SenseGiz
SenseGiz is an India-based industrial IoT company that designs BLE 5.0 mesh-connected COIN sensors, FIND trackers, SAFR wearables, and a cloud SaaS platform delivering asset tracking, people safety, cold chain monitoring, perimeter security, predictive maintenance, and in-plant fleet solutions to enterprise and government customers.
- Company typePrivate
- Founded2013
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What SenseGiz does
SenseGiz is a privately held industrial IoT company founded in 2013 and headquartered in Belgaum (Belagavi), Karnataka, India, with a US operating presence in San Francisco, California. The company designs and manufactures a proprietary hardware family built on Bluetooth Low Energy 5.0 multi-sensor devices — the COIN family (COIN Cell, COIN Pro, COIN Pro with Probe, COIN Infinity, COIN NEO) — alongside FIND Bluetooth trackers, SAFR personal safety wearables, and Wi-Fi/Ethernet/LTE Gateways. Its patented self-healing, self-hopping point-to-point mesh networking architecture connects these devices to the SenseGiz SaaS cloud platform, which delivers real-time monitoring, geofencing, threshold alerts, heat maps, predictive analytics, and an API-enabled dashboard. The portfolio is sold as six productized Industry 4.0 solutions — Asset Tracking, People Safety Tracking, Cold Chain Monitoring, Perimeter Security & Intrusion Detection (PIDS), In-Plant Vehicle Tracking, and Predictive Maintenance — and was extended in 2025 with an AI-Driven PTZ Camera Surveillance module, while the 2021-launched SenseGiz Sentinel Platform supports contact-tracing bio-bubble deployments for events such as the India vs England Cricket Series 2021.
SenseGiz monetizes primarily through quote-based, multi-year enterprise hardware-plus-subscription deployments sold via direct B2B field sales supported by a "Request for Demo" funnel, a Business Development Manager function, and channel partnerships with system integrators and corporate accelerators (Cisco LaunchPad Cohort 3, Maruti Suzuki MAIL Cohort 1, Mahindra Catapult, DXC Technology). Recurring revenue accrues from SenseGiz SaaS subscriptions, on-site deployment/professional services, and a one-year limited warranty stream layered on top of the hardware base. A small direct-to-consumer stream exists through SAFR Band sales on Amazon, alongside iOS and Android companion apps (SenseGiz Configuration, ThermoGiz, SafrTech). Marquee reference customers span Indian automotive (Maruti Suzuki, Hyundai), telecom (Airtel), pharmaceuticals (Sun Pharma, Glenmark), FMCG (ITC, Jubilant Foods), chemicals/materials (DuPont), cement (UltraTech Cement), government (Airports Authority of India), and global IT services (DXC Technology), with the company claiming customers in 14 countries and roughly 90% of product exported.
AI/ML capability is embedded directly into the products rather than bolted on: on-COIN Fast Fourier Transform (FFT) vibration analytics for predictive maintenance, machine learning models that fuse dual motion and vibration data to distinguish human from non-human activity on perimeter fences, multimodal sensor-plus-camera fusion that automatically directs PTZ cameras at intrusion events, and computer vision models in the 2025 PTZ platform for person, vehicle, wildlife, fire/smoke, and drone detection. Total disclosed funding is approximately $679,000 across rounds between 2015 and 2022 from KARSEMVEN (Karnataka IT Venture Capital Fund) and Keiretsu Forum, with subsequent undisclosed participation from Pontaq and Mahindra Logistics. The company has won more than 20 industry and government awards, including the Government of India's National Entrepreneurship Award (2017), Cisco LaunchPad Cohort 3 Top Startup, Maruti Suzuki MAIL Cohort 1 Top Startup, and Top Innovator recognition under the Ministry of Telecom's DCIS scheme (2023).
SenseGiz firmographics
Firmographics- Name
- SenseGiz
- Legal name
- SenseGiz Technologies Private Limited
- Website
- https://sensegiz.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SenseGiz is an India-based industrial IoT company that designs BLE 5.0 mesh-connected COIN sensors, FIND trackers, SAFR wearables, and a cloud SaaS platform delivering asset tracking, people safety, cold chain monitoring, perimeter security, predictive maintenance, and in-plant fleet solutions to enterprise and government customers.
- Ownership category
- akta.pro rank
SenseGiz industry classification
Industry- Product category
- Industrial IoT Solutions
- NAICS
- Security Systems Services (except Locksmiths) (561621), Current-Carrying Wiring Device Manufacturing (335931), Computer Systems Design and Related Services (54151)
- SIC
- Industrial Instruments For Measurement, Display, And Control (3823), Computer Communications Equipment (3576)
- akta.pro primary industry
- Asset Tracking, RTLS & Industrial Visibility (IMAIAMAE)
- akta.pro secondary industries
- Condition Monitoring Sensors & IoT (online/offline monitoring, edge devices) (EUADAJAD), Asset Tracking, RTLS & Equipment Monitoring (Facilities) (HSAPAPAJ)
Keywords
Where SenseGiz is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
SenseGiz business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Hardware sales (COIN, FIND, Safr, Gateways): Primary revenue from sale of proprietary IoT hardware devices (COIN variants, FIND Bluetooth tags, SAFR safety wristbands, Wi-Fi/Ethernet/LTE Gateways) to enterprises and consumers. Devices Sold counter is highlighted on the homepage.
- SenseGiz SaaS subscriptions: Recurring SaaS revenue from the SenseGiz cloud platform that ingests sensor data, runs analytics, exposes dashboards, real-time alerts, geofencing, heat maps, and threshold management to customers. The SaaS layer sits on top of the hardware deployment.
- Solution / deployment & professional services: Enterprise solution revenue from end-to-end deployments of asset tracking, people safety tracking, cold chain monitoring, perimeter security (PIDS), in-plant vehicle tracking, and predictive maintenance solutions. Includes site survey, installation, integration, training, and ongoing managed services.
- Consumer wearable (SAFR Band) direct-to-consumer sales: Direct e-commerce sales of the SAFR personal safety and fitness band to end consumers via Amazon and the SenseGiz website, paired with the SAFR companion app.
- One-year limited warranty / after-sales hardware support: One-year limited warranty provided with hardware; replacement/repair and 30-day return policy support a recurring customer-success and replacement revenue stream tied to hardware sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based enterprise solutions (hardware + SaaS + deployment) — not publicly listed |
| Unit Pricing | One time/ perpetual license | SAFR Band — unit-priced consumer product sold via Amazon |
| Subscription | Annual | SenseGiz SaaS platform — pricing bundled with hardware solutions |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels8 records
SenseGiz product offering
Product offeringCore offering
SenseGiz designs, manufactures, and sells proprietary Bluetooth Low Energy (BLE 5.0) mesh-connected IoT hardware — COIN multi-sensor nodes, FIND Bluetooth tags, SAFR safety wearables, and Wi-Fi/Ethernet/LTE Gateways — paired with its SenseGiz SaaS cloud platform for analytics, dashboards, and alerts. It packages these into end-to-end enterprise Industry 4.0 solutions for asset tracking, people safety, cold chain monitoring, perimeter intrusion detection, in-plant vehicle tracking, predictive maintenance, and AI-driven PTZ camera surveillance, with consumer wearables sold separately via Amazon.
Product overview
SenseGiz is a platform-plus-modules IoT product company organized around its proprietary BLE 5.0 mesh-connected hardware family (COIN sensors, FIND trackers, SAFR wearables), its Gateway line (Wi-Fi, Ethernet, LTE), and the SenseGiz SaaS cloud/analytics platform that ties everything together. COIN is the flagship B2B sensor device used across Condition Monitoring, Asset Tracking, People Tracking, and Perimeter Security; FIND is a Bluetooth tag for asset/people tracking; SAFR is a safety/fitness wristband; Gateways relay COIN mesh data to the cloud; and SenseGiz SaaS delivers analytics, dashboards, geo-fencing, and the Sentinel contact-tracing application. The portfolio is sold as a set of end-to-end Industry 4.0 solutions (Asset Tracking, People Safety Tracking, Cold Chain Monitoring, Perimeter Security & Intrusion Detection System (PIDS), In-Plant Vehicle Tracking, Predictive Maintenance, and AI-Driven PTZ Camera Surveillance) and is supported on a cloud platform with an API-enabled custom deployment model.
Differentiator
Problem solved
Functional benefit
Brands
- FIND: Bluetooth tracking device for asset and people tracking; the company's first commercial product, launched in 2014.
- COIN
- SAFR / Safr Band
- SenseGiz Sentinel Platform
- SenseGiz SaaS
Products and services
- COIN (COIN CELL, COIN PRO, COIN PRO with Probe, COIN INFINITY, COIN NEO) Flagship battery- or direct-powered Bluetooth-enabled multi-sensor IoT device capturing temperature, humidity, motion and vibration; COINs form a patented self-healing, self-hopping point-to-point mesh network that relays data to the cloud via a Gateway. Variants differ in size, battery type, and temperature range for Condition Monitoring, Predictive Maintenance, Perimeter Security, Asset Tracking, and People Tracking use cases across manufacturing, pharma, automotive, and critical infrastructure.
- FIND Bluetooth tag available in multiple form factors for asset and people tracking. Works in a mesh network with COINs to provide accurate real-time location data, and can be reused across different assets in a day without overwriting prior data; marketed as the company's first consumer IoT product.
- Gateway (Wi-Fi, Ethernet, and LTE variants)
Quantifiable outcome
- 5X average ROI for customers using SenseGiz RTLS for asset & people tracking
- +5 more outcomes
Companies that use SenseGiz
Customer profileNamed customers14 records
Segments7 records
Ideal customer profiles4 records
SenseGiz technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability9 records
Feature10 records
SenseGiz partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core, moderate and minor.
- Ministry of Telecom, Government of India (DCIS scheme)coreSenseGiz was named a Top Innovator by the Ministry of Telecom under the Digital Communications and Information Services (DCIS) scheme, providing government recognition and likely access to innovation grants and programs.
- Electronics and Computer Software Export Promotion Council (ESC) & Software Technology Parks of India (STPI)moderateSenseGiz participated in the second phase of the Start-up Initiative National Conclave at Hotel Le Méridien, New Delhi, organized by ESC and STPI. Conclave focused on building the next Unicorn and supporting Indian electronics/IT exports.
- Mahindra Group (Mahindra Catapult)moderateSenseGiz participated in Mahindra Catapult Premier Day 2022 — a Mahindra Group innovation and startup collaboration program. This indicates active partnership with Mahindra's mobility/innovation ecosystem.
- TiE Delhi-NCR (The Indus Entrepreneurs)moderateSenseGiz received the Spirit of Manufacturing Award from TiE Delhi NCR in 2022, recognizing the company's contribution to the Indian manufacturing sector. TiE is a non-profit organization that supports and promotes entrepreneurship.
- Board of Control for Cricket in India (BCCI)coreSenseGiz's Sentinel Bio-Bubble platform was successfully deployed at the India vs England Cricket Series 2021 (all three formats) and at the Road Safety World Series 2021 (Legends Cricket League), in partnership with BCCI and the event organizers. The solution was endorsed by cricket legends (Mohammad Kaif, Kabir Ali, Mkhaya Ntini).
- Maruti Suzuki (MAIL — Mobility & Automobile Innovation Lab)coreSenseGiz was selected for Maruti Suzuki's MAIL program Cohort 1 and won the Top Startup award. LiveMint reported Maruti was set to collaborate with five startups under MAIL, and Business Standard reported Maruti may pick a stake in successful mobility startups post-incubation.
- Cisco LaunchPadcoreSenseGiz joined Cisco LaunchPad Cohort 3 and won the Top Startup Award at the program. Cisco LaunchPad is Cisco's global startup acceleration program, providing mentorship, technology access, and go-to-market support.
- UC Berkeley (Smart City Startup program)minorSenseGiz was recognized as a UC Berkeley Smart City Startup in 2018, indicating participation in the university's smart city startup program/network.
- DXC TechnologycoreTestimonial from DXC's Subhash Almel states 'SenseGiz is working with DXC for customers both in India and abroad.' DXC is referenced as a global SI/system integrator partner for joint customer delivery.
- NASSCOM IoT Center of Excellence (CoE-IoT)coreSenseGiz was recognized by the NASSCOM IoT Center of Excellence in 2017 and is featured on the CoE-IoT blog. The Center of Excellence is a Government of India initiative for IoT startups.
- IESA (India Electronics and Semiconductor Association)moderateIESA awarded SenseGiz the Most Promising IoT Startup Award (2014) and Most Promising IIoT Award (2018). IESA is the industry body representing India's electronics and semiconductor ecosystem.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
SenseGiz competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
SenseGiz social profiles
Digital presenceSenseGiz compliance and trust
Trust signalCompliance1 record
SenseGiz financial estimates
Financial estimateRevenue estimate
Valuation estimate
SenseGiz leadership team
Management profileNumber of profiles
Profiles3 records
SenseGiz subsidiaries and ownership
Company hierarchySubsidiaries1 record
SenseGiz funding detail
Funding detailFunding overview
Funding rounds5 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SenseGiz M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SenseGiz
What does SenseGiz do?
SenseGiz designs, manufactures, and sells proprietary Bluetooth Low Energy (BLE 5.0) mesh-connected IoT hardware — COIN multi-sensor nodes, FIND Bluetooth tags, SAFR safety wearables, and Wi-Fi/Ethernet/LTE Gateways — paired with its SenseGiz SaaS cloud platform for analytics, dashboards, and alerts. It packages these into end-to-end enterprise Industry 4.0 solutions for asset tracking, people safety, cold chain monitoring, perimeter intrusion detection, in-plant vehicle tracking, predictive maintenance, and AI-driven PTZ camera surveillance, with consumer wearables sold separately via Amazon.
Is SenseGiz a public or private company?
SenseGiz is a private company. It is classified as venture growth investor backed and is currently operating.
When was SenseGiz founded?
SenseGiz was founded in 2013. It employs 1 to 10 people.
Where is SenseGiz based?
SenseGiz is headquartered in San Francisco, United States, in the North America region.
How does SenseGiz make money?
Five revenue lines are on record. Hardware sales (COIN, FIND, Safr, Gateways) is the primary driver. The others are senseGiz SaaS subscriptions, solution / deployment & professional services, consumer wearable (SAFR Band) direct-to-consumer sales and one-year limited warranty / after-sales hardware support.
Does SenseGiz have an API?
Yes. SenseGiz's cloud platform is described as "API enabled for custom deployment" — the cloud helps in custom deployment and collects, stores, computes and delivers information to the web panel. No public documentation, no authentication method, no rate limits, and no SDK languages are specified. The API appears to be enterprise/custom-deployment oriented rather than publicly published.
What industry is SenseGiz in?
SenseGiz's product category is Industrial IoT Solutions. Its primary akta.pro industry code is IMAIAMAE, Asset Tracking, RTLS & Industrial Visibility, with a secondary code of EUADAJAD, Condition Monitoring Sensors & IoT (online/offline monitoring, edge devices). Its NAICS code is 561621 and its SIC code is 3823.