steel, decarbonization capex and end-market breadth.
- Salzgitter AG: European integrated steelmaker running SALCOS, a hydrogen-based decarbonization program for green steel. Highly comparable on integrated European footprint and active green-steel transformation.
- Gerdau: Latin American long products EAF steelmaker with US operations. Comparable to LIBERTY's long-products / scrap-based EAF operations, including wire rod-like drawn products.
- Nucor: Largest US EAF-based steelmaker producing sheet, plate, structural and wire rod. Closely aligned with LIBERTY Steel USA on EAF mini-mill model and scrap-fed production in the US.
- Steel Dynamics: US EAF-based flat and structural steel producer using scrap feedstock. Closely comparable to LIBERTY Steel USA on electric arc furnace technology, recycled feedstock and US-centric footprint.
- Thyssenkrupp Steel Europe: European integrated flat steel producer with active decarbonization roadmap and electric steel route conversions. Direct competitor on flat steel grades and EU market position.
- SSAB: Swedish steelmaker with EAF mini-mill roots and leading HYBRIT green-steel program targeting fossil-free steel. Closely comparable to LIBERTY on EAF-based decarbonization strategy, specialty steel and European footprint.
- Tata Steel: Integrated steel producer with UK (Port Talbot) and Indian operations, undergoing major decarbonization. Overlapping product mix (flat steel, downstream) and direct overlap in UK/India with LIBERTY.
- Voestalpine: Austrian specialty and high-grade flat steel producer serving automotive, energy and aerospace. Comparable to LIBERTY on high-spec, certified downstream steel products.
Broad incumbents
- ArcelorMittal: World's largest steelmaker with integrated BF-BOF and EAF operations across Europe, Americas and India. Direct comparator on scale, integrated product mix and decarbonization strategy, but materially larger and broader in scope than LIBERTY.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
LIBERTY Steel Group social profiles
Digital presenceLIBERTY Steel Group compliance and trust
Trust signalCompliance7 records
LIBERTY Steel Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
LIBERTY Steel Group leadership team
Management profileNumber of profiles
Profiles10 records
LIBERTY Steel Group subsidiaries and ownership
Company hierarchySubsidiaries18 records
LIBERTY Steel Group funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LIBERTY Steel Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LIBERTY Steel Group
What does LIBERTY Steel Group do?
LIBERTY Steel Group is an international integrated steel manufacturer producing a wide range of steel products including hot rolled coils, cold rolled coils, structural plate, wire rod, line pipe, merchant bar, structural hollow sections, and ferroalloys. Operations span liquid steel production through to high-value finished products, using Electric Arc Furnace (EAF) technology combined with scrap metal recycling, with rolling capacity exceeding 16mtpa and liquid steel capacity exceeding 6mtpa across more than 30 locations.
Is LIBERTY Steel Group a public or private company?
LIBERTY Steel Group is a private company. It is classified as family owned and is currently operating.
When was LIBERTY Steel Group founded?
LIBERTY Steel Group was founded in 1992. It employs 5,001 to 10,000 people.
Where is LIBERTY Steel Group based?
LIBERTY Steel Group is headquartered in London, United Kingdom, in the Europe region.
How does LIBERTY Steel Group make money?
Three revenue lines are on record. Steel Manufacturing and Sales are the primary driver. The others are fabricated Wire Products and coated Steel Products.
Who are LIBERTY Steel Group's main competitors?
Direct peers on record are Cleveland-Cliffs, Salzgitter AG, Gerdau, Nucor, Steel Dynamics, Thyssenkrupp Steel Europe, SSAB, Tata Steel and Voestalpine. ArcelorMittal is listed as a broad incumbent.
Does LIBERTY Steel Group have an API?
No public API is recorded for LIBERTY Steel Group.
What industry is LIBERTY Steel Group in?
LIBERTY Steel Group's product category is Steel Manufacturing. Its primary akta.pro industry code is IMAKABAA, Integrated Steelmaking (BF-BOF), with a secondary code of IMAKABAJ, Specialty & Alloy Steel (Stainless, Tool Steel, Electrical Steel, High-Strength/HSLA). Its NAICS code is 3311 and its SIC code is 3310.