Twisto
Twisto is a Prague-based BNPL fintech founded in 2013, offering deferred payment, installment plans, and a mobile payment app to consumers across Czech Republic, Poland, Romania, and Bulgaria through thousands of partner e-commerce merchants.
- Company typePrivate
- Founded2013
- HeadquartersPrague, Czechia
- Headcount251–500
- GTM typeB2C
- OfferingSoftware
What Twisto does
Twisto is a Prague-headquartered fintech operating in the Buy Now Pay Later (BNPL) space since 2013, serving consumers across Central and Eastern Europe with operations in Czech Republic, Poland, Romania, and Bulgaria. The company offers a mobile-first platform that provides deferred payment options (up to 30-45 days), interest-free installment plans split into 3 parts, and longer-term installments (3-12 months), accessible through virtual and physical cards integrated with partner e-commerce merchants. As a licensed payment institution registered with the Czech National Bank (ČNB), Twisto operates through its primary entity Twisto payments a.s. and wholly-owned Polish subsidiary Twisto Polska sp. z o.o., employing 251-500 staff.
The core technology stack centers on a unified mobile application (available on Apple App Store, Google Play, and Huawei AppGallery) with proprietary features including Twisto Snap (photograph-to-pay bills), Twisto Split (expense sharing), automatic expense categorization, and travel card functionality with competitive foreign exchange rates. The platform integrates with Apple Pay and Google Pay for contactless payments and is offered as a checkout payment option across thousands of partner e-shops in its operating markets. Products are organized across tiered subscription plans: a free Start/Online tier, a Standard tier (99 CZK/month in Czech Republic), and a Premium/Space tier (199 CZK/month in Czech Republic or 19.99 PLN/month in Poland) with progressively richer features including physical cards, installment financing, and travel insurance.
Twisto's business model combines three revenue streams: recurring subscription fees from premium plans, merchant transaction fees from partner e-commerce integrations, and interest income from consumer credit products (including Twisto Credit with a representative APR of 39.59%). Distribution follows a product-led growth model via self-serve mobile app downloads, supplemented by referral programs (e.g., 80 PLN incentive for new Polish customers) and partner e-commerce checkout placements. The company has raised approximately $92M across nine funding rounds from 2013-2021, with strategic investors including ING Group, Zip, J&T Banka, Finch Capital, and UNIQA Ventures, supporting its multi-market expansion.
Twisto firmographics
Firmographics- Name
- Twisto
- Legal name
- Twisto payments a.s.
- Website
- https://twistopay.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Twisto is a Prague-based BNPL fintech founded in 2013, offering deferred payment, installment plans, and a mobile payment app to consumers across Czech Republic, Poland, Romania, and Bulgaria through thousands of partner e-commerce merchants.
- Ownership category
- akta.pro rank
Twisto industry classification
Industry- Product category
- Consumer Buy Now Pay Later (BNPL)
- NAICS
- Consumer Lending (522291), Sales Financing (52222), Other Nondepository Credit Intermediation (52229)
- SIC
- Personal Credit Institutions (6141)
- akta.pro primary industry
- BNPL Consumer Apps & Wallets (Discovery, Management) (FSAGAIAG)
- akta.pro secondary industries
- Issuer/Network-Led Installments (Card-Based Pay-Over-Time) (FSAGAIAB), Cross-Border / Multi-Currency BNPL (FSAKACAM)
Keywords
Where Twisto is headquartered
LocationHeadquarters
- HQ city
- Prague
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
Twisto business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription Fees: Monthly subscription fees from premium plans (Online: 9.99 zł/month in Poland; Standard: 99 Kč/month, Premium: 199 Kč/month in Czech Republic). Free entry tier with premium upgrades.
- Merchant Transaction Fees: Revenue from partner e-commerce merchants who offer Twisto as a payment option. Merchants pay for access to BNPL customers and deferred payment services.
- Installment Financing: Interest income from consumer credit products including Twisto Credit (consumer credit limit) with representative APR of 39.59% and installment plans (3-12 months).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Start - Free tier for online shopping at partner stores |
| Subscription | Monthly | Online - 9.99 zł/month in Poland |
| Subscription | Monthly | Space - 19.99 zł/month in Poland (recommended) |
| Freemium | Monthly | Online - Free in Czech Republic |
| Subscription | Monthly | Standard - 99 Kč/month in Czech Republic (most popular) |
| Subscription | Monthly | Premium - 199 Kč/month in Czech Republic |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Twisto product offering
Product offeringCore offering
Twisto is a mobile-first Buy Now Pay Later (BNPL) fintech platform that lets consumers shop online or in-store and defer payment up to 30–45 days for free, split purchases into 3 interest-free installments, or spread payments over 3–12 monthly installments via consumer credit. The service is delivered through a free or tiered subscription mobile app (Start/Online, Standard, Space/Premium) offering virtual and physical payment cards, Apple Pay/Google Pay support, expense tracking, photo-based bill payment (Twisto Snap), expense splitting (Twisto Split), competitive foreign exchange rates for travel, and family travel insurance.
Product overview
Twisto is a buy now, pay later (BNPL) fintech platform offering a suite of payment products across Czech Republic, Poland, Romania, and Bulgaria. The core offering consists of Twisto Pay (30-day deferred payment), Twisto Split (3-installment payments), and the Twisto Account with mobile app. These are complemented by subscription plans (Online/Start, Standard, Space/Premium) that provide additional features including virtual and physical payment cards, installment options (Twisto Raty/Splátky for 3-12 months), expense splitting (Twisto Split), bill payment via photo (Twisto Snap), and travel insurance. The products operate as a unified platform with tiered access based on subscription level.
Differentiator
Problem solved
Functional benefit
Products and services
- Twisto Pay Buy Now Pay Later (BNPL) service allowing users to make purchases at partner e-shops and pay up to 30 days later without fees.
- Twisto Split (Podziel na 3)
- Twisto Account (Konto Twisto)
- Twisto Raty
- Twisto Standard Plan
- Twisto Premium Plan
- Space Plan
Quantifiable outcome
- Up to 3% savings on foreign exchange rates compared to traditional banks
- +1 more outcomes
Companies that use Twisto
Customer profileSegments3 records
Ideal customer profiles3 records
Twisto technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature5 records
Twisto partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Twisto competitors and assessment
Company assessmentDirect peers
- Scalapay: European BNPL provider offering pay-in-3 and installment products across Italy, France, Spain, and other European markets. Comparable as a European-focused BNPL consumer app competing for the same merchants and consumers.
- Klarna: Global BNPL leader offering pay-later, installment, and consumer banking products across Europe and globally. Directly comparable to Twisto as a consumer-facing BNPL app with installment and wallet functionality, though at significantly larger scale.
- Zilch: UK-based BNPL provider offering pay-anywhere, pay-in-3, and installment products through a consumer app. Comparable as a consumer BNPL wallet/app targeting online and offline merchants.
- PayPo: Polish BNPL provider offering pay-later and installment options for online shoppers. Direct competitor in Twisto's Polish market with similar consumer BNPL positioning.
- Billie: Berlin-based BNPL provider serving merchants across Europe with pay-later checkout options. Comparable as a European BNPL competitor targeting online merchants, though Billie is primarily B2B in its core focus.
- Riverty: Bertelsmann-owned BNPL and consumer finance provider operating across Europe with pay-later, installment, and invoice products. Comparable as a European BNPL competitor serving online merchants and consumers.
- Afterpay (Block): BNPL provider now part of Block (formerly Square), offering pay-in-4 and longer-term installments globally. Comparable as a consumer BNPL wallet/app, though with a much broader fintech ecosystem and global footprint.
- Ratepay: Berlin-based BNPL provider offering pay-later and installment products to European merchants. Comparable as a European BNPL competitor with white-label merchant integrations.
Broad incumbents
- Revolut: Global fintech super-app offering multi-currency accounts, FX, and increasingly BNPL-style payment products. Comparable as a broader fintech wallet that overlaps with Twisto's travel FX card and is expanding into deferred payment features.
Regional players
- Allegro Pay: Embedded BNPL payment method within Allegro, the largest e-commerce platform in Poland. Direct competitor in Twisto's Polish market for BNPL at checkout, with structural distribution advantage on Allegro's marketplace.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Twisto social profiles
Digital presenceTwisto compliance and trust
Trust signalCompliance2 records
Twisto financial estimates
Financial estimateRevenue estimate
Valuation estimate
Twisto leadership team
Management profileNumber of profiles
Profiles7 records
Twisto subsidiaries and ownership
Company hierarchySubsidiaries1 record
Twisto funding detail
Funding detailFunding overview
Funding rounds9 records
Investors16 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Twisto M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Twisto
What does Twisto do?
Twisto is a mobile-first Buy Now Pay Later (BNPL) fintech platform that lets consumers shop online or in-store and defer payment up to 30–45 days for free, split purchases into 3 interest-free installments, or spread payments over 3–12 monthly installments via consumer credit. The service is delivered through a free or tiered subscription mobile app (Start/Online, Standard, Space/Premium) offering virtual and physical payment cards, Apple Pay/Google Pay support, expense tracking, photo-based bill payment (Twisto Snap), expense splitting (Twisto Split), competitive foreign exchange rates for travel, and family travel insurance.
Is Twisto a public or private company?
Twisto is a private company. It is classified as venture growth investor backed and is currently operating.
When was Twisto founded?
Twisto was founded in 2013. It employs 251 to 500 people.
Where is Twisto based?
Twisto is headquartered in Prague, Czechia, in the Europe region.
How does Twisto make money?
Three revenue lines are on record. Subscription Fees are the primary driver. The others are merchant Transaction Fees and installment Financing.
Who are Twisto's main competitors?
Direct peers on record are Scalapay, Klarna, Zilch, PayPo, Billie, Riverty, Afterpay (Block) and Ratepay. Revolut is listed as a broad incumbent. Allegro Pay is listed as a regional player.
Does Twisto have an API?
No public API is recorded for Twisto.
What industry is Twisto in?
Twisto's product category is Consumer Buy Now Pay Later (BNPL). Its primary akta.pro industry code is FSAGAIAG, BNPL Consumer Apps & Wallets (Discovery, Management), with a secondary code of FSAGAIAB, Issuer/Network-Led Installments (Card-Based Pay-Over-Time). Its NAICS code is 522291 and its SIC code is 6141.