Sine Wave Entertainment Ltd
Sine Wave Entertainment Ltd operates Sinespace, a Unity-based virtual world platform where consumers socialize in 3D environments and content creators build and monetize virtual goods through a proprietary SDK and a 30% commission marketplace.
- Company typePrivate
- Founded2006
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What Sine Wave Entertainment Ltd does
Sine Wave Entertainment Ltd is a UK-based developer and operator of Sinespace, a Unity-powered virtual world platform that enables end users to socialize, play, and customize avatars in 3D environments while giving content creators tools to build and sell virtual goods. The platform's core technology is the proprietary Sinespace SDK, integrated with the Unity editor and offering hundreds of pre-built components for avatars, clothing, furniture, vehicles, regions, and full MMOs, supplemented by cloth physics simulation, webcam-driven facial animation, Vivox voice chat, and a multi-World environment (Sinespace Worlds) for branded community spaces. The platform runs on Windows, MacOS, and Linux clients, with VR gear support and experimental Android and iOS versions.
The company monetizes through a 30% marketplace commission on creator sales via a dual-currency system (Gold purchased at $1 per 100 Gold; Silver earned through participation), recurring premium subscriptions, and land sales. A horizontal segmentation approach addresses three use cases: social/VR end users (avatar customization, events, social play), creators/content developers (SDK access, Certified Creators Program with Platinum and Gold tiers, 70% revenue share), and business/enterprise clients (private servers, custom viewers, virtual offices, training environments). Distribution is multi-channel, including direct desktop download, an in-platform marketplace, the Unity Asset Store, and experimental mobile clients, supported by community-led growth across Discord, YouTube, blog, and earned media placements.
Sine Wave Entertainment Ltd is privately held and incorporated in England, operating from 22A St. James's Square, London. The company has disclosed approximately $4.55M across eight funding rounds from 2007 through 2018, with no disclosed institutional investors, rounds, or M&A activity since. It holds ISO 27001:2022 certification (Certificate No. 365702021) covering the design, development, and operation of immersive virtual environments for public and private sector clients. The Sinespace trademark is registered. Ownership, investor composition, headcount, and revenue figures represent material data gaps.
Sine Wave Entertainment Ltd firmographics
Firmographics- Name
- Sine Wave Entertainment Ltd
- Legal name
- Sine Wave Entertainment Ltd
- Website
- https://sine.space
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sine Wave Entertainment Ltd operates Sinespace, a Unity-based virtual world platform where consumers socialize in 3D environments and content creators build and monetize virtual goods through a proprietary SDK and a 30% commission marketplace.
- Ownership category
- akta.pro rank
Sine Wave Entertainment Ltd industry classification
Industry- Product category
- Virtual World Platform
- NAICS
- Amusement Parks and Arcades (7131)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Metaverse & Social Virtual Worlds (BPAMAKAF)
- akta.pro secondary industries
- Gaming & Virtual World Social Platforms (MPACAJAG), Virtual Event Platforms & Production Services (Streaming, Engagement, Moderation) (MPAGAOAO)
Keywords
Where Sine Wave Entertainment Ltd is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Sine Wave Entertainment Ltd business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Marketplace Commission: Creators sell virtual goods (clothing, furniture, vehicles, regions) in Sinespace marketplace. Revenue split is 70% to creator, 30% to platform. Gold and Silver currencies facilitate transactions.
- Premium Services: Optional premium paid services including monthly/annual subscription fees. Premium services include priority email support.
- Virtual Currency (Gold): Gold is purchased with real money at a fixed ratio of 10/1 (100 gold = $1.00 USD). Used to purchase virtual goods from creators who can convert to real currency.
- Land Sales: Users receive a free home region upon signup. Additional regions and land can be purchased.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier with basic access |
| Subscription | Monthly | Premium/Paid tier |
| Usage-based | Pay-as-you-go | Gold currency purchase |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Sine Wave Entertainment Ltd product offering
Product offeringCore offering
Sine Wave Entertainment Ltd operates Sinespace, a Unity-based virtual world and social platform where users can play, explore, and hang out in customizable 3D environments, while creators build and sell virtual goods such as avatars, clothing, furniture, vehicles, and regions. The platform is supported by the Sinespace SDK, an in-platform marketplace, a dual-currency economy (Gold and Silver), and a Certified Creators Program that enables third-party monetization.
Product overview
Sinespace is a virtual world social platform built as a unified ecosystem comprising the core Sinespace client/platform, the Unity-based Sinespace SDK for content creation, the Curator Dashboard for content management, and the Sinespace Shop marketplace. The platform operates a dual-currency system (Gold for real-money purchases and Silver for earned rewards) and offers the Sinespace Worlds multi-World environment for branded community spaces. The ecosystem supports third-party integrations like Vivox for voice chat and PayPal/credit cards for payments. Creators can monetize through the Certified Creators Program which offers self-review privileges at higher tiers. The Registration & Grid API enables grid owners to programmatically manage their deployments.
Differentiator
Problem solved
Functional benefit
Products and services
- Sinespace Virtual World Platform A Unity-based virtual world and social platform that lets individual users play, explore, socialize, and customize avatars in 3D environments with VR support.
- Sinespace SDK A Unity-based software development kit offering pre-built components, templates, and tools for creators to build avatars, clothing, furniture, vehicles, gestures, regions, and full MMOs.
- Registration & Grid API
Quantifiable outcome
- Free home region provided to all users upon signup
- +2 more outcomes
Companies that use Sine Wave Entertainment Ltd
Customer profileSegments3 records
Ideal customer profiles3 records
Sine Wave Entertainment Ltd technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature6 records
Sine Wave Entertainment Ltd partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Sine Wave Entertainment Ltd competitors and assessment
Company assessmentDirect peers
- VRChat Inc. VRChat is a social VR platform where users build worlds, avatars, and content on Unity-based tooling with SDKs — the closest head-to-head competitor in social virtual worlds and VR-native community experiences.
- Roblox Corporation: Roblox operates the dominant user-generated gaming platform with a creator economy, marketplace, and virtual world hubs — directly comparable to Sinespace's creator-developer + virtual world model.
- IMVU: IMVU is an avatar-based social virtual world with a 3D marketplace for clothing, furniture, and accessories — a direct analogue to Sinespace's avatar/virtual goods commerce model.
- Linden Lab (Second Life): Second Life is the original user-built virtual world with a creator economy and land sales — Sinespace's positioning ('second life of virtual reality') explicitly mirrors this model in modern Unity/VR form.
- Rec Room Inc. Rec Room is a cross-platform social virtual world with user-generated rooms, avatar customization, and creator monetization — comparable in target audience (social VR users, creators) and freemium model.
Emerging players
- High Fidelity: High Fidelity is an open-source spatial computing platform for user-built virtual worlds with avatar systems — a similar technical profile (custom server, avatar tech, world building) to Sinespace's creator toolkit.
- The Sandbox: The Sandbox is a user-generated virtual world with a creator marketplace (voxel/3D assets) — overlapping with Sinespace's user-built regions, avatar creation, and asset monetization, though with blockchain-based economics.
- Decentraland Foundation: Decentraland is a blockchain-based virtual world with a marketplace and creator tools; it overlaps Sinespace on virtual land sales, avatar goods, and community worlds but adds a crypto-native economic layer.
Broad incumbents
- Meta Horizon Worlds: Meta's Horizon Worlds is a social VR platform with a creator economy (Horizon Worlds + Horizon Creators tools) that competes for the same user/creator segments — but at vastly greater scale and balance-sheet support from Meta.
Others
- Unity Technologies: Unity is the underlying engine that powers Sinespace's SDK and broader content ecosystem; while not a competitor in the social virtual world category, it is the foundational technology and creator-distribution platform on which Sinespace is built.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Sine Wave Entertainment Ltd social profiles
Digital presenceSine Wave Entertainment Ltd compliance and trust
Trust signalCompliance1 record
Sine Wave Entertainment Ltd financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sine Wave Entertainment Ltd leadership team
Management profileNumber of profiles
Profiles2 records
Sine Wave Entertainment Ltd funding detail
Funding detailFunding overview
Funding rounds8 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sine Wave Entertainment Ltd M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sine Wave Entertainment Ltd
What does Sine Wave Entertainment Ltd do?
Sine Wave Entertainment Ltd operates Sinespace, a Unity-based virtual world and social platform where users can play, explore, and hang out in customizable 3D environments, while creators build and sell virtual goods such as avatars, clothing, furniture, vehicles, and regions. The platform is supported by the Sinespace SDK, an in-platform marketplace, a dual-currency economy (Gold and Silver), and a Certified Creators Program that enables third-party monetization.
Is Sine Wave Entertainment Ltd a public or private company?
Sine Wave Entertainment Ltd is a private company. It is classified as venture growth investor backed and is currently operating.
When was Sine Wave Entertainment Ltd founded?
Sine Wave Entertainment Ltd was founded in 2006. It employs 11 to 50 people.
Where is Sine Wave Entertainment Ltd based?
Sine Wave Entertainment Ltd is headquartered in London, United Kingdom, in the Europe region.
How does Sine Wave Entertainment Ltd make money?
Four revenue lines are on record. Marketplace Commission is the primary driver. The others are premium Services, virtual Currency (Gold) and land Sales.
Who are Sine Wave Entertainment Ltd's main competitors?
Direct peers on record are VRChat Inc., Roblox Corporation, IMVU, Linden Lab (Second Life) and Rec Room Inc.. Emerging players are High Fidelity, The Sandbox and Decentraland Foundation. Meta Horizon Worlds is listed as a broad incumbent. Unity Technologies is listed as an others.
Does Sine Wave Entertainment Ltd have an API?
Yes. The Sinespace Registration & Grid API allows administrators to programmatically manage users and regions on their grid. It supports user registration, deletion, updates, and retrieval, as well as region creation, role assignment, and configuration. Requires admin credentials (adminname, adminpwd) and grid ID passed as POST parameters or query parameters. Available to grid owners with automatic access enabled on primary accounts. Developer documentation is at docs.sine.space/sinespace-api/gridapi.
What industry is Sine Wave Entertainment Ltd in?
Sine Wave Entertainment Ltd's product category is Virtual World Platform. Its primary akta.pro industry code is BPAMAKAF, Metaverse & Social Virtual Worlds, with a secondary code of MPACAJAG, Gaming & Virtual World Social Platforms. Its NAICS code is 7131 and its SIC code is 7990.