Emmaus
Emmaus is a UK charity operating a federated network of approximately 30 communities that provides housing, work, and long-term support to people affected by homelessness, funded through charity retail, social enterprises, donations, and grants.
- Company typePrivate
- Founded2017
- HeadquartersCambridge, United Kingdom
- Headcount251–500
- GTM typeB2B and B2C
- OfferingServices
What Emmaus does
Emmaus is a UK-registered charity that supports people affected by homelessness and social exclusion through a federated network of approximately 30 communities across the United Kingdom. Founded in 1991, the organization operates a model in which formerly homeless individuals ("companions") live and work alongside staff in supportive residential communities, with each local community functioning as an independent registered charity under the umbrella Emmaus movement. The network collectively supports more than 850 individuals and operates with a staff base of 251–500 employees.
The charity sustains itself through a diversified income model that combines earned revenue from social enterprises with grant and donation funding. Earned-income lines include charity shops, a bistro, catering services, house-clearance operations, and a cleaning-products social enterprise. The remainder of income comes from individual donations, government grants, trust and foundation funding, and corporate sponsorships structured in tiered packages — Lime (£1,000+), Forest Green (£2,000–£5,000+), and Emerald (£10,000+). Recent capital activity includes a reported £63,048 ($63,048) from Big Issue Invest in 2022.
The technology stack is limited to off-the-shelf SaaS tools — Stripe, SmartDebit, MailChimp, OnePost, and Anchor Press — with no proprietary platform, data assets, or AI/ML capabilities evident in the available information. Recent operational moves include the November 2024 launch of an Emmaus Quality Standard (EQS), a new store opening in Woodbridge in February 2025, and an ongoing brand refresh. Leadership at the central organization includes Paul Malone (CEO), with Claire Staddon serving as CEO of Emmaus Suffolk.
Emmaus firmographics
Firmographics- Name
- Emmaus
- Legal name
- Emmaus UK
- Website
- https://emmaus.org.uk
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Emmaus is a UK charity operating a federated network of approximately 30 communities that provides housing, work, and long-term support to people affected by homelessness, funded through charity retail, social enterprises, donations, and grants.
- Ownership category
- akta.pro rank
Emmaus industry classification
Industry- Product category
- Homelessness Support and Social Enterprise Services
- NAICS
- Emergency and Other Relief Services (624230), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Business, Professional, Labor, Political, and Similar Organizations (8139)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Housing Assistance & Homeless Services (BPAGAEAB)
- akta.pro secondary industries
- Homelessness Prevention, Shelter & Supportive Housing Services (BPAIANAC), Refugee, IDP & Migration Humanitarian Assistance (BPAGAAAH), Philanthropy & Foundations Advisory (Donor-Advised Funds, Endowments) (FSAAABAH)
Keywords
Where Emmaus is headquartered
LocationHeadquarters
- HQ city
- Cambridge
- HQ country
- United Kingdom
- HQ region
- Europe
Offices8 records
Markets served
Emmaus business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure, Others
Revenue model
- Charity Retail Shops: Emmaus operates charity shops selling donated and recycled goods including furniture, clothing, books, and homeware. Revenue is generated through retail sales of second-hand items donated by the public.
- Donations and Fundraising: Individual donations, corporate partnerships, fundraising events including London Marathon, and legacy gifts in wills provide charitable funding.
- Social Enterprise Operations: Bistro and cafe operations, event catering services, professional eco-friendly cleaning product sales, and house clearance services generate trading income.
- Government and Trust Funding: Grants from government bodies, the National Lottery Community Fund, Suffolk Foundation Covid Fund, and local authorities support specific programmes and capital developments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | One-time | London Marathon fundraising target |
| Unit Pricing | One-time | House clearance service |
| Unit Pricing | One-time | Event catering service |
| Other | Annual | Lime Level corporate partnership |
| Other | Annual | Forest Green Level corporate partnership |
| Other | Annual | Emerald Level corporate partnership |
Go-to-market motion1 record
Distribution channels7 records
Marketing channels7 records
Emmaus product offering
Product offeringCore offering
Emmaus UK is a federal charity operating approximately 30 supported housing communities across the UK that provide adults experiencing or at risk of homelessness with stable accommodation, tailored personal support, vocational training, and meaningful work in social enterprises. Revenue-generating arms include a network of charity shops selling donated and upcycled furniture, clothing, and homeware; cafés and bistros; eco-friendly cleaning products (SESI); recycled paint (CCORRN); event catering; house clearance; and home delivery services. The charity is funded through individual donations, corporate partnerships, grants, legacies, and trading income from these social enterprises.
Product overview
Emmaus UK is a nationwide homelessness charity operating a portfolio of social enterprises and support services. The core offering consists of supported housing communities providing accommodation, training, and work opportunities for people out of homelessness. Supporting this mission is a network of charity shops (including boutiques, home stores, and bric-a-brac shops), cafes and bistros (em's Bistro, Royal Oak Community Cafe), professional eco-products (SESI cleaning products, CCORRN recycled paint), catering services, house clearance services, and home delivery operations. Additional services include the Homelessness Matters podcast, volunteering programs, fundraising events (including London Marathon), and legacy giving. In November 2024, Emmaus introduced the Emmaus Quality Standards (EQS) as a new quality framework for supported housing providers aligned with the Supported Housing Act 2023. The Emmaus Quality Standards represent the organization's most recent product launch within their core supported housing mission.
Differentiator
Problem solved
Functional benefit
Brands
- Emmaus Quality Standards (EQS): A quality framework for supported housing providers introduced by Emmaus UK, aligning with the Supported Housing (Regulatory Oversight) Act 2023.
- SESI Products
- CCORRN RePaint
- em's Bistro
Products and services
- Supported Housing (Homelessness Services) Accommodation, tailored personal support, and work/skills opportunities for adults experiencing or at risk of homelessness across approximately 30 Emmaus communities in the UK.
- Emmaus Communities Network of approximately 30 federal communities across the UK providing accommodation, social enterprise work, and ongoing support to help people rebuild their lives after homelessness.
- Charity Shops Network of approximately 30 retail shops across the UK selling donated, vintage, upcycled, and preloved furniture, clothing, books, homeware, and bric-a-brac. Includes Emmaus Village Carlton Home Store and Boutique, and Emmaus Suffolk locations such as The Dales, Carr Street, Felixstowe, and Woodbridge.
- em's Bistro On-site bike-friendly bistro at Emmaus Village Carlton offering hot and cold drinks, cakes, bacon baps, and meals. Named 'Cafe of the Year' by Brixworth Velo Cycling Club. Open Wednesday-Sunday 10am-4pm.
- Royal Oak Community Café Emmaus Suffolk community café located at 175 Felixstowe Road, Ipswich, offering subsidised meals and a community wellbeing hub. Open Wednesday-Saturday 10am-3pm.
- Event Food Catering Service Catering service for businesses, organisations and groups. Sustainable menus using surplus food, delivered in an electric van. Rates start at £10 per person.
- House Clearance Service House clearance service with Cherry Pick (free collection of sellable items) and Full Clearance (paid service including disposal of unsellable items). Full Clearance starts at £400, with quote based on distance, items/rooms to clear, disposal costs, and value of sellable items.
- Home Delivery Service Home delivery for large furniture purchases from the Emmaus Village Carlton Home Store. Prices range from £10 to £35 depending on distance (up to 20 miles); items carried into ground floor of home.
- SESI Eco Cleaning Products Professional-grade eco-friendly cleaning and hygiene products supplied by SESI and sold by Emmaus Suffolk. Vegan, cruelty-free, refillable, made in the UK using 100% renewable energy. Sold to businesses in health, care, education, hospitality, catering, and building management sectors.
- CCORRN Recycled Paint CCORRN RePaint recycled paint stocked by Emmaus Suffolk, turning old unwanted paint diverted from the waste stream into new high-quality emulsion and chalky furniture paint.
- eBay Online Store Emmaus Village Carlton eBay storefront offering expanded online sales of second-hand donated and upcycled goods to UK consumers.
- Emmaus Suffolk Gift Shop Retail vouchers, Royal Oak Cafe vouchers, reusable eco totes, magazine subscriptions, and digital gift cards offered by Emmaus Suffolk.
- Emmaus Quality Standards (EQS) Quality framework introduced by Emmaus UK in November 2024 for supported housing providers, aligned with the Supported Housing (Regulatory Oversight) Act 2023, improving safety, dignity, and person-centred care.
- Homelessness Matters Podcast Podcast by Emmaus UK covering homelessness-related topics, featuring stories from the community and discussions about the supported housing mission.
Quantifiable outcome
- 30 Emmaus communities supporting 850+ people across the UK
- +1 more outcomes
Companies that use Emmaus
Customer profileNamed customers9 records
Segments1 record
Ideal customer profiles3 records
Emmaus technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Emmaus partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- Suffolk Building SocietycoreCorporate partnership with Suffolk Building Society, one of Emmaus Suffolk's key corporate supporters. Includes employer-supported volunteering and charitable donations.
- AxterminorCorporate supporter of Emmaus Suffolk through charitable donations and corporate social responsibility activities.
- Crane Business SolutionsminorCorporate supporter of Emmaus Suffolk through charitable donations and business support.
- Butterworth & SonminorLocal business partner supporting Emmaus Suffolk's homelessness mission in Suffolk.
- Mathias & SonsminorLocal business partner supporting Emmaus Suffolk through corporate donations.
- SemaleaseminorCorporate supporter of Emmaus Suffolk.
- AttwellsminorLocal law firm partner supporting Emmaus Suffolk.
- Siemens EnergyminorCorporate supporter of Emmaus Suffolk through charitable donations and sustainability initiatives.
- ChurchmanorminorCorporate partner of Emmaus Suffolk.
- CABWIminorCorporate supporter of Emmaus Suffolk through training and development partnerships.
- SESIcoreSocial enterprise partnership supplying professional-grade eco-friendly cleaning products. SESI products are vegan, cruelty-free, refillable, and made in the UK using 100% renewable energy.
- CCORRNminorPartnership to stock recycled paint from CCORRN RePaint initiative, which diverts usable paint from waste stream.
- Sainsbury'sminorDonated 100 Easter eggs for Mental Health Packs during COVID-19 pandemic support.
- Sock ShopminorDonated thermal and bamboo socks for Mental Health Packs during COVID-19.
- Chapman Centre (Ipswich Housing Action Group)corePartnership agency for Mental Health Packs distribution and homeless support referrals.
Scale indicators4 records
Recent moves9 records
Expansion highlights4 records
Emmaus competitors and assessment
Company assessmentDirect peers
- Centrepoint: UK national charity providing supported housing, training and employability services to homeless young people aged 16-25. Directly comparable as a homelessness charity operating supported accommodation and skills programmes with similar funding mix of donations, retail and grants.
- Crisis UK: National UK charity dedicated to ending homelessness through housing, education, and research/advocacy. Comparable as a similarly scaled homelessness charity combining direct service delivery, campaigning, and policy research, supported by donations and retail income.
- St Mungo's: Major UK homelessness charity providing supported housing, recovery services, and outreach across southern England and beyond. Directly comparable as a supported-housing provider for adults with complex needs including mental health and addiction — Emmaus's core beneficiary profile.
- Shelter: UK national housing and homelessness charity combining advice services, supported housing, and campaigning. Comparable in mission focus on housing insecurity and homelessness, with similar donation-driven funding model and brand-led national presence.
- Depaul UK: UK charity supporting people experiencing homelessness and exclusion through accommodation, training, and prevention services. Comparable operating model providing supported housing combined with training and employment pathways for people with complex needs.
- The Big Issue: Social enterprise offering vendors the opportunity to earn income through magazine sales, plus housing and support services. Comparable social-enterprise model that combines trading activity with homelessness support and a similar revenue mix of magazine/retail sales plus donations.
Broad incumbents
- YMCA England & Wales: Large national federation providing supported housing and training for young people and vulnerable adults. Comparable supported housing model and federal structure across many local YMCAs, but broader scope spanning health, fitness, and youth services beyond Emmaus's homelessness focus.
- Emmaus International: Global Emmaus movement founded in France in 1949, coordinating Emmaus communities worldwide. Closely related as the international parent movement of which Emmaus UK is a national federation, with shared mission and brand but operating at the international coordination level.
- The Salvation Army UK: International charity providing supported housing, food banks, addiction services, and employment programmes across the UK. Comparable in delivering a similar package of housing plus training/employment support for homeless adults, though operating at much larger scale and with a broader mission.
- Habitat for Humanity Great Britain: Housing-focused charity operating ReStore charity shops and supported housing/volunteer programmes. Comparable charity retail model (ReStores mirror Emmaus shops) plus supported housing mission, though the global affiliate's primary focus is on home-building internationally.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Emmaus social profiles
Digital presenceEmmaus financial estimates
Financial estimateRevenue estimate
Valuation estimate
Emmaus leadership team
Management profileNumber of profiles
Profiles3 records
Emmaus subsidiaries and ownership
Company hierarchySubsidiaries2 records
Emmaus funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Emmaus M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Emmaus
What does Emmaus do?
Emmaus UK is a federal charity operating approximately 30 supported housing communities across the UK that provide adults experiencing or at risk of homelessness with stable accommodation, tailored personal support, vocational training, and meaningful work in social enterprises. Revenue-generating arms include a network of charity shops selling donated and upcycled furniture, clothing, and homeware; cafés and bistros; eco-friendly cleaning products (SESI); recycled paint (CCORRN); event catering; house clearance; and home delivery services. The charity is funded through individual donations, corporate partnerships, grants, legacies, and trading income from these social enterprises.
Is Emmaus a public or private company?
Emmaus is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Emmaus founded?
Emmaus was founded in 2017. It employs 251 to 500 people.
Where is Emmaus based?
Emmaus is headquartered in Cambridge, United Kingdom, in the Europe region.
How does Emmaus make money?
Four revenue lines are on record. Charity Retail Shops are the primary driver. The others are donations and Fundraising, social Enterprise Operations and government and Trust Funding.
Who are Emmaus's main competitors?
Direct peers on record are Centrepoint, Crisis UK, St Mungo's, Shelter, Depaul UK and The Big Issue. Broad incumbents are YMCA England & Wales, Emmaus International, The Salvation Army UK and Habitat for Humanity Great Britain.
Does Emmaus have an API?
No public API is recorded for Emmaus.
What industry is Emmaus in?
Emmaus's product category is Homelessness Support and Social Enterprise Services. Its primary akta.pro industry code is BPAGAEAB, Housing Assistance & Homeless Services, with a secondary code of BPAIANAC, Homelessness Prevention, Shelter & Supportive Housing Services. Its NAICS code is 624230 and its SIC code is 8300.