Frac
Frac is a Singapore-based blockchain services company that provides a SaaS platform and ecosystem (FracTech, DEX, $FRAC token) for enterprises and individual investors to fractionalize, tokenize, and trade high-value assets including luxury goods, IP, and supply chain assets across Southeast Asia.
- Company typePrivate
- Founded-
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Frac does
Frac Pte. Ltd. is a Singapore-headquartered private blockchain services company that builds infrastructure for asset tokenization and fractional ownership, targeting both enterprises seeking to tokenize high-value assets and individual investors seeking fractional access to them. The company operates a modular platform anchored by FracTech, a SaaS deployment engine that claims 30-day onboarding at roughly one-tenth the cost of traditional tokenization solutions, with companion modules including an Asset Owners' Portal for issuance, an Initial Assets Offering (IAO) Portal for pre-market whitelisted sales, a proprietary Decentralized Exchange (DEX) for secondary trading, a Diamond Alpha Supply Chain Tokenization module, and a Card Payments integration built with TRAXX. The underlying technology is built on the XDC Network with VeChain-based NFC blockchain integration for physical-asset linkage, and the ecosystem is unified by the multi-utility $FRAC token, which is offered through a Securities Commission Malaysia-approved Token Crowdfunding campaign on the pitchIN recognized market operator.
The business model combines enterprise SaaS subscriptions for FracTech platform access, transaction fees on the DEX and marketplace, token-utility revenue from $FRAC usage (payment fees, staking, and revenue sharing), and one-time token sale proceeds from the current Pre-IEO targeting 1.5M to 6.5M MYR on 50,000,000 tokens at 0.13 MYR each. Go-to-market is a B2B2C enterprise field sales motion complemented by channel partnerships (PitchIN, TRAXX, Masverse, MasChain, XDC Network, VeChain, Gambit Group, ByBit BGA Alliance). Customer segments are horizontal across luxury asset owners, intellectual property holders, supply chain enterprises, enterprise payment operators, and individual investors, served from offices in Singapore and Kuala Lumpur by a team of 11–50 employees. The company was founded by Japhet Lim (CEO) and Melvin Tan (CIO), holds Malaysia Digital Status from MDEC, and is the first Singapore project to receive Securities Commission Malaysia clearance for a token crowdfunding campaign.
Frac firmographics
Firmographics- Name
- Frac
- Legal name
- Frac Pte. Ltd.
- Website
- https://frac.io
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Frac is a Singapore-based blockchain services company that provides a SaaS platform and ecosystem (FracTech, DEX, $FRAC token) for enterprises and individual investors to fractionalize, tokenize, and trade high-value assets including luxury goods, IP, and supply chain assets across Southeast Asia.
- Ownership category
- akta.pro rank
Frac industry classification
Industry- Product category
- Asset Tokenization Platform
- NAICS
- Securities and Commodity Exchanges (52321), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Supply Chain & Inventory/Warehouse Receipt Tokenization (FSADAEAH)
Keywords
Where Frac is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
Frac business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Enterprise SaaS Subscriptions: FracTech platform subscription model where enterprises pay for access to tokenization infrastructure, white-label solutions, and platform features. Platform deployment is offered at a fraction of traditional solution costs (1/10th the cost).
- Transaction Fees: Fees charged on fractional asset transactions executed through the platform's DEX and marketplace, including asset purchases, sales, and trading on secondary markets.
- Token Crowdfunding (TCF) Campaign: Current Pre-IEO on pitchIN offering 50,000,000 $FRAC tokens at 0.13 MYR per token, targeting 1.5M to 6.5M MYR. Vesting period of 18 months with 6-month cliff from listing date.
- Token Utility Revenue: Revenue generated through $FRAC token usage including payment fees, staking rewards distribution, and revenue sharing model where token holders benefit from ecosystem growth.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | SaaS Platform Access |
| One time/ perpetual license | Multi-year contract | $FRAC Token Pre-IEO |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Frac product offering
Product offeringCore offering
Frac operates FracTech, a blockchain-based SaaS platform that enables businesses to tokenize and fractionalize high-value assets for consumers, with deployment in 30 days at approximately one-tenth the cost of traditional solutions. The platform includes an Assets Owners' Portal for asset listing, an Initial Assets Offering (IAO) Portal for pre-market sales, a Decentralized Exchange (DEX) for secondary trading, Diamond Alpha Supply Chain Tokenization for supply chain assets, and card payment integration via TRAXX for fiat-to-digital onboarding.
Product overview
Frac operates as a modular platform-plus-ecosystem architecture for asset tokenization and fractional ownership. The core offering consists of FracTech as the foundational SaaS platform, complemented by the Assets Owners' Portal for enterprise asset listing, the Initial Assets Offering (IAO) Portal for pre-market sales, a Decentralized Exchange (DEX) for secondary trading, Diamond Alpha Supply Chain Tokenization for supply chain asset fractionalization, and Card Payments for fiat on-ramp via TRAXX integration. The ecosystem is unified by The Frac Token ($FRAC), which serves as the utility token enabling transactions, staking, governance, and rewards across all modules. The platform targets enterprises and consumers seeking to fractionalize and trade high-value assets including luxury goods, intellectual property, precious metals, and supply chain elements.
Differentiator
Problem solved
Functional benefit
Brands
- FracTech: A SaaS platform that enables secure and scalable fractional ownership of high-value assets and supply chains, empowering organizations to tokenize assets for consumers. Features 30-day deployment and costs 1/10 of traditional solutions.
- Diamond Alpha Supply Chain Tokenization
- $FRAC Token
Products and services
- FracTech
- Assets Owners' Portal
- Initial Assets Offering (IAO) Portal
- Decentralized Exchange (DEX)
- Diamond Alpha Supply Chain Tokenization
- The Frac Token ($FRAC)
Quantifiable outcome
- Platform deployment in 30 days
- +2 more outcomes
Companies that use Frac
Customer profileSegments5 records
Ideal customer profiles3 records
Frac technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature7 records
Frac partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and strategic.
- TRAXXcorePartnership with TRAXX to pioneer seamless integration of fiat-to-digital payments for enterprise partners, enabling credit/debit card payments for on-chain tokenized consumer products and bridging traditional and digital financial systems.
- ByBit BGA AlliancestrategicFrac joined ByBit's Blockchain for Good Alliance (BGA) to expand access to luxury assets, real estate, and intellectual property through fractional ownership with focus on environmental sustainability.
- Gambit GroupcoreStrategic collaboration MoU with Gambit Group to revolutionize asset management through fractionalization and secure custody solutions, leveraging Web3 technology to transform high-value assets into smaller, tradable units.
- VeChaincoreVeChain partnered with Frac to revolutionize fractional asset trading through advanced NFC blockchain technology, creating a more secure and seamless user experience for tokenized assets with enhanced transparency and traceability.
- XDC NetworkcoreXDC Network partnership providing blockchain infrastructure for Frac's tokenization platform, with Co-Founders featured on XDC Podcast discussing asset tokenization journey.
- MasChainstrategicIntegration with MasChain ecosystem for blockchain-based digital asset tokenization initiatives.
- PitchINcorePitchIN is the Recognized Market Operator (RMO) with Securities Commission Malaysia hosting Frac's Pre-IEO token campaign - one of the first Securities Commission-approved token campaigns in Southeast Asia.
Scale indicators7 records
Recent moves5 records
Expansion highlights6 records
Frac competitors and assessment
Company assessmentEmerging players
- Swarm: European RWA tokenization platform offering regulated issuance and trading of tokenized funds and securities. Comparable to Frac as a competing RWA-focused issuer with regulated exchange capabilities.
- Plume Network: Modular Layer 2 blockchain purpose-built for real-world asset tokenization. Comparable to Frac as a competing RWA infrastructure player targeting enterprise tokenization across multiple verticals.
- Mantra: RWA-focused Layer 1 blockchain providing infrastructure for tokenizing real-world assets with regulatory compliance. Comparable to Frac's XDC-based RWA platform architecture and enterprise tokenization tooling.
- Brickblock: Tokenized real-estate and alternative-asset platform offering fractional ownership via regulated security tokens. Comparable to Frac in the asset fractionalization and fractional ownership market.
Direct peers
- Vertalo: Digital asset cap-table and tokenization services provider for private securities issuers. Comparable to FracTech's enterprise onboarding, KYC/whitelisting, and asset-owner onboarding workflows.
- Tokeny: Tokenization platform focused on issuers seeking compliant issuance of security tokens across jurisdictions. Comparable to Frac in delivering white-label tokenization infrastructure with an emphasis on regulatory compliance.
- Polymath: Pioneer security token protocol providing tokenization infrastructure for issuers and developers. Comparable to Frac in providing enterprise-grade tooling for fractionalizing and issuing regulated digital securities.
- Securitize: Largest institutional RWA and security token issuance platform, offering end-to-end tokenization, cap table, and on-chain compliance. Directly comparable to FracTech's enterprise tokenization offering and DEX-enabled secondary trading.
- tZERO: Security token exchange and tokenization infrastructure provider combining a regulated ATS with issuance technology. Comparable to Frac through its combination of a proprietary DEX-like trading venue and token issuance tooling.
- RealT: Tokenization platform specializing in fractional ownership of US real estate via security tokens. Comparable to Frac's luxury-asset fractionalization use case and its DEX-driven secondary market for tokenized assets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Frac social profiles
Digital presenceFrac financial estimates
Financial estimateRevenue estimate
Valuation estimate
Frac leadership team
Management profileNumber of profiles
Profiles7 records
Frac subsidiaries and ownership
Company hierarchySubsidiaries2 records
Frac funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Frac M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Frac
What does Frac do?
Frac operates FracTech, a blockchain-based SaaS platform that enables businesses to tokenize and fractionalize high-value assets for consumers, with deployment in 30 days at approximately one-tenth the cost of traditional solutions. The platform includes an Assets Owners' Portal for asset listing, an Initial Assets Offering (IAO) Portal for pre-market sales, a Decentralized Exchange (DEX) for secondary trading, Diamond Alpha Supply Chain Tokenization for supply chain assets, and card payment integration via TRAXX for fiat-to-digital onboarding.
Is Frac a public or private company?
Frac is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Frac founded?
Frac was founded in -1. It employs 11 to 50 people.
Where is Frac based?
Frac is headquartered in Singapore, Singapore, in the Asia region.
How does Frac make money?
Four revenue lines are on record. Enterprise SaaS Subscriptions are the primary driver. The others are transaction Fees, token Crowdfunding (TCF) Campaign and token Utility Revenue.
Who are Frac's main competitors?
Emerging players on record are Swarm, Plume Network, Mantra and Brickblock. Direct peers are Vertalo, Tokeny, Polymath, Securitize, tZERO and RealT.
Does Frac have an API?
No public API is recorded for Frac.
What industry is Frac in?
Frac's product category is Asset Tokenization Platform. Its primary akta.pro industry code is FSADAEAH, Supply Chain & Inventory/Warehouse Receipt Tokenization. Its NAICS code is 52321 and its SIC code is 6200.