AuctioNet.com
- Company typePrivate
- Founded2011
- HeadquartersStockholm, Sweden
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
AuctioNet.com firmographics
Firmographics- Name
- AuctioNet.com
- Legal name
- Auction Network Sweden AB
- Website
- https://auctionet.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
AuctioNet.com industry classification
Industry- Product category
- Online Auctions
- NAICS
- Used Merchandise Retailers (4595)
- akta.pro primary industry
- Auction-based Generalist Marketplaces (CRAFAAAC)
- akta.pro secondary industry
- Online Collectibles Marketplaces & Auction Retail (CRALAGAO)
Keywords
Where AuctioNet.com is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices1 record
Markets served
AuctioNet.com business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Buyer's commission and hammer fee: A buyer's commission and hammer fee are added to submitted bids according to the price list. These fees are charged to the winning bidder on each transaction.
- Droit de suite fee: Additional fee for resale rights may be added for works of art, calculated on the hammered price and paid by the customer per EU Directive 2001/84/EC
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Transaction-based buyer fees |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
AuctioNet.com product offering
Product offeringCore offering
Auctionet operates a unified online auction marketplace where 80+ independent European auction houses list art, antiques, furniture, collectibles, jewelry, watches, and specialty items for buyers to browse, bid on, and purchase remotely. The platform aggregates heterogeneous auction house inventories into a single discovery and bidding interface, processes buyer payments, applies buyer commissions and hammer fees, and ships items to winning bidders across multiple European jurisdictions.
Product overview
Auctionet operates as a single unified online auction marketplace platform. The platform serves as an electronic marketplace that aggregates multiple auction houses (82+ listed), enabling them to conduct online auctions alongside their traditional physical auctions. The core product provides a centralized discovery, bidding, and purchasing interface where customers can browse, bid on, and purchase items across all participating auction houses through a single website and app.
Differentiator
Problem solved
Functional benefit
Brands
- Auctionet Academy: Educational platform offering training and expertise in auctions.
- Auctionet Guarantee
- Auctionet Magazine
Products and services
- Auctionet.com Online Auction Marketplace An online auction marketplace operated by Auction Network Sweden AB that enables 80+ European auction houses to run online auctions alongside their physical sales and lets individual buyers browse, bid on, and purchase items in categories including art, furniture, collectibles, jewelry, watches, ceramics, lighting, vintage and designer fashion, weapons and militaria, books, Swedish folk art, vehicles, and wine. The platform provides unified discovery, proxy (maximum) bidding, buyer commission and hammer fee processing, and shipping coordination across Sweden, Germany, Finland, Denmark, Spain, and the UK.
- Auctionet Mobile App Mobile application providing Auctionet marketplace buyers with on-the-go browsing, account management, and bidding access to live and upcoming auctions across all 80+ partner auction houses.
- Auctionet White-Label Embedded Integration White-label integration of Auctionet marketplace and bidding features on partner auction houses' own websites (hosted on their subdomains), allowing traditional auction houses to offer online bidding directly through their branded sites while leveraging Auctionet's platform infrastructure.
- Auctionet Magazine Editorial content offering featuring stories, guides, and inspiration about art, antiques, and collectibles to drive marketplace engagement and top-of-funnel traffic.
- Auctionet Academy Educational sub-brand offering training and expertise in auctions to support buyer and consignor learning on the Auctionet platform.
- Auctionet Guarantee Buyer protection program offered by the Auctionet platform to provide purchase safeguards for winning bidders.
Companies that use AuctioNet.com
Customer profileSegments2 records
Ideal customer profiles2 records
AuctioNet.com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
AuctioNet.com partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and major.
- Stockholms AuktionsverkcoreMajor Stockholm-based auction house operating multiple locations (Düsseldorf/Neuss, Fine Art, Göteborg, Hamburg, Helsingborg, Helsinki, Köln, Magasin 5, Sickla) with extensive listings on the platform
- Auktionshuset KolonncoreMajor auction house with over 236,000 ended items listed, one of the largest partners by volume
- Gomér & Andersson (multiple locations)coreMulti-location Swedish auction house with branches in Jönköping, Linköping, Norrköping, and Nyköping, collectively listing over 400,000 items
- Helsingborgs AuktionskammaremajorMajor Swedish auction house with over 207,000 ended items, specializing in vintage and designer fashion
- Crafoord AuktionermajorMulti-location auction house in Lund, Malmö, and Stockholm with over 200,000 items listed
- Bishop & MillermajorUK-based auction house with over 39,000 ended items, strong presence in collectibles and militaria
- BalclismajorSpanish auction house with over 38,000 ended items
- Karlstad Hammarö AuktionsverkcoreSwedish auction house with over 53,000 ended items, diverse categories including art, furniture, weapons, and vehicles
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
AuctioNet.com competitors and assessment
Company assessmentDirect peers
- Catawiki: Amsterdam-headquartered online auction marketplace aggregating thousands of auction-house and seller listings across Europe in art, antiques, jewelry, and collectibles. Direct competitor to Auctionet, with broader category breadth, larger country footprint, and significantly higher venture funding.
- LiveAuctioneers: US-based online auction aggregator connecting buyers with auction houses worldwide in art, antiques, jewelry, and decorative arts. Closely comparable marketplace model and revenue mechanics, with stronger North American reach versus Auctionet's European focus.
- The Saleroom: UK online auction platform owned by Auction Technology Group that hosts live timed auctions from hundreds of UK and European auction houses across art, antiques, and collectibles. Directly comparable aggregator model and UK/European overlap with Auctionet's buyer base.
- Invaluable: US-based online auction aggregator partnering with thousands of auction houses globally across fine art, antiques, jewelry, and memorabilia. Comparable marketplace dynamics and take-rate model, with stronger US presence.
- Bidsquare: Online auction aggregator specializing in fine art, antiques, jewelry, and decorative arts from vetted US and international auction houses. Comparable marketplace structure and auction-house partnership model to Auctionet.
Emerging players
- Barnebys: Swedish-founded auction aggregator and search engine that indexes listings from thousands of auction houses worldwide. Partially overlapping model with Auctionet, with an emphasis on cross-house search and price-database content rather than first-party bidding.
- Lot-Art: European aggregator and marketplace focused on art, antiques, and collectibles auctions from smaller international auction houses. Comparable niche aggregator positioning relative to Auctionet, though with smaller scale.
Regional players
- Drouot.com: Online platform of the historic Drouot auction houses in Paris, offering live and timed online auctions across fine art, antiquities, and luxury collectibles. Regional competitor focused on the French market with comparable auction-house aggregation model.
Broad incumbents
- eBay: Global generalist marketplace with a substantial secondary-market collectibles, art, jewelry, and luxury segment and active auction format. Overlaps with Auctionet at the buyer-demand level for used and collectible goods, though lacking the curated auction-house aggregation layer.
- Christie's Online: Global incumbent auction house operating its own online bidding platform across fine art, watches, jewelry, and luxury collectibles. Competes with Auctionet at the supply and demand level for high-value online auction listings, particularly in art and luxury categories.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AuctioNet.com social profiles
Digital presenceAuctioNet.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
AuctioNet.com leadership team
Management profileNumber of profiles
Profiles3 records
AuctioNet.com funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AuctioNet.com M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AuctioNet.com
What does AuctioNet.com do?
Auctionet operates a unified online auction marketplace where 80+ independent European auction houses list art, antiques, furniture, collectibles, jewelry, watches, and specialty items for buyers to browse, bid on, and purchase remotely. The platform aggregates heterogeneous auction house inventories into a single discovery and bidding interface, processes buyer payments, applies buyer commissions and hammer fees, and ships items to winning bidders across multiple European jurisdictions.
Is AuctioNet.com a public or private company?
AuctioNet.com is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AuctioNet.com founded?
AuctioNet.com was founded in 2011. It employs 11 to 50 people.
Where is AuctioNet.com based?
AuctioNet.com is headquartered in Stockholm, Sweden, in the Europe region.
How does AuctioNet.com make money?
Two revenue lines are on record. Buyer's commission and hammer fee is the primary driver. The others are droit de suite fee.
Who are AuctioNet.com's main competitors?
Direct peers on record are Catawiki, LiveAuctioneers, The Saleroom, Invaluable and Bidsquare. Emerging players are Barnebys and Lot-Art. Drouot.com is listed as a regional player. Broad incumbents are eBay and Christie's Online.
Does AuctioNet.com have an API?
No public API is recorded for AuctioNet.com.
What industry is AuctioNet.com in?
AuctioNet.com's product category is Online Auctions. Its primary akta.pro industry code is CRAFAAAC, Auction-based Generalist Marketplaces, with a secondary code of CRALAGAO, Online Collectibles Marketplaces & Auction Retail. Its NAICS code is 4595.