Stride Ahead

What Stride Ahead does

Stride Ahead (legal entity: Assist 2 Path Tech Pvt. Ltd.) is a Gurugram, India-based SaaS company founded in 2019 that builds AI-powered psychometric career guidance products for students, schools, and career counselors. The platform's core technology combines validated psychometric instruments — notably the GCAB (Global Careers Assessment Battery), a 323-item battery spanning cognitive aptitude, personality (MBTI-based), and career interest (Holland/RIASEC), co-developed with Global Careers — with adaptive assessment, a recommendation engine, and generative AI that maps individual results against a database of 1,500+ careers, 27,000+ universities, and scholarship information. Flagship consumer products include the Brainwave Assessment (a 30-page career report), Persona Index, RiseUp, and the free Profile Gap Index and Career Interest Test that serve as lead generators.

The product surface extends beyond consumer assessments into a layered ecosystem. Stride Launchpad is a 6-week cohort program for Grades 8-12 that pairs assessment with AI-driven project building and 15 portfolio deliverables. Stride Engage is a white-label platform offered to certified career counselors and institutions (CareerPod for Schools) containing 30+ assessments and client-management tooling. The SCCC (Stride Certified Career Counsellor) program — Foundation ₹19,999, Professional ₹49,999, Partner ₹1,19,999 — builds a counselor distribution channel that earns 35% commission on Launchpad referrals and up to 70% on study abroad placements. Distribution combines direct-to-consumer PLG (free assessments converting to paid), enterprise field sales to schools, OEM/embedded partnerships with EdTech companies (AskIITians, WeAce, Junior Hacker), and a 300+ mentor and 300+ counselor network operating across 8+ countries.

The business model blends transactional consumer revenue (assessments at ₹249–₹509, counseling sessions at ₹3,500), tiered one-time certification fees from counselors, recurring school subscriptions (CareerPod), and OEM/white-label deals. The company has raised approximately $215,839 across three disclosed funding events through January 2022, supplemented by accelerator backing from Google for Startups, AWS Activate, Microsoft for Founders, NVIDIA Inception, IIM Kozhikode, and AICTE NEAT, and reports 50,000+ students assessed, 87+ institutional partners, and 30+ assessments across its product suite. Revenue is not publicly disclosed; based on funding levels and team size, current annual revenue is most plausibly under $1M.

Name

Stride Ahead

Legal name

Assist 2 Path Tech Pvt. Ltd.

Website

https://strideahead.io

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Stride Ahead is an India-based AI-powered career guidance platform offering psychometric assessments, career exploration tools, and white-label solutions for students in Grades 8-12, schools, certified career counselors, and EdTech partners across 8+ countries.

Ownership category

akta.pro rank

Product category

AI-powered Career Guidance & Psychometric Assessment Platform

NAICS

Educational Support Services (61171), Professional and Management Development Training (611430), Business Schools and Computer and Management Training (6114), Employment Placement Agencies (561311)

SIC

Services-Educational Services (8200), Services-Prepackaged Software (7372), Services-Employment Agencies (7361)

akta.pro primary industry

Career Exploration, Interest/Skills Assessment & Pathway Planning (EDAFAMAK)

akta.pro secondary industries

Career Services & Career Readiness (EDALABAB), Workforce & Employability Analytics (Skills Inference, Career Pathing Outcomes) (EDAFAFAL), Career Coaching, Mentoring & Placement Support Services (EDAAAKAO), Career Assessment & Skills Profiling (Assessments for Transition) (BPACAOAG)

Keywords

• Psychometric career assessments
• AI career guidance platform
• Educational assessment software
• Career counseling certification
• Student career exploration

Headquarters

HQ city

Delhi

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Assessment Fees: Individual paid assessments including Brainwave (30-page deep-dive report), Persona Index, RiseUp (₹249-509). Free assessments (Career Interest Test, Profile Gap Index) serve as lead generation for paid assessments.
2. Stride Launchpad Program: 6-week cohort-based program with AI-powered project building, resulting in internship certificate and 15 portfolio pieces. Revenue from program fees and commission from counselor referrals (35%).
3. SCCC Certification Program: Three-tier certification program: Foundation (₹19,999), Professional (₹49,999), Partner (₹1,19,999). Includes certification, platform access, assessment credits, and commission opportunities.
4. Counseling Fees: Certified counselors charge ₹2,000-25,000 per guidance program using their co-branded platform. Counselors keep 100% of their own counseling fees (Foundation and Professional tiers).
5. Referral Commissions: SCCC counselors earn 35% commission on Launchpad enrollments they refer (Pro & Partner tiers). Partner tier earns 70% commission on study abroad university placements.
6. Platform-as-a-Service for Schools: Full-stack platform-as-a-service for schools focused on student mentorship and career incubation. Revenue from school partnerships and institutional licenses.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

Stride Ahead operates an AI-powered career guidance platform that delivers research-backed psychometric assessments (Brainwave, Persona Index, RiseUp, GCAB) to students in Grades 6-12, mapping personality, aptitude, and vocational interests to a database of 1,500+ careers, 27,000+ colleges, and scholarships. The platform combines self-serve assessments with human mentorship from a 300+ mentor network, a 6-week Stride Launchpad cohort program, white-label Stride Engage technology for certified career counselors, and the CareerPod enterprise solution for schools implementing NEP 2020 career guidance mandates.

Product overview

Stride Ahead is a research-focused AI-powered career guidance platform built on a modular architecture combining psychometric assessments, career exploration tools, and institutional solutions. The core offering centers on the Brainwave Assessment (flagship psychometric tool), supported by Persona Index and RiseUp for specific assessment needs, all feeding into the Career Explorer which maps results against 1,500+ careers and 27,000+ universities. The Stride Engage platform provides the underlying technology layer for counselor certification (SCCC), white-label partnerships, and institutional deployment (CareerPod). Stride Launchpad delivers cohort-based skill development, while the GCAB (Global Careers Assessment Battery) powers advanced psychometric measurement. The platform serves students (Grades 8-12), parents, schools, and counselors through a combination of free entry assessments and paid programs.

Differentiator

Problem solved

Functional benefit

Brands

• SCCC: Stride Certified Career Counsellor program - a certification program that provides training, a technology platform, assessment tools, and a revenue model for aspiring career counselors
• Stride Engage
• Stride Launchpad
• CareerPod for Schools
• GCAB

Products and services

• Brainwave Assessment Flagship psychometric assessment combining MBTI-based personality profiling, aptitude measurement, and Holland code-based vocational interest mapping to produce a 30-page comprehensive career report for students in Grades 8-12.
• Persona Index MBTI-based self-awareness tool designed for young minds exploring their identity and strengths; 25-minute assessment targeting Grades 8-12.
• RiseUp Assessment Leadership assessment helping students uncover their leadership style, strengths, and strategy mindset; approximately 8 minutes in duration for Grades 6-12, priced at Rs 249 (offered) / Rs 509 (standard).
• Career Interest Test Free career assessment that takes a few minutes to identify career clusters; serves as the lead-generation entry point for the Stride Ahead platform with no account required.
• Profile Gap Index Free 5-minute career interest test providing an instant read on career clusters fit; requires no account and acts as a funnel into paid assessments.
• Career Explorer Career discovery platform covering 1,500+ careers, 27,000+ colleges, and scholarship databases with real salary data; targets students exploring career options.
• Stride Launchpad 6-week weekend cohort program for Grades 8-12 combining career assessment, AI-powered project building, internship certificate, and 15 portfolio deliverables; includes 35% referral commission for counselors.
• Stride Engage White-label career counseling platform providing 30+ psychometric assessments, personalized reports, 1,500+ career explorer, 27,000+ university database, and client management portal; available in co-branded (Professional) and fully white-labeled (Partner) tiers.
• CareerPod for Schools School-focused career guidance solution enabling K-12 institutions to implement structured psychometric career counseling for their students, supporting NEP 2020 mandates from Class 6.
• SCCC (Stride Certified Career Counsellor) Three-tier career counselor certification program offering training, technology platform, 30+ assessment tools, and revenue model at Foundation (Rs 19,999), Professional (Rs 49,999), and Partner (Rs 1,19,999) tiers.
• GCAB (Global Careers Assessment Battery) Comprehensive 323-item psychometric assessment battery developed jointly by Stride Ahead and Global Careers, spanning cognitive aptitude (155 items), personality (96 items), and career interest (72 items), with embedded validity scales.
• Career Clarity Session 1-on-1 45-minute counseling session priced at Rs 3,500 that provides personalized career guidance with pre-call assessment review, career options walk-through with real data, shortlist of paths/colleges, and a one-page action plan for the next 90 days.
• Study Abroad Study abroad counseling and placement support service with 70% commission structure for SCCC Partner tier counselors.
• Stride Labs Consultancy offering for institutional partnerships and custom career guidance implementations.

Quantifiable outcome

• 50,000+ students assessed on platform
• +8 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature8 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• AICTE NEATcoreStrategic or Co-development PartnerAICTE NEAT (National Educational Alliance for Technology) partnership. Backing by Indian government education technology initiative.
• Global CareerscoreStrategic or Co-development PartnerJoint development of GCAB (Global Careers Assessment Battery) - a 323-item psychometric assessment. Global Careers is a career guidance organization. Both parties co-developed assessment items, norms, and validation research.
• Plaksha UniversityminorChannel Partner/ Reseller/ DistributorEducational institution partner. Logo displayed on website as client/partner.
• InternshalaminorChannel Partner/ Reseller/ DistributorEdTech partner for internships and career opportunities. Logo displayed on website as client/partner.
• Jaro EducationminorChannel Partner/ Reseller/ DistributorEdTech/education company partner. Logo displayed on website as client/partner.
• Pearl AcademyminorChannel Partner/ Reseller/ DistributorFashion and design education institution partner. Logo displayed on website as client/partner.
• AskIITianscoreTechnology or IntegrationMajor EdTech partner using Stride assessments in their enrollment funnel. AskIITians saw conversion jump from 22% to 31% with assessment-first approach. Case study reference in blog content.

Scale indicators10 records

Recent moves6 records

Expansion highlights8 records

Market position

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds3 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stride Ahead