Armen Living
Armen Living designs and manufactures furniture.
- Company typePrivate
- Founded1978
- HeadquartersValencia, Spain
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Armen Living does
Armen Living is a furniture manufacturer that makes barstools, bedroom furniture, dining room furniture, living room furniture, office furniture, outdoor furniture, and more. Dining chairs, dining tables, coffee tables, benches, office chairs, nightstands, kitchen carts, wine racks, and other items are among their offerings. They provide free shipping on orders of dollar 49.
Armen Living firmographics
Firmographics- Name
- Armen Living
- Legal name
- Legacy Commercial Holdings, Inc.
- Website
- https://www.armenliving.com
- Company type
- Private
- Founded year
- 1978
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Armen Living designs and manufactures furniture.
- Ownership category
- akta.pro rank
Armen Living industry classification
Industry- Product category
- Residential Furniture
- NAICS
- Household and Institutional Furniture Manufacturing (33712), Upholstered Household Furniture Manufacturing (337121), Furniture Retailers (449110)
- SIC
- Household Furniture (2510), Retail-Home Furniture, Furnishings & Equipment Stores (5700)
- akta.pro primary industry
- Patio & Outdoor Furniture Retail (Seating, Dining, Umbrellas) (CRAIAIAF)
- akta.pro secondary industry
- Dining Room Furniture Retail (Dining Tables, Chairs, Bar Stools, Buffets/Sideboards) (CRAIAAAB)
Keywords
Where Armen Living is headquartered
LocationHeadquarters
- HQ city
- Valencia
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
Armen Living business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations
Revenue model
- Wholesale furniture sales: Sells furniture through wholesale channels to retailers, designers, stagers, and hospitality purveyors. Also operates direct-to-consumer e-commerce through their Shopify-powered website.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | B2C E-commerce pricing for individual consumers |
| Unit Pricing | Multi-year contract | Wholesale B2B pricing for trade customers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Armen Living product offering
Product offeringCore offering
Armen Living is a contemporary furniture designer and manufacturer that produces and distributes indoor and outdoor furniture including barstools, dining sets and tables, living room seating and tables, bedroom furniture, outdoor living collections, and home office desks and chairs. The company sells primarily through a wholesale trade program to retailers, interior designers, home stagers, and hospitality clients, with supplementary direct-to-consumer e-commerce via a Shopify storefront.
Product overview
Armen Living is a contemporary furniture designer and manufacturer with over 40 years of history, offering a comprehensive indoor and outdoor furniture portfolio. The product line centers on barstools (500+ designs, with over 50% original designs), complemented by dining furniture (tables, chairs, sets, corner nooks), living room seating (sofas, sectionals, loveseats, accent chairs, coffee tables, end tables, console tables, ottomans), bedroom collections (beds, bedroom sets, dressers, nightstands, benches), outdoor furniture (barstools, bar tables, dining sets, conversation sets, sofas, sectionals, chaise lounges, lounge chairs, accent tables, planters), and office furniture (desks, office chairs). Recent acquisitions include Uwharrie Chair Company (outdoor furniture, December 2025). The company serves retailers, designers, stagers, and hospitality clients domestically and internationally through wholesale channels and a direct-to-consumer Shopify e-commerce platform.
Differentiator
Problem solved
Functional benefit
Companies that use Armen Living
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
Armen Living technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Armen Living partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Uwharrie Chair CompanycoreAcquired outdoor furniture manufacturer Uwharrie Chair Company on December 19, 2025. Acquisition aims to expand Armen Living's design capabilities, product offerings, and customer base. Uwharrie operates under Uwharrie Outdoor Living brand under same ownership. Plans to showcase combined offerings at upcoming markets.
Scale indicators3 records
Recent moves7 records
Expansion highlights6 records
Armen Living competitors and assessment
Company assessmentDirect peers
- Modway: Modway is a direct peer offering modern, mid-market indoor and outdoor furniture through wholesale and DTC channels. Its broad SKU catalog and similar contemporary design aesthetic make it one of the closest comparables to Armen Living.
- Article: Article is a direct peer in the modern, mid-market furniture category, selling contemporary sofas, dining, and outdoor furniture direct-to-consumer. Comparable in target customer and design aesthetic to Armen Living's DTC offering.
- Joybird (La-Z-Boy): Joybird is a direct peer in mid-market, design-forward furniture, offering customizable upholstery, dining, and bedroom. Backed by La-Z-Boy, it competes with Armen Living's upholstery and bedroom lines in the same designer and DTC channel.
- Polywood: Polywood is a direct peer in outdoor furniture manufacturing, offering weather-resistant seating, dining, and lounge sets through both wholesale and DTC. Direct overlap with Armen Living's and Uwharrie Outdoor Living's outdoor furniture portfolio.
Broad incumbents
- West Elm (Williams-Sonoma): West Elm is a broad incumbent in modern home furnishings with a substantial furniture assortment. Competes with Armen Living in the contemporary designer and retail customer segments but at a higher price point and with a much larger marketing footprint.
- CB2 (Crate & Barrel): CB2 is Crate & Barrel's modern, lower-priced sibling brand, directly overlapping with Armen Living's contemporary design and price-segment positioning. Both target design-aware consumers and interior designers.
- Hooker Furniture: Hooker Furniture is a broad incumbent in furniture manufacturing and wholesale distribution, serving the same retail and designer channels as Armen Living. Comparable in product breadth across dining, bedroom, and accent furniture.
- Ashley Furniture: Ashley Furniture is the largest U.S. furniture manufacturer and retailer with a wide assortment across every room category. Overlaps with Armen Living's distribution model and product breadth, though Ashley operates at significantly higher scale and price points.
- RH (Restoration Hardware): RH is a broad incumbent in premium home furnishings with a large indoor and outdoor assortment. While positioned at a higher price point, RH competes with Armen Living for designer, hospitality, and trade customers seeking modern design.
- Wayfair: Wayfair is the largest online furniture marketplace and a key distribution route for many of Armen Living's retail customers. Indirectly comparable as a channel and category peer, shaping consumer expectations for assortment and price in the mid-market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Armen Living social profiles
Digital presenceArmen Living financial estimates
Financial estimateRevenue estimate
Valuation estimate
Armen Living leadership team
Management profileNumber of profiles
Profiles3 records
Armen Living subsidiaries and ownership
Company hierarchySubsidiaries1 record
Armen Living funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Armen Living M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Armen Living
What does Armen Living do?
Armen Living is a contemporary furniture designer and manufacturer that produces and distributes indoor and outdoor furniture including barstools, dining sets and tables, living room seating and tables, bedroom furniture, outdoor living collections, and home office desks and chairs. The company sells primarily through a wholesale trade program to retailers, interior designers, home stagers, and hospitality clients, with supplementary direct-to-consumer e-commerce via a Shopify storefront.
Is Armen Living a public or private company?
Armen Living is a private company. It is classified as family owned and is currently operating.
When was Armen Living founded?
Armen Living was founded in 1978. It employs 11 to 50 people.
Where is Armen Living based?
Armen Living is headquartered in Valencia, Spain, in the Europe region.
How does Armen Living make money?
One revenue line is on record: wholesale furniture sales.
Who are Armen Living's main competitors?
Direct peers on record are Modway, Article, Joybird (La-Z-Boy) and Polywood. Broad incumbents are West Elm (Williams-Sonoma), CB2 (Crate & Barrel), Hooker Furniture, Ashley Furniture, RH (Restoration Hardware) and Wayfair.
Does Armen Living have an API?
No public API is recorded for Armen Living.
What industry is Armen Living in?
Armen Living's product category is Residential Furniture. Its primary akta.pro industry code is CRAIAIAF, Patio & Outdoor Furniture Retail (Seating, Dining, Umbrellas), with a secondary code of CRAIAAAB, Dining Room Furniture Retail (Dining Tables, Chairs, Bar Stools, Buffets/Sideboards). Its NAICS code is 33712 and its SIC code is 2510.