Maison D’angelann

What Maison D’angelann does

Maison D'angelann (legally AngelAnn Trading LLC, UAE-domiciled) is a women's luxury fashion brand founded in 2014 in Ukraine by Anna Chybisova and Angelika Svyatash, headquartered operationally in Dubai. The company designs, produces and sells premium occasion wear, ready-to-wear, footwear, beachwear and accessories, distinguished by handcrafted Swarovski crystal embellishments, ostrich-feather detailing and Italian-fabric construction. The core assortment spans long, midi and mini dresses, suits and trouser sets, coats, blouses, corsets, jackets, pants, skirts, kaftans, capes, jumpsuits, sunglasses, shoes, sleepwear and a vacation/resort line; price points range from approximately Dhs 437 (sandals) to Dhs 12,855 (premium crystal dresses), or roughly $119 to $3,500 per piece.

The commercial model is direct-to-consumer with two complementary channels: a Shopify-powered flagship e-commerce store (maisonangelann.com) accepting Visa and Mastercard in AED and shipping globally via DHL and UPS, and a network of seven owned mono-brand boutiques plus department-store concessions in premium retail environments. Physical locations include Mandarin Oriental Dubai (flagship), Palm Jumeirah West Beach, Baku, Riyadh, Abu Dhabi, Monaco and Doha (Lagoona Mall), with concession presence at Galleries Lafayette Dubai Mall and Boutique One Baku. The brand also operates sub-brands SolAngelann (Swarovski crystal dresses, launched 2019), Maison d'Angelann beachwear, and Maison d'Angelann couture shoes. Geographic reach spans the UAE, Azerbaijan, Saudi Arabia, Qatar, Monaco, Germany, France and the United States.

Revenue mechanics are pure consumer goods sales (unit pricing per SKU, pay-as-you-go) with online AED-denominated card payments and in-store retail transactions; the company runs an active markdown/sale section alongside full-price inventory and offers a 30-day online return / 14-day in-store exchange policy. The company is privately held and founder-controlled, with no disclosed institutional ownership beyond a single $2,000,000 investment from Gate Business Service in March 2021. Compliance posture includes PCI-DSS, GDPR and CCPA adherence, and operational headcount is reported at 51-100 employees.

Name

Maison D’angelann

Legal name

AngelAnn Trading LLC

Website

https://maisonangelann.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

Maison D'angelann (AngelAnn Trading LLC) is a Dubai-headquartered luxury women's fashion brand founded in 2014, selling handcrafted Swarovski-crystal-embellished dresses, suits and accessories through a Shopify storefront and seven mono-brand boutiques plus concessions across the GCC, Europe and the United States.

Ownership category

akta.pro rank

Product category

Luxury Women's Apparel

NAICS

Apparel Manufacturing (315), Apparel Accessories and Other Apparel Manufacturing (3159), Apparel Accessories and Other Apparel Manufacturing (31599), Footwear Manufacturing (3162)

SIC

Retail-Women's Clothing Stores (5621), Retail-Apparel & Accessory Stores (5600), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Women's, Misses', And Juniors Outerwear (2330)

akta.pro primary industry

Luxury & Designer Apparel Houses (CRAAAAAC)

akta.pro secondary industries

Luxury Womenswear (CRAAAFAG), Multi-category Luxury Maisons (Jewelry/Watches/Leather/RTW) (CRAKAFAA), Luxury & Designer Footwear (CRAAACAI)

Keywords

• Luxury fashion design
• Women's ready-to-wear
• Evening wear apparel
• Crystal-embellished clothing
• Luxury evening gowns

Headquarters

HQ city

Moscow

HQ country

Russia

HQ region

Europe

Offices7 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Direct product sales (e-commerce): The company sells its luxury fashion products directly to consumers through its Shopify-powered e-commerce website, accepting AED payments via Visa and Mastercard. Products are shipped globally via DHL and UPS couriers.
2. Physical retail boutiques and concessions: The brand operates owned mono-brand boutiques and concession counters in premium retail locations across the Middle East and Europe, including Galleries Lafayette Dubai Mall and Boutique One Baku.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Maison D'Angelann is an international luxury fashion brand that designs, produces, and sells women's ready-to-wear apparel including dresses, suits, outerwear, and accessories. The brand emphasizes handmade Swarovski crystal embellishments, ostrich feather detailing, and craftsmanship using premium Italian fabrics. Products are sold through owned mono-brand boutiques across the Middle East and Europe and through a Shopify-powered global e-commerce storefront.

Product overview

Maison d'Angelann is an international luxury fashion brand operated by AngelAnn Trading LLC. The company offers a comprehensive portfolio of women's fashion products across multiple categories including dresses (long, mini, midi), suits, coats, tops/blouses, corsets, jackets, pants, skirts, vests, jumpsuits, kaftans, capes, sunglasses, shoes, and sleepwear. The brand is particularly known for its crystal-embellished designs using Swarovski crystals and premium materials like Italian fabrics, silk, velvet, and cashmere. The core collection features handcrafted detailing with pieces ranging from formal evening gowns to casual vacation wear. A premium sub-brand called SolAngelann, launched in 2019, specializes in Swarovski crystal-decorated dresses. The products are sold through physical boutique locations across the Middle East, Europe, and USA, as well as through the Shopify-powered online store.

Differentiator

Problem solved

Functional benefit

Brands

• SolAngelann: Dresses decorated with Swarovski crystals, launched in 2019
• Maison d'Angelann beachwear
• Maison d'Angelann couture

Products and services

• Long Dresses Full-length dresses in crystal-embellished, velvet, silk, knitted, wrapped, and corset styles, made with Italian fabrics and handcrafted detailing; sold to affluent women for formal occasions.
• Mini Dresses Short-length dresses featuring crystal embellishments, corset designs, velvet, silk, wrap styles, and floral prints for special occasions.
• Midi Dresses Knee-length dresses including corset designs, crystal embellishments, asymmetrical mesh, V-neck silhouettes, and knitted styles with Swarovski crystal detailing.
• Suits Tailored suit collections including trouser suits, three-piece suits, sequin suits, and crystal-encrusted options in various colors and Italian fabrics.
• Coats Luxury outerwear including double-breasted cashmere coats, feather jackets, and cropped feather jackets with premium materials and handcrafted detailing.
• Blouses and Tops Designer tops including crystal-encrusted sweaters, chiffon blouses, silk tops, mini tops, and sparkling tops with voluminous shoulders, made with Italian fabrics.
• Corsets Crystal-covered corsets available in colors including denim blue, gold, navy blue, off-white, orange, peach, rainbow, and silver on black.
• Jackets Outerwear including crystal-encrusted V-neck jackets, silk jackets, classic stylish jackets, leather jackets, and denim jackets with natural fur.
• Pants Bottoms including crystal-encrusted trousers, crystal-covered leggings, tight pants, and velvet leggings in various colors and sizes.
• Skirts Skirts including straight midi skirts with rhinestones, crystal skirts, leather mini skirts, silk skirts with feathers, and denim mini skirts.
• Vests Waist garments including crystal-covered tops and vest-style pieces.
• Jumpsuits One-piece garment collection including velvet jumpsuits with elegant styling.
• Kaftans Crystal-decorated kaftans, ostrich feather kaftans, wrap caftans, and beach kaftans with belts.
• Capes Flowing outerwear pieces including velvet dresses with flowing capes featuring sparkling crystals.
• Sunglasses Eyewear collection including Harley round sunglasses, Topaz almond sunglasses, Echo rectangular sunglasses, and Cora oval sunglasses.
• Crystal Shoes Collection Limited collection of footwear decorated with Swarovski crystals and accessories, launched under the SolAngelann sub-brand.
• Sleepwear Nightwear collection including summer pajamas, satin pajamas, silk pajamas with shorts, and short-sleeve satin options.
• Vacationer Collection Beach and resort wear including linen sets with shorts and pants, dresses, and organza sets in relaxed fabrics.
• SolAngelann Sub-Brand Premium sub-brand launched in 2019 featuring dresses decorated with Swarovski crystals, distributed across Doha, Dusseldorf, Wiesbaden, Frankfurt, Los Angeles, and New York.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature1 record

Partnerships

Four partnerships are on record, tiered core and major.

• Mandarin Oriental DubaicoreChannel Partner/ Reseller/ DistributorThe Mandarin Oriental Dubai hotel hosts a Maison d'Angelann flagship boutique on its ground floor, representing a strategic retail partnership that aligns the luxury fashion brand with a five-star hospitality environment targeting affluent clientele.
• Galleries Lafayette Dubai MallcoreChannel Partner/ Reseller/ DistributorMaison d'Angelann operates a concession within Galleries Lafayette at Dubai Mall, one of the world's most prestigious luxury department stores, providing high-visibility retail presence and access to international luxury consumers in the UAE.
• Boutique One BakumajorChannel Partner/ Reseller/ DistributorBoutique One, described as one of the major multibrand boutiques in Baku, Azerbaijan, carries Maison d'Angelann products, providing retail access in the Azerbaijan market.
• SwarovskicoreStrategic or Co-development PartnerSince 2019, Maison d'Angelann has produced dresses decorated with Swarovski crystals. Additionally, a limited collection of shoes decorated with Swarovski crystals and accessories was launched in 2020 under the SolAngelann sub-brand.

Scale indicators2 records

Recent moves11 records

Expansion highlights5 records

Broad incumbents

• Elie Saab: Lebanese-born luxury couture house known for embellished evening gowns and occasion wear sold globally. Comparable because Maison D'Angelann targets the same affluent occasion-wear customer with handcrafted crystal and feather detailing, though Elie Saab operates at a larger scale with broader global retail.
• Monique Lhuillier: Filipino-American luxury designer of eveningwear, bridal, and ready-to-wear with established US department-store distribution. Comparable as an embellished-occasion-wear designer operating at broader scale with similar aesthetic positioning.

Direct peers

• Zuhair Murad: Lebanese haute couture designer specializing in heavily embellished gowns and red-carpet dresses with strong Middle East distribution. Directly comparable because both compete in crystal-embellished occasion wear with a Beirut/Gulf creative heritage and similar price tier.
• Michael Cinco: Dubai-based Filipino luxury designer known for couture gowns and crystal-embellished occasion wear sold to Gulf and international clients. Direct peer due to shared Dubai operational base, embellishment-driven aesthetic, and overlapping clientele in the GCC luxury market.
• Tony Ward: Lebanese couturier with couture and ready-to-wear lines emphasizing embellished gowns, with strong Gulf and European clientele. Comparable as a fellow regional couture house competing for the same embellished-occasion-wear customer.
• Marchesa: British-founded luxury label famous for red-carpet gowns with floral, feather, and crystal embellishments. Comparable because both brands target occasion-wear customers with romantic, embellished evening silhouettes at luxury price points.
• Naeem Khan: Indian-American luxury designer of embellished eveningwear and bridal couture with a strong Gulf and US wholesale presence. Comparable as an occasion-wear house selling hand-beaded and crystal-embellished dresses at similar luxury price tiers.
• Jenny Packham: British luxury label known for embellished evening dresses, cocktail wear, and occasion pieces distributed through department stores globally. Comparable as a fellow embellished-occasion-wear designer competing for similar gala and event customers.
• Rami Kadi: Lebanese luxury couturier with embellished gowns and couture pieces sold across the Middle East and internationally. Comparable as a regional couture peer competing in crystal- and embroidery-embellished occasion wear with Gulf distribution.

Emerging players

• Self-Portrait: Contemporary occasion-wear brand with lace, embroidery, and embellished mid-luxury dresses popular with younger affluent customers. Comparable because it competes in the same special-occasion dress category at slightly lower price points, capturing adjacent share of the same customer wallet.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/maisondangelann
• Pinterestpinterest.com/sharer.php?u=https://maisonangelann.com
• Xx.com/maisonangelann

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries3 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maison D’angelann