Name

Boodil

Legal name

Boodil Ltd

Website

https://boodil.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Payment Processing

NAICS

Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)

SIC

Finance Services (6199)

akta.pro primary industry

A2A Checkout & Merchant Acceptance Solutions (FSAMAFAF)

akta.pro secondary industry

Embedded Payments (Pay-ins, Pay-outs, Wallets) (FSAGALAB)

Keywords

• Open banking payments
• Card payment processing
• Payment gateway platform
• Ecommerce payment solutions
• Pay by bank

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Card Payment Transaction Fees: Boodil charges merchants a percentage fee plus fixed per-transaction fee on card payments (Visa, Mastercard, Amex, digital wallets). Priced on Interchange++ model plus Scheme Fees. This is the primary revenue stream.
2. Open Banking Payments: Open Banking / Pay by Bank payments are processed at no additional cost to merchants — no transaction fee for open banking payments themselves. Revenue is derived from merchant volume growth and cross-selling card services.
3. Shopify UK Card Processing: Specific pricing for UK Shopify merchants at 1.2% + £0.20 per transaction via Cashflows partnership, with volume discounts available and dedicated account manager.
4. Shopify Europe Card Processing: European Shopify pricing at 2.5% + €0.25 per transaction via Dimoco partnership, with volume discounts and interchange++ model.
5. Shopify Southern Africa Processing: Southern African Shopify pricing at 0.6% + R1 per successful transaction plus bank fees, R2 for alternative payment methods, with low monthly fees and volume discounts.
6. Partner Referral Commissions: Revenue generation through partner network including referral partners earning competitive commissions on successful referrals, and channel partners reselling Boodil payment solutions.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels7 records

Core offering

Boodil provides an all-in-one payment platform combining Open Banking (Pay by Bank) account-to-account payments and traditional card payment processing for online merchants. The platform enables instant settlements, up to 80% lower transaction fees versus cards, and supports 45+ countries across the UK, Europe, South Africa, and the USA through a single API integration. It is tailored for eCommerce, travel, automotive, and high-risk industries that mainstream processors often reject.

Product overview

Boodil is an all-in-one payment platform providing Open Banking (Pay by Bank) and card payment solutions for eCommerce, Travel, Automotive, and Collections industries across the UK, Europe, South Africa, and the USA. The platform comprises a unified Payment Platform as the central orchestration layer, supported by distinct product modules: Open Banking Payments (Pay by Bank with instant settlements and lower fees), Online Payments (cards and digital wallets with smart checkout), Payment Links (sendable payment links via SMS/email/WhatsApp with QR support), and Card Payments (global multi-network card processing with fraud protection). Shopify integrations for UK, Europe, and Southern Africa are available, powered by regional partners Cashflows, DIMOCO, and Transaction Junction respectively.

Differentiator

Problem solved

Functional benefit

Products and services

• Open Banking Payments Open Banking Pay by Bank solution enabling direct account-to-account payments with instant settlement, up to 80% fee savings versus cards, no chargebacks, and built-in bank-level security with strong customer authentication. For eCommerce merchants, travel agencies, automotive dealerships, and high-risk verticals.
• Card Payments Global card payment processing accepting Visa, Mastercard, American Express, Discover, JCB, and UnionPay with machine learning-powered fraud detection, sub-second authorisation, 3D Secure 2.0, and specialist support for complex or high-risk merchant categories. Priced on Interchange++ model.
• Online Payments Comprehensive online payment processing platform accepting all major cards, digital wallets (Apple Pay, Google Pay), and Open Banking. Features smart checkout optimisation, 3D Secure 2.0, mobile-optimised responsive design, and next-business-day settlements for eCommerce merchants.
• Payment Links Hosted payment portal enabling merchants to send payment links via email, SMS, or WhatsApp for one-off or recurring payments, with QR code support and instant settlement via Open Banking. Used for invoice collection, accounts receivable, and remote payment scenarios.
• Payment Platform All-in-one unified payment platform combining Open Banking, card payments, and digital wallets in a single integration. Includes full backend reporting dashboard, real-time analytics, multiple user access levels, and instant payment notifications.
• Pay by Portal Hosted payment page solution handling the entire payment journey from authentication through settlement confirmation. Includes custom branding, real-time status updates, comprehensive reporting, and PCI DSS compliant infrastructure for merchants wanting a no-code integration option.
• Face-to-Face Open Banking Payments QR code-based face-to-face Open Banking payment processing for physical retail locations, eliminating the need for card terminals with up to 80% fee savings and processing payments in 10 seconds or less.

Quantifiable outcome

• Up to 80% savings on transaction fees compared to card payments
• +12 more outcomes

Named customers12 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration31 records

AI capability2 records

Feature8 records

Partnerships

Four partnerships are on record, tiered core.

• Transaction JunctioncoreStrategic or Co-development Partner · 1 October 2025Strategic partnership to bring innovative payment solutions to merchants across Sub-Saharan Africa. Combines Transaction Junction's regional gateway expertise and local market knowledge with Boodil's payment orchestration platform. Supports local payment methods and currencies, faster settlements, and enhanced fraud prevention for African merchants. Powers Boodil's Shopify Southern Africa solution across 10 African markets.
• CashflowscoreChannel Partner/ Reseller/ Distributor · 1 September 2025Strategic partnership where Cashflows provides enterprise-grade card acquiring and payment gateway solutions to Boodil's UK e-commerce merchants. Enables Boodil to offer a complete payment stack combining Open Banking cost advantages with traditional card payments through a single integration. Announced September 2025, timed for Golden Quarter (October-December). Merchants gain single integration for multiple payment methods with optimised routing and unified reporting.
• DimococoreStrategic or Co-development Partner · 1 August 2025Strategic alliance with Dimoco, a leading mobile payment solutions provider, to expand Boodil's capabilities with direct carrier billing, enhanced mobile wallet integrations, and mobile-first payment experiences. Particularly beneficial for digital content, gaming, and subscription merchants. Powers Boodil's Shopify Europe solution.
• ShopifycoreTechnology or Integration · 1 May 2024Boodil achieved Shopify-approved payment partner status in May 2024, enabling open banking payment capabilities for thousands of UK Shopify merchants. Merchants can activate Boodil through the Shopify App Store with one-click installation. No coding required. Integration automatically adds open banking as a payment option at checkout.

Scale indicators10 records

Recent moves4 records

Expansion highlights6 records

Broad incumbents

• Stripe: Global payments incumbent offering cards, wallets and adjacent financial services for online merchants. Overlap with Boodil is strongest in card and Open Banking-adjacent offerings for eCommerce, though Stripe serves a much broader market and Boodil's A2A specialism and high-risk appetite position it as a complementary / niche alternative rather than a head-to-head competitor on every merchant.
• Checkout.com: Global payments processor with strong UK and European presence. Both target Shopify-aligned and travel/eCommerce merchants with multi-rail processing; Checkout.com operates at far greater scale and capital base, making Boodil a niche challenger on cost and vertical specialization.
• Worldpay: Large incumbent acquirer / processor named explicitly on Boodil's supported card-processors list. Worldpay provides the rails Boodil integrates against; for shared merchants they are complements in some deployments and competitors in others.
• Adyen: Global omnichannel payments platform. Competes with Boodil for enterprise merchants, particularly in travel; Boodil's Open Banking and high-risk vertical capabilities are positioned as a differentiated alternative at smaller and more specialist merchants.

Direct peers

• TrueLayer: UK Open Banking infrastructure and merchant payment provider. Most directly comparable to Boodil on Pay-by-Bank checkout, instant settlement, and bank-connect coverage; Boodil differentiates by adding card processing, Shopify-native distribution, and a high-risk vertical focus.
• Yapily: Open Banking API platform used by Boodil itself (Boodil's status page points to status.yapily.com). Both firms enable account-to-account payments for merchants; Boodil sits one layer up the stack as a merchant-facing PSP aggregating Yapily-class connectivity.
• Mollie: European payments processor with deep Shopify integration. Overlaps with Boodil in offering simple SMB-friendly checkout for European merchants, though Mollie's scale and broader method coverage contrast with Boodil's Open Banking-led cost angle.
• Token.io: Open Banking payment initiation and account-to-account network. Like Boodil, focused on Pay-by-Bank for merchants; Token.io leans infrastructure-led while Boodil wraps the rail in merchant UX (in-page widget, Shopify, card cross-sell).
• Tink: Open Banking platform (Visa-owned) offering payment initiation and account connectivity across Europe. Directly comparable on the A2A payment rail; Boodil differentiates via merchant-facing UX and bundle with card processing and verticals like CBD and travel.
• Trust Payments: Card acquirer / PSP listed by Boodil as a supported processor. Comparable on merchant onboarding, multi-currency card processing, and high-risk vertical underwriting — directly relevant to Boodil's CBD/travel/automotive merchant mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/boodil_

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Boodil