Flat
- Company typePrivate
- Founded2015
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Flat does
Flat, operated by UK-incorporated Tutteo Limited and headquartered in London, is a cloud-based music notation platform that enables musicians, composers, students, and educators to create, edit, collaborate, and publish sheet music from any device. The core product is an HTML5 notation editor available on web, macOS, Windows, iOS, and Android, with real-time multi-user collaboration, offline mode, and automatic cross-device sync. Underlying technology includes a proprietary AI-powered Optical Music Recognition (OMR) model trained in-house for converting PDF sheet music into editable notation, a studio-recorded HQ instrument library of 180+ instruments with multiple velocity layers, native Guitar Pro file import with a synchronized tablature editor, and a fully customizable keyboard input system. The platform is complemented by Flat for Education (K-12 classroom management, auto-graded assignments, and LTI-based integrations with Google Classroom, Microsoft Teams, Canvas, Schoology, and Moodle), Flat Embed (B2B interactive sheet music for third-party websites with per-unique-monthly-user pricing), Music Snippet (notation snippets for Google/Microsoft tools), and Opuscan (Android scanning app).
The business model is primarily a freemium subscription: individuals use a free tier (15 scores, 30 instruments, basic collaboration, branding on exports) and upgrade to Flat Power at $9.99/month or $49.99/year for unlimited scores, 180+ instruments, cloud sync, advanced notation features, and branding-free export; a lifetime one-time-purchase tier is also sold. A separate education go-to-motion converts K-12 schools and districts to institutional subscriptions via a 30-day free trial, supported by 1EdTech, FERPA, COPPA, and WCAG 2.1 AA compliance. Additional revenue streams include usage-based PDF Import credits, Flat Embed B2B SaaS pricing per unique monthly user, and an affiliate program paying 20% commission on first-time consumer purchases or $75 per Flat for Education conversion. Distribution is self-serve across web and app stores, direct to schools and districts for Education, and developer-led via REST and Import APIs.
Flat firmographics
Firmographics- Name
- Flat
- Legal name
- Tutteo Limited
- Website
- https://flat.io
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Flat industry classification
Industry- Product category
- Music Notation Software
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Music Notation & Scoring Software (MPAIAIAE)
Keywords
Where Flat is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Flat business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Flat Power Subscription (Individual): Monthly ($9.99/month) or annual ($49.99/year) subscription unlocking unlimited scores, 180+ HQ instruments, cloud sync across all devices, advanced notation features, custom layouts and templates, custom keyboard shortcuts, advanced playback (part volume, reverb), YouTube/SoundCloud/MP3 upload, PDF import credits (10/month monthly, 20/month annual), and branding-free exports.
- Flat for Education Institutional Subscriptions: School and district-level subscriptions for Flat for Education platform. Includes classroom management, auto-graded assignments, LMS integration (Google Classroom, Teams, Canvas, Schoology, Moodle), performance submissions, and district admin controls. 30-day free trial with no obligations.
- Affiliate Program Commissions: Flat pays 20% commission on first-time Flat or Flat Power plan purchases, or a $75 flat-rate commission on first-time Flat for Education purchases, paid quarterly. Clawback policy applies for refunds or downgrades within 10 days (monthly) or 2 months (yearly/lifetime).
- Flat Embed (B2B SaaS): B2B pricing for the Flat Embed product based on unique monthly users visiting a customer's website with embedded sheet music. Volume pricing available for startups and high-traffic e-commerce sites. Custom negotiations for e-commerce use cases.
- PDF Import Credit System: PDF Import uses a credit-based system where users pay only for pages imported. Flat Power subscribers receive monthly page allowances (10/month monthly plan, 20/month annual plan) as part of their subscription. Non-subscribers purchase credits separately.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Free | Free - Basic notation for individuals |
| Subscription | Monthly | Flat Power Monthly - $9.99/month |
| Subscription | Annual | Flat Power Annual - $49.99/year (save 58%) |
| Subscription | Pay-as-you-go | Flat Power Lifetime - One-time purchase |
| Subscription | Annual | Flat for Education - School/District institutional plans |
| Subscription | Monthly | Flat Embed - Per unique monthly user |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels8 records
Flat product offering
Product offeringCore offering
Flat is a cloud-based music notation platform that enables composers, musicians, and students to write, edit, collaborate on, and publish sheet music across web, desktop (macOS/Windows), iOS, and Android. The offering includes real-time multi-user score collaboration, 180+ studio-recorded instruments, AI-powered PDF-to-notation conversion, offline composing with cloud sync, and purpose-built tools for K-12 music education.
Product overview
Flat is a music notation software platform offering tools for web, desktop, and mobile. The core product Flat (flat.io) provides cloud-based notation creation with real-time collaboration across a 5M+ user community. The portfolio includes specialized offerings: Flat for Education (K-12 classroom management with LMS integrations), Embed (interactive sheet music for websites), Music Snippet (notation snippets for Google/Microsoft tools), Opuscan (sheet music scanning app), and Flat Desktop (native Mac/Windows app). Key feature modules include Guitar Tabs Editor, PDF Import with AI-powered OMR, High-Quality Instruments library (180+ instruments with 90+ HQ studio recordings), Complete History version control, and real-time collaboration. Flat Power subscription unlocks unlimited scores, advanced features, and cross-device sync. The platform offers REST and Import APIs for developer integration.
Differentiator
Problem solved
Functional benefit
Brands
- Flat for Education: Dedicated music learning environment for K-12 schools and districts with classroom management, auto-graded assignments, LMS integration, and district admin controls.
- Music Snippet
- Opuscan
- Embed
Products and services
- Flat Core cloud-based music notation platform for individuals (musicians, composers, hobbyists) available via web, desktop, iOS, and Android. Provides note input, real-time multi-user collaboration, 180+ instruments, offline mode with sync, export to PDF/MusicXML/MIDI/MP3/WAV, and access to a 5M+ community of score creators.
- Flat for Education
Quantifiable outcome
- 5M+ users on the platform
- +3 more outcomes
Companies that use Flat
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
Flat technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability2 records
Feature9 records
Flat partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Google for EducationcoreNative integration with Google Classroom: automatic roster sync, assignment push to students, and grade return to the Google Classroom gradebook. Optimized for Google Workspace for Education environments. No IT deployment required.
- Microsoft Education (Teams)coreNative integration with Microsoft Teams: roster sync, assignment distribution, and grade passback to the Teams gradebook. Available via LTI 1.1 and 1.3.
- Canvas LMScoreNative LTI integration with Canvas: SSO, assignments, grade sync, and embedded score viewing. Implemented via LTI 1.1 and 1.3 standards.
Scale indicators4 records
Recent moves3 records
Expansion highlights6 records
Flat competitors and assessment
Company assessmentDirect peers
- MuseScore: MuseScore is the leading free and open-source music notation software with a large online community. It directly competes with Flat on the same core activity (creating, editing, and sharing sheet music) and on the same SMB/student/amateur composer audience, with a freemium model similar to Flat's.
- Dorico (Steinberg): Dorico is Steinberg's professional desktop notation software competing head-to-head with Flat and other notation tools in the composer/arranger/professional engraver segment. It is a direct peer in the music notation category, though distributed as a desktop product rather than web-first.
- Sibelius (Avid): Sibelius is Avid's flagship notation software, one of the most established names in the category alongside Finale. It directly competes with Flat for professional composers, students, and educators, and is the kind of legacy desktop tool Flat's positioning contrasts against with collaboration and accessibility.
- Finale (MakeMusic): Finale is MakeMusic's long-standing music notation software and a direct peer to Flat across consumer, professional, and education segments. Like Sibelius and Dorico, it is a premium desktop notation tool that Flat positions against on collaboration, web/mobile, and price.
- Noteflight (now Hal Leonard): Noteflight is a web-based music notation platform with a strong focus on music education, similar in functionality and audience to Flat. It overlaps directly with Flat for Education and Flat's consumer notation offering, and is one of the closest direct comparables on web-first notation plus education.
- SmartMusic (MakeMusic): SmartMusic is MakeMusic's music education practice and assessment platform, used widely in K-12 and ensemble programs. It directly overlaps with Flat for Education in serving music teachers and students with notation, assessment, and practice tools.
- LilyPond: LilyPond is an open-source music engraving program producing high-quality sheet music from text input. It is a direct competitor in notation/engraving, primarily appealing to technically inclined composers and a potential alternative path for some of Flat's professional users.
Emerging players
- BandLab for Education: BandLab offers a collaborative, cloud-based music creation platform with an education edition. It overlaps with Flat on collaboration, cross-device music making, and the K-12 audience, though it leans more toward loops/MIDI production than notation.
- Soundtrap (Spotify): Soundtrap is a collaborative, cloud-based DAW owned by Spotify with a dedicated education tier. It competes partially with Flat in collaborative music creation for schools and students, but focuses on audio/MIDI production rather than notation.
Broad incumbents
- MakeMusic, Inc. MakeMusic is the established parent of Finale, SmartMusic, and other music education/notation products. As a multi-product incumbent, it broadly competes with Flat across professional notation and K-12 music education, but with a heavier desktop and assessment footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Flat social profiles
Digital presenceFlat compliance and trust
Trust signalCompliance4 records
Flat financial estimates
Financial estimateRevenue estimate
Valuation estimate
Flat leadership team
Management profileNumber of profiles
Profiles4 records
Flat subsidiaries and ownership
Company hierarchySubsidiaries4 records
Flat funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Flat M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Flat
What does Flat do?
Flat is a cloud-based music notation platform that enables composers, musicians, and students to write, edit, collaborate on, and publish sheet music across web, desktop (macOS/Windows), iOS, and Android. The offering includes real-time multi-user score collaboration, 180+ studio-recorded instruments, AI-powered PDF-to-notation conversion, offline composing with cloud sync, and purpose-built tools for K-12 music education.
Is Flat a public or private company?
Flat is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Flat founded?
Flat was founded in 2015. It employs 1 to 10 people.
Where is Flat based?
Flat is headquartered in London, United Kingdom, in the Europe region.
How does Flat make money?
Five revenue lines are on record. Flat Power Subscription (Individual) is the primary driver. The others are flat for Education Institutional Subscriptions, affiliate Program Commissions, flat Embed (B2B SaaS) and PDF Import Credit System.
Who are Flat's main competitors?
Direct peers on record are MuseScore, Dorico (Steinberg), Sibelius (Avid), Finale (MakeMusic), Noteflight (now Hal Leonard), SmartMusic (MakeMusic) and LilyPond. Emerging players are BandLab for Education and Soundtrap (Spotify). MakeMusic, Inc. is listed as a broad incumbent.
Does Flat have an API?
Yes. Flat offers a REST API that allows developers to create and import music scores using MusicXML or MIDI files, browse/update/copy/export user scores (MP3, WAV, MIDI), and manage educational resources with Flat for Education. The API follows OpenAPI Initiative specification, is RESTful with predictable resource URLs, returns HTTP response codes for errors, and accepts/returns JSON. Authentication via OAuth2 for apps available to all users, or Personal Access Tokens for individual accounts. Schema available on Github. Developer documentation is at flat.io/developers/docs/api.
What industry is Flat in?
Flat's product category is Music Notation Software. Its primary akta.pro industry code is MPAIAIAE, Music Notation & Scoring Software. Its SIC code is 7370.