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Symple Surgical

Full company profile

uuid0004ajc

Namestring
Symple Surgical
Legal namestring
Symple Surgical, Inc.
Company typeenum
Private
Founded yearint
2012
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersFlagstaff, United States
HQ citystring
Flagstaff
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
microwave ablation devices, medical device development, renal denervation therapy, Barrett's Esophagus treatment, resistant hypertension therapy
Industry3 codes
1Energy-Based Surgical Devices (Electrosurgery, RF, Ultrasonic, Laser)
CodeHLAHADACPrimaryYes
2Endoscopic Therapeutic & Access Devices (Trocars, dilators, biopsy/ablation tools)
CodeHLAHADANPrimaryNo
3Electrophysiology Mapping & Ablation Systems
CodeHLAHAFADPrimaryNo
NAICS code2 codes
  • Electromedical and Electrotherapeutic Apparatus Manufacturing334510
  • Surgical and Medical Instrument Manufacturing339112
SIC code2 codes
  • Electromedical & Electrotherapeutic Apparatus3845
  • Surgical & Medical Instruments & Apparatus3841
Product category
Microwave Ablation Medical Devices
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Medical Device Sales
TypeHardware Sales
Description

Pre-commercial medical device company developing microwave ablation products. Planned commercialization through sale of ablation systems and disposable catheters to hospitals and outpatient facilities.

symplesurgical.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Operations, Supply Chain, Marketing or Sales
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 2 records shown
1DirectAblate GRIZZLY Microwave Ablation System
Description

Beside-the-scope, over-the-wire, moveable antenna, compliant urethane balloon system providing one-touch automated circumferential and focal ablations from a single disposable device up to 40mm in length for Barrett's Esophagus treatment.

symplesurgical.com
+1 more record
Core offering1 text field

Symple Surgical develops novel microwave ablation medical devices for minimally invasive therapeutic applications. Its core products are the DirectAblate GRIZZLY Microwave Ablation System for treating Barrett's Esophagus and Esophageal Adenocarcinoma via gastroenterology procedures, and the DirectAblate Renal Denervation System for treating resistant hypertension via interventional cardiology. Both products use proprietary microwave antenna technology that delivers uniform, non-contact, tissue-property-independent heating through disposable catheter-based systems.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Radiofrequency ablation for treatment of Barrett's Esophagus is incompletely effective in 25% of patients studied
+1 more record
Product overview1 text field

Symple Surgical is a privately-held medical device startup focused on developing novel therapeutic technologies using controlled Microwave Ablation. The company offers two core products: the DirectAblate GRIZZLY™ Microwave Ablation System for the treatment of Barrett's Esophagus and Esophageal Adenocarcinoma (EAC), and the DirectAblate Renal Denervation System™ for the treatment of resistant hypertension via renal sympathetic denervation. Both products leverage proprietary microwave antenna technology that can both emit and receive signals, providing automated control, feedback, and safety features. The GRIZZLY system is designed for gastroenterology procedures while the Renal Denervation system targets interventional cardiology/nephrology applications.

Product and service2 records
1DirectAblate GRIZZLY Microwave Ablation System
CategoryMicrowave Ablation Catheter System
Description

A beside-the-scope, over-the-wire, moveable antenna, compliant urethane balloon catheter system designed for endoscopic treatment of Barrett's Esophagus and Esophageal Adenocarcinoma. The system delivers one-touch automated circumferential and focal ablations up to 40mm in length from a single disposable device, targeting esophagus diameters between 18-35mm. It pairs a proprietary microwave antenna with a 50W, 18GHz microwave generator to deliver precise and uniform microwave energy, intended for gastroenterologists treating the 12 million American adults with Barrett's Esophagus.

2DirectAblate Renal Denervation System
CategoryRenal Denervation Catheter System
Description

A microwave ablation catheter system for renal sympathetic denervation to treat resistant hypertension, featuring a proprietary self-centering internally integrated microwave antenna, real-time surface temperature monitoring, and active arterial wall cooling for safety. It uses a 100W, 2.45GHz microwave generator with integrated control system and data acquisition to deliver a single 90-second circumferential non-contact ablation per renal artery, targeting interventional cardiologists and nephrologists treating patients with resistant hypertension.

Scale indicator7 records

Each record includes

Type, Value, Description, Source

Partnership2 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2016-08-28
Description

Collaboration and development partnership announced August 28, 2016 with a global medical device manufacturer for product development and commercialization.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Company backed by world-class Scientific Advisory Board including clinicians and researchers from Mayo Clinic dedicated to developing therapeutic microwave technology.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Acquired by Ethicon/Johnson & Johnson, NeuWave commercializes microwave ablation systems for soft tissue ablation. Comparable as a microwave ablation incumbent backed by a major med device platform with established regulatory and commercial reach.

TypeBroad incumbent
Description

Major med device player with a renal denervation program (acquired Vessix) and broader interventional cardiology and endoscopy portfolios. Competes with Symple across both lead indications and represents a potential strategic acquirer.

TypeEmerging player
Description

Israeli emerging player developing ultrasound-based renal denervation systems for resistant hypertension. Comparable as a focused, well-funded startup in the same renal denervation market Symple targets.

TypeBroad incumbent
Description

Global medical device group with interventional cardiology, electrophysiology, and endovascular franchises. Comparable as a broad interventional device incumbent pursuing similar physician call points in cardiology and GI-adjacent procedures.

TypeEmerging player
Description

Specializes in cardiac surgical and catheter-based ablation, including for atrial fibrillation - one of Symple's listed future expansion indications. Comparable as a focused ablation company pursuing adjacent electrophysiology targets.

TypeBroad incumbent
Description

Global medical device leader whose Barrx system is the entrenched RF ablation standard of care for Barrett's Esophagus, and whose Symplicity Spyral catheter leads the renal denervation market. Competes directly with both Symple products but at vastly greater scale and with established clinical evidence.

TypeDirect peer
Description

Focused exclusively on ultrasound-based renal denervation for resistant hypertension. Closest direct competitor in the renal denervation space Symple is targeting with the DirectAblate Renal Denervation System, competing for the same patient population and physician call point.

TypeDirect peer
Description

Medical device company with a leading portfolio of thermal ablation systems including microwave ablation (Acculis, Solero) for soft tissue ablation. Directly comparable because it commercializes microwave ablation hardware targeting oncology and other indications, mirroring Symple's core modality. Also a former employer of Symple's Principal Engineering Leader.

TypeBroad incumbent
Description

Large diversified med device company with a meaningful ablation and interventional technologies portfolio (e.g., Interventional Spine, surgical navigation). Relevant both as a prior employer of Symple's engineering lead and as a potential strategic acquirer in the energy-based ablation space.

TypeBroad incumbent
Description

Emprint (originally Covidien) is one of the most widely deployed microwave ablation platforms in interventional oncology. Comparable as a dominant incumbent in the microwave ablation modality that Symple's technology is built upon.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors2 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Symple Surgical

Microwave Ablation Medical Devicessymplesurgical.com

Symple Surgical firmographics

Firmographics
Name
Symple Surgical
Legal name
Symple Surgical, Inc.
Website
https://symplesurgical.com
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Symple Surgical industry classification

Industry
Product category
Microwave Ablation Medical Devices
NAICS
Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Surgical and Medical Instrument Manufacturing (339112)
SIC
Electromedical & Electrotherapeutic Apparatus (3845), Surgical & Medical Instruments & Apparatus (3841)
akta.pro primary industry
Energy-Based Surgical Devices (Electrosurgery, RF, Ultrasonic, Laser) (HLAHADAC)
akta.pro secondary industries
Endoscopic Therapeutic & Access Devices (Trocars, dilators, biopsy/ablation tools) (HLAHADAN), Electrophysiology Mapping & Ablation Systems (HLAHAFAD)

Keywords

  • Microwave ablation devices
  • Medical device development
  • Renal denervation therapy
  • Barrett's Esophagus treatment
  • Resistant hypertension therapy

Where Symple Surgical is headquartered

Location

Headquarters

HQ city
Flagstaff
HQ country
United States
HQ region
North America

Offices2 records

Markets served

Symple Surgical business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Technology or R&D, Personnel, Operations, Supply Chain, Marketing or Sales

Revenue model

  1. Medical Device Sales: Pre-commercial medical device company developing microwave ablation products. Planned commercialization through sale of ablation systems and disposable catheters to hospitals and outpatient facilities.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Symple Surgical product offering

Product offering

Core offering

Symple Surgical develops novel microwave ablation medical devices for minimally invasive therapeutic applications. Its core products are the DirectAblate GRIZZLY Microwave Ablation System for treating Barrett's Esophagus and Esophageal Adenocarcinoma via gastroenterology procedures, and the DirectAblate Renal Denervation System for treating resistant hypertension via interventional cardiology. Both products use proprietary microwave antenna technology that delivers uniform, non-contact, tissue-property-independent heating through disposable catheter-based systems.

Product overview

Symple Surgical is a privately-held medical device startup focused on developing novel therapeutic technologies using controlled Microwave Ablation. The company offers two core products: the DirectAblate GRIZZLY™ Microwave Ablation System for the treatment of Barrett's Esophagus and Esophageal Adenocarcinoma (EAC), and the DirectAblate Renal Denervation System™ for the treatment of resistant hypertension via renal sympathetic denervation. Both products leverage proprietary microwave antenna technology that can both emit and receive signals, providing automated control, feedback, and safety features. The GRIZZLY system is designed for gastroenterology procedures while the Renal Denervation system targets interventional cardiology/nephrology applications.

Differentiator

Problem solved

Functional benefit

Brands

  • DirectAblate GRIZZLY Microwave Ablation System: Beside-the-scope, over-the-wire, moveable antenna, compliant urethane balloon system providing one-touch automated circumferential and focal ablations from a single disposable device up to 40mm in length for Barrett's Esophagus treatment.
  • DirectAblate Renal Denervation System

Products and services

  • DirectAblate GRIZZLY Microwave Ablation System A beside-the-scope, over-the-wire, moveable antenna, compliant urethane balloon catheter system designed for endoscopic treatment of Barrett's Esophagus and Esophageal Adenocarcinoma. The system delivers one-touch automated circumferential and focal ablations up to 40mm in length from a single disposable device, targeting esophagus diameters between 18-35mm. It pairs a proprietary microwave antenna with a 50W, 18GHz microwave generator to deliver precise and uniform microwave energy, intended for gastroenterologists treating the 12 million American adults with Barrett's Esophagus.
  • DirectAblate Renal Denervation System A microwave ablation catheter system for renal sympathetic denervation to treat resistant hypertension, featuring a proprietary self-centering internally integrated microwave antenna, real-time surface temperature monitoring, and active arterial wall cooling for safety. It uses a 100W, 2.45GHz microwave generator with integrated control system and data acquisition to deliver a single 90-second circumferential non-contact ablation per renal artery, targeting interventional cardiologists and nephrologists treating patients with resistant hypertension.

Quantifiable outcome

  • Radiofrequency ablation for treatment of Barrett's Esophagus is incompletely effective in 25% of patients studied
  • +1 more outcomes

Companies that use Symple Surgical

Customer profile

Segments3 records

Ideal customer profiles2 records

Symple Surgical technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Symple Surgical partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core.

  • Global Medical Device ManufacturercoreStrategic or Co-development Partner · 28 August 2016Collaboration and development partnership announced August 28, 2016 with a global medical device manufacturer for product development and commercialization.
  • Mayo CliniccoreStrategic or Co-development PartnerCompany backed by world-class Scientific Advisory Board including clinicians and researchers from Mayo Clinic dedicated to developing therapeutic microwave technology.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Symple Surgical competitors and assessment

Company assessment

Broad incumbents

  • NeuWave Medical (Johnson & Johnson MedTech): Acquired by Ethicon/Johnson & Johnson, NeuWave commercializes microwave ablation systems for soft tissue ablation. Comparable as a microwave ablation incumbent backed by a major med device platform with established regulatory and commercial reach.
  • Boston Scientific: Major med device player with a renal denervation program (acquired Vessix) and broader interventional cardiology and endoscopy portfolios. Competes with Symple across both lead indications and represents a potential strategic acquirer.
  • MicroPort Scientific: Global medical device group with interventional cardiology, electrophysiology, and endovascular franchises. Comparable as a broad interventional device incumbent pursuing similar physician call points in cardiology and GI-adjacent procedures.
  • Medtronic: Global medical device leader whose Barrx system is the entrenched RF ablation standard of care for Barrett's Esophagus, and whose Symplicity Spyral catheter leads the renal denervation market. Competes directly with both Symple products but at vastly greater scale and with established clinical evidence.
  • Stryker: Large diversified med device company with a meaningful ablation and interventional technologies portfolio (e.g., Interventional Spine, surgical navigation). Relevant both as a prior employer of Symple's engineering lead and as a potential strategic acquirer in the energy-based ablation space.
  • Covidien (Medtronic legacy) / Emprint: Emprint (originally Covidien) is one of the most widely deployed microwave ablation platforms in interventional oncology. Comparable as a dominant incumbent in the microwave ablation modality that Symple's technology is built upon.

Emerging players

  • Sonivie: Israeli emerging player developing ultrasound-based renal denervation systems for resistant hypertension. Comparable as a focused, well-funded startup in the same renal denervation market Symple targets.
  • Atricure: Specializes in cardiac surgical and catheter-based ablation, including for atrial fibrillation - one of Symple's listed future expansion indications. Comparable as a focused ablation company pursuing adjacent electrophysiology targets.

Direct peers

  • ReCor Medical: Focused exclusively on ultrasound-based renal denervation for resistant hypertension. Closest direct competitor in the renal denervation space Symple is targeting with the DirectAblate Renal Denervation System, competing for the same patient population and physician call point.
  • AngioDynamics: Medical device company with a leading portfolio of thermal ablation systems including microwave ablation (Acculis, Solero) for soft tissue ablation. Directly comparable because it commercializes microwave ablation hardware targeting oncology and other indications, mirroring Symple's core modality. Also a former employer of Symple's Principal Engineering Leader.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Symple Surgical social profiles

Digital presence

Symple Surgical financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Symple Surgical leadership team

Management profile

Number of profiles

Profiles4 records

Symple Surgical funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Symple Surgical M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Symple Surgical

What does Symple Surgical do?

Symple Surgical develops novel microwave ablation medical devices for minimally invasive therapeutic applications. Its core products are the DirectAblate GRIZZLY Microwave Ablation System for treating Barrett's Esophagus and Esophageal Adenocarcinoma via gastroenterology procedures, and the DirectAblate Renal Denervation System for treating resistant hypertension via interventional cardiology. Both products use proprietary microwave antenna technology that delivers uniform, non-contact, tissue-property-independent heating through disposable catheter-based systems.

Is Symple Surgical a public or private company?

Symple Surgical is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Symple Surgical founded?

Symple Surgical was founded in 2012. It employs 1 to 10 people.

Where is Symple Surgical based?

Symple Surgical is headquartered in Flagstaff, United States, in the North America region.

How does Symple Surgical make money?

One revenue line is on record: medical Device Sales.

Who are Symple Surgical's main competitors?

Broad incumbents on record are NeuWave Medical (Johnson & Johnson MedTech), Boston Scientific, MicroPort Scientific, Medtronic, Stryker and Covidien (Medtronic legacy) / Emprint. Emerging players are Sonivie and Atricure. Direct peers are ReCor Medical and AngioDynamics.

Does Symple Surgical have an API?

No public API is recorded for Symple Surgical.

What industry is Symple Surgical in?

Symple Surgical's product category is Microwave Ablation Medical Devices. Its primary akta.pro industry code is HLAHADAC, Energy-Based Surgical Devices (Electrosurgery, RF, Ultrasonic, Laser), with a secondary code of HLAHADAN, Endoscopic Therapeutic & Access Devices (Trocars, dilators, biopsy/ablation tools). Its NAICS code is 334510 and its SIC code is 3845.

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