Sage Mountain Botanical Sanctuary
Sage Mountain Botanical Sanctuary is a Vermont-based 501c3 non-profit founded in 1987 that delivers hands-on and online herbalism education, youth nature programs, and private retreat accommodations across its 600-acre sanctuary, serving individual students, practitioners, families, and licensed healthcare professionals.
- Company typePrivate
- Founded1987
- HeadquartersOrange, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Sage Mountain Botanical Sanctuary firmographics
Firmographics- Name
- Sage Mountain Botanical Sanctuary
- Legal name
- Sage Mountain Botanical Sanctuary
- Website
- https://sagemountain.com
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Sage Mountain Botanical Sanctuary is a Vermont-based 501c3 non-profit founded in 1987 that delivers hands-on and online herbalism education, youth nature programs, and private retreat accommodations across its 600-acre sanctuary, serving individual students, practitioners, families, and licensed healthcare professionals.
- Ownership category
- akta.pro rank
Sage Mountain Botanical Sanctuary industry classification
Industry- Product category
- Herbalism Education and Botanical Conservation
- NAICS
- Zoos and Botanical Gardens (71213), Nature Parks and Other Similar Institutions (71219), Grantmaking and Giving Services (8132)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Forestry (800)
- akta.pro primary industry
- Conservation & Research Lodges (Citizen Science, Field Stations with Guests) (THAAAHAJ)
- akta.pro secondary industries
- Land Trusts & Protected Areas (BPAGAGAC), Wilderness & Backcountry Lodges (Remote/Off-Grid) (THAGAIAB), National Park & Conservancy Lodges (THAGAIAI)
Keywords
Where Sage Mountain Botanical Sanctuary is headquartered
LocationHeadquarters
- HQ city
- Orange
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Sage Mountain Botanical Sanctuary business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Educational Programs and Courses: Revenue from online and in-person educational programs including weekend retreats, garden apprenticeships, medicine-making intensives, and end-of-life care courses. Programs are priced individually with sliding scale and early-bird discount options. Includes the Science and Art of Herbalism correspondence course managed through scienceandartofherbalism.com.
- Private Retreat Accommodations: Revenue from overnight cabin stays and private retreat bookings at the sanctuary. Rustic cabin lodging with amenities, booked through retreat.sagemountain.com. Additional fee for cabin lodging beyond base program tuition.
- Retail Products and Gift Vouchers: Sale of gift vouchers (redeemable for in-person programs, private retreats, and online courses) and other products through the online shop.
- Donations and Charitable Contributions: Tax-deductible donations supporting youth education scholarships, conservation activities, research, and outreach programs. Includes monthly giving, employer matching, tribute gifts, stock donations, estate planning, and in-kind donations. Sage Mountain is a 501c3 non-profit organization.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | End-of-Life Herbal Toolkit (Online, 5-week cohort) — Early Bird vs Standard |
| One time/ perpetual license | Pay-as-you-go | Herbal Pharmacy Weekend Intensive (July 10–12, 2026) — Early Bird vs Standard |
| Unit Pricing | Multi-year contract | Seed to Harvest Garden Apprenticeship — Three-tier Sliding Scale |
| One time/ perpetual license | Pay-as-you-go | Tea Blending and Formulation (Online) |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Sage Mountain Botanical Sanctuary product offering
Product offeringCore offering
Sage Mountain Botanical Sanctuary is a 501c3 non-profit that operates a 600-acre botanical sanctuary in Vermont and delivers herbalism, conservation, and earth-stewardship education through weekend in-person retreats, garden apprenticeships, medicine-making intensives, online cohort courses, and youth nature programs. It also offers private cabin retreat accommodations and gift vouchers, supported by donations and charitable contributions.
Product overview
Sage Mountain Botanical Sanctuary is a 501c3 non-profit conservation education center founded by herbalist Rosemary Gladstar in 1987. The organization offers a diverse portfolio of educational programs including in-person workshops (Herbal Pharmacy Weekend Intensive, Seed to Harvest Garden Apprenticeship, Healing with the Elements Retreat Series), online courses (Creating an Herbal Toolkit for End of Life Care, Tea Blending and Formulation), youth programs (Afterschool in Nature, Summer Camp), and private retreat accommodations (cabins and rustic lodging). The sanctuary spans 600 acres in Vermont and serves as a teaching center for herbalism, conservation, and earth stewardship. Programs range from single-day experiences to multi-weekend workshops and correspondence courses, with offerings spanning herbal medicine making, end-of-life care, garden cultivation, and nature connection.
Differentiator
Problem solved
Functional benefit
Products and services
- Creating an Herbal Toolkit for End of Life Care A five-week online cohort course teaching herbal practices for compassionate end-of-life care, including teas, essential oils, nourishing foods, and flower essences. Standard tuition $325, early bird $275 by May 1; 12 CEUs available for licensed healthcare professionals.
- Herbal Pharmacy Weekend Intensive A three-day hands-on intensive in medicine making with herbalist Betzy Bancroft covering tinctures, vinegar extracts, glycerin extracts, infused oils, and salve making. Early bird $445 by June 10, standard $495; meals and primitive camping included, cabin lodging available for an additional fee.
- Seed to Harvest Garden Apprenticeship
Quantifiable outcome
- Over 30 years of continuous operation as a botanical sanctuary and educational center since 1987
- +2 more outcomes
Companies that use Sage Mountain Botanical Sanctuary
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
Sage Mountain Botanical Sanctuary technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Sage Mountain Botanical Sanctuary partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Chelsea Green PublishingminorChelsea Green Publishing is the publisher of Betzy Bancroft's upcoming book 'Herbal Pharmacy' (due early 2026). The book serves as a core resource for Sage Mountain's Herbal Pharmacy weekend intensive program, with copies available for purchase through the organization's channels. The partnership drives enrollment in related programs and reinforces Sage Mountain's educational brand.
- Vermont Center for Integrative Herbalism (VCIH)coreBetzy Bancroft is a cofounder, clinical practitioner, and mentor at VCIH. Joann Darling serves as garden manager for both VCIH and Sage Mountain. Sage Mountain's medicinal gardens serve as a teaching site for VCIH students. The organizations share faculty, training resources, and educational programming, creating a deep strategic alignment between Vermont's two leading herbalism institutions.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Sage Mountain Botanical Sanctuary competitors and assessment
Company assessmentDirect peers
- Vermont Center for Integrative Herbalism: Co-founded by Sage Mountain lead instructor Betzy Bancroft, VCIH is a Vermont-based herbal medicine school offering clinical training and community programs. Shares faculty (Bancroft, Joann Darling) and teaching gardens with Sage Mountain, making it the closest direct peer in herbalism education in the same geography.
- Florida School of Holistic Living: Directed by Emily Ruff, who also serves as director of Sage Mountain, FSHL offers herbalism education, events, and the Florida Herbal Conference. Overlapping leadership, curriculum philosophy, and target audience make it a directly comparable herbalism education peer, though focused on the Southeast U.S.
- United Plant Savers: Conservation and education nonprofit founded by Rosemary Gladstar to protect native medicinal plants. Directly comparable mission (medicinal plant conservation plus education) and shared founder pedigree, though its primary focus is at-risk species stewardship rather than retreat programming.
- Chestnut School of Herbal Medicine: Online herbal medicine school offering foundational and advanced programs led by Juliet Blankespoor. Comparable in audience and curriculum (beginner-to-advanced herbalists) but operates a primarily online model with no physical sanctuary, making it a direct competitor for the same learner segment.
Emerging players
- Mountain Rose Herbs: Organic herb supplier and educator offering classes, farm tours, and content on herbalism. Comparable educational programming and audience but with a commercial retail backbone rather than a sanctuary-focused model.
- Earthwalk Northwest: Nature-based education and wilderness skills school offering youth programs, plant walks, and retreat-style classes. Comparable to Sage Mountain's youth programming and immersion retreat format, but serves the Pacific Northwest rather than New England.
- Eclectic School of Herbal Medicine: Clinical herbal medicine school offering low-residency and online training in Western, Ayurvedic, and TCM traditions. Comparable audience and curriculum depth, but operates without a dedicated physical botanical sanctuary.
Broad incumbents
- Herb Pharm: Established herbal extract company with an on-site botanical farm in Oregon and an educational tour program. Comparable in combining a physical herb farm/sanctuary with consumer herbal products, though operating at substantially larger commercial scale than Sage Mountain.
- Traditional Medicinal Tea Company: Major herbal tea brand co-founded by Rosemary Gladstar in 1974. Shares founder lineage and brand association, and operates an organic botanical farm in California. A broad incumbent in the herbalism consumer market with far greater scale.
Regional players
- Arden Buching Nature & Wellness Center (formerly Herbalist & Alchemist): Herbal extracts manufacturer where Betzy Bancroft (Sage Mountain instructor) previously worked as staff herbalist and general manager. Comparable in herbalism expertise and Northeast U.S. presence, though focused on commercial extract products rather than education.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Sage Mountain Botanical Sanctuary social profiles
Digital presenceSage Mountain Botanical Sanctuary financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sage Mountain Botanical Sanctuary leadership team
Management profileNumber of profiles
Profiles3 records
Sage Mountain Botanical Sanctuary funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sage Mountain Botanical Sanctuary M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sage Mountain Botanical Sanctuary
What does Sage Mountain Botanical Sanctuary do?
Sage Mountain Botanical Sanctuary is a 501c3 non-profit that operates a 600-acre botanical sanctuary in Vermont and delivers herbalism, conservation, and earth-stewardship education through weekend in-person retreats, garden apprenticeships, medicine-making intensives, online cohort courses, and youth nature programs. It also offers private cabin retreat accommodations and gift vouchers, supported by donations and charitable contributions.
Is Sage Mountain Botanical Sanctuary a public or private company?
Sage Mountain Botanical Sanctuary is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Sage Mountain Botanical Sanctuary founded?
Sage Mountain Botanical Sanctuary was founded in 1987. It employs 1 to 10 people.
Where is Sage Mountain Botanical Sanctuary based?
Sage Mountain Botanical Sanctuary is headquartered in Orange, United States, in the North America region.
How does Sage Mountain Botanical Sanctuary make money?
Four revenue lines are on record. Educational Programs and Courses are the primary driver. The others are private Retreat Accommodations, retail Products and Gift Vouchers and donations and Charitable Contributions.
Who are Sage Mountain Botanical Sanctuary's main competitors?
Direct peers on record are Vermont Center for Integrative Herbalism, Florida School of Holistic Living, United Plant Savers and Chestnut School of Herbal Medicine. Emerging players are Mountain Rose Herbs, Earthwalk Northwest and Eclectic School of Herbal Medicine. Broad incumbents are Herb Pharm and Traditional Medicinal Tea Company. Arden Buching Nature & Wellness Center (formerly Herbalist & Alchemist) is listed as a regional player.
Does Sage Mountain Botanical Sanctuary have an API?
No public API is recorded for Sage Mountain Botanical Sanctuary.
What industry is Sage Mountain Botanical Sanctuary in?
Sage Mountain Botanical Sanctuary's product category is Herbalism Education and Botanical Conservation. Its primary akta.pro industry code is THAAAHAJ, Conservation & Research Lodges (Citizen Science, Field Stations with Guests), with a secondary code of BPAGAGAC, Land Trusts & Protected Areas. Its NAICS code is 71213 and its SIC code is 7000.