Green Lanes
Green Lanes S.A. is a publicly listed Polish materials company that develops hemp-based sustainable substitutes for hardwood and petroleum-based plastics, selling through B2B-direct channels to enterprise manufacturers in the furniture, interior finishing, and packaging industries.
- Company typePublic
- Founded2019
- HeadquartersWroclaw, Poland
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Green Lanes does
Green Lanes S.A. is a publicly listed Polish joint-stock company (KRS 0001072137) founded in 2019, headquartered in Tarnawatka, Poland with R&D operations in Lublin and a subsidiary in Turka. The firm is structured as a holding company over portfolio brands developing sustainable material alternatives to wood and petroleum-based plastics, using industrial hemp and other rapidly renewable annual plants as primary feedstock. Hemp is positioned for its carbon-sequestration properties (up to 25 tonnes of CO₂ per hectare annually) and its 150-day harvest cycle.
The company operates two core product lines. The True Green (registered subsidiary KRS 0001056603) is a hemp-straw-based hardwood substitute targeting furniture manufacturers and interior finishing companies, with international design recognitions including Dutch Design, Vienna Sustainability, Milano, and Seoul International awards. Pure Biopolymers is a hemp-based biopolymer blend — described as the world's first — developed in consortium with an undisclosed industry partner, with demonstrative film produced on industrial machines; the product is positioned as a biodegradable, home-compostable alternative to single-use plastics. Additional portfolio brands (Hempeat, Green Lanes Proteins) extend into hemp fiber processing and hemp-based protein applications.
The revenue model is B2B-direct to enterprise manufacturers, with hardware sales of sustainable materials and bespoke quote-based pricing. Distribution is conducted via direct outreach through the corporate website ([email protected]), phone, and a dedicated cooperation lead. Marketing channels consist of organic social (LinkedIn, Facebook, Instagram), investor relations content, and PR/earned media. The company has raised approximately 3.5 million PLN in March 2023 and an earlier round with JR Holding in August 2022. Governance includes a management board led by CEO Piotr Pietras with Vice President Jacek Kramarz, and a supervisory board chaired by Robert Mikulski.
Green Lanes firmographics
Firmographics- Name
- Green Lanes
- Legal name
- Green Lanes Spółka Akcyjna
- Website
- https://greenlanes.pl
- Company type
- Public
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Green Lanes S.A. is a publicly listed Polish materials company that develops hemp-based sustainable substitutes for hardwood and petroleum-based plastics, selling through B2B-direct channels to enterprise manufacturers in the furniture, interior finishing, and packaging industries.
- Ownership category
- akta.pro rank
Green Lanes industry classification
Industry- Product category
- Sustainable Bio-based Materials
- NAICS
- Laminated Plastics Plate, Sheet (except Packaging), and Shape Manufacturing (326130), Cyclic Crude, Intermediate, and Gum and Wood Chemical Manufacturing (325194), Artificial and Synthetic Fibers and Filaments Manufacturing (32522)
- SIC
- Unsupported Plastics Film & Sheet (3081), Plastics Products, Nec (3089), Lumber & Wood Products (No Furniture) (2400), Industrial Organic Chemicals (2860)
- akta.pro primary industry
- Biodegradable Packaging Materials (films, trays, foams) (IMAEAOAB)
- akta.pro secondary industries
- Compostable & Bio-based Flexible Films and Sheet (extrusion/cast/blown) (IMANANAC), Cellulose-Based Biodegradable Materials (cellulose films, fibers, derivatives) (IMAEAOAE), Biodegradable Fibers & Nonwovens (industrial textiles, wipes) (IMAEAOAG)
Keywords
Where Green Lanes is headquartered
LocationHeadquarters
- HQ city
- Wroclaw
- HQ country
- Poland
- HQ region
- Europe
Offices3 records
Markets served
Green Lanes business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Sustainable Materials and Products: Green Lanes generates revenue through the development and sale of sustainable materials and products derived from industrial hemp and other annual plants. The company operates portfolio brands including The True Green (wood substitute products) and Pure Biopolymers (biopolymer film for packaging), serving B2B customers in furniture, interior finishing, and packaging industries.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Green Lanes product offering
Product offeringCore offering
Green Lanes develops and sells sustainable material products derived from industrial hemp and other rapidly renewable annual plants, targeting B2B customers in the furniture, interior finishing, and packaging industries. Its two flagship offerings are The True Green, a hardwood substitute manufactured from processed hemp straw, and Pure Biopolymers, a hemp-based biopolymer blend used to produce biodegradable and home-compostable film as a substitute for single-use plastics.
Product overview
Green Lanes operates as a multi-product company focused on sustainable material innovations using rapidly renewable annual plants (primarily industrial hemp). The company develops two core product lines: The True Green (a wood substitute made from processed hemp straw for furniture and interior applications) and Pure Biopolymers (the world's first hemp-based biopolymer blend for film production as a plastic alternative). Both products leverage industrial hemp's high CO₂ absorption (up to 25 tonnes/hectare/year) and are positioned as environmentally sustainable alternatives to conventional wood and plastic materials. The company previously maintained portfolio brands including Hempeat, Green Lanes Proteins, and The True Green, with the latter now operated as a subsidiary company.
Differentiator
Problem solved
Functional benefit
Brands
- The True Green: Wood alternative products made from annual plants based on processed straw from hemp and other plants. Substitute for hardwood targeting furniture and interior finishing industries. NIP: 7133126991, REGON: 526307850, KRS: 0001056603, based in Turka, Poland.
- Pure Biopolymers
- Hempeat
- Green Lanes Proteins
Products and services
- The True Green (Hemp-Based Hardwood Substitute) Wood substitute product manufactured from processed hemp straw and other annual plants, serving as a sustainable alternative to traditional hardwood for the furniture industry and interior finishes. The material offers favorable physico-mechanical properties, design flexibility, and a lower carbon footprint than conventional wood products. Hemp used in the product absorbs up to 25 tonnes of CO2 per hectare per year.
- Pure Biopolymers (Hemp-Based Biopolymer Blend) World's first hemp-based biopolymer blend developed for industrial film production as a biodegradable and home-compostable alternative to petroleum-based single-use plastics. The biobased formulation uses 100% plants and minerals that are by-products of the agri-food industry, targeting packaging producers serving food and consumer goods brands. 1 hectare of hemp can yield up to 37.5 tonnes of biopolymers, equivalent to 1,875 km of film or 3,750,000 units of 25L waste bags.
Quantifiable outcome
- Hemp absorbs up to 25 tonnes of CO₂ per hectare per year
- +3 more outcomes
Companies that use Green Lanes
Customer profileSegments3 records
Ideal customer profiles3 records
Green Lanes technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Green Lanes partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- HempeatcoreHempeat is one of the portfolio brands within the Green Lanes investment ecosystem, focused on hemp fiber processing. The March 2023 investment round of 3.5 million PLN was allocated to accelerate growth in Hempeat alongside other brands such as Green Lanes Proteins and The True Green.
- Green Lanes ProteinscoreGreen Lanes Proteins is one of the portfolio companies targeted by the 3.5 million PLN March 2023 investment round. It focuses on developing hemp-based protein products as part of Green Lanes' sustainable, environmentally responsible brand portfolio.
- Industry Partner (Consortium Partner)coreGreen Lanes developed the world's first hemp-based biopolymer blend in a consortium with an industry partner. This partnership was critical to producing demonstrative film on industrial machines. The specific identity of the industry partner is not disclosed in available sources.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Green Lanes competitors and assessment
Company assessmentRegional players
- HempFlax: European (Netherlands/Germany/Romania) processor of industrial hemp fiber for construction, automotive, and paper applications. Comparable as a regional hemp-processing peer with overlapping raw-material supply chain.
- IsoHemp: Belgian/European manufacturer of hempcrete blocks for sustainable construction. Comparable as a regional peer using industrial hemp to displace conventional building materials, sharing feedstock and sustainability narrative with Green Lanes.
Emerging players
- PlasticFBR: Emerging hemp-based bioplastic producer focused on replacing conventional plastics with hemp-derived polymers. Direct comparable to Pure Biopolymers in product category, though at an earlier commercialization stage.
- NaNea: European startup producing hemp-based boards and panels for construction and furniture applications. Comparable to The True Green product line, serving similar wood-substitution use cases from a hemp feedstock.
Direct peers
- Hemp Plastic Company: Producer of hemp-based bioplastic materials and resins for packaging and consumer goods. Closely comparable to Green Lanes' Pure Biopolymers film business, with overlapping target customers in sustainable packaging.
- HempWood: US-based manufacturer of hemp-based hardwood alternative boards and flooring. Directly comparable to Green Lanes' The True Green product line, targeting the same furniture/interior-finishing substitution use case with hemp-derived wood substitutes.
Broad incumbents
- BASF (Ecovio / biodegradable portfolio): Global chemical incumbent with a biodegradable plastics portfolio (Ecovio compostable plastics, Ecopond) targeting packaging and agriculture films. Comparable as a broad-incumbent competitor in the compostable bioplastics space.
- TotalEnergies Corbion: Joint venture producing Luminy PLA bioplastics for packaging and durables. A major scale incumbent in the biopolymer space with deep R&D and global converter relationships, comparable as a competitor in biopolymer packaging films.
- NatureWorks: Global leader in PLA bioplastics (Ingeo resin) for packaging, foodservice, and fiber applications. Comparable as a broad incumbent in the biodegradable packaging materials space that Green Lanes' Pure Biopolymers targets.
- Novamont: Italian bioplastics producer (Mater-Bi starch-based biodegradable resins) supplying mulch films, packaging, and compostable bags across Europe. Comparable incumbent targeting the same compostable plastics market as Pure Biopolymers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
Green Lanes social profiles
Digital presenceGreen Lanes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Green Lanes leadership team
Management profileNumber of profiles
Profiles8 records
Green Lanes subsidiaries and ownership
Company hierarchySubsidiaries2 records
Green Lanes funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Green Lanes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Green Lanes
What does Green Lanes do?
Green Lanes develops and sells sustainable material products derived from industrial hemp and other rapidly renewable annual plants, targeting B2B customers in the furniture, interior finishing, and packaging industries. Its two flagship offerings are The True Green, a hardwood substitute manufactured from processed hemp straw, and Pure Biopolymers, a hemp-based biopolymer blend used to produce biodegradable and home-compostable film as a substitute for single-use plastics.
Is Green Lanes a public or private company?
Green Lanes is a public company. It is classified as public and is currently operating.
When was Green Lanes founded?
Green Lanes was founded in 2019. It employs 1 to 10 people.
Where is Green Lanes based?
Green Lanes is headquartered in Wroclaw, Poland, in the Europe region.
How does Green Lanes make money?
One revenue line is on record: sustainable Materials and Products.
Who are Green Lanes's main competitors?
Regional players on record are HempFlax and IsoHemp. Emerging players are PlasticFBR and NaNea. Direct peers are Hemp Plastic Company and HempWood. Broad incumbents are BASF (Ecovio / biodegradable portfolio), TotalEnergies Corbion, NatureWorks and Novamont.
Does Green Lanes have an API?
No public API is recorded for Green Lanes.
What industry is Green Lanes in?
Green Lanes's product category is Sustainable Bio-based Materials. Its primary akta.pro industry code is IMAEAOAB, Biodegradable Packaging Materials (films, trays, foams), with a secondary code of IMANANAC, Compostable & Bio-based Flexible Films and Sheet (extrusion/cast/blown). Its NAICS code is 326130 and its SIC code is 3081.